Strategic Travel Entrepreneur: Business Tips for Travel Agents/Advisors, Travel Agency Owners, and Travel Business Owners
By Rita M. Perez
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Category: Entrepreneurship
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Episodes: 219
Description
Each week I share, along with featured guests, tangible and practical business strategies for travel entrepreneurs.
We discuss foundations, marketing, sales, client experience, systems, supplier relations, and everything in between to empower you to run an effective and profitable travel business, and not just another travel hobby.
For travel agents, travel advisors, travel suppliers, tour operators, tourism professionals, travel coaches, travel creators, travel business owners, travel agency owners, host agency owners, and travel industry support partners.
| Episode | Date |
|---|---|
|
Ep 217 How Travel Advisors Can Find and Partner with Tour Operators with Mitch Bach
|
Aug 29, 2025 |
|
Ep 216 How I Pitch Topics for Speaking Opportunities as a Travel Business Owner
|
Aug 22, 2025 |
|
Ep 215 How to Build a Multi-Channel Marketing Ecosystem for Your Travel Business
|
Aug 15, 2025 |
|
Ep 214 How the Music Industry Can Teach Travel Agents to Build Their Business
|
Aug 08, 2025 |
|
Ep 213 How to Sell More Ocean Cruises with Korrine Johnson (4/4)
|
Aug 01, 2025 |
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Ep 212 How to Sell More Trips to Spain and Portugal with Kathy Heuermann (3/4)
|
Jul 25, 2025 |
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Ep 211 How to Sell More Trips to Japan with Sophia Hatchitt (2/4)
|
Jul 18, 2025 |
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Ep 210 How to Sell More Trips to Switzerland with Grace Camoglu (1/4)
|
Jul 11, 2025 |
|
Ep 209 How to Build Your Travel Business Sales Funnel
|
Jul 04, 2025 |
|
Ep 208 Stop Waiting for Travel Clients to Find You
|
Jun 13, 2025 |
|
Ep 207 How I'm Changing My Social Media Strategy
|
Jun 06, 2025 |
|
Ep 206 4 Exercises to Beat the Travel Agency Dumps
|
May 30, 2025 |
|
Ep 205 7 Deadly Sins That Prevent Travel Agency Growth
|
May 23, 2025 |
|
Ep 204 Financial Technology for Travel Advisors With Stephanie Cannon
|
May 16, 2025 |
|
Ep 203 Travel Tech you Need to Know About in 2025
|
May 09, 2025 |
|
Ep 202 The 411 on B-Roll and User-Generated Content for Your Travel Agency
|
May 02, 2025 |
|
Ep 201 Marketing Technology for your Travel Business
|
Apr 25, 2025 |
|
Ep 200 Celebrating 200 Episodes of Strategic Travel Business Tips
|
Apr 18, 2025 |
|
Ep 199 6 Bold Actions Travel Business Owners Can Take During Economic Uncertainty
|
Apr 11, 2025 |
|
Ep 198 My Honest Review of Q1 of 2025 as a Travel Business Owner
|
Apr 04, 2025 |
|
Ep 197 Turning Travel Content into Client Conversions (4/4)
|
Mar 28, 2025 |
|
Ep 196 Get Your Travel Content Seen With Strategies That Actually Drive Growth (3/4)
|
Mar 21, 2025 |
|
Ep 195 Creating High-Impact Travel Content Without Burnout (2/4)
|
Mar 14, 2025 |
|
Ep 194 A Content Creation Blueprint that Actually Works for Travel Pros (1/4)
|
Mar 07, 2025 |
|
Ep 193 Honoring Black History Month with Insights from Four Travel Pros
|
Feb 28, 2025 |
|
Ep 192 The Ultimate Guide to your Superpowers as a Travel Advisor
|
Feb 21, 2025 |
|
Ep 191 From Paralyzed to Fearless: How the NATO Approach Transforms your Travel Business Mindset
|
Feb 14, 2025 |
|
Ep 190 Social Media Alternatives & Marketing Strategies for 2025
|
Feb 07, 2025 |
|
Ep 189 Emerging Travel Trends for 2025 (Based on Actual Consumer Data)
|
Jan 31, 2025 |
|
Ep 188 A Candid Conversation about Travel Entrepreneurship with Steph Lee (+ Your Guide to Host Week 2025)
|
Jan 24, 2025 |
|
Ep 187 How to Use AI in Your Travel Business (And When Not To)
|
Jan 17, 2025 |
|
Ep 186 How to Make Your Travel Business Your Primary Income in 2025
|
Jan 10, 2025 |
|
Ep 185 4 Ways I Build Partnerships and Collaborations to Grow my Business
|
Jan 03, 2025 |
|
Ep 184 My Biggest Failures (and Wins!) of 2024
|
Dec 27, 2024 |
|
Ep 183 5ish Levers to Pull to Make More Money in 2025
|
Dec 20, 2024 |
|
Ep 182 Leveraging Metrics to Drive Travel Business Sales
|
Dec 13, 2024 |
|
Ep 181 Etiquette Essentials for Travel Advisors
|
Dec 06, 2024 |
|
Ep 180 Achieving Efficiency with Unified Travel Tech with David Shull
|
Nov 29, 2024 |
|
Ep 179 A Contemporary Cruise Experience for the Culturally Curious with LaDonna Allen
|
Nov 22, 2024 |
|
Ep 178 Facebook Group Growth and New Mexican Caribbean Developments with Lori Gold
|
Nov 15, 2024 |
|
Ep 177 Strengthening Client Relationships with Out-of-the-Box Holiday Ideas
|
Nov 08, 2024 |
|
Ep 176 Creative Black Friday Ideas to Boost your Holiday Sales
|
Nov 01, 2024 |
|
Ep 175 An Inside Look on My 5 Vacation Reflections
|
Oct 25, 2024 |
|
Ep 174 How to Set Up your Travel Business Sales Funnel (Prep for Wave Week 2023 Replay)
|
Oct 18, 2024 |
|
Ep 173 Simplifying E&O Insurance: What Travel Agencies Must Know with Miguel Campos Pt. 2 (Prep for Wave Week 2023 Replay)
|
Oct 11, 2024 |
|
Ep 172 Simplifying E&O Insurance: What Travel Agencies Must Know with Miguel Campos Pt. 1 (Prep for Wave Week 2023 Replay)
|
Oct 04, 2024 |
|
Ep 171 Tips for Trade Show Success with Stephanie Gries
|
Sep 27, 2024 |
|
Ep 170 5 Creative Ways to Celebrate Culture in Your Travel Business
|
Sep 20, 2024 |
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Ep 169 Overcoming Marketing Challenges: Insights from a Travel Advisor Survey
|
Sep 13, 2024 |
|
Ep 168 Money Making Activities for Travel Business Owners
|
Sep 06, 2024 |
|
Ep 167 How to Know You're Making the Right Business Investments
|
Aug 30, 2024 |
|
Ep 166 7 Practical Reasons to Charge Fees as a Travel Advisor
|
Aug 23, 2024 |
|
Ep 165 Business Lessons from the Olympics
|
Aug 16, 2024 |
|
Ep 164 Alternative Ways to Be Successful in the Travel Industry
|
Aug 09, 2024 |
|
Ep 163 7 Things I've Learned About Navigating Entrepreneurship in 2024
|
Aug 02, 2024 |
|
Ep 162 How to Sell More River Cruises with Diane Frisch (6/6)
|
Jul 26, 2024 |
|
Ep 161 How to Sell More Trips to Cuba with Danielle Linares (5/6)
|
Jul 19, 2024 |
|
Ep 160 How to Sell More Trips to Hawaii with Kristi Emo (4/6)
|
Jul 12, 2024 |
|
Ep 159 How to Sell More Trips to Mexico with Lori Gold (3/6)
|
Jul 05, 2024 |
|
Ep 158 How to Sell More Trips to Colombia with Ana Yacaman (2/6)
|
Jun 28, 2024 |
|
Ep 157 How to Sell More Trips to Ireland and Scotland with Kate Thomas (1/6)
|
Jun 21, 2024 |
|
Ep 156 Summer Checklist: Preparing Your Travel Business for Q3 and Q4
|
Jun 14, 2024 |
|
Ep 155 How to Tap Into Client Desires for Better Sales
|
Jun 07, 2024 |
|
Ep 154 Intentionally Building your Travel Brand and Website with Kristin Richards
|
May 31, 2024 |
|
Ep 153 5 Essential Reframes for a Thriving Travel Agency
|
May 24, 2024 |
|
Ep 152 What Travel Clients Want to See on your Social Media Feed
|
May 17, 2024 |
|
Ep 151 How SEO and Social Media Work Together
|
May 10, 2024 |
|
Ep 150 The Best in Travel Tech in 2024
|
May 03, 2024 |
|
Ep 149 The 5 Keys to Travel Agency Profitability with Jenn Lee
|
Apr 26, 2024 |
|
Ep 148 Cultivating Relationships to Fuel Success (A Tribute to Edouard Jean)
|
Apr 19, 2024 |
|
Ep 147 4 Steps to Finding your Next Travel Agency Leads
|
Apr 12, 2024 |
|
Ep 146 How to Find Leads as a Luxury Travel Agent (4/4)
|
Apr 05, 2024 |
|
Ep 145 How to Find Leads as a Food and Wine Travel Agent (3/4)
|
Mar 29, 2024 |
|
Ep 144 How to Find Leads as a Romance Travel Agent (2/4)
|
Mar 22, 2024 |
|
Ep 143 How to Find Leads as a Family Travel Agent (1/4)
|
Mar 15, 2024 |
|
Ep 142 How to Be Consistent with Content Creation
|
Mar 08, 2024 |
|
Ep 141 Transitioning from a Travel Employee to a Travel Entrepreneur Mindset
|
Mar 01, 2024 |
|
Ep 140 3 Ways I'm Planning to Thrive in 2024
|
Feb 23, 2024 |
|
Ep 139 How to Go from Good to Great Customer Service
|
Feb 16, 2024 |
|
Ep 138 Host Agency Red Flags
|
Feb 09, 2024 |
|
Ep 137 3 Ways to be Taken Seriously as a Travel Agent
|
Feb 02, 2024 |
|
Ep 136 Top 5 Systems you Need in your Travel Business
|
Jan 26, 2024 |
|
Ep 135 How to Ensure your Emails Get Delivered in 2024
|
Jan 19, 2024 |
|
Ep 134 5 Mistakes Keeping you from Making Meaningful Income
|
Jan 12, 2024 |
|
Ep 133 How I 4.5x'ed My Email List in 2023
|
Jan 05, 2024 |
|
Ep 132 My Biggest Failures (and Wins!) of 2023
|
Dec 29, 2023 |
|
Ep 131 Unique Holiday Destinations and Experiences for Yourself and Travel Clients
|
Dec 22, 2023 |
|
Ep 130 Picking your Word of the Year
|
Dec 15, 2023 |
|
Ep 129 Why Social Media Won't Fix your Travel Business
|
Dec 08, 2023 |
|
Ep 128 Planning your 2024 Travel Agency Sales
|
Dec 01, 2023 |
|
Ep 127 Boosting Sales and Engagement through Email Marketing with Liz Wilcox
|
Nov 24, 2023 |
|
BONUS! Join Windstar in the Mediterranean Next Month!
|
Nov 20, 2023 |
|
Ep 126 Tools you Need for Media Interviews
|
Nov 17, 2023 |
|
Ep 125 What NOT to post on Social Media
|
Nov 10, 2023 |
|
Ep 124 Types of Lead Magnets
|
Nov 03, 2023 |
|
Ep 123 Financial Systems with Stephanie Cannon (Prep for Wave Week 2022 Replay)
|
Oct 27, 2023 |
|
Ep 122 How to Cultivate Meaningful Relationships for Travel Business Growth (Prep for Wave 2022 Replay)
|
Oct 20, 2023 |
|
Ep 121 Utilizing Tech for Easier Operations (Prep for Wave 2022 Replay)
|
Oct 13, 2023 |
|
Ep 120 Celebrating Hispanic Heritage Month
|
Oct 06, 2023 |
|
Ep 119 You're Using AI and it Shows
|
Sep 29, 2023 |
|
Ep 118 What Spaceship Earth Taught Me about Business
|
Sep 22, 2023 |
|
Ep 117 Marketing that Speaks to Your Ideal Client
|
Sep 15, 2023 |
|
Ep 116 Search Engines vs Social Media for your Travel Business
|
Sep 08, 2023 |
|
Ep 115 Insider Inspiration to Plan with Intention (and a few updates!)
|
Sep 01, 2023 |
|
Ep 114 Using Traveler Motivations in your Marketing with Sahara Rose De Vore
|
Aug 25, 2023 |
|
Ep 113 Ascending in your Travel Business
|
Aug 18, 2023 |
|
Ep 112 Breaking Down the Numbers: The Real Costs of Hiring and Training in Travel
|
Aug 11, 2023 |
|
Ep 111 Using Bold Barbie Marketing for your Travel Business
|
Aug 04, 2023 |
|
Ep 110 I Want you Paid!
|
Jul 28, 2023 |
|
Ep 109 Setting Up Systems for your Business with Alicia Lozano
|
Jul 21, 2023 |
|
Ep 108 Using Threads Success as a Business Case Study
|
Jul 14, 2023 |
|
Ep 107 Threads: A New Social Media App
|
Jul 07, 2023 |
|
Ep 106 What to Post on Social Media - Social Media Day!
|
Jun 30, 2023 |
|
Ep 105 Tax and Profit Planning with Stephanie Cannon {Pt 2}
|
Jun 23, 2023 |
|
Ep 104 Tax and Profit Planning with Stephanie Cannon {Pt 1}
|
Jun 16, 2023 |
|
Ep 103 Generating Leads with Limited Time (Marketing Audit) with Dina Farmer
|
Jun 09, 2023 |
|
Ep 102 Tech Solutions for Travel Advisors
|
Jun 02, 2023 |
|
Ep 101 Becoming a Thriving Travel Entrepreneur with Ros Ranse
|
May 26, 2023 |
|
Ep 100 The 10 Commandments of Travel Business Owners
|
May 19, 2023 |
|
Ep 99 When Marketing ISN'T the Solution
|
May 12, 2023 |
|
Ep 98 Why your Social Media isn't Working
|
May 05, 2023 |
|
Ep 97 Reverse Engineering Your Business with a Must-Have Tool
|
Apr 28, 2023 |
|
Ep 96 What Exactly is Know, Like, and Trust?
|
Apr 21, 2023 |
|
Ep 95 Which Website is Best for your Travel Business?
|
Apr 14, 2023 |
|
Ep 94 You don't have to be "ready" to ask for sales
|
Apr 07, 2023 |
|
Ep 93 New Updates from Canva Create
|
Mar 31, 2023 |
|
Ep 92 How to Use ChatGPT
|
Mar 22, 2023 |
|
Ep 91 What Coaching Is and Isn't
|
Mar 15, 2023 |
|
Ep 90 The "Secret" to Social Media
|
Mar 08, 2023 |
|
Ep 89 Using the Terms your Ideal Clients are Using with Amy FloYo
|
Mar 01, 2023 |
|
Ep 88 What Would Will Medina Do?
|
Feb 22, 2023 |
|
Ep 87 What Does an Award-Winning Marketing Idea Look Like? with Cassandra Adams
|
Feb 15, 2023 |
|
Ep 86 The 411 on Coffee Chats
|
Feb 08, 2023 |
|
Ep 85 Why You're NOT Making Money in the Travel Business
|
Feb 03, 2023 |
|
Ep 84 The 4 Phases of the Travel Business
|
Jan 20, 2023 |
|
Ep 83 Start 2023 with an Educational Bang featuring Steph Lee!
|
Jan 13, 2023 |
|
Ep 82 The Last One for 2022!
|
Dec 20, 2022 |
|
Ep 81 Planning for 2023 (and a few stellar updates!)
|
Dec 08, 2022 |
|
Ep 80 Black Friday Offers for your Travel Business!
|
Nov 23, 2022 |
|
Ep 79 Lead Magnets 101 (Pre-Prep for Wave Week)
|
Nov 04, 2022 |
|
Ep 78 Sales Thoughts from Working at the Theater
|
Oct 27, 2022 |
|
Ep 77 Collaborating within the Travel Industry with Claire Burt
|
Oct 19, 2022 |
|
Ep 76 Copywriting Hacks for your Travel Business with Deanna Harris
|
Oct 13, 2022 |
|
Ep 75 Increasing Efficiency in your Travel Business with Alexandra Tucker
|
Sep 09, 2022 |
|
Ep 74 Getting Vulnerable about Persistency
|
Sep 01, 2022 |
|
Ep 73 Disrupting the Wellness Travel Space with Jackie Roby
|
Aug 24, 2022 |
|
Ep 72 Reels for your Travel Business
|
Aug 20, 2022 |
|
Ep 71 Content Creation Foundations
|
Aug 10, 2022 |
|
Ep 70 Breaking the Travel Business Rules with Christy Camren (Pt. 2)
|
Aug 03, 2022 |
|
Ep 69 Breaking the Travel Business Rules with Christy Camren (Pt. 1)
|
Jul 27, 2022 |
|
Ep 68 Travel Coaching for your Travel Business with Sahara Rose De Vore
|
Jul 21, 2022 |
|
Ep 67 Understanding Travel Clients with Special Needs with Dawn M. Barclay
|
Jul 13, 2022 |
|
Ep 66 Effectively Using Social Media: A Case Study (Pt 2)
|
Jul 08, 2022 |
|
Ep 65 Effectively Using Social Media: A Case Study (Pt 1)
|
Jun 30, 2022 |
|
Ep 64 Direct Mail Marketing for your Travel Business
|
Jun 08, 2022 |
|
Ep 63 Refreshing Ways to Think About Marketing with Janet Bava
|
May 25, 2022 |
|
Ep 62 LinkedIn for your Travel Business
|
May 18, 2022 |
|
Ep 61 The Lurkers are Watching
|
May 11, 2022 |
|
Ep 60 {Visibility Series} Visibility within the Travel Industry
|
May 04, 2022 |
|
Ep 59 {Visibility Series} Visibility Isn't Just About You
|
Apr 27, 2022 |
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Ep 58 {Visibility Series} The Social Media Strategies Few Are Talking About
|
Apr 06, 2022 |
|
Ep 57 {Visibility Series} Visibility101
|
Mar 30, 2022 |
|
Ep 56 Bookkeeping for your Travel Business with Stephanie Cannon
|
Mar 23, 2022 |
|
Ep 55 Rethinking the Marketing Funnel for your Travel Business
|
Mar 16, 2022 |
|
Ep 54 Strategizing your {Travel} Business Operations with Alicia Lozano
|
Mar 09, 2022 |
|
Ep 53 Marketing Trends with Michal Maguire
|
Mar 02, 2022 |
|
Ep 52 Pinterest Strategies and More with Ana Ruiz
|
Feb 23, 2022 |
|
Ep 51 BS Free Business Planning with Sheila Folk
|
Feb 16, 2022 |
|
Ep 50 Setting Up your Google Business Profile with Amy Graves
|
Feb 09, 2022 |
|
Ep 49 Getting Clients First with Ina Coveney
|
Feb 02, 2022 |
|
Ep 48 Growing your Business with Courage featuring Angela Hughes
|
Jan 26, 2022 |
|
Ep 47 What to Expect from Host Week 2022 with Steph Lee
|
Jan 19, 2022 |
|
Ep 46 The 4 Phases of Being a Travel Entrepreneur
|
Jan 12, 2022 |
|
Ep 45 Who is the Host of the Strategic Travel Entrepreneur?
|
Jan 05, 2022 |
|
Ep 44 The One {Common} Thing I See Holding you Back
|
Dec 29, 2021 |
|
Ep 43 Merry Christmas [2021]
|
Dec 22, 2021 |
|
Ep 42 Planning Content for your Travel Business
|
Dec 15, 2021 |
|
Ep 41 Assessing 2021 (for Planning 2022)
|
Dec 08, 2021 |
|
Ep 40 A Different Perspective on Travel Sales with Charles Sylvia
|
Dec 01, 2021 |
|
Ep 39 Happy Thanksgiving!
|
Nov 24, 2021 |
|
Ep 38 Tools for Travel Entrepreneurs
|
Nov 17, 2021 |
|
Ep 37 How to Implement My Learnings from Prep for Wave Week
|
Nov 11, 2021 |
|
Ep 36 First Takeaways from Prep for Wave Week
|
Nov 03, 2021 |
|
Ep 35 Is your Communication Strategy Holding you Back?
|
Oct 27, 2021 |
|
Ep 34 Client Journey 101
|
Oct 20, 2021 |
|
Ep 33 What is Wave Week?
|
Oct 14, 2021 |
|
Ep 32 A Different Take on Fees
|
Oct 07, 2021 |
|
Ep 31 SEO and Analytics for your Travel Business with Amy Graves
|
Sep 29, 2021 |
|
Ep 30 Social Media Basics with Kristi Mitchell
|
Sep 22, 2021 |
|
Ep 29 Celebrating Hispanic Heritage Month
|
Sep 16, 2021 |
|
Ep 28 Increasing your Business Visibility
|
Sep 09, 2021 |
|
Ep 27 Why Should your Clients Care?
|
Sep 02, 2021 |
|
Ep 26 Productivity in your Travel Business with Evie Burke
|
Aug 25, 2021 |
|
Ep 25 Accounting for your Travel Business with Jeri Ann Cook
|
Aug 18, 2021 |
|
Ep 24 Branding Photos for your Travel Business with Andrea De La Cruz
|
Aug 11, 2021 |
|
Ep 23 Increasing Inclusivity in your Travel Business with Courtnie Nichols
|
Aug 04, 2021 |
|
Ep 22 Knowing your Numbers with Stephanie Cannon
|
Jul 28, 2021 |
|
Ep 21 Benefits of Having an Awesome Network
|
Jul 21, 2021 |
|
Ep 20 Do you have a Model Calendar?
|
Jul 14, 2021 |
|
Ep 19 Setting Boundaries
|
Jul 07, 2021 |
|
Ep 18 Strategizing My Travel Business Rebrand
|
Jun 30, 2021 |
|
Taking a Short Break
|
Jun 16, 2021 |
|
Ep 17 Strategizing with your Supplier BDM's with Beth Dean-Pope
|
Jun 09, 2021 |
|
Ep 16 What is Content, Anyways?
|
Jun 02, 2021 |
|
Ep 15 Offline Marketing Strategies with Nicolette Reynolds Part 2
|
May 26, 2021 |
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Ep 14 Offline Marketing Strategies with Nicolette Reynolds Part 1
|
May 19, 2021 |
|
Ep 13 Podcasting for your Travel Biz with Adam Schaeuble
|
May 12, 2021 |
|
Ep 12 Building your Strengths with Nermine Zakhary
|
May 05, 2021 |
|
Ep 11 Utilizing your Marketing Data with Kristi Mitchell
|
Apr 28, 2021 |
|
Ep 10 Your Travel Biz as your Side Biz with Kris McPeak
|
Apr 21, 2021 |
|
Ep 09 Is your Travel Biz Legally Legit with Tom Carpenter
|
Apr 14, 2021 |
|
Ep 08 Starting your Virtual Live Show with Shannon Cunningham
|
Apr 07, 2021 |
|
Ep 07 Utilizing Speaking for Client Attraction with Mary Cravets
|
Mar 31, 2021 |
|
Ep 06 Health is Travel Business Wealth with Beth Hazelton
|
Mar 24, 2021 |
|
Ep 05 Attending the Book More Travel Workshop with Sandy Saburn
|
Mar 17, 2021 |
|
Ep 04 Utilizing your Heartset with The Unstoppable Sisters
|
Mar 10, 2021 |
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Ep 01 The Strategic Travel Entrepreneur Podcast Intro
|
Mar 03, 2021 |
|
Ep 02 Networking for Introverts with Lisa Platt
|
Mar 03, 2021 |
|
Ep 03 Copywriting for Travel Pros with Emily Matras
|
Mar 03, 2021 |