Games Growth with Upptic
By Upptic
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Episodes: 121
Description
Games Growth with Upptic is a podcast about the craft and business of scaling digital games. We speak with industry experts and investigate trends to highlight the strategies, technology, and tactical methodologies you can use to profitably grow your game to a massive global audience. If you’re interested in learning more about Upptic's games growth technology and expertise, visit us at upptic.com or reach out to us at marketing@upptic.com.
| Episode | Date |
|---|---|
|
Web2.5 gaming with Apeiron’s Frank Cheng
|
May 17, 2024 |
|
Driving web3 games success with Sky Mavis' Kathleen Osgood
|
May 11, 2024 |
|
Yuga Labs’ pivot, indie game surge, Snap’s murky future
|
May 06, 2024 |
|
TikTok ban, Meta performance, Embracer goodbye (and how to adapt)
|
Apr 26, 2024 |
|
Gaming in India: What drives games growth (with BharatGG)
|
Apr 19, 2024 |
|
Mobile Gaming is BACK!? GDC, MAU, and Sensor Tower's mobile app forecast
|
Apr 12, 2024 |
|
Netflix: Gaming’s next big disruptor? Plus: EA, Microsoft strategies (with Stoic Musings)
|
Apr 06, 2024 |
|
Sensor Tower’s shocking acquisition (plus, illegal monopolies and failed business strategies)
|
Mar 29, 2024 |
|
Psych data for gaming optimization (with GameTree)
|
Mar 22, 2024 |
|
TikTok vs. Congress, Apple power grab, explosive web3 growth strategy
|
Mar 15, 2024 |
|
Scaling Web3 in 2024: Making the gamer the hero (with Honeyland)
|
Mar 07, 2024 |
|
Tech Turbulence: Bitcoin vs. NFTs, Layoffs and IPOs
|
Mar 01, 2024 |
|
The Web2.5 Mullet: Mainstreaming web3 with AppsFlyer and Spindl
|
Feb 23, 2024 |
|
Rebuilding Web3: Better economies, token design, and DAO structuring (with Mure and Shrapnel)
|
Feb 16, 2024 |
|
Gaming disruption: Disney + Epic, Meta surge, Xbox pivot
|
Feb 09, 2024 |
|
Microsoft gains, Apple changes, D&D rumors, layoffs impact games industry
|
Feb 02, 2024 |
|
How the best spend their digital marketing dollars (with Gamesight)
|
Jan 30, 2024 |
|
More gaming layoffs, Apple’s insane policy, Palworld goes hyperviral
|
Jan 26, 2024 |
|
2023 Games Growth Awards – Games Growth with Upptic
|
Dec 22, 2023 |
|
Epic vs. Google, ESRB vs. web3, bad news at E3 & Hasbro
|
Dec 15, 2023 |
|
GTA & AI break the internet… Again!
|
Dec 08, 2023 |
|
"Go f**k yourselves" is bullish for Twitter marketing; plot twists for Binance and ByteDance
|
Dec 01, 2023 |
|
Are we in a crypto bull market?
|
Nov 24, 2023 |
|
Who is making money right now in gaming?
|
Nov 17, 2023 |
|
How has UA evolved in 2023?
|
Nov 10, 2023 |
|
M&A highs and lows, Unity woes
|
Nov 03, 2023 |
|
Is the web3 gaming dream dead?
|
Oct 05, 2023 |
|
WTF is Biopsychosocial Gaming? (Solsten)
|
Sep 28, 2023 |
|
Cracking Games Growth: Revealing the Upptic Playbook
|
Sep 21, 2023 |
|
VC Funding & Its Impact on Gaming's Present & Future (a16z Games, Storygrounds)
|
Sep 14, 2023 |
|
Appchains in the Games Marketing Ecosystem (thirdweb, Ava Labs)
|
Sep 07, 2023 |
|
The Potent Power of Creator-Driven UGC (Viraaal)
|
Aug 31, 2023 |
|
Building Mainstream Gaming IP with Web3 DNA (BLOCKLORDS)
|
Aug 24, 2023 |
|
Can a Creator Program Drive Deeper Engagement? (Nexus)
|
Aug 17, 2023 |
|
Building Games with Your Audience (BattleFly)
|
Aug 10, 2023 |
|
Ad Platform Evolution in the Modern Marketing Ecosystem (Unity)
|
Aug 03, 2023 |
|
The Evolution of Ad Monetization in Games (Felix Braberg)
|
Jul 21, 2023 |
|
Tournaments: The Ultimate Engagement Hack? (Fractal)
|
Jul 13, 2023 |
|
Engagement & Retention Lessons from Web3 (Soulbound)
|
Jul 06, 2023 |
|
New Frontiers in Marketing Attribution (AppsFlyer, Gamesight, Spindl)
|
Jun 19, 2023 |
|
Web3 Growth Tactics (Big Time Studios)
|
Jun 01, 2023 |
|
Influencer Marketing and UGC Strategies (Gamesight & Lucky Axolotl)
|
May 25, 2023 |
|
Growth Stacks for Game Marketers (Phiture)
|
May 04, 2023 |
|
Creatives in Retargeting and User Acquisition (Adikteev)
|
Apr 13, 2023 |
|
Creative, Data Modeling, TikTok, & AI (RocketShip HQ)
|
Apr 06, 2023 |
|
Polygon & Upptic: Onboarding the next generation to web3
|
Mar 23, 2023 |
|
The Metaverse after the Crypto Bust (Polygon Labs, XP Foundry)
|
Mar 16, 2023 |
|
Is user acquisition dead? (Matej Lancaric)
|
Feb 24, 2023 |
|
2023 Games Growth Trends & Predictions
|
Feb 17, 2023 |
|
2022 State of Games Growth: Gaming's New Era
|
Dec 19, 2022 |
|
Web3 Gaming in the Crypto Downturn (Darewise)
|
Dec 01, 2022 |
|
Big Gaming Earnings
|
Nov 24, 2022 |
|
Digital Asset Ownership with Vessel by AppLovin
|
Nov 17, 2022 |
|
Big Tech Earnings
|
Nov 10, 2022 |
|
Web3 Indie Game Development (EtherOrcs)
|
Nov 03, 2022 |
|
Web3 Game Publishing with Bozena Rezab (Gamee)
|
Oct 20, 2022 |
|
Web3 Games Growth with Axie Infinity, Animoca Brands, and Arrivant
|
Oct 13, 2022 |
|
AppLovin & NFTs, Gaming Goodbyes, Overwatch 2, App Store Declines
|
Oct 06, 2022 |
|
Web3 Marketing Measurement with Antonio Garcia-Martinez (Spindl)
|
Sep 29, 2022 |
|
Axie Infinity: From Web3 to Mass Adoption with Quinn Campbell (Sky Mavis)
|
Sep 27, 2022 |
|
AAA Blockchain Game Development with Benjamin Lee (Blowfish Studios)
|
Sep 16, 2022 |
|
UA, Data Privacy, Prediction with Cloé Dana (Tempr)
|
Sep 08, 2022 |
|
FTC Lawsuit, Questionable Advertising Products, and Layoffs
|
Sep 01, 2022 |
|
Building Great Teams & Cultures with Derrick Morton (FlowPlay)
|
Aug 25, 2022 |
|
Retention Marketing in Games with Manu Gambhir (Snapyr)
|
Aug 18, 2022 |
|
Nurturing Communities for Web3 (MetaMods)
|
Aug 11, 2022 |
|
Identity & Inclusivity in Gaming with Ian Masters (Flick Games)
|
Aug 04, 2022 |
|
State of Games Marketing (UA Roundtable)
|
Jul 29, 2022 |
|
Web3: The Next Hot Thing? Or Simply Hot Air?
|
Jul 21, 2022 |
|
Game Development Past & Present with Ismail Maiyegun (Big Wolf)
|
Jul 14, 2022 |
|
Everything about DAOs with Andrew Green (Strider)
|
Jul 07, 2022 |
|
Gaming M&A and Investing with Shum Singh (Agnitio Capital)
|
Jun 30, 2022 |
|
Web3 Growth Playbook with Justin "Jkey" Vogel (Safary)
|
Jun 23, 2022 |
|
Community Building with Thomas Hopkins (Perfect Storm)
|
Jun 16, 2022 |
|
Season 3 Wrap-Up
|
May 05, 2022 |
|
Unifying UA, Data, Creative (and Tech) with Emma Kong (Electronic Arts)
|
Apr 21, 2022 |
|
Game Economies & Ponzi Crypto with Ramin Shokrizade (Arrivant)
|
Apr 14, 2022 |
|
Web3 Gaming with Tilting Point & Stardust
|
Apr 12, 2022 |
|
Business Evolution & Innovation with David Bluhm (Plunk)
|
Apr 08, 2022 |
|
GDC – Tobias Batton (Ex Populus) / Hustlepedia (Crypto Banter)
|
Mar 30, 2022 |
|
GDC – James O'Claire (Bubbleye) / Justin Woodward (Media Indie Exchange)
|
Mar 29, 2022 |
|
GDC – Nick Lulofs (Mappa) / Mickey Maher (Dapper Labs)
|
Mar 28, 2022 |
|
GDC – Corey Wright (Honeyland) / Lorenzo Wang (Loric Foods)
|
Mar 28, 2022 |
|
GDC – Dr. JPEG (Non Fungible Arcade) / Michael Anderson (Framework Ventures)
|
Mar 25, 2022 |
|
GDC – Adam Lieb (Gamesight) / Shahar Sorek (Overwolf)
|
Mar 24, 2022 |
|
GDC – Andrew Allison (Libation Labs) / Felix Norden (Arbiters Esports)
|
Mar 24, 2022 |
|
Growth Mindset with Claire Rozain
|
Mar 17, 2022 |
|
Cross Promotion with Cameron Thom
|
Mar 10, 2022 |
|
Animoca Brands & Web3 with Robby Yung
|
Mar 03, 2022 |
|
Evolution of Games Monetization with Canaan Linder
|
Feb 24, 2022 |
|
App Store Optimization with Maggie Ngai
|
Feb 17, 2022 |
|
Play-To-Earn & Alternate Game Economies with Oren Bennett
|
Feb 10, 2022 |
|
Performance Marketing for Connected TV with Arthur Querou
|
Feb 03, 2022 |
|
Web3 and the Future of Gaming with Sebastian Borget, Gabby Dizon, Atif Khan and Cedrick Gamelin
|
Jan 28, 2022 |
|
Performance Marketing for Web3 Games with Anya Shapina
|
Jan 20, 2022 |
|
How Privacy is Evolving Marketing Measurement with Alon Nafta
|
Jan 13, 2022 |
|
2021 Year in Review with Lauren Dignam from SensorTower
|
Dec 23, 2021 |
|
Platforms and the Evolution of the Metaverse with Mike Schmid
|
Dec 16, 2021 |
|
Consolidation, New Products and Intrigue in Mobile Advertising
|
Oct 15, 2021 |
|
iOS 15 Endless Evolution of App Marketing with Gadi Eliashiv, Yevgeny Peres, & Aykut Karaalioglu
|
Oct 09, 2021 |
|
Economics of UA Funding with Mark Loranger
|
Oct 01, 2021 |
|
Regulation and Ethics of Competitive App Intelligence with Jonathan Kay
|
Sep 22, 2021 |
|
Neuroscience and the Future of Marketing with Ryan Anthony
|
Sep 13, 2021 |
|
Leadership and Team Building in Mobile Gaming with Sasha MacKinnon
|
Aug 30, 2021 |
|
UA Across Gaming Genres with Margarita Vasilevskaya
|
Aug 20, 2021 |
|
IDFA Deprecation: The Real Deal with Real Data (GameMakers w/ Joseph Kim, Brian Bowman, Matej Lančarič)
|
Aug 13, 2021 |
|
Diversity in the Mobile Industry with Chuka Ikokwu
|
Aug 06, 2021 |
|
The Era of Mega-Publishers with Andrew Green
|
Jul 30, 2021 |
|
Mobile Marketing and Retention in B2B with Christen Luciano
|
Jun 25, 2021 |
|
Evolution of Web and Mobile Measurement with Arun Gupta
|
Jun 17, 2021 |
|
Agencies, Consultancies and Outsourced Marketing Services with Natalie Rozenblat
|
Jun 10, 2021 |
|
Mobile Advertising in the ATT Aftermath with Atif Khan
|
May 28, 2021 |
|
Product Spotlight: Upptic Automated App Store Optimization
|
May 21, 2021 |
|
Future of UA Automation with James O’Claire
|
May 13, 2021 |
|
Branding & Event Marketing with Louis Tanguay
|
May 07, 2021 |
|
Blockchain in Mobile Gaming with Robert Garfinkle
|
Apr 29, 2021 |
|
Future of Mobile Attribution with Eran Friedman
|
Apr 22, 2021 |
|
Post-IDFA Incrementality with Brian Krebs
|
Apr 15, 2021 |
|
Building Better Growth Teams with Conrad McGee-Stocks
|
Apr 09, 2021 |
|
eCommerce Growth Strategies with Jonathan Lau
|
Apr 01, 2021 |
|
Growth at Scale with Malachi Rose
|
Mar 26, 2021 |