Wharton Marketing Matters
By Marketing Matters
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Episodes: 199
Description
Airs on Business Radio, SiriusXM Channel 132 Wednesdays at 5pm ET. Hosted by Wharton Professors Barbara Kahn and Americus Reed. Tune in for Marketing news and interviews with leading CMOs.
Hosted on Acast. See acast.com/privacy for more information.
| Episode | Date |
|---|---|
|
Peter Adams, Senior Reporter of Marketing Dive
|
Apr 25, 2024 |
|
Co-Hosts of the Gen Z on Gen Z Podcast
|
Apr 25, 2024 |
|
Luz Corona, Community Editor at Adweek
|
Apr 18, 2024 |
|
Charlotte Tansill & Adam Kornblum on CeraVe's Super Bowl Ad Campaign
|
Apr 18, 2024 |
|
Suzanne Kapner, Reporter at The Wall Street Journal
|
Apr 11, 2024 |
|
Mark Singer, Deloitte Digital's US Chief Marketing Officer and US agency lead
|
Apr 11, 2024 |
|
Chip Bergh, Former President & CEO of Levi Strauss & Co
|
Mar 28, 2024 |
|
Erica Martin, Marketing Communications Manager, Ford Brand
|
Mar 21, 2024 |
|
Sabrina Sanchez, Senior Reporter of Creativity at Ad Age
|
Mar 21, 2024 |
|
Emily May, President, Co-Founder and Lead Executive Officer of Right To Be
|
Mar 21, 2024 |
|
Connor Blakley, Founder of Youth Logic
|
Mar 14, 2024 |
|
Branding & Gen Z with Zora Fabiana Reed
|
Mar 14, 2024 |
|
Pauline Brown, Longtime Leader in the Luxury Goods Sector
|
Mar 07, 2024 |
|
Stuart Weitzman, Founder and Chairman Emeritus of Stuart Weitzman Shoe Company
|
Mar 07, 2024 |
|
Jeff Scott, Vice President for Hockey Development & Industry Growth at the NHL
|
Feb 29, 2024 |
|
Jeff Beer, Sr. Staff Editor at Fast Company
|
Feb 29, 2024 |
|
Jazmyn Williams, Director of Brand Marketing for The Honey Pot Company
|
Feb 22, 2024 |
|
Devo Harris, CEO and Founder of Adventr
|
Feb 22, 2024 |
|
Andre Woolery, Senior Vice President of Branded Content, REVOLT
|
Feb 22, 2024 |
|
Alyson Griffin, State Farm's Head of Marketing
|
Feb 15, 2024 |
|
Jameson Fleming, Adweek's Managing Editor of Marketing
|
Feb 15, 2024 |
|
Andrew Sneyd, EVP of Marketing at Fanduel
|
Feb 08, 2024 |
|
Jeanine Poggi, Editor in Chief at Ad Age
|
Feb 08, 2024 |
|
Jordan Yob, Senior Brand Marketing Manager at Saucony
|
Feb 01, 2024 |
|
Evan Horowitz, CEO & Co-Founder, Movers+Shakers
|
Feb 01, 2024 |
|
Olivia Morley, Senior Agencies Reporter at Adweek
|
Feb 01, 2024 |
|
Asa Hiken, technology reporter for Ad Age
|
Jan 18, 2024 |
|
Dave Reibstein, Wharton Marketing Professor
|
Jan 18, 2024 |
|
Tracy Garbowski, Executive Vice President of Marketing, Carbone Fine Food
|
Dec 07, 2023 |
|
Age in Media/Personal Brands/Musk & Advertisers
|
Dec 07, 2023 |
|
Daniel Reynolds, Vice President, Head of Global Content, Media, and Partnerships at Hilton
|
Dec 07, 2023 |
|
Suzanne Kapner, Reporter for The Wall Street Journal
|
Nov 30, 2023 |
|
Allison Ellsworth, Co-Founder and Chief Brand Officer of Poppi
|
Nov 30, 2023 |
|
Gina Hardy, Chief Customer Officer at Drizly
|
Nov 30, 2023 |
|
Julie Alvin, theSkimm's SVP of Content
|
Nov 16, 2023 |
|
James Zahn, Editor-in-Chief of The Toy Book
|
Nov 16, 2023 |
|
Ludovica Cesareo, an Assistant Professor of Marketing at Lehigh University
|
Nov 15, 2023 |
|
Annie Reardon, Co-founder and Co-CEO of Ludo
|
Nov 09, 2023 |
|
Maggie Malek, President, North America, Crispin Porter + Bogusky
|
Nov 09, 2023 |
|
Peter Adams, Senior Reporter of Marketing Dive
|
Nov 09, 2023 |
|
Anna Banks, Senior Vice President, Personalization and Performance Marketing at Sephora
|
Nov 02, 2023 |
|
Pamela Danziger, Speaker, Author, and Market Researcher
|
Nov 02, 2023 |
|
Odette Welling, VP of Halloween at Party City
|
Oct 26, 2023 |
|
Steven Silverstein, CEO of Spirit Halloween
|
Oct 26, 2023 |
|
Chris Kelly, Reporter for Marketing Dive
|
Oct 26, 2023 |
|
Glenn Shimkus, Founder of Prisidio
|
Oct 05, 2023 |
|
Jenna Lebel, Chief Marketing Officer at Liberty Mutual
|
Oct 05, 2023 |
|
Julian Cannon, Marketing Reporter at Digiday
|
Sep 28, 2023 |
|
Thomas Ranese, CMO of Chobani
|
Sep 28, 2023 |
|
Elizabell Rivera Marquez, CMO of Dreyer's Grand Ice Cream
|
Sep 28, 2023 |
|
Jay Livingston, Chief Marketing Officer at Shake Shack
|
Sep 21, 2023 |
|
Marty Swant, a Senior Reporter at Digiday
|
Sep 21, 2023 |
|
Nathalie Gerschtein, President of Consumer Products Division for the North America Zone, L’Oreal
|
Sep 14, 2023 |
|
Katie Deighton, Reporter, The Wall Street Journal
|
Sep 14, 2023 |
|
Peter Adams, Sr. Reporter for Marketing Dive
|
Sep 07, 2023 |
|
Tina Mahal, Senior Vice President of Brand Marketing at PepsiCo Foods North America
|
Aug 03, 2023 |
|
Danielle Wiener-Bronner, Writer for CNN Business
|
Aug 03, 2023 |
|
Emily Arkells, Vice President of Global Digital Brand Experience for Maybelline New York
|
Jul 27, 2023 |
|
Lauren Sudworth, Head of Brand and Content at PhotoRoom
|
Jul 27, 2023 |
|
Adrianne Pasquarelli, Special Projects Editor and Senior Reporter at Ad Age
|
Jul 27, 2023 |
|
Jake Bullock & Luke Anderson, Founders of CANN
|
Jun 27, 2023 |
|
Emily Vaca, Founder of MINNIDIP
|
Jun 27, 2023 |
|
Jeff Klein, Chief Marketing Officer of Popeyes Louisiana Kitchen
|
Jun 27, 2023 |
|
Jeanine Poggi, Editor of Ad Age
|
Jun 27, 2023 |
|
Vanessa Patrick, Professor and Author
|
Jun 27, 2023 |
|
Asa Hiken, Technology Reporter for Ad Age
|
Jun 27, 2023 |
|
Eleanor Hawkins, Communications Strategist and writer at Axios
|
May 10, 2023 |
|
Kevin Keith, Chief Marketing Officer at Edible Brands
|
May 10, 2023 |
|
Ludovica Cesareo, Assistant Professor of Marketing at Lehigh University
|
May 10, 2023 |
|
Dr. Sheetal Jain, Founder and CEO, Luxe Analytics
|
Apr 21, 2023 |
|
Raghuram Iyengar, Professor of Marketing at Wharton
|
Apr 21, 2023 |
|
Mark Gurman, Chief Correspondent at Bloomberg
|
Apr 21, 2023 |
|
Sean Madison, Director of Business Development for Innovafeed
|
Apr 14, 2023 |
|
David Benzaquen, US General Manager for Yo Egg
|
Apr 14, 2023 |
|
Alexander Lee, Gaming and Esports Reporter for DigiDay
|
Apr 14, 2023 |
|
Vice President of Marketing, Stella Artois
|
Mar 31, 2023 |
|
Co-Founder, NYC Next and MaryamB
|
Mar 31, 2023 |
|
Asa Hiken, Technology Reporter at Ad Age
|
Mar 31, 2023 |
|
Mark Phillips, Head of Beer and Hard Seltzer at Diageo North America
|
Mar 24, 2023 |
|
Peter Adams, Senior Reporter of Marketing Dive
|
Mar 24, 2023 |
|
Women’s History Month, Adrianne Pasquarelli, Senior Reporter at Ad Age
|
Mar 03, 2023 |
|
Janet Lee, Senior VP/CMO, Mobile Experience at Samsung Electronics America
|
Mar 03, 2023 |
|
Associate Brand Director, Bumble
|
Feb 24, 2023 |
|
Shannon Miller, Managing Editor of Creativity, The Creator Economy & DEI at Adweek
|
Feb 24, 2023 |
|
Rakuten Rewards, Chief Marketing Officer
|
Feb 11, 2023 |
|
Jeanine Poggi, Editor at Ad Age, on Super Bowl Marketing
|
Feb 11, 2023 |
|
Chief Marketing Officer, OURA
|
Jan 26, 2023 |
|
Asa Hiken, Technology Reporter for Ad Age
|
Jan 26, 2023 |
|
Chief Marketing Officer and Founder, Cult and Rain
|
Dec 16, 2022 |
|
Director of Marketing, Obsess
|
Dec 16, 2022 |
|
Terry Stanley, Senior Editor at Adweek on Marketing News
|
Dec 16, 2022 |
|
Lee Applbaum, Chief Marketing Officer, Wheels Up
|
Nov 21, 2022 |
|
Nitya Chambers, SVP of Content/Executive Editor, Lonely Planet
|
Nov 21, 2022 |
|
Joanna Stern, Senior Personal Technology Columnist, The Wall Street Journal
|
Nov 10, 2022 |
|
Group Vice President, Toyota Motor North America
|
Nov 04, 2022 |
|
Peter Adams, Senior Reporter of Marketing Dive
|
Nov 04, 2022 |
|
Spirit Halloween CEO
|
Oct 28, 2022 |
|
Shannon Miller, Creative & Inclusion Editor, Adweek
|
Oct 28, 2022 |
|
SVP, Whiskey Portfolio at Diageo
|
Oct 21, 2022 |
|
Leslie Blount, Adweek Contributor
|
Oct 21, 2022 |
|
Vice President of Global Marketing for Budweiser
|
Oct 17, 2022 |
|
Jeff Beer, Staff Editor at Fast Company
|
Oct 17, 2022 |
|
President of FORVR Mood
|
Oct 07, 2022 |
|
Daphne Howland, Retail Dive
|
Oct 07, 2022 |
|
Jason Harris, Co-Founder & CEO Mekanism
|
Oct 06, 2022 |
|
Marty Swant, Senior Reporter at Digiday
|
Oct 06, 2022 |
|
Hrish Lotlikar, Co-Founder & CEO, SuperWorld
|
Sep 02, 2022 |
|
Janine Yorio, CEO of Everyrealm
|
Sep 01, 2022 |
|
Tommaso Di Bartolo, Co-Author, "Navigating The Metaverse”
|
Sep 01, 2022 |
|
Chief Marketing Officer, Outback Steakhouse
|
Aug 19, 2022 |
|
Peter Adams, Senior Reporter of Marketing Dive
|
Aug 19, 2022 |
|
Hilton SVP, Global Brand & Enterprise Marketing
|
Aug 12, 2022 |
|
Lauren Thomas, CNBC Retail Reporter
|
Aug 12, 2022 |
|
Senior Manager, Honda Marketing
|
Jul 28, 2022 |
|
Daphne Howland, Senior Reporter, Retail Dive
|
Jul 28, 2022 |
|
Chief Marketing Officer, KFC U.S
|
Jul 25, 2022 |
|
Chief Marketing Officer, Wheels Up
|
Jul 21, 2022 |
|
Head of US Marketing, The LEGO Group
|
Jul 21, 2022 |
|
Head of Brand Marketing, Favor (formerly The Pill Club)
|
Jul 07, 2022 |
|
Suzanne Kapner, Wall Street Journal
|
Jul 07, 2022 |
|
Mekanism, Co-Founder & CEO
|
May 22, 2022 |
|
Peter Adams, Reporter of Marketing Dive
|
May 22, 2022 |
|
Avocados From Mexico, VP of Marketing and Innovation
|
May 05, 2022 |
|
Baskin Robbins, VP of Marketing and Culinary
|
Apr 28, 2022 |
|
Instacart Head of Marketing on their New Brand Identity
|
Apr 28, 2022 |
|
Lauren Thomas, Reporter for CNBC covering the Retail Industry
|
Apr 28, 2022 |
|
Head Of Global Marketing, Eat Just, Inc.
|
Apr 21, 2022 |
|
Liquid Death's SVP of Marketing
|
Apr 21, 2022 |
|
Kathryn Lundstrom, Adweek's Sustainability Editor *Earth Week*
|
Apr 21, 2022 |
|
Decentraland, Head of Metaverse Fashion Week
|
Apr 07, 2022 |
|
Anheuser-Busch InBev on Marketing In the Metaverse
|
Apr 07, 2022 |
|
Suzanne Kapner, Reporter for The Wall Street Journal covering the Retail & Fashion Industries
|
Apr 07, 2022 |
|
Chief Marketing Officer, Once Upon A Farm & Stevie Clements, Chief Brand Architect from CAVU Venture Partners
|
Mar 02, 2022 |
|
Kathryn Lundstrom, Adweek's Sustainability Editor
|
Mar 02, 2022 |
|
PepsiCo, Vice President and Head of Marketing
|
Feb 17, 2022 |
|
Pressed, Chief Marketing Officer
|
Feb 11, 2022 |
|
Ulta Beauty, Vice President of Integrated Marketing
|
Feb 11, 2022 |
|
Hit/Miss of the Week with Rafael Canton, Staff Writer for Adweek
|
Feb 11, 2022 |
|
Target, Senior Brand Marketing Manager on Black History Month
|
Feb 03, 2022 |
|
Groupon, Vice President of Brand on Super Bowl and Black History Month
|
Feb 03, 2022 |
|
Inclusive Marketing with Sonia Thompson, Inclusive Marketing Strategist
|
Feb 03, 2022 |
|
Snack Nuts for Hormel Foods, Head of Marketing
|
Jan 20, 2022 |
|
1/19/22: Marketing News with Marketing Dive's Peter Adams
|
Jan 20, 2022 |
|
Wheelhouse Labs & Speakeasy Co.
|
Dec 27, 2021 |
|
Retail Trends with Retail Dive's Daphne Howland
|
Dec 27, 2021 |
|
Vice President of Marketing, Lexus USA
|
Dec 16, 2021 |
|
12/15/21: Marketing Hits & Misses with Marketing Dive's Chris Kelly
|
Dec 16, 2021 |
|
Black Friday Special - Marketing Dive & The National Retail Federation
|
Nov 30, 2021 |
|
Black Friday Special - Butterball & Expedia Group
|
Nov 30, 2021 |
|
Sephora's Senior Vice President of Integrated Marketing & Brand
|
Nov 04, 2021 |
|
11/3/21: Marketing Hits & Misses with Adweek's Kathryn Lundstrom
|
Nov 04, 2021 |
|
Marketing Hits & Misses with Adweek's Shannon Miller *Halloween Edition*
|
Oct 28, 2021 |
|
CEO, Spirit Halloween
|
Oct 28, 2021 |
|
General Manager, Sir Kensington's
|
Oct 22, 2021 |
|
10/20/21 Marketing Hits & Misses with Retail Dive's Daphne Howland
|
Oct 22, 2021 |
|
9/27/21: Hits & Misses/Retail Dive's Cara Salpini
|
Oct 04, 2021 |
|
CEO & Co-Founder, Liquid Death
|
Oct 04, 2021 |
|
Vice President, Marketing - Mars Food (Ben's Original)
|
Sep 16, 2021 |
|
Senior Brand Director, Absolut Vodka
|
Sep 16, 2021 |
|
President, Expedia Brands
|
Aug 25, 2021 |
|
Tiffani Bova, Global Growth & Innovation Evangelist at Salesforce
|
Aug 25, 2021 |
|
8/18/21: Hits and Misses with Marketing Dive's Peter Adams
|
Aug 19, 2021 |
|
Head of Sports Marketing, PepsiCo
|
Aug 19, 2021 |
|
8/4/21: Hits and Misses with Professor of Marketing, David Reibstein, of The Wharton School
|
Aug 06, 2021 |
|
Head of Marketing, Abercrombie & Fitch
|
Aug 06, 2021 |
|
Retail Dive's Cara Salpini on Reebok's History
|
Aug 01, 2021 |
|
Chief Marketing Officer, StockX
|
Aug 01, 2021 |
|
Executive Director, Philadelphia Fashion Incubator
|
Jul 23, 2021 |
|
7/21/21: Hits and Misses with Retail Dive's Cara Salpini
|
Jul 23, 2021 |
|
Joseph Turow, University of Pennsylvania Communication Professor
|
Jul 21, 2021 |
|
7/14/21: Hits and Misses with Adweek's Robert Klara
|
Jul 21, 2021 |
|
6/30/21: Hits and Misses/Wharton's Katy Milkman
|
Jul 02, 2021 |
|
Senior Director of Marketing, Cultural Engagement at McDonalds
|
Jul 02, 2021 |
|
6/16/21: Hits and Misses/Sucharita Kodali, Retail Analyst at Forrester
|
Jun 18, 2021 |
|
Executive VP & Chief Marketing Officer, NBA's Atlanta Hawks
|
Jun 18, 2021 |
|
6/9/21: Hits and Misses/Wharton's Cait Lamberton
|
Jun 14, 2021 |
|
Chief Marketing Officer, OKCupid
|
Jun 14, 2021 |
|
Shamin Abas, President, Shamin Abas Communications, Brand Marketing & Business Development for Ultra-Luxury Brands
|
May 27, 2021 |
|
5/26/21: Hits and Misses/Lehigh's Ludovica Cesareo
|
May 27, 2021 |
|
Katelyn Watson, Chief Marketing Officer, Nurx Inc
|
May 20, 2021 |
|
5/19/21: Hits & Misses/Retail Dive's Daphne Howland
|
May 20, 2021 |
|
Elizabell Marquez, CMO at Dreyer's Grand Ice Cream
|
May 13, 2021 |
|
5/12/21: Hits & Misses/Marketing Dive's Peter Adams
|
May 13, 2021 |
|
5/5/2021: Hits & Misses/Adweek's Scott Nover
|
May 10, 2021 |
|
Monica Mody, Vice President Marketing at Budweiser
|
May 10, 2021 |
|
Monica Mody, Vice President Marketing, Budweiser
|
May 07, 2021 |
|
5/5/2021: Hits & Misses/Adweek's Scott Nover
|
May 07, 2021 |
|
Jessie Becker, SVP Marketing at Impossible Foods
|
Apr 29, 2021 |
|
4/28/21: Hits & Misses/Retail Dive's Cara Salpini
|
Apr 29, 2021 |
|
Barbara Kahn's Book - "The Shopping Revolution"
|
Apr 22, 2021 |
|
4/21/21: Hits & Misses with Barbara Kahn & Americus Reed
|
Apr 22, 2021 |
|
Crocs, President Michelle Poole
|
Apr 17, 2021 |
|
Jimmy John's Chief Marketing Officer
|
Apr 16, 2021 |
|
The Power of Humor
|
Apr 14, 2021 |
|
4/14/21: Hits & Misses/CNBC's Lauren Thomas
|
Apr 14, 2021 |
|
Senior Marketing Director, M&M’S Brand
|
Apr 09, 2021 |
|
Head of Luxury, Alibaba
|
Apr 05, 2021 |
|
3/24/21: Hits & Misses/Daphne Howland
|
Mar 29, 2021 |
|
Toyota Group VP of Marketing
|
Mar 29, 2021 |