Heads In Beds Show
By Conrad O'Connell
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Category: Marketing
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Subscribers: 2
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Episodes: 194
Description
The Heads In Beds Show is your vacation rental & accommodations marketing podcast co-hosted by Conrad O'Connell and Paul Manzey. Learn how to double your direct bookings with search, social & email marketing strategies and tactics.
| Episode | Date |
|---|---|
|
News And Notes Mid-Year 2026 Show Update
|
Jun 17, 2026 |
|
When To Hit The PANIC Button When Looking At Your Google Analytics Data
|
Jun 10, 2026 |
|
Google Marketing Live Recap: How Will These 2026 Changes Impact Your Vacation Rental Business?
|
Jun 03, 2026 |
|
Local Is Your Vacation Rental Marketing Advantage - Are You Using It?
|
May 27, 2026 |
|
What Actually Drives Direct Bookings in 2026? (Webinar Recording)
|
May 20, 2026 |
|
Run Your Vacation Rental Business Like A Poker Player
|
May 13, 2026 |
|
Should Your Direct Bookings Actually Be More Expensive Than The OTA Price?
|
May 06, 2026 |
|
Using AI Search To Plan Travel Won't Hurt Direct Bookings
|
Apr 29, 2026 |
|
Winning With Google Ads In 2026 For Your Vacation Rental Business
|
Apr 22, 2026 |
|
The 60-Day Booking Window Is Dead - Here's What To Do About It
|
Apr 15, 2026 |
|
Events Are Huge Vacation Rental Marketing Opportunities - Do You Take Advantage?
|
Apr 08, 2026 |
|
Are You Making Real or Fake Progress With AI?
|
Apr 01, 2026 |
|
What Is The Future Of Direct Bookings (With Arthur Colker)
|
Mar 25, 2026 |
|
Here's The Problems With Vacation Rental Marketing Attribution
|
Mar 18, 2026 |
|
How To Run A GEO/LLM Search Audit On Your Vacation Rental Website
|
Mar 11, 2026 |
|
Every Section You Need On Your Landing Page To Get More Homeowner Leads
|
Mar 04, 2026 |
|
Here's Why Hotels Can Be Better Than Vacation Rentals
|
Feb 25, 2026 |
|
Your Vacation Rental Website Traffic Is Up, But Your Bookings Are Down - Why?
|
Feb 18, 2026 |
|
AI Update: Q1 of 2026: OpenClaw, "Prompt Tracking" Useless?, Current AI Tools We're Using
|
Feb 11, 2026 |
|
Looking Back On Marketing Changes From 2020 to 2025...
|
Feb 04, 2026 |
|
Direct Bookings Aren't Free... Here's How To Understand Your Marketing Costs
|
Jan 28, 2026 |
|
Expanding Into NEW Vacation Rental Marketing Channels In 2026? Here's How To Make It Work...
|
Jan 21, 2026 |
|
How To Spend: $3k, $5k or $10k In Marketing Budget For Your Vacation Rental Company (Part 2)
|
Jan 14, 2026 |
|
How To Spend: $3k, $5k or $10k In Marketing Budget For Your Vacation Rental Company (Part 1)
|
Jan 07, 2026 |
|
ALL The Ways You Can Run Promotions For Your Vacation Rental Business
|
Dec 24, 2025 |
|
Multiple Vacation Rental Markets? It's Super Hard: And Here's Why....
|
Dec 17, 2025 |
|
Mobile vs Desktop Traffic Trends For 2026: Here's What To Work On
|
Dec 10, 2025 |
|
Here's How To Level Up Your Marketing With JUST 4 Hours Per Week
|
Nov 26, 2025 |
|
Compelling Vacation Rental Marketing Messages Have Common Traits
|
Nov 19, 2025 |
|
What To Consider When Building A New Vacation Rental Website
|
Nov 12, 2025 |
|
The Four Part Process To Build A Guest Marketing Plan
|
Nov 05, 2025 |
|
Is This The KEY To Getting More Bookings?
|
Oct 29, 2025 |
|
VRMA 2025 Recap: The Hot Seat Session, Industry Trends & More!
|
Oct 22, 2025 |
|
The Four Part Process To Build A Homeowner Marketing Plan
|
Oct 15, 2025 |
|
The "Do's" and "Don'ts" Of Using AI With Your Vacation Rental Marketing
|
Oct 08, 2025 |
|
Replay: The Vacation Rental Marketing Fundamentals You Need To Have In Place
|
Oct 01, 2025 |
|
10 Things You Can Do To Sign More Vacation Rental Properties This Fall
|
Sep 24, 2025 |
|
Revisiting Meta Ads vs Google Ads
|
Sep 17, 2025 |
|
Can You Really Compete With Airbnb? Nope...
|
Sep 10, 2025 |
|
How Are Direct Bookings Trending According To Industry Research Experts?
|
Sep 03, 2025 |
|
Here's What Trust Building Is Needed In The Vacation Rental Industry
|
Aug 27, 2025 |
|
Here's What To Look For When Selling Your Vacation Rental Business
|
Aug 20, 2025 |
|
The MOST Important Question To Ask Before Investing In Growth (Part II)
|
Aug 13, 2025 |
|
The MOST Important Question To Ask Before Investing In Growth (Part I)
|
Aug 06, 2025 |
|
Is Creating Content Even Worth It Anymore? A Debate
|
Jul 30, 2025 |
|
Breaking Down The Reasons WHY Guest Choose Vacation Rentals vs Hotels
|
Jul 23, 2025 |
|
How To Launch New Vacation Rental Listings And Get Them BOOKED
|
Jul 16, 2025 |
|
Build The Demand Formula For Your Vacation Rental Marketing
|
Jul 09, 2025 |
|
SEO, AEO, GEO, Oh My! What's The New Search Trend In Vacation Rental Marketing?
|
Jul 02, 2025 |
|
Here's ALL You Need To Know About Hiring A Marketing Team For Your Vacation Rental Business
|
Jun 25, 2025 |
|
The Success Framework: How To KNOW A Vacation Rental Will Work Well
|
Jun 18, 2025 |
|
Recapping Google Marketing Live 2025 For Vacation Rental Managers
|
Jun 11, 2025 |
|
Last Minute Marketing Tips To Boost Summer Occupancy
|
Jun 04, 2025 |
|
Photo & Video Assets: What Do You Need To Succeed?
|
May 28, 2025 |
|
Foundational Planning For Vacation Rental Business Success
|
May 21, 2025 |
|
Grab Bag Show: Vacasa, Growth, Inventory Churn, Data, May Thoughts & More...
|
May 14, 2025 |
|
Designing for Conversion: Best Practices For Vacation Rental Websites
|
Apr 30, 2025 |
|
Breaking Down The Ideal Marketing Audit For Vacation Rental Businesses
|
Apr 23, 2025 |
|
Breaking Down The Way The "Guest Booking Journey" Actually Works In 2025... (Part 2)
|
Apr 16, 2025 |
|
When To Use A Content Creator vs An Influencer To Grow Your Social Media Reach
|
Apr 09, 2025 |
|
Building Prompts For Better Responses From AI Tools
|
Apr 02, 2025 |
|
Breaking Down The Way The "Guest Booking Journey" Actually Works In 2025... (Part 1)
|
Mar 26, 2025 |
|
Building The Reputation Of Your Vacation Rental Business With The Right Reviews
|
Mar 19, 2025 |
|
If We Did It, Here's How: Our Thoughts On The Casago & Vacasa Merger
|
Mar 12, 2025 |
|
How To Build Trust For Guests To Want To Book On Your Vacation Rental Website
|
Mar 05, 2025 |
|
LLM & AI Tools Are Driving HOW MUCH Traffic To Vacation Rental Websites?
|
Feb 26, 2025 |
|
Showcasing Vacation Rental Properties To Get MORE Bookings
|
Feb 19, 2025 |
|
What Is Google Thinking About YOUR Content In 2025?
|
Feb 12, 2025 |
|
Understanding The Lingo: Performance Numbers For Your Vacation Rental Business
|
Feb 05, 2025 |
|
What Porter's 5 Forces Can Teach Us About The Vacation Rental Industry's Change Happening In 2025
|
Jan 29, 2025 |
|
Understanding The Lingo: Social Media Marketing For Vacation Rentals
|
Jan 22, 2025 |
|
Can We Build A Marketing Strategy With Just AI?
|
Jan 15, 2025 |
|
Mastering Property Detail Pages & Property Descriptions To Get More Direct Bookings
|
Jan 08, 2025 |
|
Revisiting Google Vacation Rentals For 2025 - How Is This Going For Google?
|
Jan 01, 2025 |
|
Merry Christmas!
|
Dec 25, 2024 |
|
Branded Stays & Lessons and Strategies from Hotels to Vacation Rentals
|
Dec 18, 2024 |
|
Building A Marketing Calendar For Your Vacation Rental Business (Updated for 2025)
|
Dec 11, 2024 |
|
BONUS: Recapping The DARM 2024 Conference From Our Perspective
|
Dec 09, 2024 |
|
Direct Response vs Brand-Only Marketing: What's The BEST For Building Your Vacation Rental Company?
|
Dec 04, 2024 |
|
Building Your Vacation Rental Marketing Fundamentals
|
Nov 27, 2024 |
|
Here's All Of The Google Products & Services You Use In Your Vacation Rental Business...
|
Nov 20, 2024 |
|
Running A Marketing Audit For Your Vacation Rental Business To Get More Bookings
|
Nov 13, 2024 |
|
Understanding The Lingo For Your Vacation Rental Marketing: Email Marketing
|
Nov 06, 2024 |
|
Marketing Properties Based On Location vs Marketing As 'Collections' For Your Vacation Rental Website
|
Oct 30, 2024 |
|
Here's What To Look For In Your Monthly Vacation Rental Marketing Review
|
Oct 23, 2024 |
|
Understanding The Lingo For Your Vacation Rental Marketing: Organic Search
|
Oct 16, 2024 |
|
What 'Marketing Gaps' Still Exist In The Vacation Rental Industry?
|
Oct 09, 2024 |
|
Predictions For Where The Book Direct Movement Is Going (With Mark Simpson)
|
Oct 07, 2024 |
|
Data Driven vs Gut Feel Marketing: What Actually Works Better?
|
Oct 02, 2024 |
|
Foundational Marketing vs Ongoing Marketing Costs For Your Vacation Rentals Business
|
Sep 25, 2024 |
|
We Predict: What's Going To Happen With Google Search In The Next Year?
|
Sep 18, 2024 |
|
How To Adapt When New Homeowner Marketing Channels Open: The Secret Triangle (Part 2)
|
Sep 11, 2024 |
|
How To Adapt When New Guest Marketing Channels Open: The Secret Triangle (Part 1)
|
Sep 04, 2024 |
|
Celebrating The 100th Episode Of The Heads In Beds Show [LIVE RECORDING]
|
Aug 28, 2024 |
|
Design And Branding Tips To Get More Bookings & Attract More Homeowners
|
Aug 21, 2024 |
|
Building A Homeowner Communication Strategy To Retain And Attract More Inventory
|
Aug 14, 2024 |
|
Marketing Ideas You Can Do NOW To Get More Direct Bookings & Get More Homeowners
|
Aug 07, 2024 |
|
One Year Later: What's Up With Google Analytics 4 For Your Vacation Rental Business?
|
Jul 31, 2024 |
|
How To Build The Right Strategic Approach To Your Vacation Rental Marketing
|
Jul 24, 2024 |
|
How We're Using AI Today (Mid 2024 Update)
|
Jul 17, 2024 |
|
How To Build Your Budget For Vacation Rental Owner And Guest Marketing
|
Jul 10, 2024 |
|
What AI Summaries Are Doing To Travel Planning on Google
|
Jul 03, 2024 |
|
Conversion Killers That Are Hurting Your Direct Booking Progress
|
Jun 26, 2024 |
|
Things We Love From The Biggest Brands In Vacation Rentals
|
Jun 19, 2024 |
|
Is "Channel Management" The Same Thing As Marketing Your Vacation Rental Biz?
|
Jun 12, 2024 |
|
Keyword Research TIPS To Maximize The Search Traffic To Your Vacation Rental Website
|
Jun 05, 2024 |
|
The Vacation Rental 'Booking Window' Is Changing According To This Billion Dollar Company
|
May 29, 2024 |
|
How Much Should You Pay Attention To Your Vacation Rental Competition?
|
May 22, 2024 |
|
Scaling Your Vacation Rental Business Beyond $1m In Bookings With 'Middleweight' Marketing
|
May 15, 2024 |
|
Google Ads vs Facebook (Meta) Ads - What Is The Difference For Your Vacation Rental Business?
|
May 08, 2024 |
|
Ch-Ch-Changes: Do They Kill Your Direct Booking Biz?
|
May 01, 2024 |
|
Building Your Vacation Rental Business Beyond The Lightweight Stage ($200k~ In Bookings) With Digital Marketing
|
Apr 24, 2024 |
|
The Art Of The Offer: Making Homeowner Lead Gen More Effective For Vacation Rental Brands
|
Apr 17, 2024 |
|
Coming Up With A Brand Name That Sticks For Your Vacation Rental Company
|
Apr 10, 2024 |
|
Ways You Have NOT YET Used Social Media To Grow Your Vacation Rental Business
|
Apr 03, 2024 |
|
How To Leverage a CRM Properly With Guests & Homeowners To Grow Your Vacation Rental Biz
|
Mar 27, 2024 |
|
What Should The SMALL Vacation Rental Host Or Manager Do To Grow Their Business?
|
Mar 20, 2024 |
|
Explaining The BuildUp Bookings Vacation Rental SEO Framework: TLCK
|
Mar 13, 2024 |
|
Google Rebrands Bard To Gemini: Here Is What Google Is Planning
|
Mar 06, 2024 |
|
Why Link Building Is Overlooked & Why It's One Area You Can IGNORE Google's Advice On...
|
Feb 28, 2024 |
|
What Are The ACTUAL Benefits Of Building A Direct Booking Website & Brand?
|
Feb 21, 2024 |
|
When Social Media Is NOT The Right Marketing Channel For Your VR Business
|
Feb 14, 2024 |
|
How To Be A GREAT Client For Your Marketing Agency
|
Feb 07, 2024 |
|
The Reasons To LOVE Email Marketing To Get More Direct Bookings!
|
Jan 31, 2024 |
|
Google Is Leaning Into Vacation Rentals Even MORE With Structured Data?!
|
Jan 24, 2024 |
|
The Advanced Elements You Need To Get More Bookings On Your Vacation Rental Website (Website & Conversions) Part II
|
Jan 17, 2024 |
|
The Basics You Need To Get Bookings On Your Vacation Rental Website (Design & UX) Part I
|
Jan 10, 2024 |
|
What You'll Need To Build An Annual Marketing Calendar
|
Jan 03, 2024 |
|
Building Ad Targeting Audiences On Google, Facebook & Instagram That Deliver The Right Results
|
Dec 20, 2023 |
|
Tools & Lead Magnets You Can Use To Drive More Homeowner Leads
|
Dec 07, 2023 |
|
A Guidebook Is MARKETING For Your Vacation Rentals: Here's Why
|
Nov 29, 2023 |
|
When You Should Build "Mini Sites" For Your Vacation Rental Business To Generate HUGE ROI
|
Nov 22, 2023 |
|
Barry Diller at Expedia VERSUS Google: Vrbo Spends $300m On Google Ads Without ROI?
|
Nov 15, 2023 |
|
How & Why To Build Guest & Owner Personas For Your Vacation Rental Marketing
|
Nov 08, 2023 |
|
Why Branded Google Ads Is The Right Move 99.9% Of The Time
|
Nov 01, 2023 |
|
Special Recap Of VRMA 2023: Feat: Heather Bayer, Andy McNulty, Catherine Ratcliffe & Valerie Gangas
|
Oct 30, 2023 |
|
Navigating the Aftermath of a Google Update [Part Two] For Your Vacation Rental Website
|
Oct 18, 2023 |
|
Navigating the Aftermath of a Google Update [Part One] For Your Vacation Rental Website
|
Oct 11, 2023 |
|
Announcing My BOOK: Mastering Vacation Rental Marketing [Behind The Scenes]
|
Oct 04, 2023 |
|
5 Things You Should Be Doing With Video To Grow Your Hospitality Business in 2024
|
Sep 20, 2023 |
|
Running A Marketing Audit To Build YOUR 2024 Marketing Plan
|
Sep 13, 2023 |
|
Ways To Get More Shoulder Season Bookings With Your Marketing NOW
|
Sep 06, 2023 |
|
[Part 2] The Right Way To Build "SEO Content" For Your Vacation Rental Business
|
Aug 30, 2023 |
|
[Part 1] The Right Way To Build "SEO Content" For Your Vacation Rental Business
|
Aug 24, 2023 |
|
Is Your Paid Search Strategy A DUD Or A STUD?
|
Aug 16, 2023 |
|
What's It Like For One Of US To Book A Vacation Rental?
|
Aug 09, 2023 |
|
Is Your Vacation Rental Website A DUD Or A STUD? Here's What To Consider!
|
Aug 02, 2023 |
|
Why Is No Vacation Rental Manager Leveraging These Specific Marketing Tactics?
|
Jul 26, 2023 |
|
How YOU Can Target Guests On Facebook, Instagram & Google With Ads
|
Jul 19, 2023 |
|
What Would We Do: Marketing Edition
|
Jul 12, 2023 |
|
EVERYTHING You Need To Know About Keyword Research
|
Jun 28, 2023 |
|
The "Math" Behind Common SEO Metrics, Numbers And Data
|
Jun 21, 2023 |
|
Generative Search Experience in Google: What Does It Mean for Vacation Rentals/Hospitality?
|
Jun 07, 2023 |
|
Part III: Settings That'll Make Or BREAK Your Google Analytics 4 Reports
|
May 31, 2023 |
|
Leveraging Cognitive Biases To Get More Bookings For Your Vacation Rentals
|
May 24, 2023 |
|
Part II: Google Analytics 4 Is USELESS Without These Settings + Events...
|
May 17, 2023 |
|
The Vacation Rental Spring Slowdown Is Here - What Can You Do To Drive Demand?
|
May 10, 2023 |
|
Part I: The Basic Settings You NEED For The Upcoming Google Analytics 4 Move
|
May 03, 2023 |
|
[Live Show] RR Summit: People, Places, Planet: Marketing Sustainability With Your VRM Business
|
Apr 26, 2023 |
|
Is Listing On Airbnb The Same As "Marketing" For Your Vacation Rental Business?
|
Apr 19, 2023 |
|
Do Automated SEO "Audits" Provide ANY Value?
|
Apr 12, 2023 |
|
EVERYTHING You Need To Know About Google Search Console
|
Mar 29, 2023 |
|
Low Budget Ways To Get More Direct Bookings
|
Mar 22, 2023 |
|
Standing Out From The Vacation Rental Crowd In Your Market: How To Attract Owners & Guests
|
Mar 15, 2023 |
|
The Tools We Use To Increase Productivity And Get More Done In Less Time
|
Mar 09, 2023 |
|
Everything Google My Business For Your Vacation Rental Business
|
Mar 02, 2023 |
|
Crafting The Perfect Property Description To Maximize Your Bookings
|
Feb 22, 2023 |
|
Email Marketing 101 For Your Vacation Rental Business: Get More Bookings With Better Emails
|
Feb 15, 2023 |
|
The TRUTH Behind Link Building To Maximize Your Vacation Rental SEO Performance
|
Feb 08, 2023 |
|
Choosing Between Agency, Freelancer & In-House Marketing Teams For Your Vacation Rental Business
|
Feb 01, 2023 |
|
How to Leverage ChatGPT Into Your Vacation Rental Business
|
Jan 25, 2023 |
|
The Top Things That Happened in 2022 With A Look Ahead To 2023
|
Jan 18, 2023 |
|
Brand Building 101: How To Make Your Vacation Rental Brand Noteworthy
|
Jan 04, 2023 |
|
The 2023 Homeowner Marketing Master Class To Get More Properties
|
Dec 28, 2022 |
|
The 2023 Guest Marketing Master Class To Get More Bookings
|
Dec 21, 2022 |
|
How Rates & Pricing Impact The Success Of Your Marketing Efforts
|
Dec 14, 2022 |
|
The TRUTH About How To Leverage Influencers In Your Vacation Rental Marketing
|
Dec 07, 2022 |
|
The Most Effective Vacation Rental Advertising Channel: Google Ads!
|
Nov 23, 2022 |
|
The TRUTH About Running Facebook Ads For Your Vacation Rental Company
|
Nov 16, 2022 |
|
The Essential Building Blocks Of Building A Vacation Rental Company
|
Nov 09, 2022 |
|
VRMA Recap: Las Vegas 2022
|
Nov 02, 2022 |
|
Mistakes To Avoid When Re-Designing Your Vacation Rental Website
|
Oct 26, 2022 |
|
Choosing Content Topics To Build Your Vacation Rental SEO Strategy
|
Oct 19, 2022 |
|
The Future Of The Heads In Beds Show: Introducing Cohost Paul Manzey
|
Oct 14, 2022 |
|
Running Paid Search Ads For Your Vacation Rental Business
|
Sep 07, 2021 |
|
How Long Does It Take To See SEO Results With A Brand-New Vacation Rental Brand?
|
Aug 27, 2021 |
|
The #1 Metric That Measures The Power Of Any Vacation Rental Brand
|
Aug 12, 2021 |
|
The Top Marketing Tools We Use To Build Direct Booking Traffic
|
Jul 28, 2021 |
|
Google Ads vs Facebook Ads For Your Vacation Rentals: What's Better?
|
Jul 21, 2021 |
|
Generating Content Ideas To Build Direct Traffic For Your Vacation Rental Website
|
Jun 24, 2021 |
|
How To Get Last-Minute Bookings For Your Vacation Rentals
|
Jun 07, 2021 |
|
Building Assets For Your Vacation Rental Marketing
|
Apr 15, 2021 |
|
Finding High Value Direct Booking Sources
|
Apr 15, 2021 |
|
Pilot- Heads In Beds Show
|
Apr 15, 2021 |