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The Competitive Enablement Show is a podcast for product marketers and compete professionals looking to give their companies a competitive advantage. You'll hear from competitive intelligence professionals and product marketing all-stars from companies like Slack, Salesforce, Shopify, Sprout Social (as well as companies whose names don't start with an 's'). Hosted by Adam McQueen, produced by the Compete Network and powered by Klue.Find other shows about Competitive Intelligence and Product Marketing on The Compete Network:https://thecompetenetwork.com/
Episode | Date |
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#100 - Klue vs. ChatGPT | Hunter Sones
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Mar 08, 2024 |
#99 - Answering ALL Your AI Questions | Brandon Bedford
|
Feb 23, 2024 |
#98 - The BIGGEST Trends in AI and Competitive Intelligence | Brandon Bedford & James Raffield
|
Jan 26, 2024 |
#97 - The Role of Competitive Enablement in the CMO Portfolio | Katie Berg, Carin Van Vuuren & Meagan Eisenberg
|
Dec 15, 2023 |
#96 - How to Dismantle Competitors Throughout the Deal | Nick Cegelski & Qayam Noorani
|
Nov 29, 2023 |
#95 - Farewell Producer Ben
|
Oct 11, 2023 |
#94 - Unlocking the Right Mechanisms for Sales Enablement | Max Weinstein, Sophos
|
Oct 05, 2023 |
#93 - Think Like a Rep | Jessica Davis, HubSpot
|
Sep 28, 2023 |
#92 - Ask Us Anything | Gal Toren, JFrog & Dylan D'Urso, AutoDesk (CE LIVE)
|
Sep 13, 2023 |
#91 - Competing with GenAI as Your Co-Pilot | Brandon Bedford
|
Sep 07, 2023 |
#90 - Building a Brand Through Your Competitive Intel Newsletter | Penny Moran
|
Aug 31, 2023 |
#89 - Continuing the Saga in Your Competitive Intel Newsletter | James Raffield, Druva
|
Aug 23, 2023 |
#88 - Writing a Killer Competitive Intel Newsletter | Matt Tyrer, Competitive Corner
|
Aug 18, 2023 |
#87 - Breeding Competitive Friction for Growth | Derek & Arik Johnson, Aurora WDC
|
Aug 10, 2023 |
#86 - Palo Alto's Senior Competitive Strategy Analyst | Ben Schultz
|
Aug 03, 2023 |
#85 - The Secret to Using Competitive Intel for Your Product Roadmap
|
Jul 27, 2023 |
#84 - Sales Reps Are Like Puppies | Pat Wall, Imperva
|
Jul 20, 2023 |
#83 - How to Outcompete the Competition | Mayur Palta, Databricks
|
Jul 12, 2023 |
#82 - Tailoring Compete Content to the C-Suite and CSMs | Tracy Berry, Freshworks
|
Jul 07, 2023 |
#81 - Winning as Women in Sales | Jody Geiger
|
Jun 29, 2023 |
#80 - Using AI to Build Win-Loss Programs | Ryan Sorley
|
Jun 22, 2023 |
#79 - Teaching Sellers to Fish (Metaphorically) | Tirrah Switzer, Community Brands
|
Jun 15, 2023 |
#78 - Inside the Competitor's Mindset | Professor John Horn, Washington University in St. Louis
|
Jun 08, 2023 |
#77- Avoiding Competitive 'Strategery' | Alysse Nockels, Palo Alto Networks
|
Jun 01, 2023 |
#76 - Leading the Horse to Water | Jenn Roberts, ServiceTitan
|
May 24, 2023 |
#75 - Chris Orlob: Competitive Selling Techniques
|
May 17, 2023 |
#74 - Salesforce VP of Competitive Intelligence Dan Hamilton
|
May 10, 2023 |
#73 - Embedding Compete DNA Across the Organization | Brad Lawless, Movista
|
May 04, 2023 |
#72 - Competing in an Insanely Crowded Market | Chelsea Pula, Amex Global Business Travel
|
Apr 27, 2023 |
# 71 - Tipping Winnable Deals | Tara Scott & Eric Holland
|
Apr 19, 2023 |
#70 - What to Do When You're New to Product Marketing | Maggie Bean, Validity
|
Apr 06, 2023 |
#69 - 5 Things the Best Compete Programs All Do | Sophie Baker & Honami Kawamura
|
Mar 30, 2023 |
#68 - Four Common Battlecard Mistakes and How to Avoid Them | Sylvia Rayner, Hunter Sones
|
Mar 22, 2023 |
#67 - BONUS EPISODE! Bouncing Back from #TechLayoffs | Ashleigh Eisinger
|
Mar 17, 2023 |
#66 - Engaging Your Salesforce to Increase Adoption | Ashleigh Eisinger, FloQast
|
Mar 16, 2023 |
#65 - 12-ish Ways to Increase Sales Adoption Across Your Content | Pat Wall, Imperva
|
Mar 08, 2023 |
#64 - Integrating Win-Loss Analysis with Competitive Enablement | Alex Salop, Arbinger Institute
|
Mar 02, 2023 |
#63 - The Bumps and Bruises of Building a Win-Loss Program | Peter Mertens, Sprout Social
|
Feb 22, 2023 |
#62 - Sharing Win-Loss Insights with Execs | Robyn Welfare, Brandon Bedford, CE LIVE
|
Feb 15, 2023 |
#61 - Tirrah Switzer Answers Your Win-Loss Questions | Tirrah Switzer, Community Brands
|
Feb 09, 2023 |
#60 - SEASON 3 PREMIERE! Carving out a Competitive GTM Advantage | Devon O'Rourke, Fluvio
|
Feb 02, 2023 |
How to Upskill Reps with Competitive Intel | Compete Week Replay #6
|
Jan 31, 2023 |
How to Write a Competitive Intel Newsletter | Compete Week Replay #5
|
Jan 25, 2023 |
How to Present a Competitive Strategy to Your Leadership | Compete Week Replay #4
|
Jan 24, 2023 |
Keeping Your Business Invested in Compete | Compete Week Replay #3
|
Jan 20, 2023 |
Automation Hacks for Compete Pros | Compete Week Replay #2
|
Jan 18, 2023 |
How to Brief Execs with Competitive Intel | Compete Week Replay #1
|
Jan 13, 2023 |
#59 - The Best of Season 2 | 2022 Year in Review
|
Jan 06, 2023 |
#58 - 5 Things I Learned About Battlecards | Ben Ronald, Klue
|
Dec 15, 2022 |
#57 - 5 Questions with Brian Murray | Partner & COO at Craft Ventures
|
Dec 08, 2022 |
#56 - Pushing Your Compete Program Past Launch | Mitch Comstock, LeadIQ
|
Nov 17, 2022 |
#55 - Enabling Veteran Sellers with Competitive Intel | Andy McCotter-Bicknell, Qayam Noorani
|
Nov 10, 2022 |
#54 - Bringing Win-Loss Analysis into Your Compete Program | CE LIVE
|
Nov 03, 2022 |
Distributing Win-Loss Insights Across the Entire Business | Ryan Sorley, Valerie Bonaldo, Derek O'Grady (Winner's Circle Replay)
|
Oct 27, 2022 |
#53 - Competing and Winning in a Recession | Kris Hartvigsen & Jason Smith
|
Oct 20, 2022 |
Building a Compete Program Rooted in Reality | Dan Hamilton and Jason Oakley (Winner's Circle Replay)
|
Oct 14, 2022 |
#52 - A Practical Guide to Competitive Intelligence | Zena Applebaum, Phil Britton, Alysse Nockels
|
Oct 06, 2022 |
Klue at IntelliCon: Masters Series Part VII | Dan Hamilton, Salesforce & Justin Topliff, Highspot
|
Sep 15, 2022 |
Klue at IntelliCon: Masters Series Part VI | Zaven Gabriel, Pierre Hiller
|
Sep 08, 2022 |
#51 - Three Things Competitive Intelligence MUST Do to Support Product Launches | Molly Gallaher Boddy
|
Sep 01, 2022 |
#50 - How to Launch a Compete Program in 90 Days | Tracy Berry, Freshworks
|
Aug 25, 2022 |
#49 - The Secret Ingredients to a Deal-Winning Battlecard
|
Aug 18, 2022 |
Klue at IntelliCon: Masters Series Part V | Dustin Ray, Cam Mackey
|
Aug 11, 2022 |
#48 - Enabling a Culture of Compete | Anthony Fritsch, CoachHub
|
Aug 04, 2022 |
#47 - Five Laws of Highly Effective Battlecards | David Washer, Klue
|
Jul 28, 2022 |
Klue at IntelliCon: Masters Series Part IV | Erin Pearson, Ashleigh Eisinger, Pat Wall
|
Jul 21, 2022 |
#46 - Enabling Product with Competitive Intel | Dustin Ray, Datto
|
Jul 14, 2022 |
#45 - Competing in Uncertainty | Tim Rhodes and Brandon Bedford
|
Jul 07, 2022 |
Klue at IntelliCon: Masters Series Part III | Matt Tyrer and Alex Knapik
|
Jun 30, 2022 |
#44 - Getting a Strategic Seat at the Table | Jennifer Roberts, ServiceTitan
|
Jun 23, 2022 |
Introducing Back Office to Boardroom with Clara Smyth
|
Jun 21, 2022 |
#43 - Prioritizing Competitors in a Crowded Market | Mindy Regnell, Postscript
|
Jun 16, 2022 |
#42 - The Truth About Making Competitive Content Sales Reps Love | Brock Everett, Shopify
|
Jun 09, 2022 |
Klue at IntelliCon: Masters Series Part II | Ryan Sorley and Jason Oakley
|
Jun 07, 2022 |
#41 - Lessons from a Career in Compete | Mayur Palta, Databricks
|
Jun 02, 2022 |
Klue at IntelliCon: Masters Series Part I | Lisa Goldberg and Nadeem Khan
|
May 31, 2022 |
#40 - Cutting Out Competitive Chaos (with a Maturity Model) | Brad Lawless, Movista
|
May 25, 2022 |
#39 - Is it Impossible to Move Beyond the Meat Industry? | VERSUS
|
May 19, 2022 |
#38 - Success-ifying Competitive Enablement | Clara Smyth, Brandon Bedford
|
May 11, 2022 |
#37 - Live(ish) from SCIP IntelliCon 2022 | Part II
|
May 04, 2022 |
#36 - Live(ish) from SCIP IntelliCon 2022 | Part I
|
Apr 28, 2022 |
#35 - Nailing Your First 90 Days on the Job | Andrew McCotter-Bicknell, ClickUp
|
Apr 14, 2022 |
#34 - 5 Rules of Selling Against Your Competitor | David Priemer, Cerebral Selling
|
Apr 07, 2022 |
#32 - Why HBO Max Will Dominate Netflix within 10 Years | VERSUS
|
Mar 24, 2022 |
#31 - Giving 5000 Sellers What They Need to Win | Ben Scheerer and Pete Codevilla, Red Hat
|
Mar 17, 2022 |
#30 - Competing as a Market Leader | Tara Scott, Benevity
|
Mar 11, 2022 |
#29 - Building Comparison Pages That Crush Your Competitors | Federico Jorge, Stack Against
|
Mar 03, 2022 |
#28 - How Apple Stole the Smartphone Crown | VERSUS
|
Feb 25, 2022 |
#27 - Differentiating in the Cyber Security Space | Pat Wall, Imperva
|
Feb 17, 2022 |
#26 - Is Sales Confidence THE Critical Metric for your Competitive Program? | Brandon Bedford, Klue
|
Feb 10, 2022 |
#25 - Closing the Deal: How PMMs and Sellers Can Partner to Knock Out Competitors | Mitch Comstock, LeadIQ & Qayam Noorani, Klue
|
Feb 04, 2022 |
#24 - The Secret to Establishing Competitive Enablement at the Enterprise Level | Chris Agnoli, Juniper Networks
|
Jan 27, 2022 |
#23 - The Battle for Electric Vehicle Supremacy | VERSUS
|
Jan 21, 2022 |
#22 - Best of Season 1 | The Competitive Enablement Show
|
Dec 22, 2021 |
#21 - Putting Intel into Action: Enabling Sales with Winning Competitive Strategies | Alex McDonnell, Airtable
|
Dec 10, 2021 |
#20 - Nailing Your Next Win-Loss Interview | Ryan Sorley, CEO, DoubleCheck
|
Dec 03, 2021 |
#19 - Why Your Customers are Churning and What You Can Do About It | Natasha Narayan, CEO, IcebergIQ
|
Nov 25, 2021 |
#18 - Building a Competitive Intelligence Newsletter People Actually Want to Read | Nick Larson, Bananatag
|
Nov 12, 2021 |
#17 - Enabling Product Teams With Competitive Intelligence and Earning a Strategic Voice at the Leadership Table | Fiona Finn, Unbounce
|
Oct 22, 2021 |
#16 - How to Succeed as a Competitive Team of One | Mark Balkenende, Matillion
|
Oct 06, 2021 |
#15 - What Does it Take to Differentiate? | James Doman-Pipe, Remote
|
Sep 23, 2021 |
#14 - The Secret to Scaling your Competitive Program | Clara Smyth, Slack
|
Sep 15, 2021 |
#13 - The Intelligent Path to Revenue | Udi Ledergor, Gong & Jason Smith, Klue | The Marchitect Podcast
|
Sep 09, 2021 |
#12 - Launching and Scaling a Competitive Enablement Program Effectively | Product Marketing Life
|
Sep 02, 2021 |
#11 - What Competitive Intelligence Should you be Collecting? | Dave Barker
|
Aug 26, 2021 |
#10 - How do you Outsell your Competitors? | Anthony Iannarino & Jacob Gebrewold
|
Aug 05, 2021 |
#9 - Aligning Competitive Intelligence and Revenue Enablement | Maggie Kullman & Ryan Sexauer, Clari
|
Jul 22, 2021 |
#8 - Shifting your Competitive Program from Reactive to Proactive | Chris Kaniszewski, UiPath & Lisa Kalner Williams, Agorapulse
|
Jul 16, 2021 |
#7 - Training Sales to use Competitive Intelligence | Colby Kennedy, Product Marketing Manager, Reputation
|
Jun 23, 2021 |
#6 - How to Get Executive Support for your Competitive Program | Scot Kim, Director, Lenovo
|
Jun 09, 2021 |
#5 - How to Scale your Competitive Program at a High-Growth Company | Justin Topliff, Sr. Product Marketing Manager, Highspot
|
May 19, 2021 |
#4 - Building a Business Case for your Competitive Program | Chris Owen, Director of Product Management, Saviynt
|
May 11, 2021 |
#3 - What Intel Helps Sales Win a Competitive Deal?
|
May 03, 2021 |
#2 - Debunking the Myths of Competitor Pricing
|
Apr 29, 2021 |
#1 - How to Get Sales Buy-in for Your Competitive Enablement Program
|
Apr 21, 2021 |