Why It Matters

By Michael Gough

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Image by Michael Gough

Category: Marketing

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Subscribers: 2
Reviews: 0
Episodes: 34

Description

A collection of interviews with leaders who are passionate about something that is at risk of being overlooked. Sometimes it's a brand, a product or a service but it can also be an idea - something that is losing its relevancy for many. And to re-establish relevance you need someone with vision and drive to explain why it matters. These conversations are hosted by Michael Gough. He's a consultant with over twenty-years experience in helping organisations develop clear, concise and compelling brand and marketing that delivers growth. Get in touch with Michael using the email podcast@whyitmatters.co.uk Or follow him on Instagram @ _whyitmatters_

Episode Date
34. Why Richer Conversations Matter
Dec 17, 2025
33. Why Storytelling Matters
Nov 27, 2025
32. Why Brand Tracking Matters
Oct 17, 2025
31. Why Brand Communities Matter
Sep 24, 2025
30. Why Balance Matters
Aug 04, 2025
29. Why Social Listening Matters
May 01, 2025
28. Why No Engagement Matters
Apr 01, 2025
27. Why Language, Consciousness, Magick, and Romance matter
Feb 06, 2025
26. Why Poetry Matters
Jan 08, 2025
25. Why SDRs Matter
Dec 04, 2024
24. Why Forest Bathing Matters with Gillian Colhoun
Oct 25, 2024
23. Why Legitimation Matters
Mar 19, 2024
22. Why seeing brand language as art matters
Dec 15, 2023
21. Why Resetting Returns Matters
Oct 27, 2023
20. Why Illustration Matters with Zoë Barker.
May 13, 2022
19. Why Human Experience Matters with Alexander Hoare.
May 05, 2022
18. Why Financial Communication Matters with Faith Liversedge.
Apr 29, 2022
17. Why Closing Food banks Matters with Matthew Duyvenbode.
Apr 16, 2022
16. Why Kintsugi Matters with Makoto Fujimura.
Apr 08, 2022
15. Why Creative Writing in Business Matters with Neil Baker.
Mar 31, 2022
14. Why Faith Matters with Nick Spencer.
Mar 25, 2022
13. Why Shareholders Matter with Helen Cane-Hardy.
Mar 18, 2022
12. Why heritage matters with Jonathan Morris.
Mar 11, 2022
11. Why long term strategy matters with Phil Wild.
Mar 03, 2022
10. Why photography matters with Simon Hill.
Feb 24, 2022
09. Why social justice matters with Andy Cook.
Jul 13, 2021
08. Why rethinking housing matters with Jez Sweetland.
Jul 06, 2021
07. Why desirability matters with Andrew Walsh & Matt Holland.
Jun 28, 2021
06. Why a business run by family values matters with Simon Lawson.
Jun 21, 2021
05. Why impact investing matters with James Perry.
Jun 11, 2021
04. Why purpose driven PLCs matter with Dee Corrigan.
Jun 04, 2021
03. Why innovation matters with Jeremy Bassett.
May 25, 2021
02. Why buy-in matters with Jess Harris.
May 17, 2021
01. Why research matters with Annabel Venner.
May 10, 2021