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Creating the Perfect Experience explores how meaningful, culture-driven brand experiences are actually built. More than an event marketing podcast, it’s a conversation about creativity, strategy, and what makes experiential marketing truly connect.
Hosted by Mark Testa, Founder and Creative Director of Mark Stephen Experiential Agency, this experiential marketing podcast features candid conversations with CMOs, brand leaders, creatives, and producers shaping experiential marketing strategy, event production, and business growth.
Each episode delivers real insight into event marketing strategy, experiential business strategy, event design, and producing brand experiences at scale—through honest stories and lessons from the people doing the work.
If you care about how brands truly connect with people, Creating the Perfect Experience is where those conversations happen.
| Episode | Date |
|---|---|
|
Inside Cannes Lions 2026: Brands and Experiential's Moment
|
Jul 02, 2026 |
|
How to Measure Event Success
|
Jun 11, 2026 |
|
We Heard Events Are Hot!
|
May 07, 2026 |
|
The Truth About Experiential Marketing
|
Apr 02, 2026 |
|
Inside Celebrity Gifting at the Grammys
|
Mar 05, 2026 |
|
Experiential Exchange Series: How Saying "No" Drives Success
|
Feb 05, 2026 |
|
Hard Falls, Getting Back Up & Recognizing Red Flags With Yvonne McNair
|
Jan 08, 2026 |
|
The Power Behind Experiences: Grit and Perseverance with Allie Galloway
|
Dec 04, 2025 |
|
How to Build Dreams and Reclaim Purpose with Stephen Seidel
|
Nov 06, 2025 |
|
Curiosity Mindset: Learning from Every Experience Mark Testa
|
Oct 02, 2025 |
|
Carlos Benjamin: How Investing in People Shapes Experiences
|
Sep 04, 2025 |
|
Give Me Feedback or Give Me Nothing: A Guide to Active Listening
|
Aug 07, 2025 |
|
Embrace the Unexpected. Own Your Creative Journey.
|
Jun 05, 2025 |
|
How To Create Natural Conversations, in Unnatural Environments
|
May 01, 2025 |
|
How Lighting Can Tell a Story in an Experience with Pamela Kupper
|
Apr 03, 2025 |
|
From Fashion to the Red Carpet: The Art of the Perfect Shot with Luciana Pampalone
|
Mar 06, 2025 |
|
How to Create Bespoke Fashion Events While Empowering Women with Adrianne Mellen
|
Feb 05, 2025 |
|
Behind the Scenes of Event Security: From A-Listers to Gatecrashers with Ty Yorio
|
Jan 09, 2025 |
|
How Hyper-Growth Companies Leverage Events to Elevate Their Brand & Stand Out with Cate Lochead
|
Dec 05, 2024 |
|
Beyond the Runway: Producing Global Fashion Events with Jarrad A Clark
|
Nov 07, 2024 |
|
Breaking Barriers: The Power of Persistence with Stephanie “NöNe” Dunivan
|
Oct 03, 2024 |
|
Beyond the Checkbox: Real Talk on Diversity in Experiential Marketing with Marty Tennant
|
Sep 05, 2024 |
|
From Creative Director to CMO: Balancing Art and Business with Courtney Brown Warren
|
Aug 01, 2024 |
|
Secrets of A Hollywood Costumer with Ric Spencer
|
Jul 04, 2024 |
|
How to Transform a Neighborhood: From Editor-in-Chief to Community Creator
|
Jun 06, 2024 |
|
How to Craft A Bespoke Fashion Brand with Gigi Burris Millinery
|
May 02, 2024 |
|
Collecting Art in the Age of Social Media with Chris Quidley
|
Apr 04, 2024 |
|
Leaning Into Your Strengths & Creating Your Niche with DJ Ria (Maria Clifton)
|
Mar 07, 2024 |
|
Pushing the Boundaries of Design with Franc Fernandez
|
Feb 01, 2024 |
|
How to Develop Your Craft and Create Opportunities with Guy Torry
|
Jan 04, 2024 |
|
2024 Preview with Mark Testa
|
Dec 07, 2023 |
|
How Storytelling Shapes Experiences with Ashaunna Ayars
|
Nov 02, 2023 |
|
How To Craft A Creative Career with Bonnie Smith
|
Oct 05, 2023 |
|
How Diverse Experiences Create Success with Christine McBride
|
Sep 07, 2023 |
|
How to Harness the Power of AI to Elevate Your Creativity
|
Aug 03, 2023 |
|
How to Use Computer Generated Imagery (CGI) at Your Next Event with Maurice "Mo" Caicedo
|
Jul 06, 2023 |
|
How Staffing is a Reflection of your Brand with Elizabeth Anne Frank
|
Jun 01, 2023 |
|
Behind the Scenes of a Broadway Experience with Jim Joseph
|
May 04, 2023 |
|
Creating Unique Events that Drive Fund-Raising Efforts with Andrew Greene
|
Apr 06, 2023 |
|
How To Turn A Creative Concept Into Reality with Tom Williams
|
Mar 02, 2023 |
|
Skills Needed to Create A Successful Wedding Event with Eva Clark
|
Feb 02, 2023 |
|
Event Tip #2: Do You Have the Correct Event Strategy?
|
Jan 05, 2023 |
|
A Discussion with Christina Neault, Former Executive Producer of IMG Worldwide
|
Dec 01, 2022 |
|
Taking Risks to Creating Opportunities, a Discussion with Teena Mobley; Brand Experience and Events Manager at CBS
|
Nov 03, 2022 |
|
How To Provide The Highest Level Of Service and Give Customers What They Didn't Know They Wanted with Colin Cowie
|
Oct 06, 2022 |
|
The Value of Professional Relationships: Producing The Academy of Country Music Awards to the Olympics with Erick Long
|
Sep 01, 2022 |
|
Events Tip #1: How To Use "Time" to Increase an Event's Success Rate
|
Aug 04, 2022 |
|
A Discussion with Wendell Cruz: Sports and Event Photographer
|
Jul 07, 2022 |
|
What It Takes To Execute, The Essence Festival of Culture with Carmen Jones
|
Jun 02, 2022 |
|
What It Takes to Create the James Beard Awards & Other Non-Profits with David Bowen
|
May 05, 2022 |
|
Public Relations & Events: The Evolution with James LaForce
|
Apr 07, 2022 |
|
Hear How Ford Stays Personal and Current with Dibrie Guerrero
|
Mar 10, 2022 |
|
How to Bridge the Gap b/w Digital World & Live Events with Danny Shaw
|
Feb 17, 2022 |
|
How to Create a Memorable Experience in Fashion with Fern Mallis
|
Feb 03, 2022 |
|
How to Make Food Part of the Experience with Michele Pokowicz
|
Jan 20, 2022 |
|
How to Produce Events that Build Brand Loyalty with Candace Montgomery
|
Jan 06, 2022 |
|
How to Produce International Events with Michelle Rago
|
Dec 02, 2021 |
|
How to Create "Wonder" with Artist & Architect Suchi Reddy
|
Nov 02, 2021 |
|
Curate, Design & Culture with Corrin Arasa
|
Oct 07, 2021 |
|
Experiential Marketing with Katherine Tooley
|
Sep 09, 2021 |
|
Creative Design with Ally Brown
|
Aug 05, 2021 |
|
Lighting Design with Seth Bernstein
|
Jul 08, 2021 |
|
Music Curation with Coleman
|
May 26, 2021 |