The Scott Scheper Podcast
By Scott P. Scheper
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Category: Marketing
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Subscribers: 8
Reviews: 0
Episodes: 196
Description
The best podcast in the world about knowledge, writing, and marketing.
Updated every Monday and Wednesday.
| Episode | Date |
|---|---|
|
Anti-Customer Obsession
|
Feb 26, 2024 |
|
How Lego Turned Around Their Company
|
Feb 21, 2024 |
|
White Cars Suck
|
Feb 19, 2024 |
|
The Art of Going Fast and Slow
|
Feb 14, 2024 |
|
Your Own Disneyland Revisited
|
Feb 12, 2024 |
|
You Don't Realize Your Influence!
|
Feb 07, 2024 |
|
Stop The Side Quests!
|
Feb 06, 2024 |
|
From $0 to $100k+ Per Month
|
Jan 31, 2024 |
|
The Revolution
|
Jan 29, 2024 |
|
Screw #Hustle Culture Bros!
|
Jan 24, 2024 |
|
The Analog Knowledge Business
|
Jan 22, 2024 |
|
Niche at Scale
|
Jan 17, 2024 |
|
Put Things in Perspective
|
Jan 10, 2024 |
|
Choose Your Favorite Suck
|
Jan 08, 2024 |
|
A Reminder to Myself on Writing
|
Dec 20, 2023 |
|
Give Yourself a 5-Hour Deadline
|
Dec 18, 2023 |
|
Your UTSM
|
Dec 13, 2023 |
|
Just Be F*cking Awesome
|
Dec 11, 2023 |
|
Creating Successful Courses
|
Dec 06, 2023 |
|
A Prose Technique to Add to Your Writing Repertoire
|
Dec 04, 2023 |
|
Be a Turtle
|
Nov 29, 2023 |
|
Being Pressured by a Strung Out Vet
|
Nov 27, 2023 |
|
Copyediting Warning: Don't Rip Out The Soul of What You Create
|
Nov 22, 2023 |
|
Platelicker SOP
|
Nov 20, 2023 |
|
Outsource Your Zone of Incompetence
|
Nov 15, 2023 |
|
The Best Storytelling Framework in The World
|
Nov 13, 2023 |
|
Upper Limiters
|
Nov 08, 2023 |
|
138 Videos
|
Nov 06, 2023 |
|
The Voltaire Lottery Hack
|
Nov 01, 2023 |
|
When I Was a Bull in a Virgin Islands China Shop
|
Oct 30, 2023 |
|
Making Fun of Your YouTube Subscribers
|
Oct 25, 2023 |
|
Black Ass Monday
|
Oct 23, 2023 |
|
Just Write
|
Oct 18, 2023 |
|
Why You Must Always Charge for Your Knowledge
|
Oct 16, 2023 |
|
Hacking Hacker News
|
Oct 11, 2023 |
|
Be a Turtle
|
Oct 09, 2023 |
|
Belief
|
Oct 04, 2023 |
|
Going 100% Analog for Email Magnets
|
Oct 02, 2023 |
|
Contradictory Products in Your Value Ladder
|
Sep 27, 2023 |
|
Guard Your Inputs
|
Sep 25, 2023 |
|
Don't Go On Retreats, Go On Protreats
|
Sep 20, 2023 |
|
The Meta Opportunity is Bigger Than The Opportunity
|
Sep 18, 2023 |
|
The Art of Madness
|
Sep 13, 2023 |
|
Your 30-Day Carpod Challenge
|
Sep 11, 2023 |
|
Lessons From A Few Mistakes Made Yesterday
|
Sep 06, 2023 |
|
What To Do If You're Just Starting Out
|
Sep 04, 2023 |
|
Eliminate
|
Aug 30, 2023 |
|
Do You Know Your Stuff
|
Aug 28, 2023 |
|
Get in Touch With Your Original Message
|
Aug 23, 2023 |
|
Referrals As a Negotiation Mechanism
|
Aug 21, 2023 |
|
Zettelkasten as Procrasination
|
Aug 16, 2023 |
|
How I Made $5,200 This Weekend
|
Aug 14, 2023 |
|
The VLC Framework
|
Aug 09, 2023 |
|
Seven Feet Of Manuscripts
|
Aug 07, 2023 |
|
Jib Jab Punch
|
Aug 02, 2023 |
|
My Personal Mission Statement
|
Jul 31, 2023 |
|
The Amazonian Horse
|
Jul 26, 2023 |
|
The Lime Green Soaper
|
Jul 24, 2023 |
|
Shooting a Lambo Ad
|
Jul 19, 2023 |
|
24 Pages in Two Days
|
Jul 17, 2023 |
|
The Engine to Your Business
|
Jul 12, 2023 |
|
Forking a Congregation
|
Jul 10, 2023 |
|
A Bad Habit I've Picked Up
|
Jul 05, 2023 |
|
Killing Your Darlings
|
Jul 03, 2023 |
|
The Simple 3-Part Sales Page Framework
|
Jun 28, 2023 |
|
Screw Other People's Goals
|
Jun 26, 2023 |
|
What Happens When I Stop Following My Own Advice
|
Jun 21, 2023 |
|
On Priorities
|
Jun 19, 2023 |
|
Creating Your Own Disneyland
|
Jun 14, 2023 |
|
Creative Tribe Member Names
|
Jun 12, 2023 |
|
Work on Your Business Instead of In Your Business
|
Jun 07, 2023 |
|
Do The One Thing That Matters, Delete The Rest
|
Jun 05, 2023 |
|
Tweaking My UTSM_ Make Six Figures Writing One Day Per Month (By Hand)
|
May 31, 2023 |
|
The CU Framework
|
May 29, 2023 |
|
Zettelkasten for Busy People
|
May 24, 2023 |
|
The Painful and Annoying Realities of Running an Analog Knowledge Biz
|
May 22, 2023 |
|
On Niches (Responding to Jacob The Lowly Mexican Boy)
|
May 17, 2023 |
|
Your "Who-What" Statement
|
May 15, 2023 |
|
Zones of Genius
|
May 10, 2023 |
|
Create a New Category of Transformation
|
May 08, 2023 |
|
Don't Name Your Tribe After Your Own Name
|
May 03, 2023 |
|
Do What Scott Says
|
May 01, 2023 |
|
The Three Types of Books
|
Apr 26, 2023 |
|
Producing Over Consuming
|
Apr 24, 2023 |
|
Embrace Both Order and Chaos
|
Apr 19, 2023 |
|
When Your Content Fails
|
Apr 12, 2023 |
|
How to Come Up With Content Ideas
|
Apr 10, 2023 |
|
3 More Hours of Productivity Per Day
|
Apr 05, 2023 |
|
"Antinet Marketing"
|
Apr 03, 2023 |
|
Be Careful About Creating Unexpected Incentives
|
Mar 30, 2023 |
|
1x Input, 2x Output
|
Mar 28, 2023 |
|
Something to Remember When Crafting a New Product
|
Mar 16, 2023 |
|
Hans-Georg Moeller on Reading, Writing, Niklas Luhmann, Jordan Peterson, Carefree Wandering
|
Mar 12, 2023 |
|
Bob Doto: Zettelkasten, Zettelkasten, Zettelkasten (Plus Writing and Anarcho-Marxism)
|
Oct 05, 2022 |
|
Nick Milo of Linking Your Thinking: His Background, PKM vs. Productivity, Analog, Digital and More
|
Sep 26, 2022 |
|
Important Update (Visit daily.scottscheper.com)
|
Oct 10, 2021 |
|
Available in written format at https://daily.scottscheper.com
|
Sep 16, 2021 |
|
The Crisis Google's Ad Business Faced a Decade Ago
|
Sep 14, 2021 |
|
The Best Minds in History Reveal Knowledge That Is Totally Correct, and Incorrect
|
Sep 14, 2021 |
|
The Human Memory Concept of Internal Context
|
Sep 13, 2021 |
|
When You Read a Book, You’re Not Just Reading a Book
|
Sep 11, 2021 |
|
Special Episode: What This Podcast Is Really About...
|
Sep 11, 2021 |
|
The Concept of Incommunicable Truth
|
Sep 10, 2021 |
|
Why the Zettelkasten Is NOT a Memory Tool
|
Sep 09, 2021 |
|
The Secret Component of Human Memory Only Those with Specialized Knowledge Know About
|
Sep 08, 2021 |
|
One Aspect of Human Memory That Even Luhmann Himself Got Wrong
|
Sep 06, 2021 |
|
Why Note-taking Is NOT a Hot, Sexy Topic... and How the Antinet Zettelkasten Changes This
|
Sep 06, 2021 |
|
Do You Know What Q-Learning Is? Plus, a Fantastic New Word of the Day!
|
Sep 05, 2021 |
|
How Niklas Luhmann’s Antinet Zettelkasten Mirrors Human Memory, Plus XYO and Crypto Talk at the End!
|
Sep 04, 2021 |
|
The Thing PKM People, and Sönke Ahrens, and Roam Research, and Obsidian Get Wrong About Niklas Luhmann's Antinet Zettelkasten
|
Sep 03, 2021 |
|
Do You Actually Know What a Thought Is?
|
Sep 02, 2021 |
|
The True Structure of Luhmann's Antinet Zettelkasten
|
Sep 01, 2021 |
|
IMPORTANT: Why Should You Even Bother to Listen to Me?
|
Aug 31, 2021 |
|
Why You're Probably Wrong About CLUSTER F*CKS
|
Aug 30, 2021 |
|
The Best Episode I’ve Ever Recorded: Antinet Zettelkasten and Your Tree of Knowledge
|
Aug 29, 2021 |
|
The Thing Nobody Seems to Talk About As It Relates to Zettelkasten: "Randomness"
|
Aug 27, 2021 |
|
The #1 Mistake Made by Personal Knowledge Management Advocates as It Relates to Digital Notes vs. Analog Notes
|
Aug 27, 2021 |
|
The Fundamental Error People Make When Trying to Understand Niklas Luhmann's Antinet (Zettelkasten)
|
Aug 26, 2021 |
|
Zettelkasten's Creator, Niklas Luhmann, Was Either a Troll, or a Genius. (At the End, I Share My Take)
|
Aug 25, 2021 |
|
The Skeleton in The Closet of Zettelkasten's Creator (VERY Rarely Mentioned)
|
Aug 24, 2021 |
|
The Dirty Ugly Truth of Zettelkasten Nobody Talks About
|
Aug 23, 2021 |
|
According to the Creator of Zettelkasten, It Morphed into Something Completely Unexpected, and Completely Different than from What It Was Created to Do
|
Aug 22, 2021 |
|
What Niklas Luhmann Did Each Day before Working on His Zettelkasten Antinet
|
Aug 21, 2021 |
|
The Most Important Thing People Skip When Building a Zettelkasten... and The One Thing I Regret
|
Aug 20, 2021 |
|
Analog Zettelkastens: Here's The Best Part of Doing Things the Hard Way
|
Aug 19, 2021 |
|
Luhmann's Antinet (Zettelkasten) Was NOT a Network of Links. It Was a Network of Links That Were Also Something Else...
|
Aug 18, 2021 |
|
You Do Not Want a Second Brain With No Mind
|
Aug 17, 2021 |
|
A Second Brain is NOT About Relations Between Notes... It's About a Specific Type of Relations
|
Aug 16, 2021 |
|
Personal Knowledge Management: "Wikilinks" are Nearly Useless. What You Want are Hard Links.
|
Aug 15, 2021 |
|
The Zettelkasten Antinet and Transforming Your Mind’s Thoughts into a Persistent State
|
Aug 13, 2021 |
|
The Four Properties Separating the Antinet (Zettelkasten) from Every Other Note Taking System
|
Aug 12, 2021 |
|
Benjamin Franklin: "Religion has always suffered when orthodoxy is more regarded than virtue." (Same principle applies to Zettelkasten)
|
Aug 12, 2021 |
|
Scott's Very Own "Theory of Everything" for How Society Works (plus Whether or Not You Should Digitize Your Zettelkasten's Index)
|
Aug 10, 2021 |
|
The Only Two Components of Zettelkasten You Can Digitize without Destroying Its Magic
|
Aug 10, 2021 |
|
Here’s the Truth on Whether the Creator of Zettelkasten Would Use Digital or Analog (If Alive Today)
|
Aug 08, 2021 |
|
Why You Must Abandon Perfectionism If You Wish to Build a Second Mind (Zettelkasten / Antinet)
|
Aug 07, 2021 |
|
What You're Building When You Choose to Build a Second Mind (Zettelkasten)
|
Aug 06, 2021 |
|
Infinite Sets and Your Second Mind’s Expansion
|
Aug 06, 2021 |
|
Fragments.
|
Aug 05, 2021 |
|
How to Know If You’re Doing a Good Job
|
Aug 03, 2021 |
|
How Much Money I Made per Month Using a Slow Internet Speed (The Digital Divide)
|
Aug 02, 2021 |
|
The Most Important Aspect and Primary Functionality of Zettelkasten
|
Aug 02, 2021 |
|
The One Thing You Must Avoid Doing When Organizing Your Notes
|
Jul 31, 2021 |
|
Communication with a Second Mind (aka, a Notebox)
|
Jul 30, 2021 |
|
The Bio I Wrote for an Upcoming Conference I'll Be Speaking At
|
Jul 29, 2021 |
|
The Term "Zettelkasten" Does Not Mean What You Think It Does
|
Jul 29, 2021 |
|
Do Not Attempt to Read Luhmann's Paper on Zettelkasten Unless You're First Aware of This
|
Jul 28, 2021 |
|
My First Take on the Pros and Cons of Analog Writing
|
Jul 27, 2021 |
|
Fleeting Notes, Literature Notes, and Permanent Notes are Complete Fabrications
|
Jul 26, 2021 |
|
Two Weeks after Switching from Digital to Analog, This Happened
|
Jul 25, 2021 |
|
I Resisted Switching from Digital Notes (Using Obsidian) to Analog Because... I'm a P*ssy.
|
Jul 24, 2021 |
|
A Book Which Advocated Digital Notes Led Me to Analog
|
Jul 23, 2021 |
|
The Trap I Recently Felt Scared of Falling Back Into
|
Jul 22, 2021 |
|
Atomic Design? More Like Atomic Horsesh*t.
|
Jul 20, 2021 |
|
UPDATE! This Episode is a Must Listen...
|
Jul 20, 2021 |
|
Highlighting Books Is Worthless, but So Is This…
|
Jul 19, 2021 |
|
Debunking the Myth That You Shouldn’t Write Down Quotes from Books You Read (Zettelkasten)
|
Jul 18, 2021 |
|
Do You Want to Make a Living, or Make a Legacy?
|
Jul 17, 2021 |
|
Self-Esteem vs. Self-Confidence
|
Jul 16, 2021 |
|
Time = Priorities x Values
|
Jul 15, 2021 |
|
Stop Rehearsing. (Plus Two Things)
|
Jul 14, 2021 |
|
Projections Are Bullsh*t
|
Jul 13, 2021 |
|
Movement over Meditation.
|
Jul 12, 2021 |
|
Today I Was Emasculated, in Public, by a 22-Year-Old Dolce & Gabbana Model (but a male one)
|
Jul 11, 2021 |
|
I Said Something Yesterday That Didn't Sit Right With Me...
|
Jul 10, 2021 |
|
Why Pursuing Fascination Is the Ultimate Gangster Move
|
Jul 09, 2021 |
|
Real-Life Example: An Unfinished Copywriting Piece I’m Working on Right Now
|
Jul 07, 2021 |
|
Finally, a Simple Explanation of Marketing vs. Advertising vs. Copywriting
|
Jul 06, 2021 |
|
Develop Your Mind by Practicing Dialectical Monism
|
Jul 05, 2021 |
|
Beware of The Sophistication Projection Fallacy (Especially if You're a Copywriter)
|
Jul 05, 2021 |
|
2 Rules for Life. First, "Don't Be a P*ssy", Second: (Listen to Ep. 165)
|
Jul 04, 2021 |
|
For Copywriters: An Example of How Pussies Ruin Everything (Literally & Figuratively)
|
Jul 02, 2021 |
|
I'll Be Honest (Most Important Episode So Far)
|
Jul 01, 2021 |
|
The Truth About Personal Knowledge Management & Zettelkasten
|
Jun 30, 2021 |
|
The Book I Feel Compelled to Write (Even Though I Don’t Want To)
|
Jun 29, 2021 |
|
Do Less Things, but ONLY the Hard Way.
|
Jun 28, 2021 |
|
Say This Instead of “I’m Sorry”
|
Jun 28, 2021 |
|
On Values and Priorities (Life Philosophy)
|
Jun 27, 2021 |
|
Something I Couldn’t Get Myself to Do for 7 Years
|
Jun 25, 2021 |
|
In the Land of the Blind, the One-Eyed Man Is King
|
Jun 24, 2021 |
|
Candor & Feedback
|
Jun 22, 2021 |
|
Writing/Copywriting to an Actual Person (Not an Archetype), and Authenticity
|
Jun 21, 2021 |
|
Copywriting and The Anti Hero's Journey (Inversion)
|
Jun 20, 2021 |
|
Zettelkasten and Analog Note Taking vs. Digital Notes
|
Jun 19, 2021 |
|
Copywriting, The Hero's Journey, Tree's & Death
|
Jun 18, 2021 |
|
Perception vs. Perspective (Serious Copywriters Must Know The Difference)
|
Jun 15, 2021 |
|
The Gordian Knot Fallacy
|
Jun 13, 2021 |
|
How to Get Feedback from Others
|
Jun 12, 2021 |
|
Authenticity, Transparency, and Speaking Your Truth
|
Jun 11, 2021 |
|
Russell Brunson's Expert Secrets 1st Edition vs. 2nd Edition
|
Jun 10, 2021 |
|
(For Copywriters) The Deep Elements of The Hero's Journey
|
Jun 09, 2021 |
|
Driving, Brodus Whining, Mormon Bashing (Didn't Mean To, Promise)
|
Jun 07, 2021 |
|
Emergence vs. Output-Driven Goals
|
Jun 07, 2021 |
|
Mistakes, Branching, Trees
|
Jun 06, 2021 |
|
Hero's Journey, Villains
|
Jun 05, 2021 |
|
Fanny Packs, and Zettelkasten
|
Jun 04, 2021 |