Peer Effect

By James Johnson

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Category: Entrepreneurship

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Subscribers: 3
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Episodes: 197

Description

Best way to scale? Your peers have the answers.

This is the podcast for scaleup founders looking for insightful, actionable wisdom from some of the best operators around. Each week we’ll explore one secret that other founders and experts are using right now and how to implement it.

It’s practical wisdom to build the company AND life you want. Hosted by renowned founder coach and advisor James Johnson.

You’ve survived to £1m, now let’s scale to £10m+.



Episode Date
From VC to Founder: Building RedpineAI and Thinking 100x Bigger | Anders Hammerbäck
Jun 03, 2026
The Founder Bottleneck: Scaling Without Losing Control
Jun 01, 2026
How Mariane Bekker Built a Global Founder Network of 200K Using Community
May 27, 2026
Founder Fear: “What If My Company Fails and I’m Unemployable?”
May 25, 2026
NASA Tried This in the 70s. Jasper Deprez's Startup Is Doing It Now.
May 20, 2026
Will Letting Go of a Senior Hire Destroy Your Team?
May 18, 2026
Why Co-CEOs Can Be a Superpower
May 13, 2026
Founder Depression: What Nobody Talks About
May 11, 2026
Capital Discipline, Debt & The 10-Year Founder Mindset | Dr. Serge Santos
May 06, 2026
Running Out of Runway? What Founders Should Do Next
May 04, 2026
How to Validate a Startup Idea (Before You Waste Time & Money) | Aaron Solomon, Ambl
Apr 29, 2026
Stop Comparing Yourself to Other Founders
Apr 27, 2026
How Integrity Became This Founder's Business Strategy (400 Weddings a Year)
Apr 22, 2026
Post-Exit: What No One Tells You After You Sell Your Company
Apr 20, 2026
When to Be Hands-On and When to Build Systems as You Scale
Apr 15, 2026
What Should You Actually Use a Coach For?
Apr 13, 2026
Are You the Bottleneck in Your Startup? | Max Teichert
Apr 08, 2026
How to Not Become an Asshole as You Get More Senior
Apr 06, 2026
Core Values in Startups: Hiring, Scaling and Culture That Works
Apr 01, 2026
Best Performer Worst Behaved: What to Do When Your Top Team Member Is Toxic
Mar 30, 2026
Niche Business Strategy: Why Narrow Focus Beats Going Broad
Mar 25, 2026
What to Do When Your Co-Founder Is Micromanaging You
Mar 23, 2026
The Wrong Co-Founder Will Kill Your Business (How to Know Before It's Too Late)
Mar 18, 2026
How to Support Team Members Going Through Personal Challenges
Mar 16, 2026
Everyone Needs to Know Who the Villain Is - Not Just the Hero
Mar 11, 2026
What to Do When You Can't Trust Your Co-Founder
Mar 08, 2026
How to Scale from 80 to 200 People Without Becoming Bloated
Mar 04, 2026
Fundraising Is Distracting You? You're Framing It Wrong
Mar 02, 2026
Why People First Beats Deals First - Even at a VC
Feb 25, 2026
Your VC Is Probably Failing (And They'll Never Tell You)
Feb 23, 2026
Why Network Effects Beat Product Now (The AI Shift Killing Your Moat)
Feb 18, 2026
Your Investors Want You to Fire Your Team (The Power Dynamic Nobody Discusses)
Feb 16, 2026
Why Your Bank Balance Is Lying to You (The Cash Flow Framework That Saves Businesses) - Marc Obrart
Feb 11, 2026
The PR Playbook That Actually Drives Revenue (Hint: It's Not Press Releases) - Harrison Duhr
Feb 04, 2026
Startup Founder Lessons: 3 Patterns From 9 Entrepreneurs | Season 5 Recap
Dec 10, 2025
Is LinkedIn Worth Your Time in 2025? (Honest Answer from Founder Coaches)
Dec 08, 2025
VCs Have Hidden Value for You (Most Founders Never Ask for It) with D'Arcy Martin, Outward VC
Dec 03, 2025
Why Success Feels Lonely (And What To Do About It)
Dec 01, 2025
Your Business Is Running You (Here's How to Take Control Back) with Steve Duncan
Nov 26, 2025
How Do You Separate Your Identity From Your Company's Success? Peer Effect Post Bag
Nov 24, 2025
We Had $2.5M ARR - Then We Pivoted Everything with Gaurav Bhattacharya, Jeeva AI
Nov 19, 2025
When Everything's Working, How Do You Avoid Getting Complacent? | Peer Effect Post Bag
Nov 17, 2025
How to Double Your Sales Team Performance: Why 78% Miss Target with Matt Milligan
Nov 12, 2025
Should You Take VC Money If You're Already Profitable? - Peer Effect Post Bag
Nov 10, 2025
Why Personal Development Is Business Strategy with Kate Sikora
Nov 05, 2025
How Do I Scale as a Leader Without Losing What Made Me Effective? - The Peer Effect Post Bag
Nov 03, 2025
Building the Future of Work: AI, Mental Health, and Leading with Humanity with Asim Amin
Oct 29, 2025
I Can't Let Go of Control - How Do I Trust My Team? - Peer Effect Post Bag
Oct 27, 2025
Stay Calm and Win: Why Calmness Is Your Competitive Edge with Libby Swan
Oct 22, 2025
Post-Success Depression: Why Winning Doesn't Feel Good - Peer Effect Post Bag
Oct 20, 2025
No Investors, No Problem - how George Sullivan has grown his bootstrapped business, The Sole Supplier, to drive £50million GMV per year
Oct 15, 2025
Why Founder Networking Feels Fake (And How to Fix It) - Peer Effect Post Bag
Oct 13, 2025
What’s the right way to network? - with Mark Shepherd, Gathr
Oct 08, 2025
Knowing When to Exit as a Founder, with Dimitar Stanimiroff
Jul 16, 2025
Rebuilding and Automating a Business From the Ground Up, with Tara Button
Jul 09, 2025
The Secret to Enjoying Your Scale-Up Journey, with Nick Baker
Jul 02, 2025
Shifting from Founder to CEO, with Jennifer Clamp
Jun 25, 2025
Rethinking B2B Marketing in 2025 with Employee Generated Content (EGC), with Katie Street
Jun 18, 2025
Why Most Partnership Strategies Fail (and How to Fix Them), with Stefan Ross
Jun 11, 2025
The Power of 'Deep Work' for Founders – Reconnecting with Self and Having Fun, with Freddie Birley
Jun 04, 2025
Authenticity First – The Unspoken Key to Scaling Sustainably, with Emma Serlin
May 28, 2025
Bet on Yourself and Stay True to Your Vision, with Jonathan Cornelias
Dec 19, 2024
Redefining Success & Integrating Work and Life, with Kelly Ryan Bailey
Dec 11, 2024
Separating Identity from Business and Building Boundaries as a Founder, with Sean Campbell
Dec 05, 2024
Mastering Hiring & Building Teams that Thrive, with Akbar Karenga
Nov 27, 2024
Scaling Smarter: How Founder Forums Propel Success, with Kevin Lavelle
Nov 13, 2024
Navigating Sustainable Entrepreneurship with Bob Bowden
Nov 06, 2024
Creating a Culture of Well-being: Mental Health Insights for Founders & Teams
Oct 30, 2024
Scaling Tech: Four Founders Share Their Secrets to Success
Oct 23, 2024
Navigating M&A to Unlock New Markets, with Matt Bodnar
Oct 16, 2024
Harnessing Peer Influence for Entrepreneurial Growth and Team Success, with Logan Naidu
Oct 09, 2024
Navigating Founder Alignment to Avoid Toxic Pitfalls, with Alice Olafare
Oct 02, 2024
Scaling Smart: Hiring, Delegation, and AI in Business Growth, with Richard White
Sep 25, 2024
Mastering AI Integration to Future-Proof Your Business, with Eric Daimler
Sep 18, 2024
Social Fit vs. Culture Fit: Diversity as a Competitive Advantage, with Jo Major
Sep 11, 2024
Leading with Purpose: Key Insights from Founders on Building Culture
Sep 04, 2024
Founders Share 4 Key Lessons in Scaling and Decision-Making
Aug 28, 2024
Building a Global Gaming Giant through Belief and Trust, with Bartosz Skwarczek
Aug 21, 2024
The Power of Slowing Down to Scale Up, with Sam Rosen
Aug 14, 2024
The Art of Opportunity: Harnessing Timing and Simplicity to Raise £22 Million, with David King
Aug 07, 2024
Revolutionising Local Marketing and Creating a Shared Vision, with Alex Nocifera
Jul 31, 2024
Building Sustainable Teams and Resilient Leadership, with Anouk Agussol
Jul 24, 2024
Mastering Risk, Return, and Real Estate, with Colton Pace
Jul 17, 2024
Transforming Personal Triumphs into Tech Innovation, with Varun Bhanot
Jul 10, 2024
Unlocking Strategic Networking and Community Building, with Joshua Goodfield
Jul 03, 2024
Mastering Sales, Creating Winning Systems, and Future-Proofing Your Business, with Paul David
Jun 26, 2024
Rethinking Workplace Culture and Mental Health, with Michael Matania
Jun 19, 2024
Revolutionising Remote Training and Productivity, with Ken Babcock
Jun 12, 2024
Facing Founder Setbacks and Building Resilience, with Alex van Klaveren
Jun 05, 2024
Embracing Vulnerability and Humility as a Leader, with Dan Brownsher
May 29, 2024
Embracing Authenticity and Cutting Through the Noise with Lewis Kemp
May 22, 2024
Welcome to Peer Effect
May 21, 2024
Human-AI Innovation and Building Empathetic Trust with Chuck Rinker
May 15, 2024
Customer-Led Growth, Consistency and Doing the Unscalable, with Jeremy Parker
May 07, 2024
Becoming a Strategic CEO and Empowering Your Team, with Rob Volk
Apr 30, 2024
Resilience, Leadership and Building Community, with Nigel Thomas
Apr 24, 2024
Personal Branding and Evolving as a Leader, with Dean Seddon
Apr 17, 2024
Global Teams, Tech Innovation and Creating a Shared Vision, with Daniel Solomon
Apr 10, 2024
Business Growth, AI and Work-Life Balance, with Kirsten Lum
Apr 03, 2024
5 Ways to Help Yourself with James Johnson of The Peer Effect
Dec 06, 2023
The Cost of Inaction with Sharath Jeevan of Intrinsic Labs
Nov 29, 2023
When Bets Don’t Pay Off with Tim Redgate of EchoMany
Nov 22, 2023
Beware Big Name Hires with Eli Packouz of Instafloss
Nov 15, 2023
Are You Building Trust with Matt Swalley of Omneky
Nov 07, 2023
Failing and Succeeding as a Team with Christoffer Sigshoj of KiteX.tech
Nov 01, 2023
Do you trust your CFO? with Dr. Veronika von Heise Rotenburg of Everphone
Oct 25, 2023
Your business or your health? with Dimitar Stanimiroff of CrossBeam
Oct 18, 2023
Your friends won’t care with Bryan Clayton of GreenPal
Oct 11, 2023
Keeping the Faith and the Fall of Luna Crypto with Kene Ezeji-Okoye of Millicent Labs
Oct 04, 2023
Risking the good to achieve the great with Dan Lines of LinearB
Sep 27, 2023
The Art of Reframing Loss with Sam Winsbury of Kurogo
Sep 20, 2023
Facing Challenges And Navigating Change with Bob Moore of Crossbeam
Sep 13, 2023
Balancing Emotional and Financial Stability with Ash Phillips of Rebel Meetups
Sep 06, 2023
Loving what you do and doing it well with Jeremy Gottschalk of Marketplace Risk
Aug 30, 2023
Overcoming Rejection with Rajeev Mudumba of Collude
Aug 23, 2023
Achieving Work-Life Balance - with Dustin Serviss of Serviss Wealth Management
Aug 16, 2023
Turning Adversity into Success - with Mariane Bekker of Upward
Aug 09, 2023
The Power Of Letting Go - with Julie Perkins of Wyseminds
Aug 02, 2023
Overcoming Imposter Syndrome - with Charlie Greene of Remento
Jul 26, 2023
Building everything around values - with Chris Younger of Class VI
Jul 19, 2023
There's always one move left to make - with Chris Kirsch of runZero
Jul 12, 2023
Being Accountable for Your Health in Business — with Libby Swan of Axioned
Jul 05, 2023
Exploring Personal Goals for Work and Life — with Ashley Cline of Ice Cream Social
Jun 28, 2023
Mindful and Ethical Leadership Post Burnout — with Natalie Fée of City to Sea
Jun 21, 2023
Prioritising Your Mental Health AND Business — with Mike Buonaiuto (formerly) of Shape History
Jun 14, 2023
Mindset Coaching Saves The Day — with Ali Schwanke of Simple Strat
Jun 07, 2023
5-Minute Coaching: The Urgency Trap
May 31, 2023
Preparing for Business Risk — with Simon Barbato of Mr B & Friends
May 24, 2023
Changing a 50-50 Equity Split — with Tim Tutt of Nightshift Development
May 17, 2023
Overcoming Victim Mindset — with Vince Warnock of Chasing the Insights
May 05, 2023
Shift From Profit Growth to Purpose-Profit Growth — with Dr Jacqui Taylor of Flying Binary
May 03, 2023
The Changes of a Scale Up Business — with Alex Ghiculescu of Workforce.com
Apr 26, 2023
Effective Communication in a Workplace — with Howie Xu (formerly) of TrustPath
Apr 19, 2023
Inside the Silicon Valley Bank Collapse — with Harrison Tang of Spokeo
Apr 10, 2023
The Key to Success — Featured on The Picture of Wealth with Dustin Serviss
Apr 05, 2023
Making Great Hiring Decisions — with Asaf Navot of Home Made
Mar 29, 2023
Growing Your Business Without the Noise — with Richard White of Fathom
Mar 22, 2023
Maintaining a Strong Mindset — with Rajeev Kapur
Mar 15, 2023
Choosing a Healthy Mindset After Losing $400 Million — with Karthik Suresh
Mar 08, 2023
Startup or Family? Understanding Priorities and Paternal Leave — with Matheus Riolfi of Tint
Mar 01, 2023
How Much Is Too Much Accountability in Work? — with Rishabh Jain of Fermat
Feb 22, 2023
Do You Find a Key Hire or a Co-Founder? — with Joe Khoei of SalesX
Feb 15, 2023
Clipping the Trees and the Benefits of Grassroots Fundraising — featuring Ben Johnson of Particle41
Feb 08, 2023
4 Steps to Dealing with Pressure - featuring Ben Fletcher of The Mothership
Feb 01, 2023
Why the Hardest Thing to Do is Usually the Right Thing to Do - featuring David Valentine of Avadel Agency
Jan 25, 2023
Staying Afloat When Your Market Collapses - featuring Lucy Minton of Kitt
Jan 18, 2023
Designing Your Life for Mental Wellbeing - featuring Jeff Greenfield of Provalytics
Jan 11, 2023
Aiming To Raise $14m In One Month - featuring Ken Babcock of Tango
Jan 03, 2023
Mentally Prepping for 2023
Dec 28, 2022
Living Through a Worst-Case Scenario - featuring Kyle Roof of HV SEO
Dec 21, 2022
How to Qualify and Quantify Risk - featuring Scott Hurff of Churnkey
Dec 14, 2022
Surviving the End of the Year
Dec 07, 2022
The Danger of Rushing
Nov 30, 2022
Coping with Chronic Uncertainty - featuring Varun Bhanot of MAGIC
Nov 23, 2022
Handling Growth without Compromising the Mission - featuring Sybil Ackerman-Munson of Do Your Good
Nov 16, 2022
Overcoming the Trauma of a Key Employee Fallout - featuring Jessica Ko of Playbook.com
Nov 09, 2022
Coping with the Extremes of Entrepreneurship - featuring Shea Gerhardt of Buderflys
Nov 02, 2022
Debating a $50,000,000 Dollar Exit to Oracle - featuring Indus Khaitan of Quolum
Oct 25, 2022
What Happens After You Sell Your Company? - featuring Joe Keeley of JustiFi
Oct 19, 2022
How One Question Led to a Co-founder Split - featuring Joe Burns of Reformed IT
Oct 12, 2022
How Founders Can Leverage The Dunning–Kruger Effect
Oct 04, 2022
Making a Business Transformation Happen — with Chelsey Roney of Proxi
Sep 27, 2022
Applying the 1-10-100 Rule
Sep 20, 2022
Do You Really Need a Co-Founder? — with Shaunak Roy of Yellowdig
Sep 14, 2022
Going Faster vs. Getting There Faster
Sep 07, 2022
Persuading Your Co-Founder with Data-Driven Decision-Making — with Jane Portman of Userlist
Aug 31, 2022
3 Rules for Avoiding Employee Turnover
Aug 23, 2022
How to Make Difficult Decisions as a Founder - featuring Jeff J. Hunter of VA Staffer
Aug 17, 2022
5 Minute Coaching: Recovering From Client Loss
Aug 10, 2022
Dealing with Uncertainty in Business — with James Leighton from Andersen James
Aug 03, 2022
5 Minute Coaching: Choosing the Right Co-founder
Jul 27, 2022
Breaking Up with a Co-Founder - featuring Sean Anderson of Hoxo Media
Jul 20, 2022
5 Minute Coaching: Fundraising Survival Guide
Jul 13, 2022
Surviving Fundraising without Dealing with Burnout — with Alex van Klaveren of Kandidate
Jul 06, 2022
5 Minute Coaching: Sunk Cost Fallacy
Jun 29, 2022
Overcoming Sunk Cost Fallacy - featuring Tara Button of Buy Me Once
Jun 15, 2022
Jack Dyrhauge - Love Your Business
Apr 06, 2022
Lizet Zayas - You Can’t Fake Passion
Mar 23, 2022
Sarah Mason - Evidence Based HR
Mar 09, 2022
Stephen Hunt - Put Yourself In The Right Room
Feb 23, 2022
Manny Cohen - Believe In Yourself
Feb 09, 2022
Pablo A. Ruz Salmones - Fight For What’s Right
Jan 26, 2022
Ken Kutyn - Tackle your biggest problem
Jan 12, 2022
Gillian Harrison - Customer Shaped Business
Dec 08, 2021
Steve Coulson - Don't Do It Alone
Nov 24, 2021
Logan Naidu - Kindness and Excellence
Nov 10, 2021
Simon Barbato - Be a Brand Leader
Sep 22, 2021
Nektarios Liolios - Healthy Entrepreneurship
Sep 08, 2021
Michael Mellinghoff - Focus Focus Focus
Aug 25, 2021
Shelby Austin - Customer Obsession
Aug 11, 2021
Mark Whitcroft - Making Better Decisions
Jul 29, 2021
James O'Donnell - Authenticity wins
Jul 14, 2021
Matt Baird - Happy experts means happy customers
Jul 14, 2021
Brandon Metcalf - Build with exit in mind
Jul 14, 2021
Clair Mohammed - Flying in the first 6 months
Jul 14, 2021
Nick Baker - What do you want to be famous for?
Jul 14, 2021
Building a £100m business in public
Jul 14, 2021