I Do Wedding Marketing Podcast

By Nina Addeo

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Category: Marketing

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Episodes: 206

Description

The I Do Wedding Marketing podcast brings marketing know-how and wedding experience together in one place. This podcast is ideal for wedding industry professionals looking to apply a social media strategy for their brand on their own, or to outsource it.

Episode Date
Ep. 205 | The 5 Pricing Archetypes Every Wedding Pro Falls Into with Danison Fronda-Tietz of Bowtie and Biz
Feb 25, 2026
Ep. 204 | How Evergreen Content Can Book You Weddings
Feb 18, 2026
Ep. 203 | Where Trends Fit in to a Social Media Strategy as a Wedding Pro
Feb 11, 2026
Ep. 202 | From Mid-Market to Luxury in the Wedding Industry | Pearl Farquharson
Feb 04, 2026
Ep. 201 | Planning for What’s Next in the Wedding Industry, with Heidi Thompson
Jan 28, 2026
Ep. 200 | The Marketing Systems You’re Ignoring (and How to Fix That!) with Cinthia Onines of Boda Bliss
Jan 21, 2026
Ep. 199 | Why Reels Alone Aren’t Booking Wedding Clients
Jan 14, 2026
Ep. 198 | How Speaking Can Elevate Your Wedding Business in 2026 with Meghan Ely
Jan 07, 2026
Ep. 197 | Creating a Safer, Healthier Relationship With Social Media
Dec 18, 2025
Ep. 196 | Are Bookings Really Down? What’s Actually Happening in the Wedding Industry with Erica Powell
Dec 10, 2025
Ep. 195 | Healing the Hustle: Event Therapy Insights for a Stronger Wedding Professional
Dec 03, 2025
Ep. 194 | The Truth About Small Business Marketing with Tayler Cusick Hollman (And Introducing The Social Studio!)
Nov 26, 2025
Ep. 193 | SEO, AI & Websites: What Actually Matters for Wedding Businesses with Marc McIntosh
Nov 19, 2025
Ep. 192 | One of the Most Underrated Success Metrics in Business
Nov 12, 2025
Ep. 191 | Plan Your Social Media Calendar for Engagement Season
Nov 05, 2025
Ep. 190 | What Couples Really Want to See on Your Website with Brian Lawrence
Oct 29, 2025
Ep. 189 | Elevate Your Marketing with Canva Verified Expert Brenda Cadman
Oct 22, 2025
Ep. 188 | A Fresh Twist on Lead Magnets: Educational Email Courses Explained with Sebastian Dziuk
Oct 15, 2025
Ep. 187 | The SEO Secrets Behind Venues That Book with Elizabeth Nelson of Snowmad Digital
Oct 08, 2025
Proof It Works: Live-Painter Heidi Nielson’s Incredible Growth Using Organic Instagram Engagement
Oct 01, 2025
Ep. 185 Pinterest Made Easy for Wedding Pros with Laura Rike
Sep 24, 2025
Ep. 184 | How Wedding Pros Can Turn Emails Into Booked Clients with Sofia Brown
Sep 17, 2025
Ep. 183 | Behind the Curtain of the Luxury Wedding Industry with Jackie Watson
Sep 10, 2025
Ep. 182 | Fake Leads Are Draining Your Budget—Here’s What to Do Instead with Anthony Grant of Olympus Insights
Sep 03, 2025
Ep. 181 | The Social Media Wake-Up Call Your Wedding Business Needs
Aug 27, 2025
Ep 180 | How to Build a Wedding Brand That Attracts (and Repels) the Right Clients with Inkpot Creative
Aug 20, 2025
Ep 179 | Mastering TikTok Ads for Wedding Professionals with Mark Chapman of The I Do Society
Aug 13, 2025
Ep 178 | Booked Solid: Ron of Ron & Jess Marketing on Turning Wedding Inquiries Into Paying Clients
Aug 06, 2025
Ep 177 | More Profit, Less Pressure: A Smarter Way to Run Your Wedding Business with Chris Weinberg
Jul 31, 2025
Ep 176 | Increase Wedding Bookings with Website Copy: Personality-Driven Website Words with Andrea Shah
Jul 23, 2025
Ep 175 | Authentic Marketing, Sustainable Sales & Bold Branding with Wedding Pro Powerhouse Terrica
Jul 16, 2025
Ep 174 | Save Time and Reduce Stress with the Right Tech Stack with Courtney Donilon from Aisle Planner
Jul 09, 2025
Ep 173 | Alan Berg and The Sales Secrets for Wedding Pros: AI, Ghosting and Getting the Yes
Jul 02, 2025
Ep 172 | How Wedding Pros Can Show Up on Google & ChatGPT: SEO in the Age of AI with Sarah Dunn
Jun 25, 2025
Ep 171 | HR Truths Every Wedding Pro Needs with Kira LaForgia of Paradigm Consulting
Jun 18, 2025
Ep 170 | My Exact Instagram Strategy for Finding Local Wedding Leads
Jun 11, 2025
Ep 169 | Revenue Generating Activities Every Wedding Pro Needs to Know with Irene Tyndale
Jun 04, 2025
Ep 168 | Transparency, Pay-to-Play, and Pricing in the Wedding Industry with Mark Caravaggio
May 28, 2025
Ep 167 | Booking Clients with SEO *finally* Explained! with Taylor Svetlichny of Aligned SEO
May 22, 2025
Ep. 166 | Finding Motivation in the Wedding Industry (PLUS Appearing on Love is Blind!!) with Steve Fredlund
May 14, 2025
Ep. 165 | Network to Next Level & Maine Weddings EDU Recap
May 07, 2025
Ep. 164 | Protect Yourself and Your Business When Sh*t hits the fan Nora Shiels of Rock Paper Coin
Apr 30, 2025
Ep. 163 | Behind the Scenes of the Wedding Industry’s Biggest Event, Wedding MBA with Shannon Underwood
Apr 23, 2025
Breaking into the Luxury Wedding Market with Zoila Castro: Content Creation, Influencer Collabs & Social Media Strategy Ep. 162
Apr 16, 2025
CRM Systems That Actually Work for Wedding Pros with Amy Pearson Ep. 161
Apr 09, 2025
Instagram Trial Reels for Growth Ep. 160
Apr 02, 2025
Turning Recommendations into Revenue with Affiliate Marketing for Wedding Pros with Katie Mast Ep. 159
Mar 26, 2025
How Wedding Pros Can Leverage Threads for Higher Engagement with Becky Hart Ep. 158
Mar 19, 2025
How to Track, Optimize & Convert using Instagram Analytics for Wedding Pros Ep. 157
Mar 12, 2025
Building Lasting Connections in the Wedding Industry with Fausto Pifferrer Ep. 156
Mar 05, 2025
Convert More Leads and Book More Wedding Clients with Kristen Leen Ep. 155
Feb 26, 2025
Go Viral with the Remix Feature on Instagram Reels Ep. 154
Feb 19, 2025
Convert Leads into Bookings with Elizabeth Shiels Ep. 153
Feb 12, 2025
Maximizing Your Website for Engagement Season with Emily Foster Ep. 152
Feb 05, 2025
Travel Hacking for Wedding Professionals with Elliot Rosenberg Ep 151
Jan 29, 2025
Creating Inclusive Wedding Experiences with Erin Perkins of Mabely Q Ep. 150
Jan 22, 2025
Personalization Meets Inclusivity: Transforming Your Wedding Business with Deanna Evans Ep. 149
Jan 17, 2025
Unexpected Challenges? Here's How to Balance Life and Business. Ep. 148
Jan 13, 2025
Boosting Productivity & Communicating Value: Time-Blocking, AI, and More with Ali Denniston Ep. 147
Dec 10, 2024
Time-Saving Strategies & Tools for Wedding Pros with Tayler Cusick-Hollman of Enji Ep. 146
Dec 05, 2024
The Secret Power of Instagram Post Types for Wedding Pros Ep. 145
Nov 28, 2024
Stop the Social Media Panic: Simplify Your Marketing with Batching Content Ep. 144
Nov 21, 2024
Book More 2025 Dates with This Social Media Plan! Ep. 143
Nov 13, 2024
Pinterest Secrets Every Wedding Pro Should Know with Alyssa Abbott of Olive & Vine Socials Ep. 142
Nov 06, 2024
Revive Your Social Media Engagement and Captivate Your Audience - Ep. 141
Oct 24, 2024
Elevate Your Wedding Business Through Inclusivity and Innovation with the Inclusive Wedding Summit featuring Brian Lawrence and Brenda Ferrarini | 140
Oct 16, 2024
139 - ChatGPT for Beginners Plus a FREE Ticket to the Book More Weddings Summit!
Aug 18, 2024
138 - EMERGENCY Episode on the Social Media App You're Not Using!!!
Aug 01, 2024
137 - Are you making these SEO Mistakes? Interview with Kelly Kumler oF Kelly Ryann Co.
Jun 26, 2024
136 - Unlock the Secret to High-Value Wedding Sales with the Law of Attraction: Interview with Maria Bayer, Sales and Mindset Strategist
Jun 19, 2024
135 - When a Working Relationship Isn't Working
May 30, 2024
134 - Crafting Heartfelt Wedding Vows and Ceremonies: Tanya Pushkine Shares Her Process
May 15, 2024
133 - Marketing a Seasonal Business: Don't Fall For This Trap!
May 10, 2024
132 - Don't Pay This Price by Waiting for the Perfect Post
Apr 25, 2024
131 - The Ultimate Power Couple: How Google & Meta Ads Can Supercharge Your Wedding Biz with Daniela E. Justus of Wedding Industry Ads
Apr 10, 2024
130 - Your Best Content Should Come from Your Sales Calls
Mar 27, 2024
129 - Boosting Wedding Business with Vertical Video: An Expert's Guide with Emily Rochotte
Mar 20, 2024
128 - Selling More Weddings with the Wedding Summit Series
Mar 08, 2024
127 - Posting and Ghosting May Be Costing You Social Media Success!
Mar 06, 2024
126 - Wedding Websites and ADA Compliance: What Vendors Need to Know with Brian Lawrence, Industry Expert
Feb 20, 2024
125 - Finding Love and Joy in Your Work
Feb 14, 2024
124 - Listen to THIS Before You Say You Have No Content!!
Feb 07, 2024
123 - Gaining Leads with an Evergreen Ads System Interview with Whitney Hodges of Wedding Industry Ads
Jan 31, 2024
122 - RESULTS from Posting Reels 3x a Day on Instagram!
Jan 24, 2024
121: Launching Your Wedding and Events Brand with Impact with Kristen Gomes of the Wandering Pour
Jan 17, 2024
120 - Content Marketing You SHOULD BE Thinking About for Your Wedding Business with Carissa Kruse
Jan 10, 2024
119 - Vertical Video Content in a Snap!
Jan 03, 2024
118 - Social Media FAQ for Wedding Pros!
Dec 27, 2023
117 - 5 Free Strategies for FAST Instagram Growth!
Dec 20, 2023
116 - How Wedding Pros Can Leverage Influencer Marketing with Frances Sherlock of DreamfindingwithFrances
Dec 13, 2023
115 - Admin Days as a Wedding Pro? Here are My Productivity Hacks!
Dec 10, 2023
114 - Need Content Inspiration? LISTEN TO THIS!
Dec 08, 2023
113 - Goal Setting as a Wedding Professional
Dec 04, 2023
112 - My Best Marketing Advice
Dec 02, 2023
111 - The Psychic Who Predicted Social Media
Dec 01, 2023
110 - Blogging for Wedding Pros and the Hack That Makes It Easy!
Nov 11, 2023
109 - Purpose over Accolades: Focusing on Your WHY During a Competitive Time of Year
Nov 03, 2023
108 - How to Handle Competition in the Wedding Industry
Oct 25, 2023
107 - Return on Investment for Wedding Pros
Oct 18, 2023
106 - Why Pinterest Should Be a Part of Your Wedding Marketing Strategy
Oct 11, 2023
105 - How In-House Events Can Bring Big Marketing Opportunities
Oct 04, 2023
104 - Local Networking Groups for Wedding Professionals
Sep 27, 2023
103 - How a Digital Declutter Now Will Help You Later!
Sep 20, 2023
102 - Wedding Marketing for Officiants! What would I do?
Sep 13, 2023
101 - FOMO Marketing Explained for Wedding Pros!
Sep 06, 2023
100 - New Vendor Alert! What do "Wedding Content Creators" do?!
Aug 31, 2023
99 - Boosting Your Wedding Business with Ads Interview with Debra Maingi
Aug 23, 2023
98 - How To Get On Podcasts and Be a Good Guest!
Aug 09, 2023
97 - Money Mindset Coaching For Wedding Pros with Marla Diann
Aug 02, 2023
96 - The ONE ChatGPT Prompt You Need for Your Wedding Business!
Jul 26, 2023
95 - Marrying Gratitude with Marketing for Your Wedding Business: Interview with Courtney Hopper and Dana Kadwell of Hustle & Gather
Jun 21, 2023
94 - Listen to this BEFORE you make a marketing plan with Chat GPT!
Jun 14, 2023
93 - 5 Reasons Why Wedding Professionals Should Utilize LinkedIn
Jun 08, 2023
92 - Renée Sabo on Emotional Marketing for Luxury Wedding Clients
May 31, 2023
91 - Social Media that Converts to Wedding Sales!
May 17, 2023
90 - Capitalizing on Wedding Weekends with Helen Christopher of Brookledge Venue
May 10, 2023
89 - Sell Unbooked Dates with Social Media
May 03, 2023
88 - Breaking Down Instagram's New Blue Check Verification: What it Means for Wedding Pros
Apr 26, 2023
87 - How Your Team Can Transform Your Marketing
Apr 19, 2023
86 - Embracing Criticism as a Wedding Pro with Jordan Kentris
Apr 12, 2023
85 - The Social Media Content You Need to Be Posting!
Mar 29, 2023
84 - Interview with Jen Taylor on Managing Your Inner CEO of Marketing
Mar 22, 2023
83 - How a small audience can mean BIG sales!
Mar 15, 2023
82 - Make Your Wedding Business Instagram Work for You!
Mar 08, 2023
81 - The Morning Ritual That's Changing My Life and Business!
Mar 01, 2023
80 - Create Urgency without Aggression! Polite Calls to Action for Wedding Pros
Feb 22, 2023
79 - Using Your Social Media to Get More Website Leads with Emily Lee of By Emily Jane
Feb 15, 2023
78 - A Weekly Posting Schedule for Wedding Pros on Instagram!
Feb 08, 2023
77 - Everything You Need to Know About the Wedding Summit Series with Margaux Fraise!
Feb 07, 2023
76 - Breaking in to the Luxury Wedding Business with Alexandra Denniston of Eventlightenment
Jan 25, 2023
75 - Enhance Your Marketing by Identifying the Problems You Solve For Your Couples
Jan 04, 2023
74 - 7 Things Your Wedding Business Needs Before Hiring a Social Media Manager
Dec 28, 2022
73 - New Year, New Opportunities: 3 Strategies for Preparing Your Wedding Business for Success in 2023
Dec 21, 2022
72 - Is Your Wedding Business Website REALLY Optimized for Mobile? Interview with Emily Lee from By Emily Jane
Dec 14, 2022
71 - Remember THIS During the Holiday Season!!
Dec 07, 2022
70 - WeddingMBA: Everything You Need to Know About Attending this Convention!
Nov 30, 2022
69 - How to Apply Branding Across Your Social Media with Emily Foster Creative
Nov 23, 2022
68 - Why Your Instagram Isn't Growing
Nov 16, 2022
67 - 5 Day FREE Wedding Marketing Challenge!
Oct 19, 2022
66 - What is UGC and Why Does Your Wedding Feed Need It?!
Oct 05, 2022
65 - Social Media Transformations for Wedding Pros!!
Sep 28, 2022
64 - How to Host a Successful Virtual Workshop or Showcase!
Sep 21, 2022
63 - Making a (Good) Habit in 30 Days!! | 30 of 30 Days of Podcasting
Sep 13, 2022
62 - How Coaching Will Take Your Wedding Business to the Next Level!!! | 29 of 30 Days of Podcasting
Sep 12, 2022
61 - Don't WAIT Until Engagement Season for This!!!! | Day 28 of 30 Days of Podcasting
Sep 11, 2022
60 - Stop Caring What Other People Think!!! | Day 27 of 30 Days of Content
Sep 10, 2022
59 - Hack for Finding Quoteable Content and Captions | Day 26 of 30 Days of Podcasting
Sep 09, 2022
58 - Client Retention Strategies for Instagram | Day 25 of 30 Days of Podcasting
Sep 08, 2022
57 - Podcasts You MUST Listen To As a (New) Business Owner | Day 24 of 30 Days of Podcasting
Sep 07, 2022
56 - Write an Instagram Bio That Attracts Brides and Grooms! | Day 23 of 30 Days of Podcasting
Sep 06, 2022
55 - Before You Discount Your Pricing LISTEN TO THIS!
Sep 05, 2022
54 - Why You Should Be on TikTok Even If You’re Not Posting
Sep 05, 2022
53 - How I Got My First Marketing Clients | Day 20 of 30 Days of Podcasts
Sep 03, 2022
52 - Time Saving Tips! Live with Carissa Kruse Weddings | Day 19 of 30 Days of Episodes
Sep 02, 2022
51 - Why You Should Be on LinkedIn! | Day 18 of 30 Days of Episodes
Sep 01, 2022
50 - Marketing to Corporate Clients as a Wedding Pro | Day 17 of 30 Days of Episodes
Aug 31, 2022
49 - When Your Ideas Get Copied | Day 16 of 30 Days of Episodes
Aug 30, 2022
48 - ANNOUNCEMENT: The Engaged to Engagement Live Workshop with Carissa Kruse Weddings! Day 15 of 30
Aug 29, 2022
47 - What It's Like Working with a Social Media Manager | Day 14 of 30 Days of Episodes
Aug 28, 2022
46 - Identifying the WHY In Your Business To Book Clients | Day 13 of 30 Days of Episodes
Aug 27, 2022
45 - Let's Grow the E-Mail List for your Wedding Biz! | Day 12 of 30 Days of Posting
Aug 26, 2022
44 - The Art of the Upsell: Marketing Through the Entire Client Experience with Pauleen Murphy
Aug 25, 2022
43 - How to Promote Your Wedding Business With Digital Listings | Day 10 of Daily Episodes
Aug 24, 2022
42 - Maintaining Self Worth While on Social Media | Day 9 of 30 Days of Daily Episodes
Aug 23, 2022
41 - Making Reels WITHOUT Showing Your Face! | Day 8 of 30 Daily Episodes!
Aug 22, 2022
40 - Book More Weddings with Heidi Thompson of Evolve Your Wedding Business | Day 7 of 30 Episodes!
Aug 21, 2022
39 - Promote Your Event Using Tools You Already Have! | Day 6 of 30 Days of Content
Aug 20, 2022
38 - The Instagram Feature You're NOT Using -- But Should Be! | Day 6 of 30 Days of Episodes
Aug 19, 2022
37 - Q & A Episode! Wedding Marketing Questions & more | Day 5 of 30 Days of Episodes
Aug 18, 2022
36 - How Branding Your Business Can Bring You More Leads with Pauleen Murphy of Politan Marketing | Day 4 of 30 Days of Episodes
Aug 17, 2022
35 - Establish Yourself as an Expert AND Get Content with this Tool! | Day 3 of 30 Days of Content!
Aug 16, 2022
34 - Are All Leads Created Equal?! Which Deserve Your Time?! Day 2 of 30 Days of Episodes
Aug 15, 2022
33 - How I Strengthen My Skills with Content Creation | Day 1 of 30 Days of Content!
Aug 14, 2022
32 - Recession Proof Your Website | Interview with Ariel Thieken of I Do Design Studio
Aug 10, 2022
31 - Tips for Being Productive on Days You Work from Home
Aug 03, 2022
30 - Stephanie Thomas Interview | Bridal Fitness Coach, Servicing a Nationwide Audience VIRTUALLY!
Jul 27, 2022
29 - Leveraging Your Vendor Network with Vanessa Narvios
Jul 20, 2022
28 - Quick Tricks to BOOST Your Social Media Engagement
Jul 13, 2022
27 - Tapping into Financial Freedom as a Wedding Business Owner with Eileen Joy, Money Coach
Jul 06, 2022
26 - Interview with Christa Graham of Christa Graham Events on Establishing a Full-Time Wedding Business
Jun 22, 2022
25 - Eight Social Media Apps That Make Content Creation Easier!!
Jun 15, 2022
24 - Finding New Hires + Employees for Your Event or Hospitality Business
Jun 08, 2022
23 - I Attended a Stranger's Wedding!
Jun 01, 2022
22 - Reviews for Wedding Industry Professionals
May 26, 2022
21 - Interview with Carissa Kruse, Wedding Pros Coach + Marketing Expert
Apr 29, 2022
20 - NEGATIVE Reviews and 5 Things to Consider If You Receive Them
Apr 27, 2022
19 - Ask Yourself THIS Before You Post on Social Media
Mar 23, 2022
18 - Instagram Analytics for Wedding Professionals
Mar 16, 2022
17 - Marketing for Events Other Than Weddings
Mar 09, 2022
16 - Knowing Your Customer's Pain Points to Better Market Yourself
Mar 02, 2022
15 - Three Quick Tips to Leverage What You Already Have for Social Media Content
Feb 16, 2022
14 - Consistency on Social Media, Instagram Lives for Wedding Pros + More!
Feb 10, 2022
Content Marketing for Wedding Professionals | How To Caption Your Posts!
Feb 02, 2022
13 - Wedding Photographer Ilaria Petrucci | The Road to Success!
Jan 26, 2022
12 - Don't Sweat the Vanity Metrics!
Jan 19, 2022
11 - Quick Tips for Keeping Calm During the Holiday Event Season
Nov 17, 2021
10 - Black Friday for Wedding Pros?! Do We Need It?!
Nov 03, 2021
09 - Change Up Your Social Media Strategy!
Oct 27, 2021
08 - Staying Confident When Bookings Are Slow
Oct 13, 2021
Follow to Lead | Wedding Industry Specific
Oct 06, 2021
06 - Share Your Expertise!
Sep 22, 2021
05 - Do Your Own Social Media Audit Part 2
Sep 15, 2021
04 - Do Your Own Social Media Audit Part 1
Sep 08, 2021
03 - Passion Makes Perfect
Sep 01, 2021
02: Advertising Locally for Your Wedding Business
Aug 24, 2021
01: Is Consistent Social Media REALLY a Must for Wedding Pros?
Aug 21, 2021