Trial Lawyer Prep
By Elizabeth Larrick | Trial Consultant
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Subscribers: 6
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Episodes: 150
Description
Trial Lawyer Prep is a biweekly podcast about the craft of building successful plaintiff cases — from the moment a case walks in the door to the outcome that closes it, whether that's a jury verdict or settlement. Each episode is a how-to: focus group methodology, witness preparation, persuasion and case themes, trial tactics, deposition strategy, and case preparation that delivers the best possible outcome for your client.
Hosted by Elizabeth Larrick — a former plaintiff personal injury attorney turned trial consultant — the show pulls back the curtain on the work that happens behind the scenes to build stronger cases. Episodes alternate between solo deep-dives on specific tactics and conversations with trial lawyers who are doing the work.
| Episode | Date |
|---|---|
|
Trial Strategy in Action: Timelines, Sequencing, and What Wins [Ep 167]
|
Jun 03, 2026 |
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Depo Clips or Live Witness: The Call That Won the Case [Ep 166]
|
May 20, 2026 |
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Using AI in Trial Prep and the Courtroom with Matthew Fornaro [Ep 165]
|
May 06, 2026 |
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3 Steps to Get Reliable Juror Feedback [Ep 164]
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Apr 22, 2026 |
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Witness Prep Strategies That Embrace Brain Science [Ep. 163]
|
Apr 08, 2026 |
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Trial Lawyers and Time Management: Wisdom from Dina Cataldo [Ep 162]
|
Mar 25, 2026 |
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The Hard Truth about Persuasion and the Lawyer Brain [Ep 161]
|
Mar 11, 2026 |
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The Three-Phase Focus Group Strategy Every Trial Lawyer Needs [Ep 160]
|
Feb 25, 2026 |
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Traditional Methods of Jury Selection are Broken! with Sharif Gray [Ep 159]
|
Feb 11, 2026 |
|
Trial Strategy v. Trial Tactics: Why Lawyers Confuse Them and What it Costs You [Ep 158]
|
Jan 28, 2026 |
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Three Focus Group Questions You can Use to Reveal Hidden Case Weaknesses [Ep 157]
|
Jan 14, 2026 |
|
What Trial Lawyers Loved in 2025: Guests, Topics & Focus Group Trends [Ep 156]
|
Dec 31, 2025 |
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Why Trial Lawyers Use Focus Groups, It's Not What You Think [Ep 155]
|
Dec 17, 2025 |
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Comparison: A Powerful and Simple Persuasion Tool for the Courtroom [Ep 154]
|
Dec 03, 2025 |
|
No Voir Dire? Here's A Way to Create Your Own Secret Weapon [Ep 153]
|
Nov 19, 2025 |
|
The Art of Teamwork: Winning a $27+ million dollar verdict, with John Heenan [Ep 152]
|
Nov 05, 2025 |
|
Winning a $27 Million Verdict After YEARS of Fighting, with Tim Bechtold [Ep 151]
|
Oct 22, 2025 |
|
Three Case-Saving Focus Groups to do in Discovery [Ep 150]
|
Oct 08, 2025 |
|
Jury Selection: What's Broken With Traditional Methods? with Sharif Gray [Ep 149]
|
Sep 24, 2025 |
|
Surprising Insights Not Typically Expected by Lawyers, with Sheila Wilkinson (part two) [Ep 148]
|
Sep 10, 2025 |
|
The Transformative Power of Focus Groups with Sheila Wilkinson Part One [Ep 147]
|
Aug 27, 2025 |
|
How to Build Confidence in Your Clients During Depo Prep [Ep 146]
|
Aug 13, 2025 |
|
A Fresh Take on Using Video for Case Settlement, with guest Michael Schwarz [Ep145]
|
Jul 30, 2025 |
|
The 8 Second Rule That's Costing You Verdicts [Ep 144]
|
Jul 16, 2025 |
|
Rewiring Witness Prep: 3 Brain Science Strategies Every Trial Lawyer Needs [Ep143]
|
Jul 02, 2025 |
|
Avoid This Mistake if You Plan to Use Focus Group Clips in Mediation [Ep142]
|
Jun 18, 2025 |
|
Hey Lawyers, You Don't Need a Psych Degree to Run a Focus Group! [Ep 141]
|
Jun 04, 2025 |
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REPLAY: Joseph Rosenfeld, Image Consultant, on Personal Image for Lawyers [Ep140]
|
May 21, 2025 |
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Start Your Case on the Right Path: Using a Focus Group Before Discovery [Ep139]
|
May 07, 2025 |
|
Guest Ben Gideon on Helping Trial Lawyers Assess Risk Better [Ep138]
|
Apr 23, 2025 |
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How to Work in Your Trial Strategy with Your Client's Testimony [Ep137]
|
Apr 09, 2025 |
|
Why Zoom Focus Groups Should Be Your First Thought Compared to In Person [Ep136]
|
Mar 26, 2025 |
|
Trial Preparation: Zooming out to see the Jury's Perspective [Ep135]
|
Mar 12, 2025 |
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Your Trial Strategy Shouldn't Be an Afterthought: Make the Jury's Job Easy [Ep134]
|
Feb 26, 2025 |
|
Time Management for Trial Lawyers with Special Guest Dina Cataldo [Ep 133]
|
Feb 12, 2025 |
|
It's Not Too Late for Courtroom Persuasion: 3 Simple Ideas to Implement Now [Ep132]
|
Jan 29, 2025 |
|
What is Trial Strategy and What it is NOT for Trial Lawyers [Ep131]
|
Jan 15, 2025 |
|
Maximizing Focus Group Insights: A Guide to Reflective Practices [Ep 130]
|
Jan 01, 2025 |
|
How Michelle Gessner Won a $22 Million Dollar Verdict Against Wells Fargo Part 2 [Ep129]
|
Dec 18, 2024 |
|
How Michelle Gessner Won a $22 Million Dollar Verdict Against Wells Fargo Part 1 [Ep 128]
|
Dec 04, 2024 |
|
How to Decide Whether to Settle or Go to Jury Trial? [Ep 127]
|
Nov 20, 2024 |
|
How to Create Your Own Virtual System for Jury Research [Ep126]
|
Nov 06, 2024 |
|
Mock Jury isn't the ONLY Way to do Your Trial Preparation [Ep125]
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Oct 23, 2024 |
|
The Easiest Place to Start if You are New to Virtual Jury Research [Ep124]
|
Oct 09, 2024 |
|
Revolutionize Your Depositions: A Tool That Cuts Costs and Boosts Efficiency [Ep123]
|
Sep 25, 2024 |
|
Forget Jury Instructions start HERE for Trial Preparation [Ep122]
|
Sep 11, 2024 |
|
Client Deposition Preparation: A Quick but Crucial Tip [Ep121]
|
Aug 28, 2024 |
|
Trial Lawyers Stop This Habit if You Want Reliable Case Feedback [Ep120]
|
Aug 14, 2024 |
|
Beyond the Obvious: Using Focus Groups to Expose Hidden Dimensions of Liability in Personal Injury Cases
|
Jul 31, 2024 |
|
Trial Lawyer John Prudhomme Analyzes How His Virtual Focus Group Compared to the Real Jury Trial
|
Jul 17, 2024 |
|
Montana Plaintiff Lawyer Keif Storrar Explains His Firms Approach to DIY Focus Groups
|
Jul 03, 2024 |
|
Personal Injury Lawyers: Watch Out for THIS Harmful Assumption You May be Making In Your Cases
|
Jun 19, 2024 |
|
How Can a 1-Hour Virtual Focus Group Save You Time in Your Civil Litigation Docket?
|
Jun 05, 2024 |
|
The Plaintiff Lawyer Mindset Shift to Make When Running Your Focus Groups
|
May 22, 2024 |
|
Tulsa Lawyer Ashley Leavitt and Her Love/Hate Relationship with Opening Statement Virtual Focus Groups
|
May 08, 2024 |
|
112: Contested Liability: How Virtual Focus Groups Flipped Responsibility Away from the Plaintiff
|
Apr 24, 2024 |
|
111: Rian Butler & Focus Group Success
|
Apr 10, 2024 |
|
110: Virtual Focus Group: Face-to-Face Interaction You Can't Replicate In Person
|
Mar 20, 2024 |
|
109: Annie Gough Explains 2D Illustrations and 3D Animations: Differences & How to Decide What to Use in Your Case
|
Mar 06, 2024 |
|
108: How Can a 1-Hour Virtual Focus Group Help Your Case?
|
Feb 21, 2024 |
|
107: Amanda Carmody and Connecting with Your Client in Depo Prep
|
Feb 07, 2024 |
|
106: Guest Brooke Grogan & Her First Focus Group
|
Jan 17, 2024 |
|
105: Wrapping up 2023 and Launching 2024
|
Jan 03, 2024 |
|
104: Guest Justin Starin and His Take on Focus Groups
|
Dec 20, 2023 |
|
103: Matt Murphy & Managing Client Expectations
|
Nov 29, 2023 |
|
102: Guest Kenny Berger and Traumatic Brain Injury Damages
|
Nov 15, 2023 |
|
101: Focus Groups v. Mock Trials: There Is a Difference
|
Nov 08, 2023 |
|
100: REPLAY: DIY Focus Groups with Clint Schumacher
|
Nov 01, 2023 |
|
099: Lost in Translation: Using Interpreters in Client Depo Prep
|
Oct 25, 2023 |
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098: Hillary Carls and Learning from Focus Groups
|
Oct 11, 2023 |
|
097: Guest Kiele Linroth Pace and Role of Special Counsel
|
Oct 04, 2023 |
|
096: REPLAY: Case Planning Tool: The Pre-Litigation Focus Group
|
Sep 27, 2023 |
|
095: How to Determine If Your Client Is a Fit for Witness Preparation Coaching?
|
Sep 20, 2023 |
|
094: What Your Client Will Find on YouTube about Depo Prep (and Why it's Not Good)
|
Sep 13, 2023 |
|
093: Trial Prep Organization – Create a System to Prioritize & Delegate
|
Sep 06, 2023 |
|
092: What About Your Client's Self-Image and Perception?
|
Aug 30, 2023 |
|
091: How Are You Preparing Your Client?
|
Aug 23, 2023 |
|
090: Joseph Rosenfeld, Image Consultant, on Personal Image for Lawyers
|
Aug 16, 2023 |
|
089: What Focus Groups Taught Me about Communication
|
Aug 09, 2023 |
|
088: Guest Andrew Gould on Narrative versus Adversarial Focus Groups
|
Aug 02, 2023 |
|
087: How to Navigate and Assist Our Clients with Grief
|
Jul 26, 2023 |
|
086: Ways We Have Been Taught to Deal with Grief
|
Jul 19, 2023 |
|
085: What is Grief?
|
Jul 12, 2023 |
|
084: Solving a Mediation Problem with John Rubin
|
Jul 05, 2023 |
|
083: DIY Focus Groups with Clint Schumacher
|
Jun 28, 2023 |
|
082: REPLAY: 6 Spots to Run a Focus Group in Your Case
|
Jun 21, 2023 |
|
081: Setting up Your Focus Group System
|
Jun 14, 2023 |
|
080: Focus Group Recruiting with My Recruiter Rhonda
|
Jun 07, 2023 |
|
079: Witness Prep Role Play with Guest Christopher Russo
|
May 31, 2023 |
|
078: Book Review Influence is Your Superpower with Guest Jason Erlich
|
May 24, 2023 |
|
077: Mediation and Focus Group Clips
|
May 17, 2023 |
|
076: Back to the Basics of Witness Preparation Techniques
|
May 10, 2023 |
|
075: Video Clips and Focus Groups
|
May 03, 2023 |
|
074: Tips for Building Your Team for Jury Selection
|
Apr 26, 2023 |
|
073: Focus Group with Guest Lucas Foust
|
Apr 19, 2023 |
|
072: Voice Coach Rena Cook on Ways to Empower Your Voice
|
Apr 12, 2023 |
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071: How Lawyers Can Build Trust Through Podcasting with Guest Danny Ozment
|
Apr 05, 2023 |
|
070: Cross Exam with Patricia Kuendig and Tanya Ortega
|
Mar 29, 2023 |
|
069: REPLAY: Laurie Koller & Her Favorite Part of Trial: Voir Dire
|
Mar 22, 2023 |
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068: Questions to Ask When Fine-Tuning Your Opening Statement
|
Mar 15, 2023 |
|
067: Focus Groups for Trial
|
Mar 08, 2023 |
|
066: The Before and After Witness Prep Template by Courtney Wilson
|
Mar 01, 2023 |
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065: Trial Continuance Fatigue with Guest Bijan Darvish
|
Feb 22, 2023 |
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064: Trial Organization and Management
|
Feb 15, 2023 |
|
063: Opening Statement Content Creation
|
Feb 08, 2023 |
|
062: Jason Erlich and Crafting a Client Direct Exam
|
Feb 01, 2023 |
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061: Three Things That Can Shut Down Clients in a Prep Session
|
Jan 25, 2023 |
|
060: 4 Elements That Can Lead to a Focus Group Flop
|
Jan 18, 2023 |
|
059: 6 Spots to Run a Focus Group in Your Case
|
Jan 11, 2023 |
|
058: 22 Lessons from 2022
|
Dec 28, 2022 |
|
057: Lawyer Mindset for Deposition Preparation
|
Dec 21, 2022 |
|
056: Case Planning Tool: The Pre-Litigation Focus Group
|
Dec 14, 2022 |
|
055: 4 Simple Tips for Successful Client Preparation
|
Dec 07, 2022 |
|
054: Bonding v. Preparing a Client for Deposition
|
Nov 30, 2022 |
|
053: Using Documents in Client Depo Preparation: How to Decide
|
Nov 23, 2022 |
|
052: My Journey to Witness Coaching
|
Nov 16, 2022 |
|
051: Using Documents in Client Deposition Preparation: What to Know
|
Nov 09, 2022 |
|
050: Elon Musk and Deposition Pressure
|
Nov 02, 2022 |
|
049: Laurie Koller & Her Favorite Part of Trial: Voir Dire
|
Oct 26, 2022 |
|
48: Live Replay: Focus Groups and Mediation
|
Oct 19, 2022 |
|
047: Quick Tip on Using the Jury Questions in Trial Prep
|
Oct 12, 2022 |
|
046: Times are Changing, Did your Prep?
|
Oct 05, 2022 |
|
045: Using Focus Groups to Find Case Values
|
Sep 28, 2022 |
|
044: Using Deposition Objections as a Band-Aid
|
Sep 21, 2022 |
|
043: Into the Workings of a Medical Illustrator with Annie Gough
|
Sep 14, 2022 |
|
042: Guest Courtney Wilson on Adversarial Focus Groups
|
Sep 07, 2022 |
|
041: How to Handle Client Resistance to Depo Prep
|
Aug 31, 2022 |
|
040: Guest Interview Michael Neff: Client Deposition Preparation in Premises Liability Cases
|
Aug 24, 2022 |
|
039: Organizing Direct Exam of a Client
|
Aug 17, 2022 |
|
038: Are You Holding Your Case Back?
|
Aug 10, 2022 |
|
037: Lawyer Jargon & Client Confusion
|
Aug 03, 2022 |
|
036: Testimony Prep Tool: Role-Playing
|
Jul 27, 2022 |
|
035: Interview with Ryan Squires About His Record-Setting Verdict
|
Jul 20, 2022 |
|
034: FAQ: Where Do You Recruit Participants for Focus Groups?
|
Jul 13, 2022 |
|
033: When a Client Shares Damages: My POV
|
Jul 06, 2022 |
|
032: Interview with Peter Levine on Jurors & The Unlikeable Client
|
Jun 29, 2022 |
|
Focus Groups: How to Moderate 101 [Ep 31]
|
Jun 22, 2022 |
|
Deborah Hensley Loewe and Her Favorite Part of Trial: Jury Selection [Ep 30]
|
Jun 15, 2022 |
|
A Powerful Tool Inside A Virtual Focus Groups for Trial Lawyers [Ep 29]
|
Jun 08, 2022 |
|
028: Staying Connected to Clients – 2 Tools to Use Today
|
Jun 01, 2022 |
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Why Are Trial Lawyers Doing Jury Research and Focus Groups? [Ep 27]
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May 25, 2022 |
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Woodshedding Your Client: Negative Impact on the Deposition and Relationship [Ep 26}
|
May 18, 2022 |
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025: Spotting Red Flags in Client Preparation
|
May 11, 2022 |
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024: LIVE replay How to Create FG Presentations
|
May 04, 2022 |
|
Trial Lawyer John Griffith and His Five Post-Pandemic Trials [Ep 23]
|
Apr 27, 2022 |
|
Myth Busting for Jury Research and Focus Groups [Ep 22]
|
Apr 13, 2022 |
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021: Jury Trial Preparation: Game Plan the Basics
|
Apr 06, 2022 |
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020: DIY Virtual Jury Research Focus Groups Part 2 of 2
|
Mar 30, 2022 |
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019: DIY Virtual Jury Research Focus Group Part 1 of 2
|
Mar 23, 2022 |
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018: Benefits of Virtual Focus Groups Live Replay
|
Mar 16, 2022 |