Walk-Ins Welcome: A Healthcare Marketing Podcast

By Patient Care Marketing Pros

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Episodes: 215

Description

Welcome to 'Walk-Ins Welcome: A Healthcare Marketing Podcast,' presented weekly by Nick Hoard and Michael Ray of Patient Care Marketing Pros. Tune in each week to hear from Nick and Michael as they share valuable advice, engaging interviews, and success stories to inspire and inform you about the nuances of healthcare marketing to help you increase your clinic's patient volume.

Episode Date
Ep. 210: 2025 Year in Review
Dec 10, 2025
Ep. 209: Value vs. Vanity Metrics: What Urgent Care Centers Should Really Be Measuring
Dec 03, 2025
Ep. 208: The Strange Connection Between Storm Patterns and Healthcare Visits
Nov 26, 2025
Ep. 207: Healing Healthcare with Insight, Innovation, and Intention - Interview with Josh Russell, MD, Chief Medical Officer at UCP Merchant Medicine
Nov 19, 2025
Ep. 206: The Cost of Digital Marketing: What Clinics Need to Know Before They Budget
Nov 12, 2025
Ep. 205: Reclaiming the Exam Room: AI That Puts Patients Back at the Center - Interview with Justin Mardjuki from Sayvant
Nov 05, 2025
Ep. 204: How to Lead a Multi-Location Urgent Care Team and Build Strong Culture - Interview with Megan Bell from FastMed
Oct 29, 2025
Ep. 203: How to Grow a Small Urgent Care Without a Big Brand Budget
Oct 22, 2025
Ep. 202: Serving the Underserved in Urgent Care - Interview with Dr. Lindsey Fish from Denver Health Pena Urgent Care Clinic
Oct 15, 2025
Ep. 201: From Summer Slump to Seasonal Surge: Marketing Strategies that Drive Patient Volume from Fall to Spring
Oct 08, 2025
Ep. 200: What We've Learned, Who We've Helped, and Where We're Headed
Oct 01, 2025
Ep. 199: The Trust Factor: Building Clinics That Patients Remember - Interview with Rachel Davis from AFC Urgent Care
Sep 24, 2025
Ep. 198: When It's Time To Let Go: Firing Your Internal Marketing Bottleneck
Sep 17, 2025
Ep. 197: Becoming the Healthcare Brand: Build Loyalty, Drive Growth, and Own Your Market
Sep 10, 2025
Ep. 196: Suture Up: How The Laceration Course Is Powering Urgent Care Growth - Interview with Patrick O’Malley from EB Medicine, The Laceration Course
Sep 03, 2025
Ep. 195: Clinic Launch: The 90-Day Marketing Game Plan
Aug 27, 2025
Ep. 194: Future-Proofing Your Clinic in a Post–One Big Beautiful Bill Act World
Aug 20, 2025
Ep. 193: Using Geofencing and Google Ads to Grow Your Urgent Care - Interview with Brent A. Kell R.T., CEO of Valley Immediate Care
Aug 13, 2025
Ep. 192: The No-Hire Growth Strategy: Adding Teledentistry to Scale Your Urgent Care - Interview with Leah Sigler and Dr. Maria Kunstadter from The TeleDentists
Aug 06, 2025
Ep. 191: 7 Ways Clinics Fail (And How to Make Sure Yours Doesn't!)
Jul 30, 2025
Ep. 190: Hiring Decisions That Build Culture Not Chaos
Jul 23, 2025
Ep. 189: The Front Desk Upgrade Urgent Cares Have Been Waiting For - Interview with Ava Winslow from Flip CX
Jul 16, 2025
Ep. 188: What Cattle Branding Can Teach Urgent Care About Standing Out
Jul 09, 2025
Ep. 187: Top Strategies for Starting and Growing an Urgent Care Practice - Interview with Alan Ayers from Urgent Care Consultants
Jul 02, 2025
Ep. 186: The B2B Advantage Most Urgent Cares Miss - Interview with Ira Pasternack from WebForDoctors
Jun 25, 2025
Ep. 185: Summer Reset: Leadership Lessons from the Road (and the Air)
Jun 18, 2025
Ep. 184: How the UCA Is Fighting for Higher Urgent Care Reimbursement - Interview with Kristin Rastatter from the Urgent Care Association
Jun 11, 2025
Ep. 183: Episode Rewind - The EOS Framework That Took a Business from Chaos to Clarity
Jun 04, 2025
Ep. 182: The Front Desk Evolution: Turning Your Front Desk into a Profit Center (Full UCA Talk)
May 28, 2025
Ep. 181: Urgent Care Association 2025 Convention Recap
May 21, 2025
Ep. 180: Inside the Clinic: ROI-Driven Strategies from a 24-Clinic Brand - Interview with Chryssa Rich from Primary Health Medical Group
May 14, 2025
Ep. 179: How to Use Google Ads to Beat the Summer Slump
May 07, 2025
Ep. 178: Why Relying on One Marketing Channel Will Fail Your Urgent Care (and What to Do Instead)
Apr 30, 2025
Ep. 177: Are You Flying Blind? VFR vs IFR in Urgent Care
Apr 23, 2025
Ep. 176: How Athena's EHR Helped TrustCare Scale to 12 Urgent Care Locations - Interview with Jim Dhein from athenahealth and Warren Herring from TrustCare Health
Apr 16, 2025
Ep. 175: Why Good Advertising Isn’t a Cost—It’s a Revenue Engine
Apr 09, 2025
Ep. 174: What U.S. Clinics Can Learn from the Growing Urgent Care Industry in Australia - Interview with Simon Rohde from Angel Urgent Care
Apr 02, 2025
Ep. 173: The Real Cost of Patient Acquisition for Urgent Cares (And How to Get Patients for Under $20)
Mar 26, 2025
Ep. 172: What a Cat, a Tulip, and a Vet Visit Can Teach Urgent Cares About Patient Experience
Mar 19, 2025
Ep. 171: The Secret to Patient Retention
Mar 12, 2025
Ep. 170: Fixing the Revenue Cycle: AI’s Role in Urgent Care Billing & Automation - Interview with Ayo Omojola from Substrate AI
Mar 05, 2025
Ep. 169: Boosting Urgent Care Productivity with AI Co-Pilots - Interview with Geoffrey Gu from Fluency
Feb 26, 2025
Ep. 168: Are You a Thermostat or a Thermometer? Leading Your Clinic with Intent
Feb 19, 2025
Ep. 167: How to Grow a Thriving Urgent Care Brand in Both Rural and Urban Areas - Interview with Al Yousefi from MainStreet Family Care/KidsStreet Urgent Care
Feb 12, 2025
Ep. 166: Build a Profitable Urgent Care in Year 1 - Interview with Dr. Andy Miller from Evergreen Urgent Care
Feb 05, 2025
Ep. 165: Best EMR Solutions for Urgent Care - Interview with Patrice Pash from UrgentIQ
Jan 29, 2025
Ep. 164: Scaling Urgent Care Success with Metrics & Team Dynamics - Interview with April Gillam from Solv. Health
Jan 22, 2025
Ep. 163: Revolutionizing Medical Coding with Promax AI - Interview with Thomas Camp and Mark McKinzey from Exdion Health
Jan 15, 2025
Ep. 162: Setting Your Urgent Care Up for Success in 2025
Jan 08, 2025
Ep. 161: Goal Setting for Urgent Care Owners
Dec 18, 2024
Ep. 160: 2024 Year In Review - Spotify Wrapped
Dec 11, 2024
Ep. 159: Breaking Healthcare Burnout: Leadership Lessons - Interview with LynAnn Weaver, Founder of Healthcare Elevation Partners
Dec 04, 2024
Ep. 158: Streamlining Patient Intake: How CyrenCare is Revolutionizing Walk-In Healthcare - Interview with CyrenCare Co-Founder/CEO Kathy Chae
Nov 27, 2024
Ep. 157: Urgent Care Advocacy: Inside the Fight for Better Urgent Care Reimbursement - Interview with Kristin Rastatter with the Urgent Care Association
Nov 20, 2024
Welcome to Walk-Ins Welcome!
Nov 19, 2024
Ep. 156: Can We, Should We? A Decision Framework for Urgent Care Owners
Nov 13, 2024
Ep. 155: How Strong Leadership Cut Healthcare Clinic Closures by 76% - Interview with Joni Lutman and Deniz Garrett from Carbon Health Technologies
Nov 06, 2024
Ep. 154: Local Marketing Secrets That Work - Interview With Alyssa Alsheimer from Wellframe
Oct 30, 2024
Ep. 153: Embracing Failure as a Pass-Through Point
Oct 23, 2024
BONUS EPISODE: Inside the Exclusive Merchant Medicine Symposium
Oct 18, 2024
Ep. 152: Navigating The Pitfalls of Launching Your Urgent Care - Interview with Georgina Perry from CRI Advisors
Oct 16, 2024
Ep. 151: Revolutionizing Healthcare Leadership - Interview with Dr. William Attaway from Catalytic Leadership, LLC
Oct 09, 2024
Ep. 150: Urgent Care Growth Hacks: $3M Clinic Roadmap
Oct 02, 2024
Ep. 149: New Tool. Who Dis?
Sep 25, 2024
Ep. 148: Front Desk As A Revenue Generator - Interview with Jessica Walker from Care Sherpa
Sep 18, 2024
Ep. 147: Competition Is A Good Thing!
Sep 11, 2024
Ep. 146: The Dangers of Digital Dependency
Sep 04, 2024
Ep. 145: Urgent Care Retargeting Secrets: Boost Patient Visits with Digital Ads
Aug 28, 2024
Ep. 144: Back-to-School Boost: Seasonal Marketing Tips for Urgent Care Clinics
Aug 21, 2024
Ep. 143: You Don’t Own Your Phone Number - GBP Disables Call History
Aug 14, 2024
Ep. 142: Proximity Principle: Navigating Networking in Urgent Care
Aug 07, 2024
Ep. 141: How to Guarantee Employee Turnover in Urgent Care Clinics
Jul 31, 2024
Ep. 140: Avoiding Distractions and Shiny Objects
Jul 24, 2024
Ep. 139: Relationship-Driven Digital Marketing for Healthcare Clinics
Jul 17, 2024
Ep. 138: The Power and Benefits of Investing In Your Team
Jul 10, 2024
Ep. 137: The Future of Telehealth - Interview with Joe Brennan from TytoCare
Jul 03, 2024
Ep. 136: Elevating the Quality of Patient Care
Jun 26, 2024
Ep. 135: Prioritizing Patient Experience
Jun 19, 2024
Ep. 134: Building a Strong Healthcare Brand - Interview with Mercy Urgent Care
Jun 12, 2024
Ep. 133: Does Google Maps Matter?
Jun 05, 2024
Ep. 132: Adapting to Changes in Healthcare Marketing - Interview with Chris Brandt from EW Motion Therapy
May 29, 2024
Ep. 131: How to Close 51 Locations in 1 Day...
May 22, 2024
Ep. 130: Leading Through Turbulent Times in Your Clinic
May 15, 2024
Ep. 129: The Future of Occ Med - Interview with Dusty Schroeder from Cowork Health
May 08, 2024
Ep. 128: Insider Secrets for Google Ads
May 01, 2024
Ep. 127: UCA 2024 Conference Recap
Apr 24, 2024
Ep. 126: Profit Injections - Part 3: Clinic Math
Apr 17, 2024
Ep. 125: They Ask, You Answer - Interview with Devon McCarty from IMPACT
Apr 10, 2024
Ep. 124: Profit Injections - Part 2: Implementing Occupational Medicine Into Your Practice
Apr 03, 2024
Ep. 123: Transform Your Business With the Entrepreneurial Operating System - Interview with Lyn Askin from EOS Worldwide
Mar 27, 2024
Ep. 122: Profit Injections - Part 1: Lose Weight to Increase Profits
Mar 20, 2024
Ep. 121: How to Use A.I. Effectively for Your Clinic - Interview with Jonathan Mast from White Beard Strategies
Mar 13, 2024
Ep. 120: Front Desk Marketing - Part 3: Strategies for Building Engagement & Customer Loyalty
Mar 06, 2024
Ep. 119: The Importance of Location in Retail Healthcare - Interview with Kimberly Darnell from CARR Commercial Realty
Feb 28, 2024
Ep. 118: Front Desk Marketing - Part 2: Navigating High-Pressure Situations
Feb 21, 2024
Ep. 117: Front Desk Marketing - Part 1: First Impressions Matter
Feb 14, 2024
Ep. 116: Separating Finances for Success - Interview with Natalee Perkins from J. Galt
Feb 07, 2024
Ep. 115: How to Guarantee Your Urgent Care Will Fail
Jan 31, 2024
Ep. 114: How Much Does Healthcare Marketing Cost?
Jan 24, 2024
Ep. 113: Marketing Mindfully: Standing Out in the Mental Health Space
Jan 17, 2024
Ep. 112: Google Deleted Google Sites: What's Next?
Jan 10, 2024
Ep. 111: 2024 Healthcare Marketing Trends
Jan 03, 2024
Ep. 110: This is an Ad: Boost Your Clinic's Success in the New Year
Dec 27, 2023
Ep. 109: Bridging the Gap in Patient Experience
Dec 20, 2023
Ep. 108: Exploring the Multifaceted World of Marketing - Interview with Rachel Davis from DX Management
Dec 13, 2023
BONUS EPISODE: Evaluating the Past
Dec 11, 2023
Ep. 107: Recap of 2023: Spotify Wrapped
Dec 06, 2023
Ep. 106: How to Use A.I. to Dominate Your Digital Marketing Strategy
Nov 29, 2023
Ep. 105: Inbound Vs. Outbound Marketing
Nov 15, 2023
Ep. 104: Seasonal Healthcare Marketing: Your Year-Round Playbook
Nov 08, 2023
Ep. 103: Mastering Healthcare SEO: Nick's Exclusive Interview on the 91-Day Success Podcast
Nov 01, 2023
Ep. 102: Essential Skills of a Digital Marketing Unicorn
Oct 25, 2023
Ep. 101: Apple Maps Matters
Oct 18, 2023
Ep. 100: A Look Back on The Past 100 Episodes
Oct 11, 2023
Ep. 99: HIPAA-Compliant Digital Marketing True or False
Oct 04, 2023
Ep. 98: Things To Consider When Starting Your Own Medical Practice - Interview with Rob Gray from NAOS Physical & Occupational Therapy
Sep 27, 2023
Ep. 97: In-House Vs. Outsourced Social Media Management
Sep 20, 2023
Ep. 96: The Review Management Software We All Want - Interview with April Gillam from Solv Health
Sep 13, 2023
Ep. 95: The Importance of Local Service Ads for Medical Practices
Sep 06, 2023
Ep. 94: Real Estate in the Healthcare Industry - Interview with Chace Tomlinson from CARR
Aug 30, 2023
Ep. 93: Choosing the Right Social Media Platforms for Your Clinic
Aug 23, 2023
Ep. 92: Achieve Effective Leadership Within Your Clinic - Interview with Brenda Bates from AFC Urgent Care Raleigh Midtown
Aug 16, 2023
Ep. 91: 2023 Marketing Trends According to A.I.
Aug 09, 2023
Ep. 90: Alabama Nonprofit Gives Families Hope - Interview with Lane Hagan from Libby’s Friends
Aug 02, 2023
Ep. 89: Save Money & Grow Your Practice - Interview with Katie Hamilton from Healthcare Procurement Solutions
Jul 26, 2023
Ep. 88: Get Your Clinic to $3 Million/YR in Revenue
Jul 19, 2023
Ep. 87: How to Maximize Revenue in Your Medical Clinic - Interview with Lexi Morrison from MedPharma
Jul 12, 2023
Ep. 86: Why You Can't Solely Rely on Geofencing as Your Healthcare Marketing Strategy
Jul 05, 2023
Ep. 85: Streamlining the Process of EMR Software - Interview with Nat Gibbs from UrgentIQ
Jun 28, 2023
Ep. 84: Building an Effective Medical Practice Website
Jun 21, 2023
Ep. 83: Optimizing Patient Experience: The Impact of Furniture Choices in Your Waiting Room - Interview with Leslie Girsky of Lesro Industries
Jun 14, 2023
Ep. 82: Business First, Service Second
Jun 07, 2023
Ep. 81: Unveiling the Marketing Insights of American Family Care with Meagan Price, VP of Marketing
May 31, 2023
Ep. 80: Unleashing the Power of TikTok and Facebook Reel Ads
May 24, 2023
Ep. 79: Healthcare Industry - High Target of Third Party Security Breaches - Interview with Ron Shoe from SIP Oasis
May 17, 2023
Ep. 78: How to Structure and Implement Successful Google Ad Campaigns
May 10, 2023
Ep. 77: An Inside Look At The Urgent Care Association - Interview with Lou Ellen Horwitz, CEO of the UCA
May 03, 2023
Ep. 76: The Little Things Matter - My Personal Patient Experience
Apr 26, 2023
Ep. 75: UCA 2023 Conference Recap
Apr 19, 2023
Ep. 74: 7 Ways to Increase Patient Lifetime Value
Apr 12, 2023
Ep. 73: Leveraging Your Front Desk Receptionist to Market Your Clinic
Apr 05, 2023
Ep. 72: First Time to the Doctor in 10 Years
Mar 29, 2023
Ep. 71: Leveling the Google Playing Field
Mar 22, 2023
Ep. 70: How to Use ChatGPT like a Pro
Mar 15, 2023
Ep. 69: The Patient Power Move
Mar 08, 2023
Ep. 68: Approachability Equals Profitability
Mar 01, 2023
Ep. 67: 3 Overlooked Google Business Profile Optimizations
Feb 22, 2023
Ep. 66: Where the Urgent Care Industry is Headed - Interview With Dr. Ropp
Feb 15, 2023
Ep. 65: 7 Reasons Urgent Care Businesses Fail
Feb 08, 2023
Ep. 64: Gen Z Marketing
Feb 01, 2023
Ep. 63: Keeping Your Assets
Jan 25, 2023
Ep. 62: Page 2 is DEAD!
Jan 18, 2023
Ep. 61: 10 Tips for Improved Patient Experience
Jan 11, 2023
Ep. 60: Is Social Media Dying?
Jan 04, 2023
Ep. 59: Review Your Year
Dec 28, 2022
Ep. 58: Setting Goals For 2023
Dec 21, 2022
Ep. 57: 5 Ways To Celebrate Your Patients
Dec 14, 2022
Ep. 56: Celebrate Your Team, They Deserve It!
Dec 07, 2022
Ep. 55: Medical Clinic Signage Done Right - Interview with Stephanie Smith from Reliable Signs
Nov 30, 2022
Ep. 54: How to Optimize Your Website For Maximum Conversions
Nov 23, 2022
Ep. 53: Googled Has Changed ... Again
Nov 16, 2022
Ep. 52: How to Attract Investors - Interview with Patrick Campbell
Nov 09, 2022
Ep. 51: Culture Trumps Everything
Nov 02, 2022
Ep. 50: The Four P's of Medical Marketing
Oct 26, 2022
Ep. 49: Automations your Healthcare Clinic Needs To Be Using
Oct 19, 2022
Ep. 48: Reducing Your Clinic Cost - Interview with Rich Palarea
Oct 12, 2022
Ep. 47: Attitude Indicator
Oct 05, 2022
Bonus Episode: We Upgraded Our Podcast Equipment!
Oct 03, 2022
Ep. 46: The Importance of Community Outreach - Interview with Danielle Gómez from Cahaba Medical Care
Sep 28, 2022
Ep. 45: Top Call To Actions That All Medical Practices Should Have In Their Marketing
Sep 21, 2022
Ep. 44: DIY Website Builders Cost You More Than It Saves
Sep 14, 2022
Ep. 43: Getting the Most Out of Your Clinic Administrator - Interview with Michael Brown
Sep 07, 2022
Ep. 42: Top 3 Medical Trends in 2022
Aug 31, 2022
Ep. 41: Local Marketing Ideas for Your Healthcare Clinic
Aug 24, 2022
Ep. 40: What to Look For When Hiring a Digital Marketing Manager – Interview with Courtney Fisher from Cypress Medical Management Group
Aug 17, 2022
Ep. 39: Finding and Implementing the Right Keywords for your Healthcare Practice
Aug 10, 2022
Ep. 38: How to Reduce Employee Turnover at Your Medical Clinic
Aug 03, 2022
Ep. 37: 5 Major Ranking Factors For Google
Jul 27, 2022
Ep. 36: Establishing a Profit Circle as A Patient Care Provider
Jul 20, 2022
Ep. 35: HIPPA Is Expanding - Interview with Ron Shoe with SIP Oasis
Jul 13, 2022
Ep. 34: How To Handle Negative Reviews
Jul 06, 2022
Ep. 33: Top 5 Things That Make A Successful Google Ads Campaign
Jun 29, 2022
Ep. 32: How Practice Owners Can Gain a Day Per Week - Interview with Sabrina Runbeck
Jun 22, 2022
Ep. 31: 5 Rights of Marketing for Medical Practices
Jun 15, 2022
Ep. 30: Why Your Medical Practice Should Be On TikTok
Jun 08, 2022
Ep. 29: How to Combat the BIG Changes Coming to Google Ads
Jun 01, 2022
Ep. 28: Interview with Dr. Mboh Elango and Catherine Clark from MEDICI Urgent Care and Wellness Center
May 25, 2022
Ep. 27: 5 Steps To A Patient Referral Program
May 18, 2022
Ep 26: Interview with Bethany Meadows from Vertical Solutions Media
May 11, 2022
Ep. 25: Why Aren't You Using Video?
May 04, 2022
Ep. 24: Interview with Leslie Ellison from Weigh to Wellness
Apr 27, 2022
Ep. 23: 3 Key Areas of Search Engine Optimization for Medical Practices
Apr 20, 2022
Ep. 22: Interview with John Leu and Jeff Ridlehoover from Hopdoc
Apr 13, 2022
Ep. 21: How To Budget Digital Marketing For Your Medical Practice
Apr 06, 2022
Ep. 20: Communicating with Patients Through Webchat
Mar 30, 2022
Bonus Episode: Don't Be A Catfish!
Mar 28, 2022
Ep. 19: What To Do When Demand Shifts
Mar 23, 2022
Ep. 18: Interview with Isaac Russell from Success Plus Counseling
Mar 16, 2022
Ep. 16: Training Your Front Desk Staff
Mar 02, 2022
BONUS EPISODE: Bigger Vision!
Feb 28, 2022
Ep 15: Interview with Anna Peacock from Urgent Care for Children
Feb 23, 2022
Ep. 14: Conquering Social Media Overwhelm
Feb 16, 2022
Ep. 13: Top 10 Reasons People Are Not Visiting Your Urgent Care
Feb 09, 2022
Ep 12: Creative Ways to Get Reviews for your Urgent Care
Feb 02, 2022
Ep 11: Exceptional Patient Experience
Jan 26, 2022
Ep. 10: Interview with Dr. Jason Junkins
Jan 19, 2022
Ep. 9: Educate Your Audience as An Urgent Care
Jan 12, 2022
Ep. 8: Questions to Ask Your Digital Marketing Company
Jan 05, 2022
Ep. 7: Social Media for Urgent Cares
Dec 22, 2021
Ep. 6: Google Ads for Urgent Cares
Dec 15, 2021
Ep. 5: Online Reviews for Urgent Cares
Dec 08, 2021
Ep. 4: SEO for Urgent Cares
Dec 01, 2021
Ep. 3: Interview with Betsy Stewart from MainStreet Family Care
Nov 17, 2021
Ep. 2: Websites for Urgent Cares
Nov 10, 2021
Ep. 1: Digital Marketing for Urgent Cares
Nov 03, 2021