The Marketing Ladder

By Mason Cosby

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Category: Careers

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Episodes: 121

Description

We interview top marketing leaders to learn how they built their careers so you can learn how to build yours. If you are seeking a new opportunity, trying to learn how to grow in your current role, or want to understand the future of marketing, this is the podcast for you.

Episode Date
Ep. 118- The LAST Marketing Ladder w/ Mason Cosby, Brianna Doe, and Alexis Scott
Jul 25, 2023
Ep. 117- Being an Intentional Marketer w/ Tara Pawlak of Revenue Grid
Jun 13, 2023
Ep. 116- Landing Role Your Slightly Under Qualified For w/ Tim Davidson of Directive
Jun 06, 2023
Ep. 115- Understand the Product. Take Your Career Anywhere. w/ Michael Sciano of Aspire Software
May 22, 2023
Ep. 114- Weathering the 1st Year w/ Brandon O'Connor of Trustworthy Digital
May 15, 2023
Ep. 113- Unconventional Skill Overlap w/ Haydn Fleming of 2POINT Digital Agency
May 08, 2023
Ep. 112- Prioritizing a Career Narrative w/ Leah Margolis of Hypar.io
May 01, 2023
Ep. 111- Using a Master's to Gain Global Expertise w/ Nicole Gates at Varinos
Apr 24, 2023
Ep. 110- Finding Joy In Creative Freedom w/ Teddy Cheek of the Escape Game
Apr 17, 2023
Ep. 109- Category Creation = Career Acceleration w/ Jim Williams of Uptempo
Apr 10, 2023
Ep. 108- Building an Email Consultancy w/ Jeff Felten of Content Remedy
Apr 03, 2023
Ep. 107- Learning SEO Through Distribution Partnerships w/ Nathaniel Miller of Stockguard
Mar 27, 2023
Ep. 106- Building the Fastest Growing HubSpot Consultancy w/ Matt Bolian of RevPartners
Mar 20, 2023
Ep. 105- Align on a Single Philosophy w/ Eric Dates of Justt
Mar 13, 2023
Ep. 104- Building a Marketing Agency Franchise w/ Ryan Redmond of EagleONE
Mar 06, 2023
Ep. 103- Transitioning from Freelancer to Agency Owner w/ Kyler Nixon of Kyler Creative
Feb 27, 2023
Ep. 102- Intentionally Transitioning Through Overlap w/ Jesse Wisnewski of PhoneBurner
Feb 20, 2023
Ep. 101- Understanding Your Equity Options w/ Justin Schmidt of Compt
Feb 13, 2023
Ep. 100- The Massive Career Impact of a Supportive Spouse w/ Mason & Mary Erin Cosby
Feb 09, 2023
Ep. 99- Identifying Your Required Intangibles for Each New Role w/ Luke Reynebeau of Sales Assembly
Jan 30, 2023
Ep. 98- Finding Start-Up Culture in Enterprise Organizations w/ Alex Montas Hernández of BEN
Jan 23, 2023
Ep. 97- Building A Successful Marketing Agency w/ Chris Roche of Catalyst
Jan 16, 2023
Ep. 96- The Benefit of "Big Shops" w/ Kerry Guard of MKG Marketing
Jan 09, 2023
Ep. 95- Practically Pursing Your Passion w/ Mark Smith of Intevity
Jan 02, 2023
Ep. 94- Honoring Other for Investing in You w/ Zach Basner of IMPACT
Dec 19, 2022
Ep. 93- Your Career is an Experiment w/ Brianna Doe of Inventables
Dec 12, 2022
Ep. 92- Excelling at 1 Thing w/ Drew Brucker of Lasso
Dec 05, 2022
Ep. 91- Connecting into Profitability w/ Matt Heinz of Heinz Marketing
Nov 28, 2022
Ep. 90- Leading with Financial Transparency w/ Carter Severns of Place
Nov 21, 2022
Ep. 89- Positioning Yourself as a Problem Solver w/ Matt Paige of HatchWorks
Nov 14, 2022
Ep. 88- Communicating Across Cultural Differences w/ Cristina Daroca of Riverbed Technology
Nov 07, 2022
Ep. 87- 4 Skills to Break Into Marketing w/ Tom Armitage of Site-Seeker
Oct 31, 2022
Ep. 86- The Balance of Marketing and Sales w/ Jonathan Ewing of APCO Worldwide
Oct 24, 2022
Ep. 85- Misleading Marketing Titles w/ Perla Virgen-Silva of Mixpanel
Oct 17, 2022
Ep. 84- From Fitness to Flywheels w/ Leanne Dow-Weimer, Host of Markigy
Oct 10, 2022
Ep. 83- Experience Over Title w/ Matt Taylor of Hawk Ridge Systems
Oct 03, 2022
Ep. 82- Software Engineer Turned Marketer w/ Stacy Willis of Playwire
Sep 26, 2022
Ep. 81- Adding Fuel to Your Marketing Career w/ Meredith Roth of PakEnergy
Sep 19, 2022
Ep. 80- Getting Hired By A Target Account w/ Justin Fordham of 360Learning
Sep 12, 2022
Ep. 79- 13 Lessons for Early Career Marketers w/ Grant Duncan of Zingtreee
Sep 05, 2022
Ep. 78- Moving Up the Funnel w/ Mark Bliss of DNSFilter
Aug 29, 2022
Ep. 77- From Orchestra to Marketing Orchestration w/ Colleen Shifflett of Merritt Group
Aug 22, 2022
Ep. 76- Merging Agencies through SaaS w/ Brandon Coppernoll of Intersection
Aug 15, 2022
Ep. 75- Brand Messaging in the Political Space w/ Zachary Kilshaw of The Delta Resource Group
Aug 08, 2022
Ep. 74- Pushing Through Discomfort w/ Chris Roche of Catalyst Consulting
Aug 01, 2022
Ep. 73- Music Meets Marketing w/ Mark Morse of Gravity Global
Jul 25, 2022
Ep. 72- Freelancing=Exponential Growth w/ Stephen Nations of Drive Social Media
Jul 18, 2022
Ep. 71- Finding Your Niche w/ Laura L. Bernhard, Host of the Marketing Bound Podcast
Jul 11, 2022
Ep. 70- Aligning Your Marketing to Your Purpose w/ Luisa Banks of 10 Adams
Jul 04, 2022
Ep. 69- Earning a Seat at the Table w/ Stacy Danheiser of SHAKE Marketing
Jun 27, 2022
Ep. 68- Debunking Work-Life Balance w/ Tamara Yarovoy of Vena Solutions
Jun 23, 2022
Ep. 67- Marketing an Agency w/ David Hoos of The Outloud Group
Jun 20, 2022
Ep. 66- The Power of Product Marketing w/ Scott Monroe of Momentive.ai
Jun 16, 2022
Ep. 65- Value-First Career Accelerations w/ Javier Lozano Jr of Wrapmate
Jun 13, 2022
Ep. 64- Career Growth through Customer Appreciation w/ Ray Lau of Midigator
Jun 09, 2022
Ep. 63- Creating Your Path w/ Chelsea Lassen of HiViz LED Lighting/FireTech Lights
Jun 06, 2022
Ep. 62- Iterating on Your Marketing Philosophy w/ Erin May of User Interviews
Jun 02, 2022
Ep. 61- The Medical Marketing Ladder w/ Damian Aguirrechu of Organogenesis
May 30, 2022
Ep. 60- The True Value of Working at Massive Brands w/ Tony Adam of Visible Factors
May 26, 2022
Ep. 59- Adding Value without Expectations w/ Morgan Smith of Alignd
May 23, 2022
Ep. 58- Mapping Your Skills for Career Transition w/ Ali Good of Quizizz
May 19, 2022
Ep. 57- Becoming a Digital Nomad w/ Mandy Thompson of Digital Reach Online Solutions
May 16, 2022
Ep. 56- Redefining Your Personal Success w/ Tim Schurrer, Author of the Secret Society of Success
May 12, 2022
Ep. 55- The Intersection of Social Science and Technology w/ David Johnson of Affect Therapeutics
May 09, 2022
Ep. 54- Clarifying Your Path through Temp Jobs w/ Kellie de Leon of Treasure Data
May 05, 2022
Ep. 53- Going Back for the Degree w/ Dawn Veltri of Raek
May 02, 2022
Ep. 52- Building A Career on Sales & Marketing Alignment w/ Declan Mulkeen of strategicABM
Apr 28, 2022
Ep. 51- From Teacher to Founder w/ Melissa Moody of Gated
Apr 25, 2022
Ep. 50- Building a Culture that Breeds Innovation w/ Chris Walker of Refine Labs
Apr 21, 2022
Ep. 49- Matching Your Career to Your Season w/ Tara Horstmeyer of Happy Words
Apr 21, 2022
Ep. 48- Coming Up Through Sales w/ Patti Blessing of CAVU Group
Apr 18, 2022
Ep. 47- The Four People You Need To Grow Your Career w/ Jay Owen of Business Builders
Apr 11, 2022
Ep. 46- Optimizing for Joy Over Revenue w/ George Coudounaris of Wayves
Apr 07, 2022
BONUS- GET HIRED by Proofpoint Marketing w/ Mike & Gaby Grinberg
Apr 05, 2022
Ep. 45- Feeling Blessed by the Opportunity to Try w/ Sammy Monistere of Clear Function
Apr 04, 2022
Ep. 44- Finding the Diamonds in the Rough w/ Caleb Whittle of Arctic Blue Diamonds
Mar 31, 2022
Ep. 43-Building Expertise in High-Barrier to Entry Skills w/ Michael Roberts of CloudApp
Mar 28, 2022
Ep. 42- Building a Career on Fostering Leaders w/ P.J. Simmons of Whiteboard
Mar 24, 2022
Ep. 41- Transitioning from Teacher to SEO Expert w/ Brendan Hufford of ActiveCampaign
Mar 21, 2022
Ep. 40- Direct Response Fascination w/ Jay Schwedelson of WorldData
Mar 17, 2022
Ep. 39- The Myth of The Big Company Career Path w/ Travis Scott of Rainier Digital
Mar 14, 2022
Ep. 38- Life-Long Hunger for Learning w/ Kathleen Booth of Tradeswell
Mar 10, 2022
Ep. 37- Aligning Yourself to the Needs of the Business w/ Madeline Cobb of BioCatch
Mar 07, 2022
Ep. 36- Identifying Your Advocates w/ Nathalie Nayman of Jones Software
Mar 03, 2022
Ep. 35- Career Growth Through Revenue Growth w/ Breezy Beaumont of Correlated
Feb 28, 2022
Ep. 34- Hyper Growth Careers in Hyper Growth Companies w/ Jay Desai of Captivate Talent
Feb 24, 2022
Ep. 33- Taking Practical Execution to the Classroom w/ Pete Larkin of Anglepoint
Feb 21, 2022
Ep. 32- Hard Skills over Credentials w/ Sam Moss of OneClick Agency
Feb 17, 2022
BONUS- GET HIRED By Mojo Media Labs w/ Nikole Rose, Allison Gibbs, & Stephanie Fisher
Feb 16, 2022
Ep. 31- How to Land a Marketing Role in the HubSpot World w/ James Elhardt of HubSearch
Feb 14, 2022
Ep. 30- The Power of Starting w/ Alexandra Marshall of SEO.com
Feb 10, 2022
Ep. 29- Earning Dividends on Investments in Professional Development w/ Torlando Hakes of Folia
Feb 07, 2022
Ep. 28- Becoming a Full Stack Marketer w/ Cody Ward of Sequoia
Feb 03, 2022
Ep. 27- Deeply Understand Your Audience w/ Mari Luke of Accord
Jan 31, 2022
Ep. 26- If You Don't Ask, You Won't Receive w/ Kirsten Paragona of smartShift
Jan 27, 2022
Ep. 25- The Power of Being an Intrepreneur w/ Dannie Evans of SuccessFuel
Jan 24, 2022
Ep. 24- Stacking Your Marketing Skills w/ Allison Snow of Bizzabo
Jan 20, 2022
Ep. 23- The 7-Step Framework to Clarifying Your Professional Identity w/ Michelle Griffin of BRANDthority
Jan 17, 2022
Ep. 22- Lessons on Hiring from a Hiring Manager w/ Adam May of Thomson Reuters
Jan 13, 2022
Ep. 21- Learning Business Acumen & Connecting to Cash Flow w/ Mike Grinberg of Proofpoint Marketing
Jan 10, 2022
Ep. 20- Finding Your Point of View w/ James Carbary of Sweet Fish Media
Jan 06, 2022
Ep. 19- Breaking Out of Cubicle City w/ Rex Allen of STOKE
Jan 03, 2022
Ep. 18- Go Further, Faster w/ Jason Yarborough of Drift
Dec 30, 2021
Ep. 17- Be Teachable & Voice Your Goals w/ Jeff Russell of Godwin Group
Dec 27, 2021
Ep. 16- Learn What You Can In The Season You're In w/ Jason Vana of SHFT
Dec 24, 2021
Ep. 15- Dreamer, Doer, Driver w/ Sangram Vajre of Terminus
Dec 20, 2021
Ep. 14- Career Growth Through Personal Brand w/ Nick Bennett of Alyce
Dec 16, 2021
Ep. 13- Marketing Executive Career Acceleration w/ Maya Grossman of Maya Grossman Consulting
Dec 13, 2021
Ep. 12- Putting Yourself in Proximity to Promotions w/ Sam Kuehnle of Refine Labs
Dec 09, 2021
Ep. 11- Building Internal Advocacy w/ Aziza Azimova of Sollis Health
Dec 06, 2021
Ep. 10- Identifying Problems to Build Solutions w/ Michael Reynolds of Inbound Back Office
Dec 02, 2021
Ep. 9- Building Community Around Your Passions w/ Fernando Amaral of Landbot.io
Nov 30, 2021
Ep. 8- Rapid Career Growth Through The Start-Up Scene w/ Jacquelline Pompey of BlueSnap
Nov 23, 2021
Ep. 7- Overcoming the Imposter Syndrome w/ Wendy White of TigerConnect
Nov 18, 2021
Ep. 6- You Never Really Lose If You Always Learn w/ Trey Sheneman of Ramsey Solutions
Nov 15, 2021
Ep. 5- Taking One Step Back To Move Forward w/ Carrina Ekvall of Verint
Nov 11, 2021
Ep. 4- Data-Driven Career Growth w/ Jeff Sirkin of Sirkin Research
Nov 08, 2021
Ep. 3- The Importance of Wisdom & Relationships w/ Steve Phipps of Wayfind Marketing
Nov 04, 2021
Ep. 2- A Career That Will Change Your Life w/ T.C. Jennings of Two Six - Performance Marketing
Nov 04, 2021
Ep. 1- Value-Based Career Growth w/ Nikole Rose of Mojo Media Labs
Nov 04, 2021
Ep. 0- Start Here!! How to Get The Most Out of The Marketing Ladder w/ Mason Cosby
Nov 01, 2021