The Marketing Guy
By Yee Xuen Hong
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Category: Marketing
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Episodes: 47
Description
I am Yee Xuen, an e-com paid social marketer & creative strategist that enjoys exploring and talking about performing ad creatives, influencer marketing, paid social platform, landing pages with awesome marketers from all around the world.
If you're looking for help over e-com creatives, reach out to me on LinkedIn and we can have a chat!
https://www.linkedin.com/in/yeexuenhong/
| Episode | Date |
|---|---|
|
WWM#8 - Scale DTCs In 150D With Nigel
|
Jul 04, 2023 |
|
Landing Page Anatomy #9 - iRestore
|
Feb 24, 2023 |
|
Landing Page Anatomy #8 - Keeps
|
Feb 10, 2023 |
|
WWM #7 - Performance Creative Psychology #101 With Sarah
|
Jan 20, 2023 |
|
Landing Page Anatomy #7: Kachava
|
Jan 07, 2023 |
|
Landing Page Anatomy #6: Magic Spoon
|
Dec 10, 2022 |
|
Landing Page Anatomy #5: Blissy
|
Dec 02, 2022 |
|
WWM #5 - Advertisitng Concept Testing #101 With Michael
|
Nov 26, 2022 |
|
Landing Anatomy #5: Blissy
|
Nov 25, 2022 |
|
Landing Page Anatomy #4: Obvi (Black Friday Edition)
|
Nov 21, 2022 |
|
Landing Page Anatomy #3: Athletic Greens
|
Nov 20, 2022 |
|
Landing Page Anatomy#2: Jones Road Beauty
|
Nov 10, 2022 |
|
Landing Page Anatomy#1: ButcherBox
|
Nov 05, 2022 |
|
WWM #4 - Creative Strategist 101 With Anze
|
Oct 28, 2022 |
|
WWM #3 - Back To The Basics (FB Ads Edition) With The FB Disrupter
|
Oct 22, 2022 |
|
WWM #2 - Journey Into The India Advertising Agency Space With Sid
|
Oct 15, 2022 |
|
WWM Episode #1: Journey Into The India DTC Space With Sid
|
Oct 09, 2022 |
|
Introducing To The WorldWide Marketer Series
|
Oct 04, 2022 |
|
What Is Block Rate?
|
Jun 20, 2022 |
|
What is Audio Completion Rate?
|
Jun 14, 2022 |
|
What is Watch Through Rate?
|
Jun 07, 2022 |
|
What is Navigation Rate?
|
May 31, 2022 |
|
What is Email Unsubscribe Rate?
|
May 24, 2022 |
|
What is Email Forwarding Rate?
|
May 17, 2022 |
|
What is Leads Conversion Rate
|
May 10, 2022 |
|
What Is Cart Abandonment Rate?
|
May 03, 2022 |
|
What is Capture Rate (%)?
|
Apr 25, 2022 |
|
What is Post Reach % (In Tik Tok)?
|
Apr 11, 2022 |
|
What is CPM (Cost Per Thousand Impressions)?
|
Apr 04, 2022 |
|
What is Ad Recall Lift?
|
Mar 27, 2022 |
|
What is Net Promoter Score?
|
Mar 27, 2022 |
|
What is Fall Off Rate (In Snapchat)?
|
Mar 13, 2022 |
|
What is Twitter Engagement Rate?
|
Mar 06, 2022 |
|
What is Cost Per Thruplay?
|
Feb 27, 2022 |
|
What is Outbound Clickthrough Rate
|
Feb 21, 2022 |
|
What is Email Opt-In Rate
|
Feb 14, 2022 |
|
What is Save Rate (Pinterest)
|
Feb 07, 2022 |
|
What is Search Impression Share %
|
Jan 24, 2022 |
|
What is Karma?
|
Jan 17, 2022 |
|
What is Daily Active User?
|
Jan 10, 2022 |
|
What is Churn Rate?
|
Jan 03, 2022 |
|
What is Open Rate?
|
Dec 27, 2021 |
|
What is View Through Conversion?
|
Dec 20, 2021 |
|
What is Frequency?
|
Dec 13, 2021 |
|
What Is Cost Per Lead?
|
Dec 11, 2021 |
|
What is Click-through rate?
|
Nov 29, 2021 |
|
What is Bounce Rate?
|
Nov 28, 2021 |