Filling Seats: The State of Enrollment Marketing in Higher Ed
By StudentBridge
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Category: Marketing
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Subscribers: 1
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Episodes: 55
Description
Learn what's working to grow, shape, and sustain enrollment at colleges and universities, directly from fellow enrollment marketers, thought leaders, and edtech innovators.
Listen in for proven strategies to fill seats this cycle and beyond.
| Episode | Date |
|---|---|
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Episode 56: Why Students Choose the Schools They Attend.
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Sep 09, 2025 |
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Episode 55: How Colleges Can Turn Data Into Meaningful Success
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Sep 02, 2025 |
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Episode 54: Meeting Gen Z Where They Are – The Key to Effective Engagement with Marc Barron Co-founder and EVP @ CourseKey
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Mar 27, 2025 |
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Episode 53: Under Pressure Unpacking the Strain on U.S. Higher Education
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Mar 17, 2025 |
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Episode 52: The Search for Higher Ed: How Prospective Students Navigate Websites with Matt Hames
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Feb 13, 2025 |
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Episode 51: AI's Impact on Search and Higher Ed
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Feb 04, 2025 |
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Episode 50: Enrollment in Focus: How Video Transforms the Admissions Game with Mark Forehand Enrollment Management Expert
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Jan 21, 2025 |
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Episode 49: Elevate Your Video for Higher Ed with John Azoni Founder and Executive Producer at UNVEILD
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Dec 09, 2024 |
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Episode 48: The Staff Morale Crisis in College Admissions with Teege Mettille Director of Enrollment Success at “enroll ml” Author of The Admissions Counselor Malaise.
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Nov 17, 2024 |
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Episode 47: Dr. Carey Dukes | Assistant Professor of Management at North Greenville University in Tigerville, SC
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Oct 16, 2024 |
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Episode 45: International Recruitment and its Impact on U.S. Higher Education
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Sep 06, 2024 |
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Episode 43: CEO Conversations - The State of Higher Education
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Aug 07, 2024 |
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Episode 42: RNL Trend Report on Personal Information
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Jun 29, 2024 |
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Episode 41: How to Maximize the Unofficial College Campus Visit
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May 20, 2024 |
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Episode 40: Residence Life Rules From Across the Pond and Beyond
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Apr 16, 2024 |
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Episode 39: Omni-Channel Oh My! The must-have strategy per RNL's E-Expectations Trend Report
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Mar 21, 2024 |
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38. RNL's 2023 E-Expectations Report: Video and Personalization
|
Mar 08, 2024 |
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37. Marketing a small regional campus serving non-traditional students with Corrie Wilder of Washington State University Everett
|
Oct 03, 2023 |
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36. Growing online enrollment by focusing on student journeys with Sarah McMaster of Champlain College Online
|
Sep 05, 2023 |
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35. Communicating value and outcomes at a private liberal arts school with Alyson Leas of University of Jamestown
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Aug 01, 2023 |
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34. Enrollment marketing trends that work with Alyssa Brant and Kailey MacDonald of StudentBridge
|
Jul 11, 2023 |
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33. BIG NEWS + Innovative yield strategies with Kennesaw State University and Illinois College
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Jun 06, 2023 |
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32. 8 strategies to prioritize for the next enrollment cycle
|
May 02, 2023 |
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31. Why marketing is critical to enrolling the class with Mary Beth Marks, University of the Pacific
|
Apr 04, 2023 |
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30. Recruiting parents and students to meet enrollment goals with Laura Rudolph of Transylvania University
|
Mar 07, 2023 |
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29. What's coming in 2023 + 1 year of Filling Seats with CEO Jonathan Clues
|
Feb 07, 2023 |
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28. Serving students' needs at a nationally-known institution with Drew Granucci of UConn
|
Jan 24, 2023 |
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27. Growing enrollment through authentic messaging with Lindsay Nyquist of Fort Lewis College
|
Jan 10, 2023 |
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26. Recruiting public health students through organic connection with Claire Lawrence of UTHealth Houston School of Public Health
|
Dec 20, 2022 |
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25. Stop the "spray and pray" and market your school with science instead, featuring Dr. Christophe Morin, CEO of SalesBrain
|
Dec 06, 2022 |
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24. Marketing a small school and pivoting for Gen Z with Lauren Mauldin of Mercer Law School
|
Nov 22, 2022 |
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23. Communicating the "why" at a highly-selective institution with Timothy Butterfield of Grinnell College
|
Nov 08, 2022 |
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22. The power of video throughout the enrollment funnel with Chris Showalter, lead video producer at StudentBridge
|
Oct 25, 2022 |
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21. Finding best-fit students while growing enrollment with Michael Ruiz of SIU School of Law
|
Oct 11, 2022 |
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20. Increasing enrollment and retention at a small public college with Jay Collier at Wayne State College
|
Sep 27, 2022 |
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19. Community college recruitment through relationship building with Cassie Montgomery of Amarillo College
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Sep 13, 2022 |
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18. Recruiting scientific researchers through many channels with WUSTL Biology & Biomed, Andrew Richards and Kyla Evans
|
Aug 30, 2022 |
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17. Pharmacy school marketing and what the future holds with Stephen Woodward of ETSU College of Pharmacy
|
Aug 16, 2022 |
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16. Campus culture that differentiates from competition with Jacksonville State University, Lauren Findley and Noelle Stovall
|
Aug 02, 2022 |
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15. Growing enrollment and the importance of video with Mark Forehand, Interim VP at Kennesaw State University
|
Jul 19, 2022 |
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14. Shaping enrollment through social media with Chelsea Holley at Spelman College
|
Jul 05, 2022 |
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13. Live chat on websites and why it converts with Ben Congleton, CEO of Olark
|
Jun 21, 2022 |
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12. Law school marketing and what's changing with Hillary Kane, CMO at a private law school
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Jun 07, 2022 |
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11. Website homepages, program pages, and inquiry outreach with Bob Johnson
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May 24, 2022 |
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10. University marketing and storytelling with Megan Moloney, VP at Transylvania University
|
May 10, 2022 |
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9. Creating a better culture in enrollment with Jeremy Tiers of Tudor Collegiate Strategies
|
Apr 26, 2022 |
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8. Social ads and streaming ads that get results with LaNelda Rolley, CMO at Nevada State College
|
Apr 12, 2022 |
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7. A view from the outside with Kevin Renton of eCity Interactive
|
Mar 29, 2022 |
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6. Enrollment from multiple perspectives with Tyler Peterson, SACAC President and Executive Director at UAB
|
Mar 15, 2022 |
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5. Using robust personas to recruit for graduate programs with Judith Stockmon of American University
|
Mar 01, 2022 |
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4. Looking for inspiration in other industries with Dr. Kerr Ramsay, SVP at High Point University
|
Feb 15, 2022 |
|
3. Access and brand integrity with Mariah Hughes of Eastern Maine Community College
|
Feb 01, 2022 |
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2. The importance of multi-channel communication with Kylie Hall of Georgia Southern University
|
Feb 01, 2022 |
|
1. How StudentBridge came to be with CEO Jonathan Clues
|
Feb 01, 2022 |
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Introducing: Filling Seats
|
Dec 13, 2021 |