Podiatry Marketing
By Tyson E. Franklin and Jim McDannald, DPM
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Category: Marketing
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Episodes: 125
Description
Conversations on building a successful podiatry practice with Tyson E. Franklin and Jim McDannald, DPM.
Look for new episodes every Monday morning.
| Episode | Date |
|---|---|
|
5 Key Actions for Enhancing Patient Experience & Online Reputation
|
May 13, 2024 |
|
The 5 Most Important Podiatry Marketing Rules
|
May 06, 2024 |
|
Reflect, Align, and Thrive: A Podiatrist's Guide to Fulfilling Practice
|
Apr 29, 2024 |
|
Convenience is One of the Best Marketing Tools
|
Apr 22, 2024 |
|
5 Ways to Get In Front of Your Ideal Patients
|
Apr 15, 2024 |
|
Demand-Based Pricing in Podiatry
|
Apr 08, 2024 |
|
Beyond CMEs - 5 Reasons To Attend In-Person Podiatry Meetings
|
Apr 01, 2024 |
|
The Difference Between Sunk Costs and Opportunity Costs
|
Mar 25, 2024 |
|
Leveraging Your Electronic Medical Record Software for Practice Growth
|
Mar 18, 2024 |
|
Marketing the Practice, Not the Podiatrists
|
Mar 11, 2024 |
|
Understanding the Trade-Offs With Different Marketing Providers
|
Mar 04, 2024 |
|
What's the Best, Not the Cheapest
|
Feb 26, 2024 |
|
How to Create A Workflow for Before and After Photos
|
Feb 19, 2024 |
|
Piggybacking Onto Other Communities
|
Feb 12, 2024 |
|
Why Marketing Your Clinic Shouldn’t Be “Set it and Forget It”
|
Feb 05, 2024 |
|
How to Audit Your Podiatry Clinic's Marketing Strategy
|
Jan 29, 2024 |
|
Step-by-Step Guide to Planning a Podiatry Clinic Photoshoot
|
Jan 22, 2024 |
|
Promotional SWAG for Your Podiatry Practice
|
Jan 15, 2024 |
|
Maximizing Visibility: The Role of Images in Google's Local Search for Podiatry
|
Jan 08, 2024 |
|
Why Your Podiatry Practice Needs a Professional Style Guide
|
Jan 01, 2024 |
|
The Power of Patient Webinars
|
Dec 25, 2023 |
|
Your Pricing (FEES) Should Be Part of Your Marketing Strategy
|
Dec 18, 2023 |
|
Content Repurposing: Maximizing Your Podiatry Clinic's Marketing Efforts
|
Dec 11, 2023 |
|
Chase the Money
|
Dec 04, 2023 |
|
5 Characteristics of a Successful Podiatry Clinic Website
|
Nov 27, 2023 |
|
Celebrating 100 Episodes with a Top 10 List
|
Nov 20, 2023 |
|
Stop Chasing Low-Hanging Fruit
|
Nov 13, 2023 |
|
How to Know if Your Marketing is Working
|
Nov 06, 2023 |
|
How a Newsletter Profits Your Practice
|
Oct 30, 2023 |
|
We Have Too Many Marketing Options
|
Oct 23, 2023 |
|
The 5 Most Important Things To Know Before Marketing Your Clinic
|
Oct 16, 2023 |
|
Create Your Own Speaking Opportunities
|
Oct 09, 2023 |
|
Do You Have A Marketing System for Your Podiatry Clinic?
|
Oct 02, 2023 |
|
Show Your Patients Behind The Scenes
|
Sep 25, 2023 |
|
Should Your Podiatry Clinic Use Threads?
|
Sep 18, 2023 |
|
The Importance of Being Genuine
|
Sep 11, 2023 |
|
Why Podiatrists Can't Live Off of Google Alone
|
Sep 04, 2023 |
|
Learnings from Ned Australian Whisky
|
Aug 28, 2023 |
|
Marketing for Senior Podiatrists Eyeing Succession or Sale
|
Aug 21, 2023 |
|
The Four P's of Marketing
|
Aug 14, 2023 |
|
Getting Started With Patient Testimonial Videos
|
Aug 07, 2023 |
|
Is Your Plan to Open Another Boring Podiatry Clinic?
|
Jul 31, 2023 |
|
Top 5 Things To Learn Before Starting A Private Practice
|
Jul 24, 2023 |
|
Self Reflective Marketing
|
Jul 17, 2023 |
|
Search vs. Display Advertising for Podiatrists
|
Jul 10, 2023 |
|
Celebrate Milestones and Implement Tradtions
|
Jul 03, 2023 |
|
The Mid-Year Check-Up
|
Jun 26, 2023 |
|
The Importance of Your Clinic's Curb/Street Appeal
|
Jun 19, 2023 |
|
Getting Off On The Right Foot With Your Marketing Provider
|
Jun 12, 2023 |
|
How to Write Blogs Easily
|
Jun 05, 2023 |
|
The Importance of Local Visibility
|
May 29, 2023 |
|
13 Things You Would Do Differently
|
May 22, 2023 |
|
How to Handle a Negative Online Review
|
May 15, 2023 |
|
Finding Black Caviar - The Importance of Testing and Measuring
|
May 08, 2023 |
|
Finding the Intersection of Your Skills & Experience
|
May 01, 2023 |
|
Developing Micro-Pillars within Your 6 Pillars of Marketing
|
Apr 24, 2023 |
|
Get Off The Blogging Hamster Wheel
|
Apr 17, 2023 |
|
Offending No One & Satisfying Everyone is Boring
|
Apr 10, 2023 |
|
Marketing A Direct Care Practice
|
Apr 03, 2023 |
|
The Value of a Patient & Community Relations Manager
|
Mar 27, 2023 |
|
Is Marketing A Dirty Word?
|
Mar 20, 2023 |
|
The Zeigarnik Effect (The Open Loop Technique)
|
Mar 13, 2023 |
|
How Trust Grows Your Reputation & Practice
|
Mar 06, 2023 |
|
Do Less And Do It Better
|
Feb 27, 2023 |
|
Marketing Your Podiatry Clinic In A Mobile First World
|
Feb 20, 2023 |
|
Fitting In More Ideal Patients Into Your Podiatry Practice
|
Feb 13, 2023 |
|
Invest in Solutions vs. Pay for Services
|
Feb 06, 2023 |
|
How Micro-storytelling Can Improve the Patient-Physician Relationship
|
Jan 30, 2023 |
|
ChatGPT in Podiatry: Automating Administrative Tasks & Improving Patient Experience
|
Jan 23, 2023 |
|
Storytelling Adds Value to Your Podiatry Practice
|
Jan 16, 2023 |
|
Google Is A Moving Target
|
Jan 09, 2023 |
|
Money is in the Follow Up
|
Jan 02, 2023 |
|
Goodbye 2002, Hello 2023
|
Dec 26, 2022 |
|
Attracting More Right-Fit Patients
|
Dec 19, 2022 |
|
Identifying Your Team's Superpowers
|
Dec 12, 2022 |
|
YouTube Marketing for Podiatrists
|
Dec 05, 2022 |
|
How to Market Your Orthotics
|
Nov 28, 2022 |
|
The Benefits of Podcast Guesting
|
Nov 21, 2022 |
|
Using Canva in Podiatry Marketing
|
Nov 14, 2022 |
|
Why Low-Budget Marketing Providers Don't Generate Profits
|
Nov 07, 2022 |
|
Using Audiograms As An Alternative to Video
|
Oct 31, 2022 |
|
Is TikTok Marketing for Podiatry Successful?
|
Oct 24, 2022 |
|
Marketing Timeframes
|
Oct 17, 2022 |
|
How a Marketing Audit Can Bolster Your Clinic's Profit Margins
|
Oct 10, 2022 |
|
A Nose That Can Hear
|
Oct 03, 2022 |
|
7 Common Podiatry Marketing Mistakes & How to Avoid Them
|
Sep 26, 2022 |
|
Podiatrist's Guide to Audio Equipment
|
Sep 19, 2022 |
|
Unexpected Ways Podcasts Can Grow Your Practice
|
Sep 12, 2022 |
|
Creating Headlines to Attract the Right Patient
|
Sep 05, 2022 |
|
How Public Speaking Can Transform Your Practice
|
Aug 29, 2022 |
|
Understanding the Levels of Marketing
|
Aug 22, 2022 |
|
The Pros and Cons of Website Chatbots
|
Aug 15, 2022 |
|
Creating a Yearly Marketing Roadmap
|
Aug 08, 2022 |
|
The Value of Patient Onboarding & Intake Forms
|
Aug 01, 2022 |
|
Using QR Codes in Your Podiatry Clinic
|
Jul 25, 2022 |
|
Questions to Ask Marketing Service Providers
|
Jul 18, 2022 |
|
The Top 3 Ways to Market Your Podiatry Clinic
|
Jul 11, 2022 |
|
Choosing A Marketing Service Provider
|
Jul 04, 2022 |
|
Free Website Downloads
|
Jun 27, 2022 |
|
Facebook Ads for Podiatry Clinics
|
Jun 20, 2022 |
|
Marketing Pillar #6 - Online Marketing
|
Jun 13, 2022 |
|
How to Determine a Marketing Budget
|
Jun 06, 2022 |
|
Marketing Pillar #5 - Verbal Marketing
|
May 30, 2022 |
|
Patient Email Newsletters - Do's and Don'ts
|
May 23, 2022 |
|
Marketing Pillar #4 - Attracting New Patients With External Marketing
|
May 16, 2022 |
|
LinkedIn Best Practices for Podiatrists
|
May 09, 2022 |
|
Marketing Pillar #3 - Internal Marketing
|
May 02, 2022 |
|
How Online Reviews Build Trust in Your Podiatry Clinic
|
Apr 25, 2022 |
|
Marketing Pillar #2 -Growing Your Network of Non-Professional Referrers
|
Apr 18, 2022 |
|
Podiatry Clinic Facebook and Instagram Best Practices
|
Apr 11, 2022 |
|
Marketing Pillar #1 - Professional Referrers
|
Apr 04, 2022 |
|
Google Search Ads Basics
|
Mar 28, 2022 |
|
Run, Rest & Repeat Your Marketing Campaigns
|
Mar 21, 2022 |
|
Your Clinic's Second Website - Google Business Profile
|
Mar 14, 2022 |
|
Patient Surveys - Online vs Hard Copy
|
Mar 07, 2022 |
|
Podiatry Clinic SEO
|
Feb 28, 2022 |
|
Marketing Complacency
|
Feb 21, 2022 |
|
Build Trust with Your Clinic's Website
|
Feb 14, 2022 |
|
Make Your Favorite Services Center Stage
|
Feb 07, 2022 |
|
The Benefits of Creating a Plan
|
Jan 31, 2022 |
|
The Content Matrix
|
Jan 24, 2022 |
|
Developing Niche Expertise in Podiatry
|
Jan 17, 2022 |
|
The Ideal Patient
|
Jan 10, 2022 |
|
What is Marketing?
|
Jan 10, 2022 |
|
Welcome to Podiatry Marketing
|
Jan 10, 2022 |