Business Real Talk- Content Marketing & Sales Innovation Without the BS

By Nas Echeverria

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Category: Entrepreneurship

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Subscribers: 1
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Episodes: 167

Description

Are you an established business owner looking to take your growth to the next level? Want to simplify your growth and client acquisition with sustainable strategies that help you scale without being dependent on algorithms and ever-changing marketing tactics? Do you want simple, sustainable, and actionable tips to take you from the best-kept secret to go to in your industry? And the most important question: what do you need to do to make it happen? If any of those questions left you saying "Yep! That's me!" Then I'm happy to tell you that this podcast was made specifically for you. Each episode of The Business Real Talk Podcast will teach you the straightforward, no-fluff business strategies to level up your offer, profit, and marketing. Nas shares her 18+ years of marketing and business experience to help you create a strategy that massively grows your business. Each episode is a raw, straightforward, and honest look at how to create a long-term, sustainable, and scalable business. You will learn simple, actionable, and sustainable tips you can use to create a business and marketing strategy that will take you to the next level. So if you are an established business owner that is in it for the long haul and needs someone to give it to 'em straight to get there, then this is your sign to listen & subscribe to the Business Real Talk Podcast for simple, actionable, sustainable, strategies that will take your business to the next level.

Episode Date
Ep 158: Service Business Growth in an AI Era with Amplified Thinking™
Jun 17, 2026
Ep 157: Selling an Offer People Don't Understand
May 29, 2026
Ep 156: How to Create Content That Gets Clients: The Content Intelligence System
May 22, 2026
Ep 155: Self-Selling Client Acquisition Systems for Service-Based Businesses
May 01, 2026
Ep 154: Sign 5-10 Clients WITHOUT More Sales Calls: The Handpicked Client System
Apr 17, 2026
REPLAY: What to do When Business is Slow to Turn Things Around FAST
Apr 07, 2026
Ep 153: The Psychology of Building an Audience That's Obsessed With You
Apr 02, 2026
Ep 152: The Complete Marketing System for Getting High Paying Clients on Facebook
Mar 25, 2026
Ep 151: Best Marketing Strategy for Getting Clients Fast Without Pressure [Instant Client System]
Mar 13, 2026
Ep 150: High Profit Business Model: Building a Systems-Led Business that Scales
Mar 02, 2026
Ep 149: How to Attract High-Ticket Clients Without Discounts or Payment Plans | Service Business Case Study
Feb 12, 2026
Ep 148: Think Like a Strategic Genius: The Innovator's Operating System
Feb 05, 2026
Ep 147: Sales Indoctrination System: How to Get Buyers to Sell Themselves
Jan 29, 2026
Ep 146: Content Marketing That Converts: The Category Leadership Method for Service Businesses
Jan 23, 2026
Ep 145: Innovation Assets: Build Your Category. Lead Your Market. Scale Your Innovation
Jan 16, 2026
Ep 144: Grow Your Business by Doing LESS (Not More)
Jan 08, 2026
REPLAY: Facebook Groups = Lead Goldmine
Dec 22, 2025
Ep 143: Find Clients Who Immediately Need Your Services with DNA Messaging
Dec 10, 2025
Ep 142: Podcast Funnels: Build a Binge and Buy™ System for High Ticket Buyers in 30 Days
Dec 03, 2025
REPLAY: Building Trust with Premium Buyers
Nov 26, 2025
Ep 141: How to Accelerate Conversions Without Decision Fatigue: The Mirrored Decisions Framework
Nov 19, 2025
Ep 140: Escaping the Commoditization Trap: Become a Category Leader in a Saturated Market
Nov 12, 2025
REPLAY: Demand Creation: The Proven Formula to Creating Desire in Marketing So People Are Talking to You
Oct 27, 2025
Ep 139: Comments to Clients — How to Get High-Paying Clients from Social Media in 48 Hours
Oct 22, 2025
EP 138: Head Down Theory: Reaching 5 Year Goals in 6 Months
Oct 15, 2025
Ep 137:Pricing Strategy: How to Increase Prices by $5-10K Without Scaring Off Clients
Oct 02, 2025
EP 136: How to Build an IP Asset System That Lets Your Business Run Without You
Sep 24, 2025
EP 135: 3 Sales Psychology Techniques That Get Prospects to Sell Themselves
Sep 17, 2025
Ep 134: How to Become the Go-To Expert in 6 Months using Instant Recognition™
Sep 10, 2025
EP 133: Visual ROI — The Secret to Doubling Conversions Without More Marketing
Sep 03, 2025
EP 132: Content Distribution: How to Bypass Algorithms and Get in Front of Qualified Buyers in 1 Hour a Day
Aug 28, 2025
EP 131: Get Ahead of 99% of Businesses with the Pacesetter Strategy
Aug 19, 2025
EP 130: Reaching 5 year goals in 6 Months with Arika Clark
Aug 13, 2025
Ep 129: The Secret to Funnels That Convert for Service Based Businesses
Aug 06, 2025
REPLAY: Condition Your Audience to Buy: The Power of Intentional Marketing that Drives Decisions
Jul 29, 2025
REPLAY: Articulating Expertise: How to Help Your Audience 'Get It' and Value Your Work
Jul 22, 2025
REPLAY: Bingeable Sales Funnels to Get Leads to Sell Themselves
Jul 15, 2025
Ep 128: Angled Repetition: Streamline your Messaging to Double your Conversions
Jul 08, 2025
REPLAY: Discovering and Attracting High-Intent Buyers for Business Growth
Jul 01, 2025
Ep 127: Is the Easy Yes Method right for you?
Jun 27, 2025
Ep 126: Building Trust with Premium Buyers
Jun 17, 2025
Ep 125: Automation vs Validation: Which does your Business Need Right Now?
Jun 10, 2025
Ep 124:Business Strategy that Actually Works- The Truth North Strategy
Jun 04, 2025
Ep 123: Marketing Strategy For Getting High Ticket Clients in 2025 and Beyond
May 28, 2025
EP 122: Create Demand using the Jackpot Effect
May 21, 2025
Ep 121: Get High-Quality Leads from Any Platform – Lead Generation Strategy
May 16, 2025
Ep 120: Building a High Performing Team that Leads
May 07, 2025
Ep 119: Unignorable: How to Become the First Choice for Premium Buyers
Apr 30, 2025
Ep 118: Simplifying Scaling with Method Based Marketing: The 10X Effect
Apr 24, 2025
Ep 117: How to Build an Audience that Buys | Small Audience Secrets
Apr 17, 2025
Ep 116: BINGEABLE CONTENT MARKETING STRATEGY | The Secret to Less Content & More Conversions
Apr 08, 2025
Ep 115: Preselling: How to Influence Decisions without Pressure
Apr 01, 2025
Ep 114: Haters in Business: How to Turn Negative Criticism into Your Advantage
Mar 25, 2025
Ep 113: Facebook Groups = Lead Goldmine
Mar 11, 2025
Ep 112: Follow This to Offload Your Sales and Marketing without Losing Your Voice or Conversions
Mar 05, 2025
Ep 111: The Netflix Effect Explained: How to Hook & Convert Your Audience Like Netflix
Feb 25, 2025
Ep 110: The "Set it and Forget It" Marketing Strategy
Feb 20, 2025
Ep 109: Articulating Expertise: How to Help Your Audience 'Get It' and Value Your Work
Feb 11, 2025
Ep 108: Business Models that Scale (and fuel you)
Feb 05, 2025
Ep 107: Marketing Angles that Blow Your Business Up
Jan 29, 2025
Ep 106: Podcast Profit Secrets: Turn Listeners into Paying Clients Fast
Jan 22, 2025
Ep 105: Building a Sales Ecosystem that Guarantees ROI
Jan 15, 2025
Ep 104: Discovering and Attracting High-Intent Buyers for Business Growth
Jan 08, 2025
Ep 103: What's The Difference Between A Coach & Consultant (Strategist) and Which Do You Need?
Dec 17, 2024
Ep 102: How to Sell So People Love Buying From You
Dec 10, 2024
Ep 101: Make December Your Most Profitable Month + Kickstart Your Record-Breaking Year
Dec 03, 2024
Ep 100: Innovative Advantage™: The Answer to Building a Business that Changes the World
Nov 25, 2024
Ep 99: Turn Viewers into Loyal Customers: The Episodic Content Strategy that Increases Conversions and Customer Retention
Nov 12, 2024
Ep 98: The Dark Truth behind the Catfish Effect Era in Business (and How People are Buying when Trust is Scarce)
Nov 05, 2024
Ep 97: The 3 Marketing Strategies to Dominate Social Media and Stand Out in 15 Minutes a Day
Oct 30, 2024
Ep 96: How to Build an Iconic Brand for 2025 and Beyond
Oct 22, 2024
Ep 95: Bingeable Sales Funnels to Get Leads to Sell Themselves
Oct 09, 2024
Ep 94: Selling without Selling: How to Make People Buy From You without Being Salesy
Oct 01, 2024
Ep 93: Demand Creation: The Proven Formula to Creating Desire in Marketing So People Are Talking to You
Sep 30, 2024
Ep 92: What to do When Business is Slow to Turn Things Around FAST
Sep 17, 2024
Ep 91: Positioning Yourself as the Go-To Thought Leader without Years of Personal Branding
Sep 10, 2024
Ep 90: The No Brainer Offer: Turning Your High Priced, Transformative Offers into Easy Yeses
Sep 06, 2024
Ep 89: Setting Client Expectations, Getting Customized Hands-On Support and Driving Success with Emma Kobil
Aug 28, 2024
Ep 88: Condition Your Audience to Buy: The Power of Intentional Marketing that Drives Decisions
Aug 20, 2024
EP 87: Focusing on the RIGHT things to Build a Sustainable Business and Wealth that Doesn't Depend on You
Aug 13, 2024
Ep 86: 5 Steps to Being Seen and Heard as a Thought Leader
Aug 06, 2024
Ep 85: The Winning Inbound Marketing Strategy to Generate Sales Leads Consistently
Jul 30, 2024
Ep 84:Client Spotlight: Revolutionizing the AirBnB Space with Kiera McGrath
Jul 23, 2024
Ep 83: Converting Sales Conversations: Getting Easy Yeses without getting friend zoned or using high-pressure tactics
Jul 17, 2024
Ep 82: Creating a Rave Worthy Group Program
Jul 09, 2024
Ep 81: Transparent & Timeless Marketing:Building Brand Trust for Presold Clients that Sticks
Jul 02, 2024
Ep 80: Leading the Change: Creating a Movement Making Business Strategy that Changes the World
Jun 25, 2024
Ep 79: Becoming In-Demand- Solving High Value Problems People Pay More For
Jun 18, 2024
Ep 78: The Sales Call Process that Creates MEGA believers WITHOUT Pressure or Booking Out Your Calendar
Jun 12, 2024
Ep 77: How to Make Buying Easy for the Customer & Make More Sales Using Treasure Map Marketing
Jun 04, 2024
Ep 76: Who to Hire?: Business Strategist Vs. Business Coach
May 28, 2024
Ep 75: Building Low Maintenance Sales and Marketing Systems that Create High Impact
May 21, 2024
Ep 74: The Secret Psychology to Attract More High Paying Clients
May 14, 2024
Ep 73: What your Customer Wants- Using Market Research To Increase Sales Conversions and Profit
May 08, 2024
Ep 72: How to Make the Intangible, Tangible in Your Service Business: Selling the Invisible Value
Apr 30, 2024
Ep 71: The DM Strategy to Double your Leads and Sales (The Ravenous System)
Apr 23, 2024
Ep 70: Add 100k+/month in Sales Revenue with this Content Creation Strategy
Apr 17, 2024
Ep 69: High-End Lead Generation Strategies for Established Experts
Apr 10, 2024
EP 68: Quick and Confident Business Decisions- The CEO Secret Weapon
Apr 02, 2024
Ep 67: Handling Objections: "I Can't Afford It" and the 3 Sneaky Reasons You Keep Hearing This
Mar 26, 2024
Ep 66: Lead Nurturing: Convert Leads into Customers with Lead Nurturing
Mar 19, 2024
Ep 65: Creating an Innovation Strategy in Business by Finding Your "It Factor"
Mar 18, 2024
EP 64: Growing Your Business WITHOUT Social Media Using this Leveraged Strategy
Mar 05, 2024
Ep 63: The Netflix Effect to Conversions- Making your Marketing and Sales Binge-Worthy
Feb 28, 2024
Ep 62: Using Organic and Paid Ads Successfully: A Conversation with Laurel Portié
Feb 20, 2024
EP 61: How to Build your Business So It Can Run Without You and Scale using certifications, scalable offers and licensing
Feb 14, 2024
Ep 60: Best Way to Get High Paying Clients in Your Coaching or Service Business
Feb 06, 2024
Ep 59: Creating Predictable and Sustainable Revenue in Your Business
Jan 30, 2024
Ep 58: How to Double your Revenue in 2024 Using 3 Asset Optimizers
Jan 23, 2024
Ep 57: The Inbound Demand Generation Strategy that gets Leads to Sell Themselves
Jan 17, 2024
Ep 56: Creating Business Growth Ecosystems to Scale Sustainably and Strategically
Jan 10, 2024
Ep 55: Charging Premium Prices and Standing Out in a Crowded Market with Your Proprietary Method
Dec 19, 2023
Ep 54: Which Evergreen Sales Systems Should You Use to Scale Your High Ticket Offer?- -VSL's, Webinars and the Bingeable Sales System™
Dec 13, 2023
Ep 53: Unscripted: The Non-Negotiable Marketing Strategy That's Made us Millions
Dec 05, 2023
Ep 52: The Art of the Easy Yes: How to Remove all Hesitation in Your Buying Process
Nov 29, 2023
Ep 51: Being Known & Valued With Innovative Methodology with Erika Klics
Nov 21, 2023
Ep 50: The Messaging Formula for a Successful Inbound Sales Strategy
Nov 14, 2023
Ep 49: The 3 Messaging Strategies for Signing High Ticket Clients
Nov 08, 2023
Ep 48: 5 Innovative Ways to Ramp Up Revenue and Sales (Without Building Anything New)
Oct 30, 2023
Ep 47: Scaling for Success: The Communication Strategy Your Business Needs
Oct 24, 2023
Ep 46: The Marketing Strategy that Converts Your Audience of Lurkers into Paying Clients
Oct 12, 2023
Ep 45: Building an Evergreen Business: Sales, Marketing, and Delivery Secrets
Oct 04, 2023
Ep 44: Big Promises, Big Results: Strategies to Deliver on Your Program Promise in a Reputation-Driven Economy
Sep 26, 2023
Ep 43: Get People to Buy From You Faster- Dramatically Speed Up Your Sales Cycle
Sep 19, 2023
Ep 42: The 10X Revenue Growth Plan- How to quickly move the needle, by taking a deep dive into your revenue drivers
Sep 12, 2023
Ep 41: Using Bingeability to Increase the Speed and Conversion Rate of Evergreen Sales
Sep 06, 2023
Ep 40: Finding Premium Clients for Your Coaching or Consulting Business
Aug 29, 2023
EP 39: Multiply Your Message: How to Expand Your Reach Quickly and Consistently
Aug 23, 2023
Ep 38: Market of One- Making Competition Irrelevant and Doubling Her Revenue with Special Guest Jayne Havens
Aug 15, 2023
Ep 37: Building a Cohesive Sales Process: Selling Multiple Offers Without Confusing Your Target Market
Aug 08, 2023
Ep 36: Scaling a Lean Business Model with 90% Profit Margins
Aug 01, 2023
Ep 35: Marketing that Makes Money: Outsource 80% of Your Marketing Tasks
Jun 20, 2023
Ep 34: How to Scale Your Service Business Quickly
Jun 06, 2023
Ep 33: Increase Client Retention FAST: Keep Clients Longer
May 30, 2023
Ep 32: Voices of Disruption: A Behind the Scenes Look at What Disruption REALLY looks like with Sarah Snyder and Erika Klics
May 23, 2023
Ep 31: Don't Shut Up: Using 'Angled Repetition' to Make Your Marketing More Effective
May 16, 2023
Ep 30: Innovation Unleashed: Uncovering Your Innovation and Driving Success
May 09, 2023
Ep 29: Disrupting Marketing: How to Stay Ahead in a Changing and Saturated Online Space
May 02, 2023
Ep 28: Creating balance in your business and life- Business, Life and the Pursuit of Happiness
Apr 26, 2023
Ep 27: Conditioning your Audience to Buy: Turning Leads into Buyers From the First Click
Apr 18, 2023
Ep 26: "Handling" Objections- How Objection Obliteration Eliminates Objections With a Reverse Sales Call Strategy
Apr 11, 2023
Ep 25: Pre Qualifying vs Pre Selling in a Scalable Sales Process
Apr 04, 2023
Ep 24: 𝐏𝐚𝐬𝐬𝐢𝐯𝐞 𝐚𝐧𝐝 𝐀𝐜𝐭𝐢𝐯𝐞 𝐃𝐞𝐜𝐢𝐬𝐢𝐨𝐧 𝐌𝐚𝐤𝐢𝐧𝐠 𝐢𝐧 𝐒𝐚𝐥𝐞𝐬 𝐒𝐲𝐬𝐭𝐞𝐦𝐬- 𝐓𝐡𝐞 𝐃𝐫𝐢𝐯𝐢𝐧𝐠 𝐅𝐨𝐫𝐜𝐞
Mar 28, 2023
Ep 23: The Inbound Demand Strategy that Turns Your Audience Into Buyers in 48 hours
Mar 16, 2023
Ep 22: Turn Leads into Buyers quickly by Preselling Them Using this Visual Statements Strategy
Mar 10, 2023
Ep 21: Using Emotional Anchors to Create Instant Know, Like and Trust
Mar 03, 2023
Ep 20: Converting Premium Clients With a Simple Content Strategy
Feb 27, 2023
Ep 19: How to Handle (and Stop) Getting Objections on Sales Calls
Feb 17, 2023
Ep 18: 3 Easy to Implement Shifts to Attract Easy Yes Clients in 2 Weeks
Feb 10, 2023
Ep 17: How to Increase Conversion Rates 2X with 1 Simple Marketing Positioning Formula
Feb 03, 2023
Ep 16: The "One and Done" Client Acquisition System to Scale Your Business to 50k+ Months
Jan 30, 2023
Ep 15: Creating Strategic Visibility For Your Business Without Spending More Money in Just 1 Hour a Day
Jan 27, 2023
Ep 14: 3 Sales Psychology Triggers that Gets People to Buy From You and Say Yes with Ease
Jan 20, 2023
EP 13: The Inbound Marketing Strategy for Generating Sales Leads
Jan 14, 2023
Ep 12: Becoming the 'Queen of Team' with Erin Persinger
Jun 09, 2022
Ep 11: Avoiding Burnout in Growth Seasons
May 26, 2022
Ep 10: Creating Predictable Profit in Your Business and Getting off the Revenue Rollercoaster
May 12, 2022
Ep 9: Saying NO to Misaligned Prospects
May 05, 2022
Ep 8: The 3 Mindset Shifts to Achieve and Maintain Rapid Growth
Apr 28, 2022
Ep 7: The 3 Messaging Shifts That Has Clients Chasing You
Apr 21, 2022
Ep 6: Run a Successful Business in Less Than 15 Hours a Week
Apr 14, 2022
EP 5: The 3 Unconventional Shifts to Scale to 7 Figures Fast
Apr 07, 2022
Ep 4: How to PRE SELL Clients Before a Sales Call and Create Higher Conversions
Feb 24, 2022
Ep 3: Why Client Results and Retention are the Key to Your Long-Term Success
Feb 03, 2022
Ep 2: Improving Your Client Acquisition System to Bring in High-End Premium Clients
Feb 03, 2022
Ep 1: How to be a Priority for Your Potential Client Instead of Being an Afterthought
Feb 03, 2022
Welcome to Business Real Talk
Jan 24, 2022