What Gets Measured

By NinjaCat

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Category: Marketing

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Episodes: 100

Description

What Gets Measured is a NinjaCat podcast about marketing performance management, data, and analysis, featuring candid conversations and interviews with insightful guests and informative experts. Hosted and produced by Jake Sanders, this bi-weekly podcast provides marketers with applicable anecdotes and topical takeaways to better manage their performance marketing because; "what gets measured, gets managed." SHOWPAGE - https://www.ninjacat.io/blog/marketing-performance-management-podcast © 2022, NinjaCat

Episode Date
Dialing In Marketing Performance Dasboards
Apr 28, 2026
The Marketing Leader's Guide to AI Agents
Apr 14, 2026
What Are Your Really Buying in Programmatic?
Mar 31, 2026
How To Leverage Customer Review Data
Mar 10, 2026
The AI-Human Edge
Feb 24, 2026
Why Skills Beat Tools in AI
Jan 27, 2026
When Data, AI, and Decisions Meet
Jan 13, 2026
AI Only Works When The Fundamentals Work
Dec 16, 2025
Automate The Work That Hurts
Dec 02, 2025
Organizing Information in the Age of AI
Nov 18, 2025
The Real Work Behind AI-Ready Organizations
Nov 04, 2025
Nobody Cares About AI Ethics
Oct 21, 2025
Cracking the Code on Social Media ROI
Oct 07, 2025
AI in Marketing Ops: Scary, Exciting, Essential
Sep 23, 2025
Smarter AI Starts with Human Know-How
Sep 09, 2025
Truth Before Meaning: Data, Storytelling & AI
Aug 12, 2025
Fixing the Disconnect Between Brand, Demand, and Dollars
Jul 29, 2025
A New Mindset for AI-Augmented Marketing
Jul 15, 2025
Make Better Bets with Causal AI
Jul 01, 2025
Better MarTech Starts with Better Experiments
Jun 17, 2025
From Static to Dynamic: How Better Links Create Smarter Ads
Jun 03, 2025
Why AI Will Be An Amplifier, Not A Replacement
May 20, 2025
Rethinking Marketing Strategy with Causal AI
May 06, 2025
Leveraging Data in Marketing
Apr 22, 2025
What's Next for Digital Marketing?
Apr 08, 2025
The Ecosystem Centered Marketing Strategy
Mar 25, 2025
How To Achieve Measurable Success with AI
Mar 11, 2025
Measuring Success in Content Marketing
Feb 25, 2025
Rethinking AI for Smarter Marketing
Feb 11, 2025
Getting Your Data AI-Ready
Jan 28, 2025
Data Cleaning: Fix Dirty Data, Boost ROI
Jan 14, 2025
Bridging The Gap Between Data and Human Understanding
Dec 17, 2024
Where Data Privacy Meets Marketing Performance
Dec 03, 2024
The Data-Driven Mindset: Leaning Into Numbers to Build Better Instincts
Nov 19, 2024
Marketing Data Literacy
Nov 03, 2024
Turning Data Into Actionable Stories
Oct 08, 2024
Modern Data Leadership
Sep 24, 2024
Elevating Data Anlysis in Marketing
Sep 17, 2024
Navigating Complexity: Balancing Intuition and Data in Marketing Strategy
Sep 03, 2024
Essential Insights for Agency Product Teams
Aug 27, 2024
Harmonizing Algorithms and Audiences in SEO
Aug 13, 2024
Mastering Client Success in Ad Agencies
Jul 30, 2024
Humanizing Marketing Strategies for Tomorrow
Jul 16, 2024
How To Escape Marketing Stagnation
Jul 02, 2024
Data Governance and AI
Jun 18, 2024
Dialing In Brand Positioning
Jun 04, 2024
Truth In Advertising
May 21, 2024
Content Marketing in The Age of AI
May 07, 2024
The Strategy of Client Engagement
Apr 23, 2024
On B2B Strategy, AI, and All That Jazz
Apr 09, 2024
Marketing Data Interpretation
Mar 19, 2024
Decoding Attribution in Advertising
Mar 05, 2024
The NeverEnding Data Story
Feb 20, 2024
The Crumbling Cookie Parties of Marketing
Feb 06, 2024
Who's Really Driving The Data?
Jan 23, 2024
Data-Driven Product Innovation at CallRail
Jan 09, 2024
Navigating GA4 and The New Era of Google Analytics
Dec 26, 2023
Measuring Marketing Effectiveness
Dec 12, 2023
The Data Integration Imperative
Nov 28, 2023
Harnessing The Power of Visual Impact in Marketing
Nov 14, 2023
Big Data Day
Oct 31, 2023
The Ins and Outs of Ad Ops
Oct 17, 2023
On Brand Strategy
Oct 03, 2023
Bridging The Brand Alignment Gap
Sep 19, 2023
Data Democratization
Sep 05, 2023
Performance Marketing for Brands
Aug 22, 2023
Of Brands & Buzz: The Power of PR in Marketing
Aug 08, 2023
Data Storytelling in Marketing
Jul 25, 2023
Amplify & Engage: Unleashing The Digital Marketing Mix
Jul 11, 2023
The Good, Bad, and Ugly in Adtech
Jun 27, 2023
Unboxing The Marketing Data Warehouse
Jun 13, 2023
Building Better Sales & Marketing Operations
May 31, 2023
A Guide To Better Pitches & Sales Calls
May 16, 2023
The Power of Buyer Personas
May 02, 2023
Marketing Data Integration: Expectations vs. Reality
Apr 18, 2023
Turning Data Into Intelligence
Apr 04, 2023
Community: The Last Great Marketing Strategy?
Mar 21, 2023
Measuring Omnichannel Marketing
Mar 07, 2023
Measuring Marketing Strategy
Feb 21, 2023
Managing Social Media Analytics
Feb 07, 2023
Discovering The Value Of A Data Team
Jan 24, 2023
The Power Of Humor In Marketing
Dec 27, 2022
Managing And Monitoring A Marketing Budget
Dec 13, 2022
How To Manage A Brand
Nov 29, 2022
The Science of Marketing & Branding
Nov 15, 2022
Digital Transformation in Marketing
Nov 01, 2022
Key Insights from "The Martech Handbook"
Oct 18, 2022
Unlocking The Potential of Customer Data
Oct 04, 2022
How To Detect and Combat Ad Fraud
Sep 20, 2022
In Search of SEO Metrics That Matter
Sep 05, 2022
Career Spotlight: Agency Account Management
Aug 23, 2022
Shifting Automotive Marketing Into High Gear
Aug 10, 2022
Future-Proofing Your Marketing Career and Team
Jul 26, 2022
Branding and Creativity in Advertising
Jul 12, 2022
Mastering Marketing and Advertising Analytics
Jun 28, 2022
Success With Marketing Mix Modeling
Jun 14, 2022
A New Model for Privacy-Focused Advertising
May 31, 2022
Programming Success Into Digital Advertising
May 17, 2022
Improving Your Analyst Skills As A Marketer
May 03, 2022
How To Build A Better Marketing Plan
Apr 19, 2022