These are the stories from inside one of the world’s biggest brands, told by the people who are pushing boundaries, driving innovation, and calling the shots on what adidas sells; who they hire; how they operate. Host Twiggy Jalloh speaks to people from across the adidas business, to reveal how their rebellious optimism is fueling success. She dives deep into their careers, development, successes and failures, to meet the team members pushing things forward at one of the most famous sports brands in the world. Whether it is innovating record-breaking products, creating sports-lifestyle trends, driving sustainability, or pioneering new digital tech… find out more about the people, processes, and culture of adidas at their corporate blog www.GamePlan-A.com.