The Sleeping Barber - A Business and Marketing Podcast

By Sleeping Barber

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Category: Marketing

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Subscribers: 5
Reviews: 0
Episodes: 71

Description

Welcome to the Sleeping Barber podcast with your hosts, Marc Binkley and Vassilis Douros. The sleeping barber is a classic computer programming problem that illustrates the challenges of effectively managing multiple systems processes. In business, we're faced with similar challenges. How do we align operations, IT and HR to execute a strategy and drive growth? How can accounting and legal help build and defend brands? How do marketing, sales and customer service teams effectively and efficiently acquire and serve customers? These challenging problems are exactly what this podcast is about.

Episode Date
SBP 070: The Barber's Brief - May 9, 2024
May 09, 2024
SBP 069: Slaying Marketing's Sacred Cows. With Dale Harrison.
May 02, 2024
SBP 068: The Barber's Brief - April 25, 2024
Apr 25, 2024
SBP 067: The Mindless Marketers, with Conor Byrne.
Apr 17, 2024
SBP 066: The Barber's Brief - April 10, 2024
Apr 10, 2024
SBP 065: 100% Brand Loyalty Is Not Normal. With Ethan Decker.
Apr 04, 2024
SBP 064: The Barber's Brief - March 28, 2024
Mar 28, 2024
SBP 063: Easy to Mind, Easy to Find. A Conversation About Physical Availability, With Arry Tanusondjaja.
Mar 21, 2024
SBP 062: The Barber's Brief - March 13, 2024
Mar 14, 2024
SBP 061: A Better Way To Segment Markets. With Tony Ulwick.
Mar 07, 2024
SBP 060: The Barber's Brief - February 28, 2024
Feb 28, 2024
SBP 059: TV - The Most Powerful Ad Medium? With Angela Voss.
Feb 22, 2024
SBP 058: The Barber's Brief - February 15, 2024
Feb 15, 2024
SBP 057: Put Best Practice Into Practice. With Dr. Grace Kite.
Feb 08, 2024
SBP 056: The Barber's Brief - February 1, 2024
Feb 01, 2024
SBP 055: Scaling Up: Who Said So Besides You? With Christine Gillies.
Jan 25, 2024
SBP 054: The Barber's Brief - January 18, 2024
Jan 18, 2024
SBP 053: Live From New York, It's Marketing Effectiveness. With David Tiltman.
Jan 16, 2024
SBP 052: Future of Marketing Departments with Hanna Riberdahl and Kaj Johansson.
Jan 12, 2024
SBP 051: The Barber's Brief - January 4, 2024
Jan 04, 2024
SBP 050: Love, Laughs and Power Rankings. With Conor Byrne and Elena Hengel.
Dec 14, 2023
SBP 049: The Barber's Brief - December 14, 2023
Dec 14, 2023
SBP 048: What If There Was No Sales or Marketing Budget? With Jeff Lowe.
Dec 07, 2023
SBP 047: The Barber's Brief - November 30, 2023
Nov 30, 2023
SBP 046: Shattering Myths About High-Performance Leadership. With Eddie Obeng.
Nov 23, 2023
SBP 045: The Barber's Brief - November 16, 2023
Nov 16, 2023
SBP 044: NPS Exposed - What Does It Really Measure? With Prof. John Dawes.
Nov 09, 2023
SBP 043: The Barber's Brief - November 2, 2023
Nov 02, 2023
SBP 042: Preparing For a Successful Q4. With Samantha Kelley.
Oct 26, 2023
SBP 041: The Barber's Brief - October 19, 2023
Oct 19, 2023
SBP 040: Making a Promise to the Customer. With Roger Martin.
Oct 12, 2023
SBP 039: The Barber's Brief - October 5, 2023
Oct 05, 2023
SBP 038: How Branding Affects the Race for Talent. With Shelley Billinghurst.
Sep 28, 2023
SBP 037: The State of Programmatic in Canada. With Ben Wise and Jeremy Freedman.
Sep 21, 2023
SBP 036: The Gravity of Ecommerce. With JP Castlin and James Hankins.
Sep 14, 2023
SBP 035: A Guide to Product Marketing, with Yasmeen Turayhi
Aug 03, 2023
SBP 034: Bud Light, Barbie and Branding, with Emmanuel Probst
Jul 21, 2023
SBP 033: AI. Separating Fact From Fiction, with Darby Sieben and Craig Haney
Jul 06, 2023
SBP 032: To Persona or Not to Persona? That is the Question.
Jun 22, 2023
SBP 31: When to Change Your Strategy, With Jennifer Riel
Jun 08, 2023
SBP 030: Solving for Incrementality, with Avinash Kaushik
May 25, 2023
SBP 029: The Evolution of B2B Sales and Marketing, with Brent Adamson
May 11, 2023
SBP 028: The Evolution of Traditional Advertising, with Pierre Bouvard
Apr 27, 2023
SBP 027: A Conversation About Intent Based Marketing, With Marc and Vassilis
Apr 05, 2023
SBP 026: A Look Back on 35 Years in Marketing, with Carol Shmygol
Mar 23, 2023
SBP 025: Better Brand Health, with Jenni Romaniuk
Mar 09, 2023
SBP 024: What Marketers Don't Know. With Tom Roach
Feb 23, 2023
SBP 023: Inflation Is Here To Stay. Now what? With Dr. Hermann Simon
Feb 09, 2023
SBP 022: Modern Marketing Dilemmas, with Mary Kyriakidi
Jan 26, 2023
SBP 021: Customer Centricity and the Role of Marketing with Andrea Belk Olson
Jan 05, 2023
SBP 020: The Sleeping Barber Season 1: Year in Review, with Marc and Vassilis
Dec 21, 2022
SBP 019: Marketing Trends You Shouldn't Listen to, with Tom Goodwin
Dec 08, 2022
SBP 018: Confessions of a Pricing Man, with Prof. Hermann Simon
Nov 24, 2022
SBP 017: The Secrets to Ad Effectiveness, with Jon Evans and Orlando Wood.
Nov 10, 2022
SBP 016: The Importance of Cognitive Branding, with Sandeep Dayal
Oct 27, 2022
SBP 015: The Art of Budget Planning, with Dr. Grace Kite
Oct 13, 2022
SBP 014: Is Marketing in Trouble?
Sep 29, 2022
SBP 013: Creating Great (Strategy) Choices, with Jennifer Riel
Sep 15, 2022
SBP 012: The Laws of Marketing with, Dr. Nicole Hartnett
Jul 21, 2022
SBP 011: The Power of Video Marketing with, Jon Mowat
Jul 07, 2022
SBP 010: The Meaningful Difference Framework, with Graham Staplehurst and Jorge Alagon
Jun 23, 2022
SBP 009: B2B Marketing and the Contrarian Matrix, with Ty Heath
Jun 09, 2022
SBP 008: Building Brand on a Small Budget, with Ian Barnard and Faisal Sidiqqui
May 26, 2022
SBP 007: Designing a career in marketing, with Dan White
May 12, 2022
SBP 006: A New Way to Think, with Roger Martin
Apr 28, 2022
SBP 005: Accounting metrics for marketers, with Dave Bunce.
Apr 14, 2022
SBP 004: What is brand, who owns it and how to measure it.
Mar 31, 2022
SBP 003: Strategy, shareholder value and Galaxy Quest, with Roger Martin
Mar 17, 2022
SBP 002: Demand Generation and Lead Generation for B2B, Chris Walker
Feb 18, 2022
SBP 001: Kantar's Work on Brand Equity with Mary Kyriakidi
Feb 13, 2022
The Sleeping Barber - A Business and Marketing Podcast (Trailer)
Feb 11, 2022