Into the Fray - The Competitive Intelligence Podcast

By Product-Marketing Alliance

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Category: Marketing

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Subscribers: 1
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Episodes: 13

Description

Erik Mansur, VP of Product Marketing at Crayon, discusses the intricacies of competitive intelligence with experts of the CI function. This podcast series is sponsored by Crayon, the leading competitive intelligence software tool.

Episode Date
'A Practical Guide to Competitive Intelligence' | Insights from a trio of CI experts
Dec 16, 2022
The differences and similarities in CI at product-led and sales-led orgs | Matt Powell, Product Marketing Manager, Competitive and Market Intelligence at Later
Dec 12, 2022
Using Competitive Intelligence to Boost Product-Led Growth | Matt Powell, Product Marketing Manager, Competitive and Market Intelligence at Later
Dec 07, 2022
Teaching ‘em How to Fish: How to train your whole company on Competitive Intelligence techniques
Oct 19, 2022
Creating a CI feedback loop: Building a competitive intelligence program that’s collaborative and connected to what your users really need | Aaron Stillman, AB Tasty
Sep 29, 2022
The Pen is Mightier: How competitive intelligence can influence a content marketing strategy | Ryan Law, VP of Content at Animalz
Aug 31, 2022
How to prioritize your competitors | Matt Tyrer, Head of Competitive Intelligence at Commvault
Jul 29, 2022
Analyzing your competitor's win-loss and competitive success | Penny Moran, Head of Competitive Intelligence at Zuora
Jun 28, 2022
The past, present, and future of competitive intelligence | Steve Hernan, Thermo Fisher Scientific
May 09, 2022
Building credibility as the owner of a CI program | Holly Jackson, Head of Competitive Intelligence at Talkdesk
Apr 04, 2022
Creating a culture of competitive intelligence | Patrick Wall, Head of Competitive Intelligence at Imperva
Mar 01, 2022
Short and long-term planning | August Jackson, Senior Director of Market and Competitive Intelligence at Deltek
Mar 01, 2022
The ROI of competitive intelligence | Fiona Finn, Director of Product Marketing at jane.app
Mar 01, 2022