Brand Rescue: Public Relations Unfiltered
By Whitney Lee
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Category: Marketing
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Episodes: 200
Description
Welcome to Brand Rescue: Marketing + PR Guidance for Small Businesses — the show that cuts through the fluff and gives you real, tactical advice to grow your business. From paid ads and social media to press coverage and strategy, we make marketing simple and effective for small business owners like you. Each week, get practical insights, real-world examples, and behind-the-scenes truths on what it really takes to build visibility and grow your brand — with straight talk and support from Your Marketing Heroes.
| Episode | Date |
|---|---|
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The most valuable PR that money can't buy with Coley Arnold
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Apr 20, 2026 |
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How We went From Small Town Agency to International
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Apr 13, 2026 |
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Content Creator vs. Influencer - Which is right for your brand? with Lexi Romano
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Apr 06, 2026 |
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Is AI Taking Our Jobs in Marketing & PR?
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Mar 30, 2026 |
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Simple Ways to Grow your Health Practice with Molly Cahill
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Mar 23, 2026 |
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Two Things Every Business MUST Have to Survive
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Mar 16, 2026 |
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The Yin and Yang that the Most Successful Business Owners Have with Kareen Zahr
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Mar 09, 2026 |
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How to Decide When to Spend vs Save - A Horror Story to Learn From
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Mar 02, 2026 |
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How Small Biz Owners Can Get Media Coverage & Own AI w/o an Agency with Rebecca & Katie of PitchWell
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Feb 23, 2026 |
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This ONE Marketing Tactic Alone Can Make Any Business Successful
|
Feb 16, 2026 |
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How to Make Money on the Internet Without Taking Off Your Clothes with Liz Wilcox, The Fresh Princess of Email
|
Feb 09, 2026 |
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The Lie that Loses Biz Owners BIG Money
|
Feb 02, 2026 |
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Not Your Typical Chat on Content Creation with Matt Stone, Founder of Creator Mode
|
Jan 26, 2026 |
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When Print Ads Work (And How to Win With Them!)
|
Jan 19, 2026 |
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How She Scaled a Biz in an "Unscalable" Industry with Stacey Poterson, Founder and CEO, Fem Force Shoots
|
Jan 12, 2026 |
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2026 Marketing Will Not Look Like 2025: Here's Why
|
Jan 05, 2026 |
|
The Dirty Secret Behind Most Online Marketing Courses
|
Dec 15, 2025 |
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Email Isn’t Dead - You’re Just Doing It Wrong with Allison Hardy, Email Expert
|
Dec 08, 2025 |
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ADVERTISING TALK: Are Billboards a Good Investment for Your Business?
|
Dec 01, 2025 |
|
How a Change of Environment Can Grow a Diamond with Margot McNaull, Founder and Designer, By Margot Fine Jewelry
|
Nov 24, 2025 |
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How to Win on TikTok vs. IG
|
Nov 17, 2025 |
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She Got Fired Over a Bra… and Built a Lingerie Empire with Jessica Wenger McPhaul, Founder of Naked Rebellion
|
Nov 10, 2025 |
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2 Reasons Why Your Advertising is Failing
|
Nov 03, 2025 |
|
Influencer Nightmare: What We Learned from the Phoenix Bakery that Clapped Back
|
Oct 27, 2025 |
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How to Win at GEO & Become the Authority AI Recommends (Before Your Competitors Do!) with Gloria Chou, #1 AI Recommended Small Biz PR Coach
|
Oct 20, 2025 |
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This Form of Advertising is Making a Major Comeback
|
Oct 13, 2025 |
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The Secret Playbook Schools Need to Nail Their Messaging and Further Their Mission with Bobby Parker, Founder of Parker Gene Creative
|
Oct 06, 2025 |
|
The Silly Advertising Mistakes That Are Costing You $$$
|
Sep 29, 2025 |
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How to Still Get Free Press Coverage in an Ever-Changing AI World with Brett Farmiloe, Founder of Featured.com and CEO of HARO
|
Sep 22, 2025 |
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The #1 Strategy That is Taking The Marketing World by Storm
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Sep 15, 2025 |
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THE BIG NEWS: A Plot Twist You Didn’t See Coming
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Sep 08, 2025 |
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Why didn't we drop an episode this week?
|
Sep 03, 2025 |
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The One Line Item Missing from Most Budgets
|
Aug 25, 2025 |
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20 Years: What it Takes to Build an Agency That Lasts with Jessy Klein-Fofana, Founder and CEO, LaRue PR
|
Aug 18, 2025 |
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Marketing Your Restaurant: Your Checklist to Success
|
Aug 11, 2025 |
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Reining in Clients Who Are All Over the Map with Lauren Peachie, Marketing Strategist
|
Aug 04, 2025 |
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The Best Money You Can Spend in Marketing
|
Jul 28, 2025 |
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MONEY TALK: Where Agencies Are Bleeding Money with Louise Hipperson, CEO - The Finance Agency
|
Jul 21, 2025 |
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This is Why Your Customers Feel Lied To
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Jul 14, 2025 |
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The Real Value to Being on Podcasts with Carrolee Moore, Founder and CEO The Podcast Pitching Society
|
Jul 07, 2025 |
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Agency vs. In-House - How to Know What's Best for Your Business
|
Jun 30, 2025 |
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Political PR: Navigating a Comms Career in DC with Mike Barco, Senior Director at Proof Strategies USA
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Jun 23, 2025 |
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5 Things You Should Never Skimp on in Marketing/PR
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Jun 16, 2025 |
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Paid Social Ads: What You Need to Know to DIY with Ashley Brock, Founder of The Paid Ads Academy
|
Jun 09, 2025 |
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Should You Take a Business Partner?
|
Jun 02, 2025 |
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What's Secretly Holding Your Team Back with Louise Oliver, President & Founder, Peritus PR
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May 27, 2025 |
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What to Do When Your Marketing/PR Feels Stagnant
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May 19, 2025 |
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Creating Content That Doesn't Suck with Jonathan Halley, Owner and Executive Producer, Big Slate Media
|
May 13, 2025 |
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What You Need to Know Before Buying a Franchise
|
May 05, 2025 |
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Should CEO's Share Their Political and Religious Beliefs on Social Media? with Ryan McCormick, Co-Founder of Goldman McCormick PR
|
Apr 28, 2025 |
|
Building a Franchise? What You Need to Know
|
Apr 22, 2025 |
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How to Buy Back Your Time with AI with Michael Sacca, CEO of Leadpages
|
Apr 15, 2025 |
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What PR Pros Need to Know About SEO with Jade Pruett, Owner & Founder of HelloSEO
|
Apr 11, 2025 |
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What is a Fractional CMO?
|
Apr 07, 2025 |
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How I Restructured and Streamlined My Agency with Amore Philip, Founder and CEO of Apples & Oranges Public Relations
|
Mar 31, 2025 |
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Tried it ALL: What To Do When Your Marketing Isn't Working
|
Mar 24, 2025 |
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This One Thing Can Make or Break Your Company with Michelle Villatoro, CEO of Just Think Hospitality
|
Mar 17, 2025 |
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You're Wasting Your Money on PR If...
|
Mar 03, 2025 |
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Should You Write a Book? The TRUE ROI Behind Authorship with Dan Gerstein, CEO of Gotham Ghostwriters
|
Feb 24, 2025 |
|
Pitching Is for More Than Just Media (And This Is Why You’re Striking Out!)
|
Feb 17, 2025 |
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PR is Changing: How to Keep Up in an Industry that Continually Shifts with Adriana Sol, Founder of Wander PR
|
Feb 12, 2025 |
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Should You Get a Master's Degree?
|
Feb 05, 2025 |
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PR Predictions for 2025 with Jen Berson, Founder and President of Jeneration PR
|
Jan 27, 2025 |
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3 Ways Businesses are Rethinking Their Marketing & PR in 2025
|
Jan 20, 2025 |
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8 Books You Should Read To Level Up This Year
|
Jan 06, 2025 |
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How Freelance Journalists are Changing the Game with Substack with Joni Sweet, Freelance Writer and PR Consultant
|
Dec 30, 2024 |
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4 Patterns Biz Owners Need to Break in 2025
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Dec 23, 2024 |
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High Stakes PR: Building Campaigns Like Someone's Life Depends On It with Drew Piers, Managing Director, Partner - Sachs Media Group
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Dec 16, 2024 |
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Biz Owners: Why Your Marketing/PR Isn't Successful
|
Dec 09, 2024 |
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Pros & Cons: Big Agencies vs Small Agencies with Amy Dang-Stojanovic - Managing Partner, Mochee
|
Dec 02, 2024 |
|
Missed Opportunities - What I Should've Done When We Started the Agency
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Nov 25, 2024 |
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How to Triple Your Podcast Pitching in a Day with Parker Olson, Founder of PodPitch
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Nov 18, 2024 |
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The Tiny Shift that Changed Our Relationship with Every Client
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Nov 11, 2024 |
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Efficient vs. Effective - How Personalization Changes Everything in Sales + Marketing with Scott Russell, Partner at Dynamic Sales Solutions
|
Nov 04, 2024 |
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Your First Assistant or Employee: How to Know What You Should Hand Off
|
Oct 28, 2024 |
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How She Went from a Corporate Job Managing 16 Agencies to Starting Her Own with Lindsay Kirsh, Founder and Chief Strategist, Slayer PR
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Oct 21, 2024 |
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The Worst Advice for a New Agency or Freelancer
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Oct 14, 2024 |
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How She Scaled and Sold her Agency with Carrie Kerpen, Founder and CEO of The Whisper Group
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Oct 07, 2024 |
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Navigating the Evolution of Agency Structure and Services with Veronique Zayas, Founder of HatchMark Studio
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Sep 23, 2024 |
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Fixing the Friction Between Clients and Mid Size Agencies with Lindsey Breitwieser, Fractional CMO & Founder of The CMO Lab
|
Aug 20, 2024 |
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How We Doubled the Business in 2020
|
Aug 12, 2024 |
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Building a Personal Brand as an Agency Owner with Lexie Smith, Founder of Growth Mode Agency & The PR Bar Inc.
|
Jul 30, 2024 |
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Special Announcement - TheWhitneyLee.com is LIVE
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Jul 24, 2024 |
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Should You Niche Down Your Agency?
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Jul 15, 2024 |
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PR + HR - How Company Culture and Your Brand Intersect with James Ferguson of Wurzak Hotel Group
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Jul 09, 2024 |
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5 Controversial Opinions on Marketing with Amy Colbourn, Managing Director of MONOGRAM Agency
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Jun 24, 2024 |
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Why Agencies Get Fired
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Jun 17, 2024 |
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OWNER CHAT: Real Talk on Agency Ownership - the Good & the Bad with Susie Timm, Founder of Knife & Fork Media
|
Jun 10, 2024 |
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The Most Important Question to Ask a Potential Client
|
Jun 03, 2024 |
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BRAND TWERK: Little Mistakes That Make Your Brand Look Amateur with Lisa Boettcher of LB Creative Studio
|
May 29, 2024 |
|
REAL TALK: A Message to Influencers from Agencies
|
May 20, 2024 |
|
Females Who Film: How She Built a Multi-Media Company in a Male-Dominated Space with Carly Gilleland, Founder of The Good Vibe Media Co
|
May 13, 2024 |
|
The Biggest Challenge of Working in PR
|
May 06, 2024 |
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Branding + PR: Where Businesses are Missing the Mark with Sara Chambers
|
Apr 29, 2024 |
|
3 Mistakes I've Made as a Leader
|
Apr 22, 2024 |
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How a 22-Year-Old Tennis Buff Built an International Experience Company
|
Apr 15, 2024 |
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A Secret Killer of Remote Teams
|
Apr 08, 2024 |
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How to Build and Monetize a Community from the Ground Up with Devin Butler, Founder of Arizona Entrepreneurs
|
Apr 01, 2024 |
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How to Know When it's Time to FIRE
|
Mar 25, 2024 |
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100th Episode! Pros and Cons of Remote Agency Life
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Mar 18, 2024 |
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3 Little Subconscious Behaviors that are Ruining Your Productivity
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Mar 11, 2024 |
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From Local Citizen to Award-Winning Media Outlet - How Jared Williams Built Get the Coast
|
Mar 04, 2024 |
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How to Know When It's Time to Hire
|
Feb 26, 2024 |
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How This Legacy Travel Brand has Remained Relevant and Dominant for 74 Years with Amelie Brouhard of Club Med
|
Feb 19, 2024 |
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How to Structure an Agency Internship
|
Feb 12, 2024 |
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How to Build a Thriving Internship Program
|
Feb 05, 2024 |
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Creating Superfans: How to Turn Customers into Lifelong Advocates with Brittany Hodak
|
Jan 29, 2024 |
|
3 Things Leaders Should Do Every Monday to Improve Your Team's Productivity
|
Jan 22, 2024 |
|
Top PR Trends and Predictions for 2024 with Jen Berson of Jeneration PR
|
Jan 15, 2024 |
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The Difference in PR Strategies for Personal Brands vs. Businesses
|
Jan 08, 2024 |
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3 Ways We Improved Our Team’s Productivity and Profitability in 2023
|
Dec 27, 2023 |
|
The Missing Piece to Your Marketing Puzzle with Sherry Sutton
|
Dec 18, 2023 |
|
The Hardest Marketing Mystery to Crack
|
Dec 11, 2023 |
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Breaking the "Rules" of Social Media & Still Crushing It with Social Media Strategist, Chelsea Peitz
|
Dec 04, 2023 |
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How to Transform Your Toxic Work Environment + Crush Your Goals with Brand Culture Coach, Pam Nemec
|
Nov 27, 2023 |
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How to Boost Sales During the Holiday Madness
|
Nov 27, 2023 |
|
How to Know if You're Made to Work in PR
|
Nov 13, 2023 |
|
The Secret Sauce to Going Viral on Social Media with Hilary Billings, Co-Founder and CEO of Attentioneers
|
Nov 06, 2023 |
|
Getting 100+ Emails a Day? My Productivity Hack
|
Oct 30, 2023 |
|
3 Mistakes to Avoid When Promoting a Controversial Business or Service with Aaron Thomas of Prenups.com
|
Oct 23, 2023 |
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5 Planning Tips to Make Your Biz Stand Out this Holiday Season
|
Oct 16, 2023 |
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Pitching, Press Tours + More with Freelance Food Writer, Aly Walansky
|
Oct 09, 2023 |
|
How to Sell Tickets to a First Year Event
|
Oct 02, 2023 |
|
The #1 Strategy to Build Consistent Leads for Your Business with Barb Betts
|
Sep 25, 2023 |
|
How to Plan an Award-Winning Book Launch with Melanie Herschorn, Founder of VIP Book Marketing
|
Sep 18, 2023 |
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Taking Your Big Idea and Turning it into a Best Selling Book with Jake Kelfer
|
Sep 11, 2023 |
|
What to Do When Your Facebook and Instagram Ads Aren't Working
|
Sep 04, 2023 |
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How to Pitch Yourself to Be On Podcasts
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Aug 30, 2023 |
|
The Revenue Stream that Allows You to Stop Trading Time for Money with Jasmine Jonte
|
Aug 21, 2023 |
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What's the Best Time of Day to Post on Social Media?
|
Aug 14, 2023 |
|
Our Easy 5 Step PR Process for Grand Openings
|
Aug 07, 2023 |
|
How to Scale to a 7 Figure Agency with Armando Leduc of Leduc Entertainment
|
Jul 31, 2023 |
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Does a B2B Business Need Social Media & PR?
|
Jul 24, 2023 |
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Creative Ways to use AI in PR with Steve Marcinuk of Intelligent Relations
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Jul 16, 2023 |
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Why the Press Isn't Picking Up Your Release
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Jul 10, 2023 |
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The Secret to Starting Over: From Rock Bottom to CEO and Sirius XM Radio Host with Nick Hiter
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Jun 26, 2023 |
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Thinking About Rebranding? Listen to this First
|
Jun 19, 2023 |
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How a Pilates Teacher Turned a YouTube Channel into an International Business with Lesley Logan, Founder of OnlinePilatesClasses.com
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Jun 12, 2023 |
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The Key to Selling on Social Media
|
Jun 05, 2023 |
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How to Level Up Your Career and Personal Brand with Jessica Papineau, Founder of Customized Styling by Jessica
|
May 22, 2023 |
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6 Free Ways to Rank Higher on Google Search
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May 15, 2023 |
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How to Build a Six Figure Career as a Stylist with Patricia Nowakowski, Founder and CEO of Opulent Beauty
|
May 08, 2023 |
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For the Business Owner Who Has Tried It All and Nothing is Working
|
May 01, 2023 |
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How a Small Town Reporter Made Her Way to QVC, TODAY Show, and Property Brothers with Jill Bauer
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Apr 24, 2023 |
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4 Reasons Why You Aren't Making Sales
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Apr 17, 2023 |
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How One Man Runs Communications for a Member of the US House of Representatives with Eric Olsen
|
Apr 10, 2023 |
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How to Market Your Restaurant
|
Apr 03, 2023 |
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How a Cancer Diagnosis Created a Medical Practice with Dr. Erin Ellis of Hope Natural Health
|
Mar 27, 2023 |
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Marketing Your Med Spa or Plastic Surgery Practice
|
Mar 20, 2023 |
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How One Attorney Went from Fired to CEO with Andrea Sager of The Legalpreneur
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Mar 10, 2023 |
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10 Marketing/PR Strategies Every Fashion Brand Should Be Doing
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Feb 27, 2023 |
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How a Tiny Startup Took Down the World's Biggest Watch Brand with R.T. Custer of Vortic Watches
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Feb 20, 2023 |
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How to Make Your Marketing Assistant More Productive
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Feb 13, 2023 |
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Two Strangers Built a School Together featuring Staci Berryman and Heidi Blalock of Emerald Coast Autism Center
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Feb 06, 2023 |
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6 Essential Digital Marketing Strategies for Hotels and Resorts
|
Jan 30, 2023 |
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How Two 20-Somethings Built One of NYC's Largest Social Media Agencies with Courtney Spritzer, CEO and Co-Founder of Socialfly
|
Jan 23, 2023 |
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Big News - Change for 2023
|
Jan 16, 2023 |
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Measuring Success - How to Prove Your Worth to a Client or Boss
|
Dec 26, 2022 |
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Demystifying Your Marketing for 2023 with Carlyn Bushman
|
Dec 19, 2022 |
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What You Should Be Doing BEFORE 2023
|
Dec 12, 2022 |
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How to Find Media Contacts without Expensive Software
|
Dec 05, 2022 |
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How to Maximize Paid Media + PR with Lynn and Mollie of BrandVerge
|
Nov 21, 2022 |
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FAQ - Is All Press Good Press?
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Nov 14, 2022 |
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Are Virtual Events Dead? With Bri Snellgrove of Social Icon
|
Nov 07, 2022 |
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How Much Should I Pay an Influencer?
|
Oct 31, 2022 |
|
How to Get More Website Lurkers to Turn into Leads with Aaron Weiche of Leadferno
|
Oct 24, 2022 |
|
How to Write the Perfect Pitch
|
Oct 17, 2022 |
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4 Social Media Trends You Need to Know with Arik Hanson
|
Oct 10, 2022 |
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Looking for a Job in PR? Free Advice for You
|
Oct 03, 2022 |
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How I Scored 2,000+ Podcast Interviews with Erik Jacobson of Lemonpie and Hatch
|
Sep 26, 2022 |
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HOT TAKE - You're fake AF if you use this marketing strategy
|
Sep 19, 2022 |
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How to Set Up and Manage a Profitable Affiliate Marketing Program with Kelsey Eyers of Rexxy
|
Sep 12, 2022 |
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If You Can't Afford a Marketing Team
|
Sep 05, 2022 |
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How to Start Blogging For Your Biz with Laura Holloway of Storyteller Agency
|
Aug 29, 2022 |
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9 Results You Can Expect from PR
|
Aug 22, 2022 |
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PR Strategies to Score National Media Coverage with Des Dickerson of Uncommon Collective
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Aug 15, 2022 |
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Influencers vs. Affiliates - Which is best for your brand?
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Aug 08, 2022 |
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Turning an IG account into a Big Business with Cali Hlavac of To Do in Destin
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Aug 01, 2022 |
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Event Sponsorship- How to Build a Package that Sells
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Jul 25, 2022 |
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How to use Pinterest to See Real Results for Your Biz with Stephanie Riel of Riel Deal Marketing
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Jul 18, 2022 |
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This Strategy Seals The Deal When Pitching New Clients
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Jul 11, 2022 |
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Easy SEO Hacks to Boost your Google Ranking Without Paying a Penny with Jess Bargenquast of Lady Changemakers
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Jul 04, 2022 |
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How I Went From Freelancer to Agency Owner
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Jun 27, 2022 |
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The Ultimate Guide to Winning with FB Ads featuring Dorothy Hollabaugh
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Jun 20, 2022 |
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Looking for a job in PR? You NEED this skill!
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Jun 13, 2022 |
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The *NOT so new* social media platform that you SHOULD be paying attention to!
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Jun 06, 2022 |
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Red Flags to Watch for When Hiring An Agency
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May 30, 2022 |
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Are Hashtags Actually Stunting Your Growth?
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May 23, 2022 |
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How to Write the PERFECT Response to Negative Reviews
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May 16, 2022 |
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The Secret to Bring in New, Ideal Customers Without Spending a Penny
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May 09, 2022 |
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Your Email Campaign Will Fail Without This
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May 02, 2022 |
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4 Import Changes to Instagram
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Apr 25, 2022 |
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Setting up FB Ads - What You Need to Know to Get Started
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Apr 18, 2022 |
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#1 Thing Your Social Content Should Include
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Apr 11, 2022 |
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The Biggest Misconception About PR
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Apr 04, 2022 |
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How we generated over $33,000 with 6 Unpaid Influencers
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Mar 28, 2022 |
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Should Your Business be on TikTok?
|
Mar 21, 2022 |
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Is In-House Marketing Actually Costing You $$$?
|
Mar 14, 2022 |
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Boosting is a Trap
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Feb 17, 2022 |
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Why Your Social Isn't Producing
|
Feb 16, 2022 |