Soul & Science: Fast Forward Your Marketing Mind
By Mekanism and Jason Harris
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Category: Marketing
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Episodes: 83
Description
In today’s world how does a brand break through the noise and become iconic? Well, there’s a complex marketing machine running behind all your favorite brand names that goes deeper than you could imagine.
Join Jason Harris, co-founder and CEO of award-winning creative agency, Mekanism, as he speaks with leading experts about how to build an iconic brand. We will pull back the curtain on how culturally relevant brand building and always-on digital work together to make brands famous and drive business Results. Think of it as EQ meeting IQ. Let’s fast forward our marketing minds on the Soul & Science Podcast.
Soul & Science is a Mekanism podcast produced by Maggie Boles, Ryan Tillotson, Grace Robert and Lily Jablonski. The show is edited by Daniel Ferreira, with theme music by Kyle Merritt.
At Mekanism we build iconic brands with Soul & Science. The Soul is culturally relevant brand building and the Science is the always-on marketing activities that drive the bottom line. Learn more at mekanism.com.
Brought to you by Mekanism.
Join Jason Harris, co-founder and CEO of award-winning creative agency, Mekanism, as he speaks with leading experts about how to build an iconic brand. We will pull back the curtain on how culturally relevant brand building and always-on digital work together to make brands famous and drive business Results. Think of it as EQ meeting IQ. Let’s fast forward our marketing minds on the Soul & Science Podcast.
Soul & Science is a Mekanism podcast produced by Maggie Boles, Ryan Tillotson, Grace Robert and Lily Jablonski. The show is edited by Daniel Ferreira, with theme music by Kyle Merritt.
At Mekanism we build iconic brands with Soul & Science. The Soul is culturally relevant brand building and the Science is the always-on marketing activities that drive the bottom line. Learn more at mekanism.com.
Brought to you by Mekanism.
| Episode | Date |
|---|---|
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#70: The Soul & Science of Starting a Movement | Founder of The Complaint Free Movement Will Bowen
|
Apr 29, 2024 |
|
Mini: 5 Laws of New Business
|
Apr 25, 2024 |
|
#69: The Soul & Science of Mindfulness | Dan Harris, ABC Journalist and Author
|
Apr 22, 2024 |
|
Mini: Repurposing Your Great Ideas
|
Apr 18, 2024 |
|
#68: The Soul & Science of Culture | Best-Selling Author Dr. Marcus Collins
|
Apr 15, 2024 |
|
Mini: Why Unexpected Ideas Win
|
Apr 11, 2024 |
|
#67: The Soul & Science of Life Coaching | Lauren Zander, CEO of The Handel Group
|
Apr 08, 2024 |
|
Mini: Rules for a Rebrand
|
Mar 28, 2024 |
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#66: The Soul & Science of Airlines | Alaska Airlines Managing Director of Marketing and Advertising Eric Edge
|
Mar 25, 2024 |
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Mini: Winning PR Strategies
|
Mar 21, 2024 |
|
#65: GIPHY Editor In Chief, Tyler Menzel | The Soul & Science of GIFs
|
Mar 18, 2024 |
|
Mini: Navigating AI
|
Mar 14, 2024 |
|
#64: An End To Rise and Grind Culture | Todd Anderson, Founder of Dream Recovery
|
Mar 11, 2024 |
|
Mini: Three Laws to Live By
|
Mar 07, 2024 |
|
Girl Scouts of the USA CMO Jocelyn Johnson | Learn, Earn, Return (2023)
|
Mar 04, 2024 |
|
Mini: What makes a brand partnership work?
|
Feb 29, 2024 |
|
#63: The Future of the Ad Agency Network | Brett Marchand, CEO at Plus Company
|
Feb 26, 2024 |
|
Mini: How important is company culture?
|
Feb 16, 2024 |
|
#62: Simplifying the Wellness Sector | Ned Co-founder Adriaan Zimmerman
|
Feb 12, 2024 |
|
Mini: When is a Super Bowl Ad Worth It?
|
Feb 08, 2024 |
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#61: A Purpose Beyond Profits | Lindsay Harris, Chief Purpose Officer at Tombras
|
Feb 05, 2024 |
|
#60: David Yurman CMO Carolyn Dawkins | The Value of Story in Luxury
|
Dec 18, 2023 |
|
#59: Fighting Anti-Semitism | Ido Aharoni, Diplomat and Founder of the Brand Israel Program
|
Dec 11, 2023 |
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#58: From CMO to Chief Soul Officer | Shelley Paxton, Author of Soulbbatical & Former CMO at Harley Davidson
|
Nov 27, 2023 |
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#57: How Inclusivity Drives Growth | David Dancer, Founder of D2 Marketing Strategies
|
Nov 13, 2023 |
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#22: Liquid Death VP of Creative Andy Pearson | How Being Bold Can Strike Gold (Encore)
|
Nov 06, 2023 |
|
#56: WHOOP SVP of Marketing John Sullivan | Building a Durable Brand
|
Oct 30, 2023 |
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#55: General Mills Chief Brand & Disruptive Growth Officer Douglas Martin | What Makes a $50 Million Business Idea
|
Oct 23, 2023 |
|
#54: Fighting Cancer Literally and Figuratively | Andrew Myerson and Julie Anne Kelly, Co-founders of Haymakers for Hope
|
Oct 16, 2023 |
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#53: Nextdoor Chief Revenue and Marketing Officer Heidi Andersen | Do the Right Things for the Right Reasons
|
Oct 09, 2023 |
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#52: Harmless Harvest CEO Ben Mand | Marketing for Impact
|
Oct 02, 2023 |
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#51: Beia Beauty Founder and CEO Brittany Lo | Magnetic Authenticity
|
Sep 18, 2023 |
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#50: BBC Correspondent Katty Kay | Rethinking Power
|
Sep 11, 2023 |
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#49: Girl Scouts of the USA CMO Jocelyn Johnson | Learn, Earn, Return
|
Jul 31, 2023 |
|
#48: Disruptive Innovation | Dan Josebachvili, CEO and Founder of Silvertree
|
Jul 24, 2023 |
|
#47: Oishii VP of Brand Marketing Lesia Dallimore | Power in Partnerships
|
Jul 17, 2023 |
|
#46: Finding Your Voice ft. The Parr Method Founder Wendy Parr
|
Jul 10, 2023 |
|
#45: It Gets Better Director of Communications & Public Relations Ross von Metzke | Impact and Authenticity
|
Jun 26, 2023 |
|
#44: Peace Out Skincare Co-founder Junior Pence and SVP of Global Marketing Amanda Knappman | Be an Ally 365 Days a Year
|
Jun 20, 2023 |
|
#43: OkCupid Director of Brand Marketing & Communications Michael Kaye | Reaching the LGBTQ+ Community
|
Jun 12, 2023 |
|
#42: The Knot CMO Jenny Lewis | Engage the Customer
|
Jun 05, 2023 |
|
#41: Mekanism Social Strategy Director Jeff MacDonald | AI Works for Us
|
May 22, 2023 |
|
#40: OWYN CMO Julia Perez | Be In Love With Your Industry
|
May 15, 2023 |
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#39: Shaping Freedom Founder and CEO Lisane Basquiat | Balance Is Key
|
May 08, 2023 |
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#38: Uber VP of Marketing David Mogensen | Soul Informed by Science
|
May 01, 2023 |
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#37: Sam’s Club CMMO Ciara Anfield | Have the Audacity
|
Apr 24, 2023 |
|
#36: Rhone CEO & Co-Founder Nate Checketts | Forever Forward
|
Apr 17, 2023 |
|
#35: Hampton Water Co-Founder Jesse Bongiovi | Turning “Pink Juice” into a Lifestyle Brand
|
Feb 27, 2023 |
|
#34: Supplyframe CMO Richard Barnett | The Backbone of the Supply Chain
|
Feb 13, 2023 |
|
#33: Magnolia Bakery CMO Eddie Revis | Inside the Sweet Mind of a CMO
|
Feb 06, 2023 |
|
#32: Neuro-Insight Founder and Global CEO Pranav Yadav | Making the Right Pitch at the Emotional Peak
|
Jan 30, 2023 |
|
#31: Forbes CMO Network Managing Director Seth Matlins | The Real Value of a CMO
|
Jan 23, 2023 |
|
#30: Buddhist Monk and Zen Teacher Koshin Paley Ellison | Becoming Untangled
|
Jan 09, 2023 |
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#29: AU Holdings Founder Bing Chen | Using Your Platform to Lift Up Others
|
Jan 02, 2023 |
|
#28: SERHANT. Founder Ryan Serhant | Take Care of the Work and the Work Will Take Care of You
|
Dec 05, 2022 |
|
#27: CAULIPOWER CMGO Stuart Smith | Pioneering the “Better for You” Category
|
Nov 28, 2022 |
|
#26: Four Sigmatic Founder Tero Isokauppila | Marketing Functional Foods to Everyone
|
Nov 14, 2022 |
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#25: Trinny London CMO Shira Feuer | How Authenticity Creates Fast Growth
|
Nov 07, 2022 |
|
#24: Shake Shack CMO Jay Livingston | There’s More than One Way to do Things
|
Oct 31, 2022 |
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#23: Olipop Co-Founder & President David Lester | Breaking Your Way to Better Outcomes
|
Oct 24, 2022 |
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#22: Liquid Death VP of Creative Andy Pearson | How Being Bold Can Strike Gold
|
Oct 17, 2022 |
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#21: Artsy CMO Everette Taylor | Marketing as an Artform
|
Oct 03, 2022 |
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#20: Vidcon General Manager Jim Louderback | Inside the Creator Economy
|
Sep 26, 2022 |
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#19: Rare Beauty CMO Katie Welch | The Beauty of Leading with Purpose
|
Sep 19, 2022 |
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#18: Proximo Spirits CMO Lander Otegui | Marketing Mixology & the Metaverse
|
Jul 25, 2022 |
|
#17: New Balance CMO Chris Davis | 116 Years Young - Inside New Balance’s Brand Transformation
|
Jul 19, 2022 |
|
#16: Vista CMO Ricky Engelberg | The Power of Community
|
Jul 11, 2022 |
|
#15: Best of Soul & Science
|
Jul 04, 2022 |
|
#14: The Hustle Founder Sam Parr | How to Hustle
|
Jun 27, 2022 |
|
#13: Lockstep Ventures Founder Bonin Bough | If You’re Not Early, You’re Late
|
Jun 13, 2022 |
|
#12: EBOOST Founder & CEO Josh Taekman | Eat What You Kill: Building a Brand from Scratch
|
Jun 06, 2022 |
|
#11: Carter's CMO Jeff Jenkins | Outlasting the Competition: How an Old Brand Stays Young
|
May 23, 2022 |
|
#10: Founder of Hint Water Kara Goldin | Undaunted
|
May 16, 2022 |
|
#9: Former Zillow CMO Aimee Johnson | To Move Is To Grow
|
May 09, 2022 |
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#8: GE CMO Linda Boff | Success Through Reinvention
|
May 02, 2022 |
|
#7: World 50 CEO David Wilkie | The Power of Peer Communities
|
Apr 25, 2022 |
|
#6: LendingTree CMO & Customer Experience Officer Shiv Singh | How Trust Builds Powerful Brands
|
Apr 18, 2022 |
|
#5: Comic Relief CEO Alison Moore | Marketing a Mission
|
Apr 11, 2022 |
|
#4: eos CMO Soyoung Kang | Calculated Risk
|
Apr 04, 2022 |
|
#3: Indeed CMO Jessica Jensen | The Future of Work
|
Mar 25, 2022 |
|
#2: Foot Locker Global CMO Jed Berger | Future-Proofing Retail
|
Mar 25, 2022 |
|
#1: OkCupid Global CMO Melissa Hobley | Moral Capital vs. Business Capital
|
Mar 25, 2022 |
|
Introducing Soul & Science
|
Mar 18, 2022 |