The Aligned Florist Podcast

By Sarah Wahhab

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Image by Sarah Wahhab

Category: Design

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Subscribers: 1
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Episodes: 41

Description

The Aligned Florist (formerly Coffee Wine & Flowers) is the go-to podcast for wedding florists, floral designers, and creative entrepreneurs ready to grow a profitable floral business with more clarity, ease, and intention.


Hosted by Sarah Wahhab — floral designer, business strategist, and founder of Mulberry & Moss — this show delivers weekly mindset shifts, marketing strategies, and systems thinking for the modern floral entrepreneur.


Whether you're navigating floral pricing, attracting high-end clients, refining your brand voice, or looking for a more sustainable approach to business — you'll find guidance, encouragement, and no-fluff strategy to support your next level.


With episodes covering floral business education, intentional marketing, CEO mindset, client experience, and building systems that actually support your life, The Aligned Florist will help you quiet the noise and lead with confidence.


If you’ve been a listener since the Coffee Wine & Flowers days — welcome back. The vibe is the same, but the vision is even clearer.


New episodes every week from Sarah’s hybrid-minivan studio (yes, really).


Tune in and build a business that breathes.


Episode Date
41. Redefining Florist Culture: From Chaos to Clarity
Feb 05, 2026
40. From Price-Shopped to Aligned: The Magic Booking Filter Every Florist Needs
Aug 21, 2025
39. Three Steps to a Brand You Can Talk About (Not Just Show)
Aug 14, 2025
38. Before You Grow, Get Clear: Why Messaging Matters More than Visibility
Aug 07, 2025
37. Building Deeper, Not Higher: How Vision Creates Peace and Growth
Jul 31, 2025
36. If You’re Holding It All—Something Isn’t Working: Why Systems Matter More Than You Think
Jul 24, 2025
35. Fewer Offers, More Flow: Why Simplifying Creates Space to Lead, Grow, and Actually Breathe
Jul 17, 2025
34. Build a Brand That Speaks (So You Don’t Have To): The Energetic Cost of Always Explaining Yourself
Jul 10, 2025
33. Come Home to Your Power: A Gentle Reminder That You're Allowed to Choose How This Goes
Jul 03, 2025
32. A New Chapter (and a New Name): Why This Podcast Needed a Pause—and What’s Coming Next
Jun 27, 2025
31. 5 Tips for Executing a Flawless Luxury Event
Aug 15, 2024
30. Your Complete Guide to Pricing With Confidence
Aug 08, 2024
29. Floral Pricing: The First Steps No One Talks About
Aug 01, 2024
28. Bold Moves: Reclaiming Joy & Freedom Through Business Alignment
Jul 25, 2024
27. Balancing Creativity & Profitability: Cultivating Your Dream Business with Janelle Thomson of Lavenders Flowers
Mar 07, 2024
26. How to Stand Out To Your Dream Clients
Feb 29, 2024
25. Get Your Instagram Sh** Together - Part 2
Feb 22, 2024
24. Get Your Instagram Sh** Together Bestie
Feb 15, 2024
23. Rethinking Rentals: Elevate Your Brand & Bottom Line
Feb 08, 2024
22. Five Things I Do During Slow Season
Feb 01, 2024
21. Portfolio Mastery: Creative Solutions to Propel Your Success
Jan 18, 2024
20. Five Ways to Level Up in 2024
Jan 11, 2024
19. Comparison vs. Staying in Your Lane
Jan 04, 2024
18. Unleash The Power Of AI and ChatGPT In Your Floral Business
Dec 14, 2023
17. Kickstart Your Marketing to Get More Clients
Dec 07, 2023
16. Rise & Thrive: Navigating Price Changes as a Business Owner
Nov 27, 2023
15. Client Proposals: Send Help! And Wine.
Jun 09, 2022
14. Big Weddings: What I Wish I Knew Then!
Jun 02, 2022
13. Listener Q&A - Memories, Struggles, and Attracting Your Dream Clients
May 27, 2022
12. How to Have More Fun at Work
May 19, 2022
11. How to Scale Your Business
May 12, 2022
10. Could This One Thing Be Holding You Back In Your Business?
May 05, 2022
9. A Time for Hustling and a Time for Rest: Navigating Seasons of Your Business
Apr 28, 2022
8. How Well Do You Know Your Product?
Apr 21, 2022
7. Five Tips for Building Connection on Social Media
Apr 14, 2022
6. Building Your Own Roadmap to Success
Apr 07, 2022
5. Profitability is Your BFF
Mar 31, 2022
4. Inflation and Flower Shortages: How to Deal
Mar 24, 2022
3. Tackling Imposter Syndrome
Mar 14, 2022
2. Do You Know Your Endgame?
Mar 14, 2022
1. Welcome to the Podcast!
Mar 14, 2022