The Drum: TV Talks
By The Drum
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Category: Marketing
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Episodes: 17
Description
John and Hannah return for series two of The Drum's TV Talks. In this series we catch up with top TV buyers, adtech execs and media owners to find out all the new ways brands can advertise on TV from the traditional ad spot to the funkiest branded content.
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| Episode | Date |
|---|---|
|
TV streaming trends in 2022 unwrapped
|
Nov 23, 2022 |
|
From GamesMaster to Pimp My Ride, how brands can make good TV
|
Nov 16, 2022 |
|
Why Love Island is a match made in heaven for sponsors
|
Nov 09, 2022 |
|
Can attribution prove TV’s effectiveness? Channel 4 thinks so
|
Nov 02, 2022 |
|
One year later Sky reveals lessons from streaming TV Glass launch
|
Oct 12, 2022 |
|
Can smart TV's answer audiences' discoverability woes? Samsung Ads thinks so
|
Oct 05, 2022 |
|
Roku's director and international ad marketing and insights Laura Chaibi talks measurement
|
Sep 28, 2022 |
|
Lego Masters shares the building blocks of branded entertainment
|
Sep 21, 2022 |
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FreeWheel: Brands Finally Get The Benefits of CTV, But What's Next?
|
May 30, 2022 |
|
Inside Go Compare's Love/Hate Relationship With Top TV Mascot Gio Compario
|
May 23, 2022 |
|
Is TV ready for QR codes?
|
May 16, 2022 |
|
Advertisers Have Questions for Netflix
|
May 09, 2022 |
|
What Does The Future Hold for Barb and TV Audience Measurement?
|
May 03, 2022 |
|
Advertisers Demand CTV Ups its Measurement Game
|
Apr 25, 2022 |
|
Roku On Streaming and the Upfronts
|
Apr 19, 2022 |
|
ITV on TV Advertising During Christmas World Cup
|
Apr 11, 2022 |
|
Discovery+ & The Rise of Ad-supported Streamers
|
Apr 06, 2022 |