The 15 Minute Client Podcast w/ Luke Charlton

By Luke Charlton

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Category: Marketing

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Episodes: 317

Description

The 15 Minute Client Podcast helps Coaches get high-paying clients with paid advertising (and no complex "guru" funnels). These episodes are taught by Luke Charlton - an expert who's spent over 16 million dollars on ads, generated over 500,000 leads, and written copy for some of the top Coaches on the planet including Bob Proctor, Mike Dillard, Neil Patel, Grace Lever and many more. If you want to turn paid ads into high-paying clients so you can dramatically grow your coaching business, this podcast is for you!

Episode Date
#317 - Dealing with Bad Attitude Prospects
Mar 18, 2024
#316 - An Unintuitive Way to Reduce No Shows (& Improve Lead Quality)
Mar 02, 2024
#315 - Marketing in 1 Sentence
Feb 24, 2024
#314 - Tech Issues that Increase Conversions
Dec 21, 2023
#313 - Success is Digging Ditches
Dec 20, 2023
#312 - Your Sales Team Will Cost You Thousands & That’s OK
Dec 19, 2023
#311 - How to Hire Setters
Dec 12, 2023
#310 - How to Hire Salespeople
Dec 08, 2023
#309 - How to Fire Staff
Nov 09, 2023
#308 - When to Fire Staff
Oct 30, 2023
#307 - Why Low-Ticket Cannibalises High-Ticket Sales
Oct 23, 2023
#306 - Employee Attraction is Client Attraction
Oct 16, 2023
#305 - Get Success without Skills
Oct 14, 2023
#304 - You Don’t Need Better Quality Leads, You Need Better Qualification Part II
Oct 12, 2023
#303 - You Don’t Need Better Quality Leads, You Need Better Qualification
Sep 30, 2023
#302 - Why Content is Useless Part II
Sep 07, 2023
#301 - Why Content is Useless for Closing
Aug 30, 2023
#300 - Lessons From 10 Years in Business
Aug 24, 2023
#299 - The 1 Diet That Transformed My Health
Aug 22, 2023
#298 - Leverage Points: The Fast Track to $100k-mo
Aug 18, 2023
#297 - Why I Rejected a $50k Client
Jul 28, 2023
#296 - Why Silver Rigging is God’s Greatest Gift
Jul 27, 2023
#295 - How I Would Use AI to Get Clients with Paid Ads
Jul 26, 2023
#294 - What to Do When You Get a No Show
Jul 25, 2023
#293 - Are You REALLY Selling Them What They Want?
Jul 24, 2023
#292 - How to Overcome Financial Objections
Jul 23, 2023
#291 - Funnel Hack at Your Own Peril
Jul 22, 2023
#290 - The Copy Principle Coaches Struggle With
Jul 21, 2023
#289 - Do This When You Get an Objection
Jul 20, 2023
#288 - How I Wrote a Compliant Cancer Ad
Jul 19, 2023
#287 - Delivering “Value” is Not the Goal
Jul 18, 2023
#286 - You Pay Me to Tell You What Not to Do
Jul 17, 2023
#285 - How Much You Should Spend Testing Your Ads
Jul 13, 2023
#284 - How Not to “Over-Teach” in a Sales Presentation
Jul 12, 2023
#283 - How She Got $6 Appointments
Jul 11, 2023
#282 - 3 Elements of a High-Converting Ad Campaign
Jul 07, 2023
#281 - The Guaranteed $30k+-mo Income Safety Net Strategy
Jul 05, 2023
#280 - Simplifying Your Message with Analogies
Jul 05, 2023
#279 - How to Make the Strongest Marketing Argument
Jul 03, 2023
#278 - How to Win an Argument Every Time
Jun 28, 2023
#277 - Using Examples to Get Your Message Across
Jun 27, 2023
#276 - The Pitfalls of Assuming Knowledge
Jun 26, 2023
#275 - How I Became a World Class Copywriter in 4 Steps
Jun 24, 2023
#274 - Reducing No Shows
Jun 22, 2023
#273 - It’s Not Bad Leads, It’s Bad Selling
Jun 18, 2023
#272 - 4 Ways to Qualify a Prospect
Jun 16, 2023
#271 - Jack Canfield’s Biggest Success Secret
Jun 16, 2023
#270 - A Simple Editing Technique to Improve Your Copy Part III
Jun 15, 2023
#269 - A Simple Editing Technique to Improve Your Copy Part II
Jun 14, 2023
#268 - A Simple Editing Technique to Improve Your Copy
Jun 13, 2023
#267 - Learn From this $1,700-day Tracking Mistake
Jun 12, 2023
#266 - The Easiest Client Attraction Method_
Jun 08, 2023
#265 - Why Group Programs Suck
Jun 07, 2023
#264 - How to Pitch Your Program on a Call Part II
Jun 06, 2023
#263 - How to Pitch Your Program on a Call
Jun 05, 2023
#262 - Creating Great Copy without Being Creative
Jun 04, 2023
#261 - 2 More P’s to Prosperity
May 30, 2023
#260 - My Morning Routine
May 29, 2023
#259 - The 4 P’s of Prosperity
May 28, 2023
#258 - Gun to Head Marketing
May 27, 2023
#257 - Give Your Backend the Attention it Deserves
May 26, 2023
#256 - Why I’m Canceling My (Other) Podcast
May 25, 2023
#255 - My Brutally Honest Opinion on Facebook Reps
May 24, 2023
#254 - Banks are Collapsing, Here’s What I’m Doing
May 22, 2023
#253 - Never Look at Your Notes When Delivering Content
May 16, 2023
#252 - How to Stop Client Refunds
May 15, 2023
#251 - Why I’m Going Back to an Audio Only Podcast
May 12, 2023
#250 - Stop Coaching On Your Sales Calls
May 11, 2023
#249 - Why Skeptics Make the Best Clients
May 08, 2023
#248 - A Sales Mistake New & Established Coaches Make
May 04, 2023
#247 - Qualified Appointments is Not the Goal of Advertising
May 01, 2023
#246 - Why You Don’t Want to Be Closing Over 50%
Apr 24, 2023
#245 - Watch Me Pitch Live
Apr 05, 2023
#244 - 3 More Ways to Increase Show Up Rate
Apr 04, 2023
#243 - Why All-In-One Tech Platforms are Dangerous
Mar 30, 2023
#242 - 9 Ways to Increase Show Up Rate
Mar 29, 2023
#241 - My Product Launch Formula Part X
Mar 28, 2023
#240 - My Product Launch Formula Part IX
Mar 27, 2023
#239 - My Product Launch Formula Part VIII
Mar 24, 2023
#238 - My Product Launch Formula Part VII
Mar 23, 2023
#237 - My Product Launch Formula Part VI
Mar 22, 2023
#236 - My Product Launch Formula Part V
Mar 21, 2023
#235 - My Product Launch Formula Part IV
Mar 17, 2023
#234 - My Product Launch Formula Part III
Mar 16, 2023
#233 - My Product Launch Formula Part II
Mar 15, 2023
#232 - My Product Launch Formula
Mar 14, 2023
#231 - The Perfect Program Application
Mar 10, 2023
#230 - The 2 Hour Funnel Launch
Mar 09, 2023
#229 - Why Your Prospects Deserve Less
Mar 08, 2023
#228 - Why Prospects Don't Understand the Value of Your Program
Mar 06, 2023
#227 - How a $70k_mo Organic Strategy Should Have Been $150k_mo+
Mar 05, 2023
#226 - The Only 3 Ways to Grow a Coaching Business Part II
Mar 02, 2023
#225 - The Only 3 Ways to Grow a Coaching Business
Mar 01, 2023
#224 - When Not to Model Your Mentor Part II
Feb 28, 2023
#223 - When Not to Model Your Mentor
Feb 20, 2023
#222 - Why You Shouldn’t Put Pricing on Your Website
Feb 19, 2023
#221 - How Coaches Destroy Converting Funnels
Feb 18, 2023
#220 - Prioritise Your Income Producing Activities
Feb 17, 2023
#219 - Strong Promises that Repel Clients
Feb 15, 2023
#218 - Why New Coaches Should Run Ads
Feb 14, 2023
#217 - My Simple Sales Framework
Feb 10, 2023
#216 - The Dream Offer Framework
Feb 09, 2023
#215 - When Sending Daily Emails Doesn’t Annoy Prospects
Feb 09, 2023
#214 - Buy a Client-Getting FB Group
Feb 08, 2023
#213 - Eliminate Competition Instantly
Feb 07, 2023
#212 - What Every Struggling Coach Has in Common
Feb 06, 2023
#211 - Become Your Prospects #1 Choice Overnight
Feb 02, 2023
#210 - Get Better Quality Leads with This Simple Message Tweak
Feb 01, 2023
#209 - Zero to Appointments in 24 Hours
Jan 30, 2023
#208 - A New Funnel Won’t Fix a Broken Message
Jan 26, 2023
#207 - The Death of the US Dollar is Official (& How to Prepare)
Jan 24, 2023
#206 - The #1 Client-Getting Formula
Jan 22, 2023
#205 - Never Let Clients Steer the Ship
Jan 22, 2023
#204 - Cut Half Your Copy, Double Your Conversions
Jan 21, 2023
#203 - 3 Time-Saving Tech Tools I Use Every Day
Jan 18, 2023
#202 - The Million Dollar Per Hour Coach
Jan 17, 2023
#201 - Advertising is Weird
Jan 14, 2023
#200 - My (Free) Million Dollar Marketing Process
Jan 12, 2023
#199 - Efficient Content Creation
Jan 11, 2023
#198 - A Common Split Testing Mistake
Jan 08, 2023
#197 - Offer Less Coaching Without Reducing Fees Part II
Jan 07, 2023
#196 - Offer Less Coaching Without Reducing Fees
Jan 05, 2023
#195 - The Case Against Exclusion Audiences
Jan 04, 2023
#194 - 2 Ways to Improve Landing Page Conversions
Jan 03, 2023
#193 - The Ultimate Goal Setting Formula Part 2
Jan 02, 2023
#192 - The Ultimate Goal Setting Formula
Dec 31, 2022
#191 - Client-Getting Content to Kick Off the New Year
Dec 30, 2022
#190 - Why Lowering Prices During High Inflation is Dumb
Dec 28, 2022
#189 - Overcome Any Tech Issue Fast (& Cheap)
Dec 27, 2022
#188 - Unethical Price Gouging Practices by Coaches
Dec 20, 2022
#187 - How to Close Even If the Prospect is in Another Program Part II
Dec 16, 2022
#186 - How to Close Even If the Prospect is in Another Program
Dec 15, 2022
#185 - How to Handle Refunds
Dec 14, 2022
#184 - What to Do Before the Economy Implodes
Dec 08, 2022
#183 - Data Always Drives Decisions
Dec 07, 2022
#182 - Finding High Ticket Problems Part VIII
Dec 01, 2022
#181 - Finding High Ticket Problems Part VII
Nov 30, 2022
#180 - Finding High Ticket Problems Part VI
Nov 29, 2022
#179 - Finding High Ticket Problems Part V
Nov 28, 2022
#178 - Finding High Ticket Problems Part IV
Nov 27, 2022
#177 - Finding High Ticket Problems Part III
Nov 26, 2022
#176 - Finding High Ticket Problems Part II
Nov 25, 2022
#175 - Finding High Ticket Problems
Nov 22, 2022
#174 - Using “Intent” Based Offers to Increase Lead Quality
Nov 21, 2022
#173 - 4 Ways to Attract Prospects with Money
Nov 19, 2022
#172 - Why “Salesy” Questions are Important
Nov 18, 2022
#171 - Funnel Slacking
Nov 17, 2022
#170 - How I Landed Clients & Community as a Client
Nov 16, 2022
#169 - My 3 Biggest Mentors
Nov 15, 2022
#168 - My First 100k Month
Nov 14, 2022
#167 - Sticking Square Coaching in a Round Prospect Hole Part II
Nov 12, 2022
#166 - Sticking Square Coaching in a Round Prospect Hole
Nov 11, 2022
#165 - Why You Should Never Sell Coaching
Nov 10, 2022
#164 - The 1 Sentence that 3X’d Her Business Part II
Nov 09, 2022
#163 - This 1 Sentence 3X’d Her Business
Nov 07, 2022
#162 - Why Only 5% of Coaches Succeed
Nov 05, 2022
#161 - The $50 Offer Test
Nov 03, 2022
#160 - Copy & Paste Copy
Nov 02, 2022
#159 - A Simple Story Telling Framework
Nov 01, 2022
#158 - Validating Your Market in 10 Minutes
Oct 31, 2022
#157 - Just Do It
Oct 30, 2022
#156 - Solution Aware Case Study
Oct 29, 2022
#155 - Never Go After This Market
Oct 27, 2022
#154 - Getting Clear On Your Painful Problem Part II
Oct 26, 2022
#153 - Getting Clear On Your Painful Problem
Oct 25, 2022
#152 - Push Button Clients
Oct 24, 2022
#151 - My #1 Persuasion Tactic
Oct 19, 2022
#150 - If I Started Again Here’s What I Would Do
Oct 19, 2022
#149 - The Best Way to Overcome Doubt
Oct 18, 2022
#148 - When Dialling for Dollars Makes Sense
Oct 17, 2022
#147 - 3X Your Appointments Today for Free
Oct 16, 2022
#146 - Get Your Money Out of the Bank
Oct 15, 2022
#145 - 3 Ways to Increase Show Up Rate
Oct 14, 2022
#144 - How to Protect Your Million Dollar Assets
Oct 13, 2022
#143 - The 1-Sentence Offer That Gets $5,000 + Clients
Oct 12, 2022
#142 - Why Copywriting is Overrated
Oct 11, 2022
#141 - How To Do a To-Do List
Oct 10, 2022
#140 - Cohort vs Evergreen Group Programs
Oct 09, 2022
#139 - The Perfect Email Welcome Sequence
Oct 08, 2022
#138 - How I Create a Podcast Episode Every Day
Oct 06, 2022
#137 - Why You Don’t Need a Big Podcast
Oct 05, 2022
#136 - Networking Secrets
Oct 04, 2022
#135 - Google’s High Ticket Sales Booster Button
Oct 03, 2022
#134 - Your Marketing Thesis Part V
Oct 02, 2022
#133 - Your Marketing Thesis Part IV
Oct 01, 2022
#132 - Your Marketing Thesis Part III
Sep 30, 2022
#131 - Your Marketing Thesis Part II
Sep 29, 2022
#130 - Your Marketing Thesis
Sep 28, 2022
#129 - 12X ROI Case Study
Sep 27, 2022
#128 - How to Get the Most Out of a Photoshoot
Sep 26, 2022
#127 - How to Do a URL Redirect
Sep 25, 2022
#126 - The Simple Way to Get Reviews for Your Podcast
Sep 24, 2022
#125 - Ads The Same But Not Performing
Sep 23, 2022
#124 - The Curse of the Jack of All Trades Coach Part II
Sep 22, 2022
#123 - The Curse of the Jack of All Trades Coach
Sep 21, 2022
#122 - How to Get Prospects to Literally Binge Your Content
Sep 20, 2022
#121 - When Size Doesn’t Matter
Sep 19, 2022
#120 - Bulletproof Marketing
Sep 18, 2022
#119 - $30 Watermelon Economics
Sep 17, 2022
#118 - Ad Targeting Secrets
Sep 16, 2022
#117 - Where Your Highest Quality Prospects Hangout
Sep 15, 2022
#116 - The Benefits of Being an “Extremist”
Sep 14, 2022
#115 - 2 High ROI Case Studies
Sep 13, 2022
#114 - Ad Account Restriction Safeguard
Sep 12, 2022
#113 - Leveraging the Law of Propinquity
Sep 11, 2022
#112 - The Perils of Making Your Prospect Think
Sep 10, 2022
#111 - Why You Might Have a Traffic Problem
Sep 09, 2022
#110 - How to Revive a Dead List
Sep 08, 2022
#109 - Advertising Minutiae Madness
Sep 07, 2022
#108 - 42 Conspiracy Theories That’ll Make Your Head Spin
Sep 06, 2022
#107 - Profiting From Unused Capacity
Sep 05, 2022
#106 - How to Scale with Less Work
Sep 04, 2022
#105 - 12 Week vs. 12 Month Programs
Sep 03, 2022
#104 - Unique Mechanism Case Study Part IV
Sep 02, 2022
#103 - Marketing Minutiae Madness
Sep 01, 2022
#102 - Coaching Businesses That Will Fail in the Coming Crash
Aug 31, 2022
#101 - The Daily Content Formula for a Lot More Clients
Aug 30, 2022
#100 - My Most Profitable Lesson After 100 Episodes
Aug 29, 2022
#99 - The #1 Way to Beat Inflation
Aug 28, 2022
#98 - 80/20 Offers
Aug 27, 2022
#97 - How I Have a 100% Success Rate in My Agency
Aug 26, 2022
#96 - Avoid This Expensive Ad Campaign Mistake
Aug 25, 2022
#95 - The Fastest Way to Bring an Ad Campaign Back From the Dead
Aug 24, 2022
#94 - There is Always Help
Aug 23, 2022
#93 - The #1 Way to Increase the Value of Your Offer
Aug 21, 2022
#92 - The 2 Hidden Benefits of a Strong Guarantee
Aug 21, 2022
#91 - The 4 Elements of a Super Successful Coach
Aug 20, 2022
#90 - How to Beat Gurus to the Client
Aug 19, 2022
#89 - 3 Client Success Stories You Can Model
Aug 18, 2022
#88 - A Simple Technique to Strengthen Your Offer Part III
Aug 17, 2022
#87 - The Quickest Way to Boost Funnel Conversions
Aug 16, 2022
#86 - A Simple Technique to Strengthen Your Offer Part II
Aug 15, 2022
#85 - A Simple Technique to Strengthen Your Offer
Aug 14, 2022
#84 - The Simplest Way to Get Better Client Results
Aug 13, 2022
#83 - How to Launch a Profitable Coaching Podcast
Aug 12, 2022
#82 - Niche Avoidance Syndrome
Aug 11, 2022
#81 - How to Create Killer Bonuses Part II
Aug 10, 2022
#80 - Sell Them What They Want, Not What You Know They Need
Aug 09, 2022
#79 - Why You Get Referrals But Your Marketing Campaigns Bomb
Aug 08, 2022
#78 - Unique Mechanism Case Study Part III
Aug 07, 2022
#77 - My Webinar Campaign Failure
Aug 06, 2022
#76 - Instantly Turn an Average Offer into a Strong One
Aug 05, 2022
#75 - Great Example of Using Entertainment in Your Content
Aug 04, 2022
#74 - The Best Time to Ask for a Testimonial
Aug 03, 2022
#73 - How to Get a Torrential Downpour of Referrals
Aug 02, 2022
#72 - Make an Offer So Good Your Market Feels Silly Saying No To (Part III)
Aug 01, 2022
#71 - Make an Offer So Good Your Market Feels Silly Saying No To (Part II)
Jul 30, 2022
#70 - Make an Offer So Good Your Market Feels Silly Saying No To
Jul 30, 2022
#69 - Produce Everywhere
Jul 29, 2022
#68 - More Lessons on Attracting Quality Prospects
Jul 28, 2022
#67 - Remove Copy to Increase Conversions
Jul 27, 2022
#66 - My #1 Most Profitable Marketing Lesson
Jul 26, 2022
#65 - How to Create Killer Bonuses
Jul 25, 2022
#64 - How Not to Lose Thousands on Ads Like My Client
Jul 24, 2022
#63 - Why I’m Buying Silver
Jul 23, 2022
#62 - A Simple Technique for Telling Persuasive Stories
Jul 22, 2022
#61 - Create a Strong Why or They Won’t Buy
Jul 21, 2022
#60 - How to Test an Offer Before You Create It
Jul 20, 2022
#59 - Unique Mechanism Case Study Part II
Jul 19, 2022
#58 - Your Content Philosophy
Jul 18, 2022
#57 - Your Content Ecosystem
Jul 17, 2022
#56 - Your Content Platform Moat
Jul 16, 2022
#55 - The Aussie Hermit’s High Ticket Offer Workshop
Jul 15, 2022
#54 - How to Create Quality Marketing Videos
Jul 14, 2022
#53 - Why I Love Podcasting (But Don’t Recommend It)
Jul 13, 2022
#52 - Unique Mechanism Case Study
Jul 12, 2022
#51 - Ad Anxiety Confession
Jul 11, 2022
#50 - Inside My Facebook Group Launch
Jul 10, 2022
#49 - How to Target High Paying Clients with Facebook Ads
Jul 09, 2022
#48 - The Perils of Marketing without a Mentor
Jul 08, 2022
#47 - The Cold Truth About Cold Traffic Campaigns
Jul 07, 2022
#46 - Markets That Make Selling High-Ticket Virtually Impossible
Jul 06, 2022
#45 - Get Your Emails in the Primary Inbox Every Time
Jul 05, 2022
#44 - The #1 Way to Recession Proof Your Business
Jul 04, 2022
#43 - The 2 Primary Ways to Stand Out in a Market
Jul 03, 2022
#42 - Are You Solving a $5,000 Problem
Jul 02, 2022
#41 - $26k Niche Case Study Part II
Jul 01, 2022
#40 - Are You an Investor or a Speculator
Jun 30, 2022
#39 - How Coaches with Poor Marketing Skills Can Get Lots of Clients
Jun 29, 2022
#38 - How to Ethically Make Income Claims
Jun 28, 2022
#37 - Long vs. Shortsighted Business Owners
Jun 27, 2022
#36 - Eliminating Sales Objections Before They Arise Part II
Jun 26, 2022
#35 - Navigating Facebook Ad Policies that Get Your Account Shutdown
Jun 25, 2022
#34 - Facebook Group Scaling Strategies
Jun 24, 2022
#33 - Eliminating Sales Objections Before They Arise
Jun 23, 2022
#32 - The Hollywood Method to Creating a Winning Marketing Message
Jun 22, 2022
#31 - Avoid These Guru Programs Like the Plague
Jun 21, 2022
#30 - Clarity Converts
Jun 20, 2022
#29 - Why Every Coach Should Write
Jun 19, 2022
#28 - Use These 2 Sentences to Get Consistent Clients
Jun 18, 2022
#27 - 5X Appointments with Content Conversion Events
Jun 17, 2022
#26 - 4 Top YouTube Podcasts to Prepare for the Coming Crash
Jun 16, 2022
#25 - 6-Figure Ad Breakdown
Jun 15, 2022
#24 - Trying to Get Clients by Flashing Your Privates
Jun 15, 2022
#23 - How to Spot Fake Gurus
Jun 14, 2022
#22 - 3 Techniques to Tell Better Stories
Jun 13, 2022
#21 - Low Hanging Fruit Clients
Jun 12, 2022
#20 - Image vs. Video Ads
Jun 11, 2022
#19 - $26k from $200 Ad Spend Case Study
Jun 10, 2022
#18 - The Opportunity Cost of Complex Funnels
Jun 09, 2022
#17 - How to Persuade by “Side-Stepping” Limiting Beliefs Part II
Jun 08, 2022
#16 - Simplifying Your Copy to Boost Response
Jun 07, 2022
#15 - Pancake Marketing
Jun 06, 2022
#14 - A Guarantee vs. a Promise
Jun 05, 2022
#13 - The Most Persuasive Form of Proof
Jun 04, 2022
#12 - How to Persuade by “Side-Stepping” Limiting Beliefs
Jun 03, 2022
#11 - How Coaches Can Survive Inflation & the Coming Collapse
Jun 02, 2022
#10 - The Fallacy of Funnels
May 31, 2022
#9 - How to Get Clients to Write Winning Copy for You for Free
May 29, 2022
#8 - The 3 Dominos to Consistent Clients
May 29, 2022
#7 - The Benefits of Sending 1 Email Every Single Day
May 29, 2022
#6 - The 15 Minute Daily Email Framework
May 29, 2022
#5 - How to Run Profitable Ad Campaigns without Losing Money
May 29, 2022
#4 - My #1 Way to Get Lots of Traffic Instantly
May 29, 2022
#3 - Client Attraction 101
May 29, 2022
#2 - Top 5 Tech Tools to Create a 7-Figure Coaching Business
May 29, 2022
#1 - Welcome to The 15 Minute Client Podcast
May 29, 2022