Listen to a podcast, please open Podcast Republic app. Available on Google Play Store and Apple App Store.
Podcast Overview
In this weekly podcast, Sam shares real, practical insights on small business — from marketing and business development to what’s actually happening on the ground in regional Victoria.
Expect honest conversations, simple strategies, and the occasional reality check to help you move your business forward.
Show notes and resources are available with each episode via the Sam Hicks website.
About Sam
Sam Hicks is a small business advisor specialising in business development, marketing, and photography.
Based in North East Victoria, she’s been running businesses since she was 18 and works closely with small business owners to simplify, focus, and grow.
Her approach is grounded in real-world experience — both in business and through active involvement in community and regional initiatives.
Work With Sam
If you’re ready to take your business to the next level, you can work with Sam through:
You can also sign up for the 5-Minute Business Boost monthly newsletter via the website.
| Episode | Date |
|---|---|
|
Why buying local helps your business (Business Development &Marketing)
|
Jun 03, 2026 |
|
The art of selling: monetising your creativity online ( Business Development &Marketing )
|
May 27, 2026 |
|
From search to success: 5 things every small business needs to know about online visibility (Marketing )
|
May 20, 2026 |
|
Artful Engagement: social media & brand building for creatives ( Marketing )
|
May 13, 2026 |
|
Sticking to your knitting: why your point of difference matters (Marketing)
|
May 05, 2026 |
|
Websites – SEO and GEO explained simply ( Marketing )
|
Apr 29, 2026 |
|
10 questions your AI should ask before writing your next Facebook post ( Marketing )
|
Apr 22, 2026 |
|
Death by subscription: how small businesses can stop the slow bleed ( Business Development )
|
Apr 15, 2026 |
|
Framing your art: photography, video and the bit most people get wrong ( Business Development & Marketing )
|
Apr 08, 2026 |
|
Community-Led Recovery: what it really means after the Longwood Fires ( Community & NFP Development )
|
Mar 31, 2026 |
|
Why I had a break and yes I’m back for 2026!
|
Mar 24, 2026 |
|
Guest Series - Jon Inch - Director - Mansfield Debt Recovery
|
Dec 16, 2025 |
|
The secret sauce behind a great value proposition
|
Dec 02, 2025 |
|
Omnichannel made simple: how small businesses can show up everywhere - without burning out (Marketing)
|
Nov 25, 2025 |
|
Guest Series - Lars Klint - Principle Developer Advocate, author, trainer, MVP, YT creator & so much more.. (Business Development)
|
Nov 18, 2025 |
|
Setbacks to comebacks: how to turn failure into success. ( Business Development )
|
Nov 11, 2025 |
|
Digital Marketing Etiquette for Small Businesses – Pt 2: Social Media (Business Development & Marketing)
|
Nov 04, 2025 |
|
Help Sam – I Think I’m Agency Ready (Business Development & Marketing)
|
Oct 28, 2025 |
|
Digital Marketing Etiquette for Small Businesses – Part 1: Websites (Business Development & Marketing)
|
Oct 21, 2025 |
|
Guest Series - Lynda McAlary-Smith - Victorian Small Business Commissioner. ( Advocacy )
|
Oct 14, 2025 |
|
Clarkson’s farm: small business lessons from the unlikeliest of farmers ( Business Development & Marketing )
|
Oct 07, 2025 |
|
Staying true: Tyler, the Creator’s world tour through the eyes of family and small business ( Business Development & Marketing )
|
Oct 01, 2025 |
|
Choosing the right CRM for your small business -without breaking the bank. ( Business Development )
|
Sep 24, 2025 |
|
Conversions in Digital Marketing: Turning browsers into buyers ( Business Development & Marketing )
|
Sep 17, 2025 |
|
Guest series – Trevor (Trev) Renison and The Great Barrow Push (Business Development & Advocacy )
|
Sep 10, 2025 |
|
Guest Series - Stacey Higgins - Insurance Essentials: 3 tips every Small Business needs to know. (Business Development)
|
Sep 03, 2025 |
|
The Art of selling by not selling: lessons from the R.M.Williams Father’s Day campaign (Business Development & Marketing)
|
Aug 27, 2025 |
|
Unlikely Partners: What small businesses can learn from Martha Stewart & Snoop Dogg ( Business Development and Marketing )
|
Aug 20, 2025 |
|
Challenges facing Small Businesses in Regional Victoria
|
Aug 13, 2025 |
|
When it’s time to leave: a practical guide to exit planning for Sm Business owners ( Business Development )
|
Aug 06, 2025 |
|
Ozzy Osbourne: Legendary lessons in personal branding and innovation (Business Development & Marketing)
|
Jul 30, 2025 |
|
What problem do you solve? The critical question for every small business. (Business Development & Marketing)
|
Jul 23, 2025 |
|
How to use your website to boost book sales on Amazon KDP, pt 2 (Business Development & Marketing)
|
Jul 16, 2025 |
|
How to publish your book with Amazon KDP - a guide - Pt1 (Business Development & Marketing)
|
Jul 09, 2025 |
|
Your first Facebook Brand Awareness Campaign, part 2 (Business Development & Marketing)
|
Jul 02, 2025 |
|
Your first Facebook ad campaign ( Pt 1 ) - a step-by-step guide (Business Development & Marketing)
|
Jun 25, 2025 |
|
Social media schedulers for small business owners ( Business Development & Marketing )
|
Jun 18, 2025 |
|
Ahead of the curve: future-proofing your marketing for Google’s Ai ( Marketing )
|
Jun 11, 2025 |
|
What is Dropshipping and is it for you? (Business Development)
|
Jun 04, 2025 |
|
Guest Series - Profit Acceleration Secrets – Ep 3 of 3 with Phil East (Business Development & Marketing)
|
May 28, 2025 |
|
The fire levy, drought & regional farmers: a personal and policy perspective (Business Development)
|
May 21, 2025 |
|
Guest Series - 2025 Victorian Law Week with Katie Lockey Principal Solicitor - Mal Ryan and Glen.
|
May 14, 2025 |
|
What kind of marketing plan works for you? (Even if it’s on a napkin) ( Marketing )
|
May 07, 2025 |
|
Guest Series - Profit Acceleration Secrets – Sales Optimization & Client Retention- Eps 2/3 with Phil East.
|
Apr 30, 2025 |
|
Celebrating 100 Podcast Episodes: a somewhat unscripted/ scripted conversation with Sam Hicks
|
Apr 23, 2025 |
|
Celebrating milestones online. ( Marketing & Business Development )
|
Apr 16, 2025 |
|
Guest Series - Phil East is back - 4 Smart Ways to Boost Profit Without Spending More on Marketing (1of3)
|
Apr 09, 2025 |
|
What’s the difference between a business case and a business plan? ( Business Development and Marketing )
|
Apr 01, 2025 |
|
You are your brand: how your everyday actions define your business ( Business Development & Marketing )
|
Mar 25, 2025 |
|
What happens to your social media and devices when you die? (Business Development)
|
Mar 18, 2025 |
|
Choosing the right note-taking app for your Business and or organisation (NFPs) ( Business Development )
|
Mar 11, 2025 |
|
Non-disclosure agreements (NDA’s) for small businesses. What you need to know ( Business Development )
|
Mar 04, 2025 |
|
linktr.ee - a bio app - Product review ( Business Development & Marketing )
|
Feb 25, 2025 |
|
Guest series - with Phil East - Profit, cash flow & survival: small business finance fundamentals ( Business Development )
|
Feb 18, 2025 |
|
Social Media in 2025: Insights from the experts & take homes for Small Businesses (Marketing)
|
Feb 11, 2025 |
|
Thriving through tough times: retail & hospitality ( Business Development & Marketing )
|
Feb 04, 2025 |
|
What are AI agents? And how can they benefit your business?
|
Jan 28, 2025 |
|
Protect your business: a mini guide to cybercrime prevention (Business Development)
|
Jan 21, 2025 |
|
Trailer
|
Dec 24, 2024 |
|
Managing Underperformance or bad behaviours in the workplace with Jess and Leonie from Sage HR ( Mini-Series 3/3)
|
Dec 10, 2024 |
|
Building a performance culture with Jess and Leonie from Sage HR ( Mini-Series 2/3)
|
Dec 03, 2024 |
|
Creating a strong company culture with Jess and Leonie from Sage HR ( Mini - Series 1/3)
|
Nov 26, 2024 |
|
Top five tips for running successful community events in North East Victoria ( NFP's and Community Development )
|
Nov 19, 2024 |
|
Guest Series - lets chat to Saskia Van Bever ( Business Development & NFP's )
|
Nov 12, 2024 |
|
Guest Series - Andrew Hosken from State Revenue Office - The short stay levy and what it means for small businesses in rural areas (Business Development)
|
Nov 05, 2024 |
|
Words that work: 5 benefits of copywriting courses for small businesses ( Business Development & Marketing )
|
Oct 29, 2024 |
|
Tradies listen up my top 5 tips on being seen online. ( Marketing )
|
Oct 22, 2024 |
|
Top 5 questions small business owners ask me as an advisor ( Business Development )
|
Oct 15, 2024 |
|
The Importance of PR: 10 Practical tips for small business success ( Business Development & Marketing)
|
Oct 08, 2024 |
|
Guest Series - lets chat to Michele Gierck ( Business Development )
|
Oct 02, 2024 |
|
Booth Brilliance: Setting up for trade show success" Pt 2 ( Business Development )
|
Sep 25, 2024 |
|
Booth brilliance: setting up for trade show success Pt 1 ( Business Development )
|
Sep 18, 2024 |
|
Snap to success: 5 essential tips for entering your first photo at an agricultural show ( Photography )
|
Sep 11, 2024 |
|
Tune in to success: how local radio can boost your small business ( Business Development & Marketing )
|
Sep 04, 2024 |
|
4 book reviews - by Godin, Langdon, Hartnett and Ansett & their key takeaways. ( Business Development & Marketing)
|
Aug 28, 2024 |
|
Importance of quoting ( Business Development )
|
Aug 21, 2024 |
|
How to pick winners using AI? ( Marketing )
|
Aug 14, 2024 |
|
Are you team mustard or team ketchup? ( Marketing )
|
Aug 07, 2024 |
|
FAQs: the game-changer every small business needs & 5 reasons why ( Marketing )
|
Jul 31, 2024 |
|
Guest Series - Lets chat with Tamara Simon (Business Development )
|
Jul 24, 2024 |
|
Get wrapped - Top 5 tips for effective vehicle signage ( Business Development & Marketing )
|
Jul 17, 2024 |
|
Sharing your story online 5 points to consider. ( Business Development & Marketing )
|
Jul 10, 2024 |
|
Guest Series - lets chat with Marian Rennie - Artist ( Business Development in the Arts )
|
Jul 03, 2024 |
|
Small town boom: how regional Victorian businesses can capitalize on big events in their regional areas Pt.1
|
Jun 26, 2024 |
|
Grant Success for small and medium businesses – 5 top tips ( Business Development )
|
Jun 19, 2024 |
|
Grant Success for Not-for-Profits: Unlocking Funding Opportunities – 5 top tips (NFP & Community Development )
|
Jun 12, 2024 |
|
From crackling lines to starlight's embrace - PT 2 A poem written with AI (Business Development )
|
Jun 05, 2024 |
|
From crackling lines to starlight's embrace - a personal journey in connectivity Pt 1 (Business Development )
|
May 29, 2024 |
|
Guest Series - Rohan Webb ( Business Development and a new business journey )
|
May 22, 2024 |
|
That first 12 months in small business pt two (Business Development & Marketing)
|
May 08, 2024 |
|
That first 12 months in small business Pt one (Business Development & Marketing)
|
May 01, 2024 |
|
Don't box yourself in - the power of packaging for small businesses (Business Development & Marketing)
|
Mar 20, 2024 |
|
Guest series - lets chat to Jenn Donovan ( Business Development & Marketing )
|
Mar 12, 2024 |
|
Guest Series - Jay Cooper ( Business Development and Start ups )
|
Mar 05, 2024 |
|
Guest Series - Lets chat to Jo Anne Kasch ( Business Development & Marketing )
|
Feb 27, 2024 |
|
Small Businesses, Big Hearts! – the power of community sponsorship (for community groups & events ) Part 2 (NFP’s)
|
Feb 20, 2024 |
|
Small Businesses, Big Hearts! – the power of community sponsorship part 1 ( Marketing )
|
Feb 13, 2024 |
|
Guest Series - lets chat with Megan Buntine ( Not For Profits )
|
Feb 06, 2024 |
|
Click Craft: 10 tips for building brilliant websites ( Marketing )
|
Jan 30, 2024 |
|
Stepping outside my comfort zone with opera (Personal/ Business owner Development )
|
Jan 23, 2024 |
|
Guest series - lets chat with Leonie Becker ( Business Development )
|
Jan 16, 2024 |
|
Victorian Associations in Action: my top 10 tips for running a committee-based organisation. (Community Development )
|
Nov 30, 2023 |
|
8 great reasons to list your small biz on GMB ( Business Development & Marketing )
|
Nov 21, 2023 |
|
Is it time for a small business advisor? ( Business Development )
|
Nov 14, 2023 |
|
What 10 things make a small business successful?
|
Nov 08, 2023 |
|
Buy Local Campaigns
|
Nov 01, 2023 |
|
Persona power unleashed: unlocking small business success pt 2
|
Oct 24, 2023 |
|
Persona power unleashed: unlocking small business success ( pt1)
|
Oct 17, 2023 |
|
How to make your content go VIRAL! ( Marketing )
|
Oct 10, 2023 |
|
Navigating social media trends for Small Business Growth (Marketing)
|
Oct 05, 2023 |
|
So you want a website? (Biz Development & marketing )
|
Sep 21, 2023 |
|
Referrals for B2B (Biz Development & marketing )
|
Sep 13, 2023 |
|
What the Pixel and getting the best out of your iPhone ( photography )
|
Sep 06, 2023 |
|
Attending Local Markets ( Marketing )
|
Aug 30, 2023 |
|
Is it hard running a small business? ( Biz Development )
|
Aug 23, 2023 |
|
In the Pink: Lessons for Small Business from Barbie ( Marketing )
|
Aug 16, 2023 |
|
Its tax time - 3 reasons why it's important for small businesses to use a bookkeeping app ( Biz Development )
|
Aug 09, 2023 |
|
How to use Invoices and Email Signatures to boost your small business marketing. ( Marketing )
|
Aug 02, 2023 |
|
Unleashing the Power of Branding: Essential Strategies for Small Businesses ( Marketing )
|
Jul 26, 2023 |
|
Boosting Your Small Business Branding: Key Aspects for Success ( Marketing )
|
Jul 19, 2023 |
|
Scaling up ( Biz Development )
|
Jul 12, 2023 |
|
The impact on small businesses of a disaster whether it’s natural or unnatural.
|
Jul 05, 2023 |
|
Google Trends - a small business tool ( Marketing )
|
Jun 28, 2023 |
|
From Idea to Execution: Tips for Successful Product Development ( Biz Development )
|
Jun 21, 2023 |
|
Community projects and volunteerism – it’s like a giant jigsaw ( NFP )
|
Jan 15, 2023 |
|
Online tools for 2023 ( Marketing )
|
Jan 10, 2023 |
|
Useful websites for small businesses ( Biz Development )
|
Jan 08, 2023 |
|
Ai for 2023 - 2024
|
Jan 06, 2023 |
|
What in simple terms is Chat GPT?
|
Dec 12, 2022 |
|
Don't judge a book by the cover - personal business story
|
Nov 11, 2022 |
|
What the Web 4.0?
|
Sep 29, 2022 |
|
Top 20 essential items for running a small business pt 2
|
Sep 22, 2022 |
|
Top 20 essential items for running a small business pt 1
|
Sep 20, 2022 |
|
Digital Marketing ( Marketing )
|
Sep 18, 2022 |
|
The Customer Journey pt 2 ( Marketing )
|
Sep 13, 2022 |
|
The Customer Journey (pt1) ( Marketing )
|
Sep 13, 2022 |
|
Testimonials ( Marketing )
|
Aug 28, 2022 |
|
What makes for great small business marketing? ( Marketing )
|
Aug 23, 2022 |
|
Benefits of Networking ( Marketing )
|
Aug 23, 2022 |
|
Having great images ( Photography )
|
Aug 04, 2022 |
|
Small Business Karma ( Biz Development )
|
Jul 28, 2022 |
|
Mentoring - a personal story and the Digital Solutions Program
|
Jul 28, 2022 |
|
Benefits of collaboration in business
|
Jul 15, 2022 |
|
Entering Business Awards and my top 11 tips ( Biz Development & Marketing )
|
Jul 12, 2022 |
|
Benefits of being a member of your local business group ( Biz Development )
|
Jun 17, 2022 |