Listen to a podcast, please open Podcast Republic app. Available on Google Play Store and Apple App Store.
Behind the Strategy with Kristina Stubblefield is the podcast for service-based business owners who are overwhelmed by everything they could be doing and just need someone to help them figure out what actually matters.
Every episode covers one real thing: how to set up your Google Business Profile so people can actually find you, how to write a homepage that makes visitors stay, how to build a follow-up system that does not fall apart when you get busy. Not trends, not theory. The actual stuff that helps your business move forward.
Kristina Stubblefield is a business strategist, tech educator, and co-owner of So In Media Group. She has spent over 20 years working with service-based small businesses across industries including home services, healthcare, real estate, wedding and event professionals, and beyond. She is known for taking the parts of running a business that feel overwhelming and making them feel completely manageable.
This show is a behind-the-scenes look at what Kristina tells her clients every day. The strategy, the systems, the straight talk.
Get found. Get clients. Keep them.
New episodes weekly. Subscribe so you never miss one.
Want to talk through your own situation? Book a free 15-minute call at kristinastubblefield.com/start-the-conversation. No pressure, just a conversation.
| Episode | Date |
|---|---|
|
Revisiting: Loyal Customers: Your Secret to Business Growth
|
Jul 27, 2026 |
|
Revisiting: Stop Losing Leads: Why Every Small Business Needs a CRM
|
Jul 20, 2026 |
|
Revisiting: How to Improve Your Website Using AI (Without Rebuilding It)
|
Jul 13, 2026 |
|
Revisiting: Unlock the Potential of Your Google Business Profile
|
Jul 06, 2026 |
|
Revisiting: How to Stay Human While Using AI in Your Business
|
Jun 29, 2026 |
|
Revisiting: What Happens When You Show Up for Your Marketing Every Week?
|
Jun 22, 2026 |
|
Revisiting: What Your Website Should Be Doing (But Probably Isn’t)
|
Jun 15, 2026 |
|
Revisiting: Marketing Without a Plan? Here's Why You Need a Strategy Now
|
Jun 08, 2026 |
|
Revisiting: Why Your Marketing Isn’t Working (And What to Do About It)
|
Jun 01, 2026 |
|
How to Get Your Business Found in AI (Simple Steps That Actually Work)
|
May 25, 2026 |
|
If AI Doesn’t Understand Your Business, You Won’t Show Up
|
May 18, 2026 |
|
Why Your Business Isn’t Showing Up in AI (And What’s Missing)
|
May 11, 2026 |
|
How Customers Are Using AI to Find Businesses (You Don’t Even Realize It Yet)
|
May 04, 2026 |
|
How to Improve Your Website Using AI (Without Rebuilding It)
|
Apr 27, 2026 |
|
How to Use AI to Review Your Website Like a Customer
|
Apr 20, 2026 |
|
What Your Website Should Be Doing (But Probably Isn’t)
|
Apr 13, 2026 |
|
Is Your Website Actually Working for Your Business?
|
Apr 06, 2026 |
|
How Small Businesses Are Using Custom GPTs to Save Time and Stay Visible
|
Mar 30, 2026 |
|
Imagine Having an AI Assistant That Knows Your Business
|
Mar 23, 2026 |
|
What It Looks Like to Have AI Help With Your Content Every Week
|
Mar 16, 2026 |
|
How I Actually Use AI Tools to Save Time in My Business
|
Mar 09, 2026 |
|
Stop Using AI for Everything, Give It One Job Instead
|
Mar 02, 2026 |
|
Confusing Website? Use AI to Clarify Your Message and Attract More Clients
|
Feb 23, 2026 |
|
Still Not Getting Calls? Use AI to Stay Consistent with Your Content
|
Feb 16, 2026 |
|
Losing Leads? Use AI to Follow Up Automatically (Without Sounding Pushy)
|
Feb 09, 2026 |
|
Not Getting Clients? Use AI to Fix What’s Missing in Your Online Presence
|
Feb 02, 2026 |
|
AI + Authenticity: How to Keep Your Voice While Scaling in 2026
|
Jan 26, 2026 |
|
Stop Overthinking Everything: Let AI Help You Make Decisions Faster
|
Jan 19, 2026 |
|
Why You’re Inconsistent and How to Fix It With AI
|
Jan 12, 2026 |
|
How to Use AI to Actually Show Up Consistently in 2026
|
Jan 05, 2026 |
|
How to Show Up Smarter and More Consistently
|
Dec 29, 2025 |
|
How to Make AI a Daily Habit in Your Business
|
Dec 22, 2025 |
|
The Secret to Using AI in Your Business: Start With You
|
Dec 15, 2025 |
|
The AI Gap Is Growing: What Successful Small Businesses Know (and Others Don’t)
|
Dec 08, 2025 |
|
How to Stay Human While Using AI in Your Business
|
Dec 01, 2025 |
|
Use AI to Answer Clients Faster (Without Sounding Like a Robot)
|
Nov 24, 2025 |
|
Create 3X Faster with These Marketing Prompts
|
Nov 17, 2025 |
|
5 AI Prompts Every Small Business Owner Should Use
|
Nov 10, 2025 |
|
AI Prompts Explained: How to Write Prompts That Actually Work
|
Nov 03, 2025 |
|
How to Use ChatGPT to Get and Use Customer Reviews
|
Oct 27, 2025 |
|
Watch Me Turn That Blog Post Into 5 Days of Social Content with ChatGPT
|
Oct 20, 2025 |
|
Watch Me Use ChatGPT to Write a Blog Post That Sounds Like Me
|
Oct 13, 2025 |
|
Watch Me Use AI to Show Up on Google (Step-by-Step)
|
Oct 06, 2025 |
|
Use ChatGPT to Turn FAQs into Content Your Audience Actually Reads
|
Sep 29, 2025 |
|
Write Your About Page Quickly with ChatGPT
|
Sep 22, 2025 |
|
Create Reel Scripts with ChatGPT (Even If You Hate Being On Camera)
|
Sep 15, 2025 |
|
Write 5 Instagram Captions in 10 Minutes with ChatGPT (Here’s My Prompt)
|
Sep 08, 2025 |
|
Plan a Month of Content in One Hour with ChatGPT (Without Guessing What to Post)
|
Sep 01, 2025 |
|
My Complete ChatGPT Blogging Workflow (Start to Finish in Under 1 Hour)
|
Aug 25, 2025 |
|
Turn 1 Blog Into 10 Posts with ChatGPT (Fast Repurposing System)
|
Aug 18, 2025 |
|
Write a Blog Post with ChatGPT in Under 10 Minutes (Step-by-Step)
|
Aug 11, 2025 |
|
Get Blog Ideas Instantly with ChatGPT (No More Blank Page!)
|
Aug 04, 2025 |
|
How to Use ChatGPT to Attract Your Ideal Clients
|
Jul 28, 2025 |
|
Make ChatGPT Sound Like You With This One Setup Tip
|
Jul 21, 2025 |
|
Train ChatGPT with What Sets You Apart (So Your Content Stands Out)
|
Jul 14, 2025 |
|
What ChatGPT Needs to Know About Your Business
|
Jul 07, 2025 |
|
What AI Can Do for Your Business | Introducing AI Simplified
|
Jul 02, 2025 |
|
How I Use AI to Stay Consistent When I Have No Time
|
Jun 30, 2025 |
|
Train ChatGPT to Sound Like You and Use It Everywhere
|
Jun 23, 2025 |
|
Want Better AI Content? You Have to Lead First
|
Jun 16, 2025 |
|
The ChatGPT Process That Changed How I Create Content
|
Jun 09, 2025 |
|
From Meh to Magnetic: Fixing Your ChatGPT Content
|
Jun 02, 2025 |
|
Easy AI Wins That Save Me 5+ Hours Every Week
|
May 26, 2025 |
|
How I Use ChatGPT to Never Run Out of Content Ideas
|
May 19, 2025 |
|
ChatGPT vs. Blank Page: I Finally Know Where to Start
|
May 12, 2025 |
|
Why Small Businesses Can’t Afford to Ignore AI
|
May 05, 2025 |
|
Stop Overthinking Your Emails: Let ChatGPT Help You Write Engaging Content Faster
|
Apr 28, 2025 |
|
How to Create Calls-to-Action That Actually Convert
|
Apr 21, 2025 |
|
Turn ChatGPT Content Into a Lead Magnet That Builds Your Email List
|
Apr 14, 2025 |
|
More Views, More Clicks: Optimize Your AI Content for Maximum Reach
|
Apr 07, 2025 |
|
How to Repurpose One Blog Post Into 10 Pieces of Content Using ChatGPT
|
Mar 31, 2025 |
|
How to Use ChatGPT to Write a Blog Post in Under 10 Minutes
|
Mar 24, 2025 |
|
How to Make ChatGPT Sound More Like You
|
Mar 17, 2025 |
|
The BIGGEST Mistakes People Make When Using ChatGPT for Content
|
Mar 10, 2025 |
|
How to Generate Content Ideas for Any Industry Using ChatGPT
|
Mar 03, 2025 |
|
What Happens When You Show Up for Your Marketing Every Week?
|
Feb 24, 2025 |
|
How AI Can Simplify Your Marketing and Save You Hours Each Week
|
Feb 17, 2025 |
|
What’s Really Stopping Your Marketing from Working (Hint: It’s Not What You Think)
|
Feb 10, 2025 |
|
Why You’re Struggling to Stay Consistent with Marketing (And How to Change It)
|
Feb 03, 2025 |
|
Why Your Online Presence Matters More Than Ever in 2025
|
Jan 27, 2025 |
|
How to Use ChatGPT to Create Better Content Faster
|
Jan 20, 2025 |
|
5 Mistakes That Are Hurting Your Business Online
|
Jan 13, 2025 |
|
The 2025 Visibility Formula: How to Finally Get Noticed Online
|
Jan 06, 2025 |
|
Loyal Customers: Your Secret to Business Growth
|
Dec 30, 2024 |
|
Unlocking the Power of Email Sequences: A Step-by-Step Guide
|
Dec 23, 2024 |
|
Mastering CTAs: The Secret to Turning Clicks Into Conversions
|
Dec 16, 2024 |
|
The Anatomy of a High-Converting Landing Page
|
Dec 09, 2024 |
|
Expand Your Reach: Diversify Your Advertising Strategy with New Platforms
|
Dec 02, 2024 |
|
PPC 101: Simple Steps to Grow Your Business with Pay-Per-Click
|
Nov 25, 2024 |
|
Maximize Your Reach on Instagram: The Simple Guide to Boosts and Ads
|
Nov 18, 2024 |
|
Boosted Posts vs. Facebook Ads: Maximize Your Budget for Real Results
|
Nov 11, 2024 |
|
Organic Posts vs. Social Media Ads: Which Strategy Boosts Your Business?
|
Nov 04, 2024 |
|
Marketing Without a Plan? Here's Why You Need a Strategy Now
|
Oct 28, 2024 |
|
The Hidden Cost of an Outdated Website
|
Oct 21, 2024 |
|
Unlock the Potential of Your Google Business Profile
|
Oct 14, 2024 |
|
Single-Channel Marketing is Failing You – Build a Smarter Multi-Channel Strategy!
|
Oct 07, 2024 |
|
The Power of AI Voice for Small Businesses
|
Sep 30, 2024 |
|
Simplified Content Creation: How AI Tools Can Save You Time and Elevate Your Brand
|
Sep 23, 2024 |
|
Mastering Audio Content: Essential Tools to Elevate Your Brand
|
Sep 16, 2024 |
|
Best Video Creation Tools to Elevate Your Business: For Beginners and Experts
|
Sep 09, 2024 |
|
Stop Losing Leads: Why Every Small Business Needs a CRM
|
Sep 02, 2024 |
|
Upgrade Your Marketing Plan: The AI Advantage
|
Aug 26, 2024 |
|
How to Talk to AI: Tips for Getting the Most Out of ChatGPT
|
Aug 19, 2024 |
|
AI for Your Business: Where to Start and How to Integrate It
|
Aug 12, 2024 |
|
Why You Shouldn't Fear AI: Unlocking Its Potential for Your Business
|
Aug 05, 2024 |
|
Transform Clicks into Leads: How to Use CTAs to Increase Website Engagement and Sales
|
Jul 29, 2024 |
|
5 Essential Videos You Must Have on Your Website
|
Jul 22, 2024 |
|
How to Optimize Your Website's Homepage for Maximum Impact
|
Jul 15, 2024 |
|
5 Key Website Elements for Success: Social Proof, SEO, Navigation and More
|
Jul 08, 2024 |
|
Building a Strong Digital Foundation: Essential Website Tips
|
Jul 01, 2024 |
|
AI-Powered Content Strategies: Save Time and Boost Engagement
|
Jun 24, 2024 |
|
Simplify Your Social Media with Scheduling Tools
|
Jun 17, 2024 |
|
CRM Software vs. All-in-One Tools: What Does Your Small Business Really Need?
|
Jun 10, 2024 |
|
Summer Freedom: How Tech Tools Help Small Business Owners
|
Jun 03, 2024 |
|
Celebrating 200 Episodes: Strategies, Successes, and Small Business Growth
|
May 27, 2024 |
|
Beyond Big Numbers: Rethinking What Matters on Social Media
|
May 20, 2024 |
|
The Power of Story: Using Storytelling to Connect with Your Audience
|
May 13, 2024 |
|
Unlocking Success: The Power of a Strategic Marketing Plan
|
May 06, 2024 |
|
From Time-Consumed to Time-Saved: How Online Scheduling Can Transform Your Business
|
Apr 29, 2024 |
|
ADHD as a Superpower: Insights with Tracy Otsuka
|
Apr 22, 2024 |
|
Simplify Your Tech Stack: Save Time, Effort, and Money
|
Apr 15, 2024 |
|
TikTok Tips from a Pro: Small Business Strategies Revealed
|
Apr 08, 2024 |
|
From TikTok to Google: Understanding Your Social Strategy
|
Apr 01, 2024 |
|
Crafting Connections: How Video Transforms Business Stories
|
Mar 25, 2024 |
|
Diversify & Thrive: Overcoming the Fear of Social Media Blackout
|
Mar 18, 2024 |
|
Piecing Together Success: Thinking about your Client Experience.
|
Mar 11, 2024 |
|
Who Owns Your Website? It should be you!
|
Mar 04, 2024 |
|
Managing Email Overload: Make your Inbox Work for You
|
Feb 26, 2024 |
|
The Most Important Thing You Can Do for Your Business, and It's Free
|
Feb 19, 2024 |
|
Building a Strong Digital Foundation: Why Your Website Matters
|
Feb 12, 2024 |
|
Understanding Online Presence, What Every Business Needs to Know in 2024
|
Feb 05, 2024 |
|
5 (Fixable) Mistakes Business’ Make with Their Online Presence
|
Jan 29, 2024 |
|
Defining Your Consistency: Creating a Plan that Works for You
|
Jan 22, 2024 |
|
AI Interviews Me All About Online Presence
|
Jan 15, 2024 |
|
Is Fear Holding You Back? Embracing Technology for Your Business
|
Jan 08, 2024 |
|
A Fresh Start: Your Business's Online Presence in 2024
|
Jan 01, 2024 |
|
Taking Time to Reflect: Unwrapping the Lessons of 2023
|
Dec 26, 2023 |
|
Mastering Mindset and Overcoming Procrastination with Dr. Christine Li
|
Dec 18, 2023 |
|
Kickstart Your Business in 2024 with the January Jumpstart Challenge
|
Dec 11, 2023 |
|
New Year, Reintroduce You in 2024
|
Dec 04, 2023 |
|
Efficiency Unlocked: 5 Business Systems to Save Time, Money, and Effort
|
Nov 27, 2023 |
|
Content Creation Made Easy: Turn One Piece of Content into Five
|
Nov 20, 2023 |
|
Preparing Your Business for 2024: 4 Things to Do To Prep for 2024
|
Nov 13, 2023 |
|
The Power of Blogging: Why Your Business Needs a Blog
|
Nov 06, 2023 |
|
Online Presence Unwrapped Essentials Explained Training Replay
|
Nov 02, 2023 |
|
The Crucial Role of Your Website: Building an Impressive Online Presence
|
Oct 30, 2023 |
|
Online Reputation: The Make-or-Break Factor for Your Business Success
|
Oct 23, 2023 |
|
SEO Demystified: Enhance Your Business's Online Presence
|
Oct 16, 2023 |
|
The Power Of Social Media: Shaping Your Online Presence
|
Oct 09, 2023 |
|
Building Trust and Authority: How YouTube Can Elevate Your Brand's Online Presence
|
Oct 02, 2023 |
|
Building Your Online Presence: Unveiling the Google Strategy
|
Sep 25, 2023 |
|
The Power of Messy Action: Marketing Professionals Share their Insights
|
Sep 18, 2023 |
|
Unpacking the 30 Reels in 30 Days Challenge: Lessons Learned and Valuable Insights
|
Sep 11, 2023 |
|
Unlocking the Power of AI: Exploring ChatGPT's Potential for Wedding Businesses
|
Sep 04, 2023 |
|
Bridging the Gap: Mastering Vendor-Client Dynamics
|
Aug 28, 2023 |
|
Unveiling the Wedding Planning Insights of Brittany Murphy - Part 3
|
Aug 21, 2023 |
|
Unveiling the Wedding Planning Insights of Brittany Murphy - Part 2
|
Aug 14, 2023 |
|
Unveiling the Wedding Planning Insights of Brittany Murphy - Part 1
|
Aug 07, 2023 |
|
Navigating the Online Maze: Finding Trustworthy Classes
|
Jul 31, 2023 |
|
Resonating with Your Audience: Crafting Content that Connects
|
Jul 24, 2023 |
|
Building a Strong Wedding Vendor Business from Day One
|
Jul 17, 2023 |
|
Discover How Attending Industry Conferences Can Supercharge Your Wedding Business
|
Jul 10, 2023 |
|
The Importance of Self-Care for Wedding Professionals
|
Jul 03, 2023 |
|
Leveraging YouTube for Wedding Vendor Marketing
|
Jun 26, 2023 |
|
Building Lasting Connections: Vendor Relationship Marketing in the Wedding Industry
|
Jun 19, 2023 |
|
Wedding Show Revelations: Cracking the Code to Connect with Engaged Couples
|
Jun 12, 2023 |
|
Short Form Video Revolution: Tools and Resources
|
Jun 05, 2023 |
|
Setting Goals For Success In The Wedding Industry
|
May 29, 2023 |
|
Unleashing the Power of Technology in Your Wedding Business
|
May 22, 2023 |
|
Why Blogging is Essential for Your Wedding Business
|
May 15, 2023 |
|
Importance of Building a Team for Business Growth
|
May 08, 2023 |
|
Leveling Up Your Wedding Business with a Business Coach
|
May 01, 2023 |
|
Importance of Diversifying Your Online Presence
|
Apr 24, 2023 |
|
Benefits of Joining the Association of Bridal Consultants (ABC) for Wedding Professionals
|
Apr 17, 2023 |
|
Enhancing Your Online Presence In Less Time With ChatGPT
|
Apr 10, 2023 |
|
Maximizing Your Content: Repurposing Strategies for Multiple Social Media Platforms
|
Apr 03, 2023 |
|
AI for Business: A Beginner's Guide to Unlocking its Potential
|
Mar 27, 2023 |
|
Social Booster: Maximizing Social Media Engagement
|
Mar 20, 2023 |
|
Overcoming Procrastination and Adapting to Changes in the Wedding Industry
|
Mar 13, 2023 |
|
Essential Ingredients for an Effective Website
|
Mar 06, 2023 |
|
Repurposing Content to Increase Your Online Presence
|
Feb 27, 2023 |
|
Up Your Google Game and Get Found by Potential Clients
|
Feb 20, 2023 |
|
The Power of Consistency and Processes in Business
|
Feb 13, 2023 |
|
Leverage Your Knowledge and Experience to Create Consistent Content
|
Feb 06, 2023 |
|
Navigating the juggling act of inquiries, leads and booked events
|
Jan 30, 2023 |
|
Securing Your Business: Usernames, Passwords & More!
|
Jan 24, 2023 |
|
The Convenience of Automation: Scheduling Appointments Online
|
Jan 16, 2023 |
|
Video Testimonials are GOLD!
|
Jan 09, 2023 |
|
The Key to Booking More Events? Follow Up with your Leads!
|
Jan 02, 2023 |
|
Consistency Wins! How to Become a Magnet to Attract Business
|
Dec 26, 2022 |
|
The Time Is Now to Get a Pulse on Your Business
|
Dec 19, 2022 |
|
Reviewing and Reflecting To Celebrate Your Accomplishments & Your Potential
|
Dec 12, 2022 |
|
Actionable Steps for The Best Laid Plans
|
Dec 05, 2022 |
|
“If You Aim For Nothing, You’ll Hit It Every Time!” The Importance of Goal Setting
|
Nov 28, 2022 |
|
Mindset & Motivation: Remember - If You Have Haters, You Must Be Doing Something Right!
|
Nov 21, 2022 |
|
How To Strengthen Your Social Media Presence
|
Nov 14, 2022 |
|
Adapt & Evolve Your Wedding Business or Be Left Out: PART 3
|
Nov 11, 2022 |
|
Adapt & Evolve Your Wedding Business or Be Left Out: PART 2
|
Nov 09, 2022 |
|
Adapt & Evolve Your Wedding Business or Be Left Out: PART 1
|
Nov 07, 2022 |
|
Creating boundaries and leveling up with Master Wedding Planner™ Monica Richard
|
Oct 31, 2022 |
|
Why You Need a Marketing Plan (No Matter Your Budget)
|
Oct 24, 2022 |
|
The Hidden Dangers of Working Out of Your Email Inbox
|
Oct 17, 2022 |
|
Let Your Updated Website Work For You
|
Oct 10, 2022 |
|
The Power of Email Marketing: How to Drive Customer Acquisition and Retention
|
Oct 03, 2022 |
|
The Convenience of Automation: Scheduling Appointments Online
|
Sep 26, 2022 |
|
Video Testimonials are GOLD!
|
Sep 19, 2022 |
|
Onboarding Your Wedding Clients for Success
|
Sep 12, 2022 |
|
The Key to Booking More Events? Follow Up with your Leads!
|
Sep 05, 2022 |
|
Domains, Websites & Email Accounts, Oh My!
|
Aug 29, 2022 |
|
TikTok for Wedding Pros: Opportunities and Visibility
|
Aug 22, 2022 |
|
Systems and Processes: Your Business Roadmap
|
Aug 15, 2022 |
|
Setting Expectations and Boundaries with an Autoresponder
|
Aug 08, 2022 |
|
The Power of Targeting Your Ideal Client
|
Jul 29, 2022 |
|
Get the Most Out of Your Wedding Show Marketing
|
Jul 29, 2022 |
|
Google My Business: The Foundation of Visibility
|
Jul 27, 2022 |
|
Podcast Overview and Meet Your Host - Kristina Stubblefield
|
Jul 14, 2022 |