ppc.zone | New Perspectives and Insights for Digital Marketers

By Jyll Saskin Gales

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Category: Marketing

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Subscribers: 4
Reviews: 0
Episodes: 43

Description

ppc.zone is a live event for PPC practitioners. The goal is to elevate new perspectives and insights in the industry, by providing a platform for everyone to advance their skills. During ppc.zone, 3 speakers will each share a 7-minute presentation about a trend, tactic, observation, tip - something new and valuable for PPCers! Then, the speakers gather in a panel discussion to answer questions from the moderator & the global live audience. The events are scheduled for different days & times to accommodate various time zones. Recordings will always be made available afterwards on YouTube and the major podcast apps. Want to speak at ppc.zone? Applications are open to all - visit https://ppc.zone to learn more

Episode Date
#42 ppc.zone April 2025: Duane Brown “Google Ads Audit for Ecom: You're Lighting Money On Fire and You Don't Even Know It”
Apr 16, 2025
#41 ppc.zone April 2025: Marjorie Vizethann “Full Funnel Strategy & Managing Your Account Like An Investment Portfolio”
Apr 16, 2025
#40 ppc.zone April 2025: John Greenhow “The Lead Generation Equation: Optimizing the post-click experience”
Apr 16, 2025
#39 In The Zone with Jyll Saskin Gales & Santosh Kumar
Apr 11, 2025
#38 ppc.zone February 2025: Charley Brennand “The importance of storytelling in PPC (The KPI Conundrum)”
Feb 19, 2025
#37 ppc.zone February 2025: Tec Tony “Keeping PPC & Digital Marketing Simple”
Feb 19, 2025
#36 ppc.zone February 2025: Nikolina Tomaskovic “3 Reports to Save Google Ads Budget for Local Services”
Feb 19, 2025
#35 In The Zone with Jyll Saskin Gales & Tomasz Abbott-Wieczorek
Dec 19, 2024
#34 ppc.zone December 2024: Ameet Khabra “Transparency & Accountability in AI-Driven PPC Campaigns”
Dec 03, 2024
#33 ppc.zone December 2024: Andy Cooney “Ad hijacking in Paid Search”
Dec 03, 2024
#32 ppc.zone December 2024: Abby Nelson “Google Ads in the Healthcare Vertical”
Dec 03, 2024
#31 ppc.zone November 2024: Lou Kozlevcar “Looking holistically at your online presence for marketing success”
Nov 14, 2024
#30 ppc.zone November 2024: Adrienne Shaver “Generative AI for PPC: Automate Workflows and Maximize Impact”
Nov 14, 2024
#29 ppc.zone November 2024: Dii Pooler “Optimizing PPC Campaigns with CRO to Increase Conversions”
Nov 14, 2024
#28 ppc.zone October 2024: Solange Abraham “Turning Your Google Ads Leads Into Sales”
Oct 17, 2024
#27 ppc.zone October 2024: Brooke Abbott “Your New Secret Weapons, Audiences & Creative”
Oct 17, 2024
#26 ppc.zone October 2024: Sonia Beroud “How to leverage SEO data to improve PPC performance”
Oct 17, 2024
#25 ppc.zone September 2024: Sophie Logan "How to have fun with B2B Lead Gen"
Sep 10, 2024
#24 ppc.zone September 2024: Alfred Simon “Leveraging ChatGPT for PPC”
Sep 10, 2024
#23 ppc.zone September 2024: Hannah Zora Strong “How to use Google Ads to build your local business”
Sep 10, 2024
#22 ppc.zone August 2024: Sophie Fell "PPC Red Flags & How to Fix Them"
Aug 15, 2024
#21 ppc.zone August 2024: Santosh Kumar "Scaling Shopping Ads with Product Variants"
Aug 15, 2024
#20 ppc.zone August 2024: Nissha Goenka "Metrics/KPIs you need to focus on as a Budding Performance Marketer"
Aug 15, 2024
#19 ppc.zone July 2024: Meriem Nacer "Top Tips for Optimising Your Merchant Feed"
Jul 24, 2024
#18 ppc.zone July 2024: Chris Ridley "How to bake business objectives into your KPIs and Account"
Jul 24, 2024
#17 ppc.zone July 2024: Thuha Wright "GA4 tips for PPC"
Jul 24, 2024
ppc.zone November 2022: Veronica Ruiz “The added value of PPC”
Nov 09, 2022
ppc.zone November 2022: Will Haire “How to prepare your Amazon and Walmart PPC for a more profitable Q4”
Nov 09, 2022
ppc.zone November 2022: Anu Adegbola “Why being part of a community is important for your PPC career”
Nov 09, 2022
ppc.zone November 2022 | “Creating value with PPC” hosted by Jyll Saskin Gales
Nov 09, 2022
ppc.zone September 2022: Luna Rocha “Leveraging UGC in Paid Social”
Sep 15, 2022
ppc.zone September 2022: Ashwin Balakrishnan “3 tests you can run to optimize RSA performance”
Sep 15, 2022
ppc.zone September 2022: Amalia Fowler “The most common Google Ads errors and how to avoid them”
Sep 15, 2022
ppc.zone September 2022: “What's working now in PPC” panel
Sep 15, 2022
ppc.zone August 2022: Cory Henke “Meta and the New Commerce frontier”
Aug 10, 2022
ppc.zone August 2022: Mandeep Kaur "The Current State of Amazon PPC"
Aug 10, 2022
ppc.zone August 2022: Menachem Ani "Making the most of Performance Max this Holiday Shopping Season"
Aug 10, 2022
ppc.zone August 2022 | “Ecommerce PPC: Let's get ready for the holidays” panel
Aug 10, 2022
ppc.zone July 2022: Sarah Stemen "Returning To PPC In A Time Of Change"
Jul 19, 2022
ppc.zone July 2022: Doug Thomas "Ethics in PPC Advertising"
Jul 19, 2022
ppc.zone July 2022: Armina Fareed "PPC Stakeholder Management"
Jul 19, 2022
ppc.zone July 2022: "Beyond the Platforms" panel
Jul 19, 2022
Introduction: What is ppc.zone?
Jun 16, 2022