We Are, Marketing Happy - A Healthcare Marketing Podcast
By Hedy and Hopp
Listen to a podcast, please open Podcast Republic app. Available on Google Play Store and Apple App Store.
Image by Hedy and Hopp
Category: Marketing
Open in Apple Podcasts
Open RSS feed
Open Website
Rate for this podcast
Subscribers: 1
Reviews: 0
Episodes: 112
Description
Healthcare marketing is always evolving, and We Are, Marketing Happy is here to help you make sense of it. Hosted by Jenny Bristow, CEO and founder of the healthcare marketing agency Hedy & Hopp, this award-winning podcast explores the latest shifts, challenges, and innovations shaping the industry today. Follow along, share with your team, and let us know what topics you’d like us to explore next. Learn more about Hedy & Hopp at www.hedyandhopp.com.
| Episode | Date |
|---|---|
|
HCIC 2025: Doing More with Less & Other Key Takeaways
|
Nov 14, 2025 |
|
Navigating Ad Restrictions in Healthcare Marketing
|
Oct 24, 2025 |
|
SHSMD Connections 2025 Recap
|
Oct 17, 2025 |
|
AI Search & Personas: Shaping Your Content Strategy to Meet Patient Needs
|
Oct 03, 2025 |
|
Epic Certified Agency
|
Sep 26, 2025 |
|
Influencer Marketing in Healthcare
|
Sep 19, 2025 |
|
Creating a Vibe for Your Video Calls
|
Aug 29, 2025 |
|
Value of a Presence on LinkedIn for Marketers
|
Aug 22, 2025 |
|
Our Year of Evolution for Practice Marketing
|
Aug 08, 2025 |
|
Activating a Brand
|
Aug 01, 2025 |
|
Elements of a Successful Brand
|
Jul 25, 2025 |
|
Let’s Talk Practice Marketing (Welcome Back Abby!)
|
Jul 18, 2025 |
|
Top 4 Themes with Healthcare Marketing Executives
|
Jul 11, 2025 |
|
High-Performing Creative in Healthcare Marketing
|
Jun 27, 2025 |
|
High-Performing Content in Healthcare Marketing
|
Jun 20, 2025 |
|
Reputation Management's Impact on SEO & GEO
|
Jun 13, 2025 |
|
Epic's Marketing Tools
|
May 30, 2025 |
|
Remarketing Options in Healthcare
|
May 23, 2025 |
|
sGTM vs. CDP
|
May 16, 2025 |
|
HMPS25 Recap
|
May 09, 2025 |
|
Introducing We Are, HIPAA Smart
|
May 02, 2025 |
|
2025 Swaay.Health LIVE Recap
|
Apr 25, 2025 |
|
Imposter Syndrome in Healthcare Marketing
|
Apr 18, 2025 |
|
Accessibility in Healthcare Marketing
|
Apr 11, 2025 |
|
Market Readiness for Marketing Campaigns
|
Apr 04, 2025 |
|
Making Marketing Measurable
|
Mar 21, 2025 |
|
Meta Changes for Payors
|
Mar 07, 2025 |
|
Building a New Website: 2 Paths
|
Feb 28, 2025 |
|
2025 Patient Privacy Findings
|
Feb 07, 2025 |
|
What You Should Expect From Your Media Agency
|
Jan 31, 2025 |
|
State of Social Media - 2025 Predictions
|
Jan 24, 2025 |
|
AI For Healthcare Marketers - Part 3 of 3
|
Jan 17, 2025 |
|
AI For Healthcare Marketers: Part 2 of 3
|
Jan 10, 2025 |
|
AI For Healthcare Marketers: Part 1 of 3
|
Jan 03, 2025 |
|
URGENT New Google Click-To-Call Terms (And HIPAA Concern)
|
Dec 20, 2024 |
|
2025 Trends in Paid Media
|
Dec 13, 2024 |
|
Recap of HCIC24
|
Nov 22, 2024 |
|
AI Video and Image Editing 101
|
Nov 15, 2024 |
|
Creative Data Integration Tips
|
Nov 01, 2024 |
|
Recap of SHSMD24
|
Oct 18, 2024 |
|
Smarter Marketing with Epic
|
Oct 04, 2024 |
|
Sneak Peek: SHSMD 2024
|
Sep 27, 2024 |
|
Tips to Maximize Conference Attendance
|
Sep 13, 2024 |
|
When Demand Exceeds Supply - How Marketing’s Role Pivots
|
Sep 06, 2024 |
|
Determining Media Mix
|
Aug 30, 2024 |
|
Marketing Dashboards 101
|
Aug 16, 2024 |
|
The Digital Patient Journey: Mapping Success
|
Aug 09, 2024 |
|
Hedy & Hopp Acquires iHealthSpot
|
Aug 02, 2024 |
|
Candidate Recruiting Marketing - Some Tips!
|
Jul 26, 2024 |
|
Redoing a Website? Where to Start
|
Jul 19, 2024 |
|
Reputation Management in Healthcare
|
Jul 12, 2024 |
|
OCR and AHA Ruling – Patient Privacy Update for 2024
|
Jul 03, 2024 |
|
6 Tips For Presenting To Your Board or Leadership Team
|
Jun 28, 2024 |
|
SEO For AI (Yep, It's a Thing!)
|
Jun 21, 2024 |
|
5 Pillars for Pediatric Content Marketing
|
Jun 14, 2024 |
|
6 Core Tenets of Using AI in Healthcare Marketing
|
Jun 07, 2024 |
|
Behind The Scenes: Rolling Out a Project Management Tool
|
May 24, 2024 |
|
Boutique Agency: What Does That Mean?
|
May 17, 2024 |
|
Rural Marketing: Two Major Challenges
|
May 10, 2024 |
|
Using CRO to Optimize Paid Media Performance
|
May 03, 2024 |
|
By The Numbers: The Current State of Healthcare Marketing Tools
|
Apr 26, 2024 |
|
Your Roadmap To Digital Sophistication
|
Apr 19, 2024 |
|
The Two Stages of Payor Marketing: Planning Your Year
|
Apr 12, 2024 |
|
Brand vs. Performance Agencies: What to Know
|
Apr 05, 2024 |
|
4 Strategic Tips for Marketing on a Budget
|
Mar 29, 2024 |
|
Advancing Healthcare Marketing Through Competitive Intel
|
Mar 22, 2024 |
|
Does GA4 Actually Suck? & What To Do About It
|
Mar 15, 2024 |
|
Navigating Shifts In Physician Referral Marketing
|
Mar 08, 2024 |
|
4 Pro Tips to Boost Your Healthcare Marketing Team’s Efficiency
|
Feb 16, 2024 |
|
Utilizing End-of-Year Budget Surpluses - Some Advice!
|
Feb 09, 2024 |
|
Unpacking Candidate Recruiting Marketing
|
Feb 02, 2024 |
|
sGTM vs GTM: Navigating Data Compliance
|
Jan 26, 2024 |
|
Building Blocks of a Content Marketing Strategy
|
Jan 19, 2024 |
|
Our Top Three Reasons to Submit for Awards
|
Jan 12, 2024 |
|
Building a Successful Internal Marketing Team with Jeff Stewart
|
Jan 05, 2024 |
|
Healthcare Recruiting Through A Marketing Lens
|
Dec 15, 2023 |
|
Streamlining Your Content Marketing Foundation
|
Dec 08, 2023 |
|
Putting “Emotional Intelligence” into Healthcare Marketing
|
Dec 01, 2023 |
|
Our Top Takeaways From HCIC 2023
|
Nov 17, 2023 |
|
Making the Most of Your 2024 Paid Media (Part 2): Provider Marketing
|
Nov 10, 2023 |
|
Making the Most of Your 2024 Paid Media (Part 1): Patient Marketing
|
Nov 03, 2023 |
|
Marketing Performance After Privacy Changes: What to Expect
|
Oct 27, 2023 |
|
Our Take: AHA’s Response to Senate RFI on Health Data Privacy
|
Oct 20, 2023 |
|
Top Takeaways From Becker’s HIT + DH + RCM 2023 Conference
|
Oct 13, 2023 |
|
Unpacking Successful Segmentation Strategies with Courtney Mahlandt
|
Oct 06, 2023 |
|
The State of Patient Access (Experian’s 2023 Report)
|
Sep 29, 2023 |
|
GDPR, State Laws & How Healthcare Marketers Are Navigating New Privacy Guidelines
|
Sep 15, 2023 |
|
Top Takeaways From SHSMD 2023
|
Sep 15, 2023 |
|
Marketing to Reduce Barriers to Addiction & Mental Health Treatment with Ben Camp
|
Sep 08, 2023 |
|
Building a Personal Brand with Positivity on LinkedIn Comment end with Sunny Yarrish
|
Aug 18, 2023 |
|
Mental Health Marketing (A Clinician’s Perspective) with Megan Cornish
|
Jul 21, 2023 |
|
Healthcare Marketing From a CPG Veteran
|
Jun 16, 2023 |
|
Healthcare Marketing: The Evolution of ROI and Measurement
|
May 26, 2023 |
|
Patient Journey Activation
|
May 05, 2023 |
|
HIPAA & FTC 101 For Marketers
|
Mar 10, 2023 |
|
OCR’s HIPAA Bulletin - What it means for healthcare marketers (a marketer’s POV)
|
Mar 03, 2023 |
|
OCR’s HIPAA Bulletin - What it means for healthcare marketers (a legal POV)
|
Feb 24, 2023 |
|
I’m 39…and I Had a Stroke. A Special Update From Jenny Bristow
|
Feb 22, 2023 |
|
How They Did It: Launching Ohio State Health and Discovery Site
|
Feb 03, 2023 |
|
Fixing St. Luke's Online Reputation - An Inside Look
|
Jan 20, 2023 |
|
Introducing H&H’s 2023 Artist in Residence: Lauren Younge
|
Jan 13, 2023 |
|
Hedy & Hopp Artist In Residence 2022
|
Nov 18, 2022 |
|
Marketing when Nurses are the Audience
|
Nov 04, 2022 |
|
SEO and Google Business Profiles for Healthcare
|
Oct 21, 2022 |
|
Patient Acquisition When Building From Scratch
|
Oct 14, 2022 |
|
How Remote Patient Monitoring is Changing Healthcare with Bryan Potter
|
Oct 07, 2022 |
|
Budgeting, Getting Buy-In, and Measurement with UW Health
|
Sep 23, 2022 |
|
Breaking Down Silos Within Your Marketing Team with Lindsey Brown
|
Sep 16, 2022 |
|
Telehealth: Finding the Human-Automation Balance
|
Sep 09, 2022 |
|
Evolution of Patient-Provider Communication
|
Sep 02, 2022 |
|
When Healthcare Marketing Becomes Politicized
|
Aug 26, 2022 |
|
Key Technologies Impacting the Patient Journey
|
Aug 19, 2022 |