The Art of Sway

By Danielle Wiley, Sway Group CEO

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Category: Marketing

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Episodes: 64

Description

This is The Art of Sway, a podcast that goes beyond the surface to explore the power of influence through a wide range of topics from leadership to culture to personal growth. Join host Danielle Wiley as she sparks candid conversations with industry insiders and influential tastemakers to uncover how influence impacts our work, our lifestyles, and the choices we make.

Episode Date
Episode 15: The Art of Sway + ICYMI: Meta's New Verified for Business Packages, TikTok Collaborations, YouTube's AI-Generated Video Ideas, and Lots of Drama in the Music and Ad Space!
May 13, 2024
Episode 14: The Art of Sway + ICYMI: A Busy Week! Exciting Updates from Instagram, TikTok's Surprise Announcement, and a Very Smart New Ad Format from YouTube
May 06, 2024
Episode 13: The Art of Sway + ICYMI: How Brands and Agencies Should Prepare for a Possible TikTok Departure, Meta News, and How Chick-Fil-A Missed the Boat
Apr 28, 2024
Episode 12: The Art of Sway + ICYMI: Dispatches from Coachella, Celeb Programs Ignoring FTC Disclosure, AirChat is Coming on Strong, and Best Practices for Brands Engaging with their Community
Apr 22, 2024
Episode 11: The Art of Sway + ICYMI: Fun updates from Instagram, Shopping on YouTube, A New App from TikTok, and Lia's recap of Social Media Week
Apr 15, 2024
Episode 10: The Art of Sway + ICYMI: Updates from the Creator Economy Summit including lots of chatter about TikTok Shop and the Power of Community
Apr 08, 2024
Episode 9: The Art of Sway + ICYMI: LinkedIn is Testing a Dedicated Video Feed, The Relationship between Size and Engagement, YouTube Shorts Check-In, and IG Carousels
Apr 01, 2024
Episode 8: The Art of Sway + ICYMI: Tik Tok's Wooing Businesses, Poking, LinkedIn Puzzles & the ANA Media Conference
Mar 25, 2024
Episode 7: The Art of Sway + ICYMI: TikTok Ban, Photo Resurgence, Reddit Pro, and CTV Offerings
Mar 18, 2024
Episode 6: The Art of Sway + ICYMI: TikTok Tensions, Platform Outages, and Brand Trip Tales
Mar 11, 2024
Episode 5: The Art of Sway + ICYMI: Instagram Stop Motion Excitement, A Possible Facebook Creator Boom, and The Shadowy Side of Gossip Forums
Mar 04, 2024
Episode 4: The Art of Sway + ICYMI: Snapshots & Shopping: Navigating TikTok's New Era and Pinterest's Innovations
Feb 26, 2024
Episode 3: The Art of Sway + ICYMI: Tackling TikTok Feuds and Political Buzz
Feb 19, 2024
Episode 2: The Art of Sway + ICYMI: Digital Dynamics: Creator vs. Celebrity, AI Labeling, Snapchat Shifts, and TikTok Controversy
Feb 12, 2024
Episode 1: The Art of Sway + ICYMI - Will TikTok's "Boost" Turn Your Phone Sideways?
Feb 05, 2024
Episode 49: Caroline Dettman: Pioneering Gender Equality in Modern Marketing
Nov 27, 2023
Episode 48: Field to Feed: Ali Cox on Amplifying Agri-Stories in the Digital Realm
Nov 13, 2023
Episode 47: Work-Life Balance and Fair Pay: Lessons from Jessy Grossman of WIIM
Nov 06, 2023
Episode 46: The Hidden Power of Personality: 'Brand Whisperer' Naomi Gora's Explosive Approach to Brand Building
Oct 30, 2023
Episode 45: Reebok's Renaissance: Connor Altier on Brand Influence and Responsibility
Oct 23, 2023
Episode 44: ‘Momfluenced’ Sara Petersen Unpacks Motherhood in the Influencer Age: Myths, Roles, and Realities
Oct 16, 2023
Episode 43: Cooking Up Success: Navigating the Evolving World of Food Media with Sally from Ekus Group
Oct 09, 2023
Episode 42: Beyond the Game & ‘Gram: Brandon Saho Talks Mental Wellness in Influencer Cultures and Sports
Oct 02, 2023
Episode 41: The Remote Revolution: Grammarly's Erica Alioto on Modern Leadership and Communication
Sep 25, 2023
Episode 40: Crossroads and Corner Bookstores - Meagan Francis Goes Beyond ‘The Mom Hour’
Sep 18, 2023
Episode 39: The Making Co Revolution: Championing Small Creators and Diverse Voices with Jen Joyce
Sep 11, 2023
Episode 38: Effective Influencer Marketing Resources for Every Brand: A Deep Dive with Katie Stoller
Sep 04, 2023
Episode 37: Navigating the Intersection of Technology, Culture, and Influence with Dr. Marcus Collins
Aug 28, 2023
Episode 36: Breaking Barriers: Navigating Career & Motherhood with Leslie Forde's ‘Mom’s Hierarchy of Needs’
Jul 17, 2023
Episode 35: Leadership Skills & Emotional Intelligence: Cheri Alexander's Mentorship Magic
Jul 10, 2023
Episode 34: Positive Psychology: How to Beat Stress & Experience More Joy with Dr. Michele M. Tugade
Jun 26, 2023
Episode 33: Shifting the Narrative: Selene Yeager on How We Talk About Menopause
Jun 19, 2023
Episode 32: Wall Poster Memories: Deep-Diving into Nostalgia with the Pop Culture Preservation Society
Jun 12, 2023
Episode 31: Innovations in Shoppable Content: A Conversation with Bridget Fahrland from Edelman
Jun 05, 2023
Episode 30: Influencing Women's Approach to Fitness with Dr. Michelle Segar, Author of ‘The Joy Choice’
May 29, 2023
Episode 29: Moms & Influence: The Power of Authentic Representation with Christina Soletti from Ergobaby
May 22, 2023
Episode 28: The Sweet Side of Influence: How Leslie Polizzotto from The Doughnut Project Masters the Art of Sway for Ongoing Brand Success
May 15, 2023
Episode 27: Breaking Age Barriers: Insights from Influencer, Yogi, and CEO Lorraine Ladish on Overcoming Ageism in Media and Marketing
May 08, 2023
Episode 26: Wordle Editor Tracy Bennett on Influence and Puzzles
May 01, 2023
Episode 25: Strategies for Positive Impact by Rocking the Boat Nonprofit Founder, Adam Green
Apr 17, 2023
Episode 24: Own It: Christy Hiler's Leadership Journey and Fighting Equity Gaps in Advertising Ownership
Apr 10, 2023
Episode 23: Primal Branding Secrets: Insider Tips from Author Patrick Hanlon
Apr 03, 2023
Episode 22: Influencer Talent Manager Johanna Voss De-mystifies the Influencer Management Space
Mar 27, 2023
Episode 21: Creating Rewarding Work Environments with Emotional Intelligence and Engagement: Insights from Dr. Sanchez-Burks
Mar 20, 2023
Episode 20: Maximizing NIL Opportunities: Tips from Sports Marketing Expert Nicholas Lord, CEO of NOCAP for Engaging Student Athletes
Mar 13, 2023
Episode 19: Expert Insights on Inclusive Brand Marketing: Kimberley McArthur Explores Critical Multicultural Marketing Nuances
Mar 06, 2023
Episode 18: Influence Marketing with Podcaster and Influence Champion Jason Falls
Feb 27, 2023
Episode 17: Sarah Penna, Patreon’s Head of Creator Partnerships Digs into Creator Economy Challenges
Feb 20, 2023
Episode 16: Gaming Influencer David Abrams Shares Insights on Connections and Affiliate Marketing
Feb 13, 2023
Episode 15: UCLA Adjunct Professor Lia Haberman Shares Insights on Today’s Creator Economy
Feb 06, 2023
Episode 14: Ari Weinzweig on Leadership and the Zingerman’s Community of Businesses
Jan 30, 2023
Episode 13: Eventbrite’s Sophie Vershbow Spills Her Social Media Strategy Secrets
Jan 23, 2023
Episode 12: Ferrara Candy Company’s Brian Camen, Talks Influencer Compensation and Standardizing Rates
Nov 14, 2022
Episode 11: Wendi Aarons on Growing Older (and Better) in I’m Wearing Tunics Now
Nov 07, 2022
Episode 10: Ziad Ahmed, CEO of JUV, talks the impact of GenZ on Social Media
Oct 31, 2022
Episode 9: Stephanie Ramirez, Lyft Digital Strategist, at the Intersection of Data and Culture
Oct 24, 2022
Episode 8: Karen Walrond on the Pursuit of Activism and Finding True Joy
Oct 17, 2022
Episode 7: Phoebe Bain, Founder of Marketing Brew, Talks Influencer Pay Equity
Oct 10, 2022
Episode 6: Josh ‘Bones’ Murphy on his Latest Documentary Film for Patagonia
Oct 03, 2022
Episode 5: Caleb Gardner on the One Key Strategy for Digital Disruption
Sep 26, 2022
Episode 4: Rebecca Woolf, Author of All of This: A Memoir of Death and Desire
Sep 19, 2022
Episode 3: Jared Watson, NYU Professor, Talks About the Future of CGI Influencers
Sep 12, 2022
Episode 2: Trendspotting and Gen Z according to Lynn Casey
Aug 29, 2022
Episode 1: Mary Nice Talks Gender Conditioning in the Workplace
Aug 25, 2022