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Take 5 With Cleanfax is a video and podcast program from ISSA specifically for the contract carpet and floor cleaning and disaster restoration industries. The series focuses on management and marketing topics, technical tips, emerging news and more, all in five minute segments for busy business owners, managers, and technicians. Want to be a guest on the show? Connect with Jeff Cross, Cleanfax Media Director, at jeffcross@issa.com.
| Episode | Date |
|---|---|
|
The Most Expensive Mistake
|
Jun 22, 2026 |
|
Margins, Money, and Manpower: The Pressures Squeezing Restoration Contractors
|
Jun 15, 2026 |
|
The Real Reason Customers Say, “Let Me Think About It”
|
Jun 08, 2026 |
|
Autopsy of a Complaint
|
Jun 01, 2026 |
|
Is Your Company Pretty on the Outside but Ugly on the Inside?
|
May 24, 2026 |
|
The Danger of Comfort in Business
|
May 18, 2026 |
|
What It Really Means to Look and Act Like a Pro
|
May 11, 2026 |
|
The Race to the Bottom Has No Winners
|
May 04, 2026 |
|
The Fine Art of Mansplaining
|
Apr 24, 2026 |
|
The Real Cost of “I Will Deal With It Later”
|
Apr 21, 2026 |
|
The Silent Killers of Your Business
|
Apr 15, 2026 |
|
You Don’t Need to Be Bigger—You Need to Be Faster!
|
Apr 08, 2026 |
|
The Most Dangerous Phrase in Business
|
Apr 02, 2026 |
|
Omnipresence: The Missing Piece in Most Marketing Plans
|
Feb 04, 2026 |
|
When Jobs Go Sideways
|
Jan 20, 2026 |
|
The Search Shake-Up
|
Dec 02, 2025 |
|
The Death of Random Acts of Marketing
|
Oct 29, 2025 |
|
Stop Rolling the Dice on ROI: Use Metrics That Matter
|
Aug 22, 2025 |
|
The Human Side of Trauma Cleanup
|
Jun 30, 2025 |
|
Stop the Guessing Game: Here’s How You Boost Online Visibility
|
Jun 03, 2025 |
|
Weak Foundations, Strong Response: Mitigating Storm Damage in Aging Homes
|
May 21, 2025 |
|
First-Time CEO, Big-Time Impact: Kelly Brewer on Her First 90 Days
|
Apr 29, 2025 |
|
The Business Case for IAQ: Turn Clean Air Into Clean Profit
|
Apr 13, 2025 |
|
NORMI Establishes Medical Advisory Board to Strengthen Assessment and Remediation Standards
|
Apr 13, 2025 |
|
How A Website Pricing Page Can Boost Organic Rankings
|
Mar 03, 2025 |
|
Website Content: What to Do and What to Avoid
|
Feb 13, 2025 |
|
Inside the 2025 Violand Executive Summit: Exclusive Strategies for Success
|
Feb 09, 2025 |
|
The Ultimate Strategy to Finding the Very Best Clients
|
Jan 31, 2025 |
|
How to Handle a Customer Callback Following a Complaint
|
Jan 31, 2025 |
|
How to Make Changes to Your Google Business Profile and Avoid Penalties
|
Jan 22, 2025 |
|
How Google Views 200 Feet and How it Can Impact Your Company
|
Jan 07, 2025 |
|
Mastering the Walk-Through - With a Side Dish of Listening
|
Dec 16, 2024 |
|
Maximize Your Marketing ROI: Tap Into the Power of PPC and PPL
|
Oct 09, 2024 |
|
Mastering the Art of Price Renewal: Strategies for Navigating Tough Conversations
|
Sep 25, 2024 |
|
Avoid Getting Burned By 'The Check Is In the Mail' Client
|
Sep 24, 2024 |
|
How to Handle the 'I Won't Be There' Client
|
Sep 15, 2024 |
|
In Memoriam: John Sales Leaves a Lasting Legacy
|
Sep 09, 2024 |
|
AI Unleashed! The Broader Applications for Cleaning and Restoration
|
Jul 23, 2024 |
|
Surcharges: A Smart Move or a Customer Turnoff?
|
Jun 17, 2024 |
|
From Planning to Execution: The Violand Executive Summit Experience
|
Jun 15, 2024 |
|
No Spam Zone: How to Strategically Use Email Marketing to Land Valuable Clients
|
Jun 12, 2024 |
|
Podcasting With Purpose: How to Stand Out in Your Local Market
|
Apr 23, 2024 |
|
The Crucial Role of Accountability in Cleaning and Restoration
|
Apr 09, 2024 |
|
The Untapped Strategic Advantage of Google Business Profiles For Cleaning and Restoration Companies
|
Apr 09, 2024 |
|
How Cleaning and Restoration Companies Can Tap Into the Power of Video Marketing
|
Feb 01, 2024 |
|
How AI Chat Bots are Reshaping the Cleaning and Restoration Industries
|
Jan 30, 2024 |
|
Should Your Workers 'Fly Solo'?
|
Dec 27, 2023 |
|
Is She Real? Or Is She ... AI?
|
Dec 07, 2023 |
|
How to Use AI to Land Cleaning and Restoration Jobs
|
Nov 08, 2023 |
|
How Small Businesses Can Effectively Leverage Social Media Platforms
|
Oct 18, 2023 |
|
Bathroom Etiquette 101: When a Tech NEEDS to Use a Client's Restroom
|
Sep 27, 2023 |
|
TPAs: The Good, the Bad, and the..........
|
Sep 14, 2023 |
|
Unleash the Full Potential of Your Cleaning or Restoration Mobile Website
|
Jul 27, 2023 |
|
The Insidious Danger of 'Displacement Activities'
|
Jul 10, 2023 |
|
Website Conversion Fundamentals for Cleaning and Restoration Companies
|
Jun 12, 2023 |
|
Sharpen Your Focus: The Commercial Restoration Opportunity
|
May 25, 2023 |
|
Industry Exclusive: RIA President Katie Smith on RIA Now and in the Future
|
Apr 26, 2023 |
|
Why Do People Clean Their Own Carpet?
|
Apr 19, 2023 |
|
Under the Hood
|
Apr 04, 2023 |
|
When Pets Rule the Home
|
Mar 07, 2023 |
|
Website Strategies to Grow Your Cleaning and Disaster Restoration Company
|
Feb 22, 2023 |
|
A Unique View of Pet Odor Removal Services
|
Feb 09, 2023 |
|
Know Your Marketing Fundamentals Before Going Tactical
|
Jan 03, 2023 |
|
Restoration Contractors: Don't Fall Prey to Overzealous Insurance Adjusters
|
Dec 12, 2022 |
|
Take Aim: Where to Focus Your Cleaning and Restoration Marketing Efforts
|
Nov 22, 2022 |
|
Talent Acquisition Strategies for the Restoration Industry
|
Oct 27, 2022 |
|
Bridging the Restoration Contractor and Adjuster Gap
|
Oct 24, 2022 |
|
The Impact of IICRC for Constituents in 2022 and Beyond
|
Oct 03, 2022 |
|
Why All Cleaning and Restoration Companies MUST Use A/B Testing
|
Sep 28, 2022 |
|
Markup vs Margin in the Restoration Industry
|
Sep 27, 2022 |
|
Key Differences in Restoration Training and Development
|
Sep 14, 2022 |
|
Who Needs To Be an Internet Marketing Expert?
|
Sep 13, 2022 |
|
How to Deal With Restoration Pricing Challenges
|
Sep 06, 2022 |
|
Will a Recession Bring an Increase of Denied Disaster Restoration Insurance Claims?
|
Aug 18, 2022 |
|
What Restoration Pros Need to Know About Sewage Cleanup
|
Aug 18, 2022 |
|
Three Ways to Maximize Your 'Google My Business' Listing for Cleaning and Restoration Companies
|
Aug 18, 2022 |
|
Get Your Humanitarian On! It's Time for Nominations for the Ralph Bloss Award
|
Aug 18, 2022 |
|
What Exactly Should You Expect From Your Google Ad Campaign?
|
Aug 18, 2022 |