Deconstructing Data
By BDEX
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Category: Marketing
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Episodes: 103
Description
Want to understand marketing data on a deeper level? Tune into Deconstructing Data to learn from BDEX and outside experts on how to use first-party data, target your marketing, and make your advertising as effective as possible.
| Episode | Date |
|---|---|
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Utilizing Data: Simplifying Marketing and Advertising Workflows with Jamie Thomas, CEO and Co-Founder of Cognito Forms
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May 15, 2024 |
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Creative Testing: Brand, Advertising and Data with Kylie Kullack, Head of Client Engagement at Struck
|
May 06, 2024 |
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Data-Driven Core Values for Marketing Success with Narine Galstian, CMO of SADA
|
Apr 29, 2024 |
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Retail: What Drives Buying Behaviors with Chris Daly, Founder of I Want That!
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Apr 22, 2024 |
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Advancing an Identity Power Shift with Rod Boothby, CEO and Co-Founder of IDPartner Systems
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Apr 15, 2024 |
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High Growth Firms Excel in Marketing, R&D, and Data Utilization with Elizabeth Harr, Managing Partner at Hinge Marketing
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Apr 08, 2024 |
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Data Dive: Human-Centered Digital Modeling with Dr. Kyle Allison, The Doctor of Digital Strategy
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Apr 01, 2024 |
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Breaking Down The Buzzwords of Data Science with Amit Deshpande, Global Chief Marketing Sciences Officer at RAPP
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Mar 25, 2024 |
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AI Marketing Leadership: Balancing Bold Ambition with Accountability with Jacqueline Woods, CMO of Teradata
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Mar 18, 2024 |
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Mastering GTM Strategy with Intent Data with Jeff Marcoux former CMO at Bombora
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Mar 11, 2024 |
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Data Architecture: Target the Right Customer with Max Gomez Montejo, CMO at Next Net Media
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Mar 04, 2024 |
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Audiences, Middleware, CX and the Automotive Industry with Atul Patel, CEO and Co-Founder of Orbee
|
Mar 01, 2024 |
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Measuring Inclusivity: KPIs for Gender Equality with Latha Sarathy, Chief Research Officer of The ANA (Association of National Advertisers)
|
Feb 19, 2024 |
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Boost Efficiency: Data Quality & Continuous Improvement with Sara Hanks, Senior Director, Project Management at GE Transportation, a Wabtec company
|
Feb 12, 2024 |
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Humanizing Data-Driven Agency Leadership Techniques with Barbara Cavness, CEO of (Un)Common Logic
|
Feb 05, 2024 |
|
How You Can Utilize Data To Appear Higher on Google Search in 2024 with Chris Rodgers, CEO & Founder of CSP
|
Jan 29, 2024 |
|
Addressable Advertising: Growth, Innovation & Future Trends with Larry Allen VP & GM, Data & Addressable Enablement, Comcast Advertising
|
Jan 22, 2024 |
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Data Insights: Opting in to a Conversation on Data Privacy with Rico Dittrich Project Lead and Privacy Ambassador at Fifty-Five.
|
Jan 15, 2024 |
|
Just the Right Amount of Data for Real Results with Louis Lombardi, CEO of Wallet Group & Founder of Insider Data 360
|
Jan 08, 2024 |
|
Deconstructing Data: 2023 Year in Review
|
Jan 02, 2024 |
|
Data-Driven Marketing: How the Growth Formula Framework Solves Challenges with Samuel Thimothy, founder of OneIMS
|
Dec 27, 2023 |
|
Mastering SMS: The Future of Marketing in a Privacy-First World with Jeremy Levitan, CEO, NewText
|
Dec 11, 2023 |
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Hold 'Em or Fold 'Em: Identifying and Organizing Your Data with Christina Inge author of Marketing Metrics: Leverage Analytics and Data to Optimize Marketing Strategies
|
Dec 04, 2023 |
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Leveraging Public Web Data in Marketing with Yanay Sela, CMO of Bright Data
|
Nov 20, 2023 |
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Master Data: Deterministic Data, Metadata, ID Graphs & AI Identity with Fariba Zamaniyan, VP Data & Analytics at TiVO.
|
Nov 13, 2023 |
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AI & Marketing Analytics: Ethics, Privacy, and Data-Driven Cultures with Melinda Byerley, CEO of Fiddlehead Marketing
|
Nov 06, 2023 |
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Using Alternative Data To Transform Your Business Practices with Jonathan Chin, Co-Founder of Facteus
|
Oct 30, 2023 |
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First Party Data and the Machines: Creating Lasting Differentiation for your Brand with Jason Downie of Making Science
|
Oct 23, 2023 |
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How Privacy is Influencing Modern First-Party Digital Marketing Strategies with Ted Sfikas of Tealium
|
Oct 16, 2023 |
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Tailoring Tomorrow: ML's Role in Future Personalization with Joe Wheeler, CEO of CX/Digital
|
Oct 09, 2023 |
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Practical Innovation Paths for Leveraging Value of AI with Michael Cohen, CD&AO of Plus Company
|
Oct 02, 2023 |
|
Unlocking the Shift: From Audiences to Algorithms with Adam Heimlich
|
Sep 25, 2023 |
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Maximizing Marketing ROI: AI, Multi-Channel Attribution & Centralized Data with Vibhor Kapoor, President of AdRoll
|
Sep 18, 2023 |
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Centralized Data, Decentralized Consumption with DeVaris Brown
|
Sep 11, 2023 |
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Data in the Influencer Marketing Space with Alessandra Angelini
|
Sep 06, 2023 |
|
B2B2C Customer Journeys: Zero and First-Party Data with Ana Mourao
|
Sep 01, 2023 |
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How marketing data gathered by companies can potentially lead to hacks and cybersecurity threats with Harry Maugans
|
Aug 21, 2023 |
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Generative AI, ChatGPT and the future of ProptTech with Kamal Shaik
|
Aug 21, 2023 |
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The importance of 1st party data and how to manage your level of personalization in your marketing efforts depending on the audience and the data in hand with Cory Munchbach, CEO of BlueConic.
|
Aug 21, 2023 |
|
Empowering Marketers with Data Through AI with Ariel Geifman, Chief Revenue Officer at Dealtale
|
Aug 21, 2023 |
|
Discussing Smart TV Data, Addressability and Reach with Fariba Zamaniyan, VP of Data and Advertising at TiVo
|
Aug 21, 2023 |
|
Deconstructing Data with Bob Audet, Partner, Guidehouse
|
Aug 21, 2023 |
|
Deconstructing Data with Michelle Bacharach, CEO & Co-Founder, FindMine
|
Aug 21, 2023 |
|
Programatic Advertising: Identity, Attribution, & AI with special guest Matt Prohaska, CEO & Principal of Prohaska Consulting
|
Jul 04, 2023 |
|
Pros & Cons to the Rise of First Party Data with special guest Michael Trapani, Head of Product Marketing at ActionIQ
|
Jun 27, 2023 |
|
The Convergence of Data Analytics, AI Chatbots, and Customer Experience with Ivan Ostojic, CBO of Infobip
|
Jun 20, 2023 |
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Integrating Brand Experience and Customer Experience with Innovation and Data with Dennis DeGregor
|
May 30, 2023 |
|
Data Governance, Bad Data Impact, & Marrying Marketing-Finance Data with special guest Jim Williams, CEO of Uptempo
|
May 23, 2023 |
|
Tying Publisher & Affiliate Outcomes to Business Outcomes with special guest Lilit Davtyan, CEO of Phonexa
|
May 16, 2023 |
|
Using Data to Fight Racism in Ads with special guest Larry Adams, CEO & Founder of X_STEREOTYPE
|
May 09, 2023 |
|
Revolutionizing Real Estate with AI | Rich Swier, Founder of Offrs.com
|
May 02, 2023 |
|
The Cookieless World Is Not Really Cookieless with special guest Aaron Edwards, CEO of The Charles NYC
|
Apr 25, 2023 |
|
How AI is Revolutionizing Email Marketing with special guest Przemysław Depka Prondzinski from GetResponse
|
Apr 18, 2023 |
|
Reaching Millennials with User Generated Content & Advertising with special guest Adam Dornbusch of EnTribe
|
Apr 13, 2023 |
|
Happy Birthday Deconstructing Data!!!
|
Apr 11, 2023 |
|
How To Make Analytics Consumption Frictionless | Prashant Mehta, Founder & CEO of Ficus Analytics
|
Mar 28, 2023 |
|
Privacy Safe Audience Targeting Strategies with special guest Bob Walczak, Founder & CEO of MadTech
|
Mar 21, 2023 |
|
The Growing Importance of 1st Party Data | Conor McKenna, Director at LUMA Partners
|
Mar 14, 2023 |
|
Google Analytics 4 Is The End Of Free Analytics & A/B Testing with special guest Joe Laratro, Founder of Tandem Buzz
|
Mar 07, 2023 |
|
Using CRM Data To Improve Sales with special guest Mona Akmal, CEO at Falkon
|
Feb 28, 2023 |
|
Reinventing Consumer Insights With Artificial Intelligence with special guest Nihal Advani, CEO of QualSights
|
Feb 21, 2023 |
|
Using Tech To Promote Creativity, Innovation, & Data Driven Results with special guest Veronica Buitron CEO of Chassis
|
Feb 14, 2023 |
|
Enabling Timely Access to Trusted Data with special guest Bob Audet, Partner at Guidehouse
|
Feb 07, 2023 |
|
Data Targeting, Triggers, & Channel Validating with special guest Adem Manderovic, Founder and CEO of Disruptur.co
|
Jan 31, 2023 |
|
Special Edition Deconstructing Data - Interviewing Gina (AKA ChatGPT) All About Artificial Intelligence
|
Jan 27, 2023 |
|
Improve Marketing Profitability With Predictive Intent & LTV Capabilities with special guest Ido Weisenberg, Co-Founder and CEO of Voyantis
|
Jan 24, 2023 |
|
The Evolution Of AI In Marketing with special guest Jeremy Fain, Co-founder and CEO of Cognitiv
|
Jan 17, 2023 |
|
How AI Can Help Your Marketing and Customer Support with special guest May Habib, Co-Founder & CEO at Writer
|
Jan 10, 2023 |
|
Improving User Experience Through Privacy Data with special guest Joe Karasin, CMO at CircleIt Inc.
|
Dec 27, 2022 |
|
The Value Of Traditional SEO And Enterprise SEO with special guest Chris Rodgers, Founder & CEO of Colorado SEO Pros
|
Dec 20, 2022 |
|
Outcome Driven Marketing Through Data with special guest Damian Garbaccio. Episode 33
|
Dec 13, 2022 |
|
Inside The Buyers Brain and Preparing Your Marketing For 2023 with special guest Elizabeth Harr. Episode 32
|
Dec 06, 2022 |
|
The Future Of CTV Advertising Is Interoperability with special guest Fariba Zamaniyan. Episode 31
|
Nov 22, 2022 |
|
Media Mix Modeling vs. Multi-Touch Attribution with special guest Annmarie Turpin. Episode 30
|
Nov 18, 2022 |
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How iOS Updates Limiting Data Affects SMB Advertisers with special guest James Williams. Episode 29
|
Nov 17, 2022 |
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The Future Of Apps Is Real Time Data with special guest DeVaris Brown. Episode 28
|
Nov 17, 2022 |
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The Power of First-Party Customer Data with special guest John Baudino. Episode 27
|
Nov 10, 2022 |
|
Breaking Down Analytic Failures with special guest Jesse Oulette. Episode 26
|
Nov 09, 2022 |
|
The What and Why of Data Governance with special guest Sharad Varshney. Episode 25
|
Nov 09, 2022 |
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Death of the Cookie with special guest Fariba Zaminiyan. Episode 24
|
Nov 08, 2022 |
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The Evolution of Data to Fuel Change with special guest John Loury. Episode 23
|
Nov 07, 2022 |
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3rd-Party Cookies Are Detrimental with special guest Matt Hertig. Episode 22
|
Nov 04, 2022 |
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Data Quality Challenges in Machine Learning and AI with special guest Jay Bartot. Episode 21
|
Oct 29, 2022 |
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Email and SMS Marketing for the Modern B2C Marketer with special guest Olivia Tsang. Episode 20
|
Oct 24, 2022 |
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Data-Based Decision Making in DTC Advertising with special guest David Tiberia. Episode 19
|
Oct 24, 2022 |
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Authentic Experiences Driving Zero-Party Data with special guest Pasha Irshad. Episode 18
|
Oct 10, 2022 |
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Building Ad Audiences in a Third-Party Cookieless World with special guest Michael Steele. Episode 17
|
Oct 10, 2022 |
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Infusing Editorial Instinct and Data to Create Storytelling with special guest David Whiting. Episode 16
|
Oct 02, 2022 |
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The Art of Data Precision and Reducing Noise in Political Campaigns with special guest Nina Wornhoff. Episode 15
|
Oct 02, 2022 |
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Winning without Third-Party Cookies and SEO Strategies with special guest Ruth Burr Ready. Episode 14
|
Oct 02, 2022 |
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Challenges Brands Face Today with Respect to first-Party Data with special guest Camela Thompson. Episode 13
|
Sep 09, 2022 |
|
Accurate Targeting and Product User Data Depreciation with special guest Matthew Barnett. Episode 12
|
Sep 09, 2022 |
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Data-based Audience Building with special guests Gabe Fabius and Joshua Dern. Episode 11
|
Aug 19, 2022 |
|
Evan Chaisson - VP of Product at Written Word Media
|
Aug 05, 2022 |
|
Jesse Ouellette - Founder and CEO of Lead Magic
|
Jul 22, 2022 |
|
Chris Daly - President and CMO at TBG Marketing
|
Jul 08, 2022 |
|
Daniel Pages Chacon - Data and Software Engineer at BDEX
|
Jun 26, 2022 |
|
Vitaly Kovrigin - Software Engineer at BDEX
|
Jun 17, 2022 |
|
Fariba Zamaniyan - Vice President at Xperi Corporation
|
Jun 04, 2022 |
|
Hector Cen - Data Engineer at BDEX
|
May 30, 2022 |
|
David Wellborn - Chief Technology Officer at BDEX
|
May 22, 2022 |
|
Michael Aronov - Cofounder of BDEX
|
May 06, 2022 |
|
David Finkelstein
|
Apr 28, 2022 |