Aussie Online Growing on Shopify

By Rachel Abdy

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Category: Marketing

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Episodes: 138

Description

🚀 Facebook Ads Specialist and Achievable Marketing Tips to Grow Online. Get more customers online affordably with my small Aussie Biz Podcast. If you have a baby Facebook Ads budget I am your new marketing team member :) I have spent over $120K of my own dollars in Meta Advertising in the past 4 years building two eCommerce Shopify stores and I sold one at the end of 2023 while I continue building the other.

Episode Date
E134 - Marketing That Meets You Where You’re At: New Ads + Email Offers
Jul 16, 2025
E133 - Why Frequency is a Super Important Meta Ads Metrics for your Facebook Ads. Why you should care about it too!
Jul 09, 2025
E132 - What are Good and Bad Social Media Metrics? Let's Talk About It...
Jul 02, 2025
Grow your Shopify eCommerce Business in Australia in 2025
Jun 29, 2025
E131 - Smarter Email Marketing & Inbox Overload – Let's Talk Strategy!
Jun 25, 2025
E130 – Data is Grey! Approach your Marketing $$$ with a Wholistic Mindset
May 21, 2025
E129 - Meta Advantage + Shopping Sales Ads – Your Best Way for New Customers in 2025!
May 14, 2025
E128 - How I would spend $500 on Meta Ads for my Shopify Store - A Real Strategy
May 07, 2025
E127 - Keep your Store Promos and Emails “Skimable” Clear Communication Shopify and Klaviyo
Apr 30, 2025
E126 - Why Cheap Meta Ads Traffic is Not Always Good Traffic: Let's Pay for Customers and Not Just Clicks!
Apr 23, 2025
E125 – Growing Pains… What’s Next after My Highest Revenue Month Ever in 4 Years!
Apr 16, 2025
E124 - My 20% Shopify Conversion Rate! Breaking Down The REAL Cost of Advertising & Growth
Apr 09, 2025
E123 - What to do when Meta Advantage + Shopping Ads don't work!
Apr 02, 2025
E122 - What is Working on Meta Now with Ads! Facebook and Instagram Advertising for Shopify
Mar 26, 2025
E121 - $100 p/hr Shift! Stop Busy and Start Building Your Business
Mar 19, 2025
E120 - Meta Ads Strategy for my Subscription Box Launch
Mar 12, 2025
E119 – 30% More Sales in 2024 with Smaller Profit - My Shopify Growth Real Story
Mar 05, 2025
E118 – [PART III] Get More Website Traffic to your Shopify Store 2025!
Feb 26, 2025
E117 – [PART II] Get Website Traffic – Cheap Meta Ads To Get Customers in 2025!
Feb 19, 2025
E116 - [PART I] Get More Website Traffic - My Subscription Box Launch Strategy for 2025
Feb 12, 2025
E115 - Build that Bridge! Construct to Completion Instead of Starting - Growing an Online Business Australia
Feb 05, 2025
E114 - [REPLAY] My Top 3 Episodes: E105 Organic Social Media is Your Testing Ground
Jan 29, 2025
[BONUS EPISODE] Get 50% added value FREE until 28 February 2025
Jan 23, 2025
E113 - [REPLAY] My Top 3 Episodes: E094 Get More Website Traffic
Jan 22, 2025
E112 - [REPLAY] My Top 3 Episodes: E001 Let's Make This Happen!
Jan 15, 2025
E111 - 36% of my Revenue in 2024 came from Email! Build this Klaviyo Segment today!
Dec 18, 2024
E110 - Black Friday Meta Ads Case Study. What Happened vs What I Predicted 2024
Dec 11, 2024
E109 - Your Promo Calendar 2025. Get More Website Traffic next year!
Dec 04, 2024
E108 - January 2025 Projects. Some eCommerce Store Maintenance
Nov 27, 2024
E107 - Predictions for Meta and Social Media 2025
Nov 20, 2024
E106 - Pay Attention! Current Struggles in my Shopify eCommerce Store
Nov 13, 2024
E105 – Organic Socials is your Testing Ground if you are a beginner with Meta Ads
Nov 06, 2024
E104 – BFCM Meta Ads Strategy, What Facebook Ads to Run Black Friday 2024
Oct 30, 2024
E103 – Overnight Success Online is Usually a Myth… Protect your Mindset to Progress!
Oct 23, 2024
E102 – Refresh Your Pop-Up BFCM 2024 Black Friday Revenue Strategy
Oct 16, 2024
E101 – You are Doing a Great Job!
Oct 09, 2024
E100 - Facebook Ads with AI - New technologies and My thoughts!
Oct 02, 2024
💰 E099 - More Revenue for Black Friday 2024 with a Group Challenge
Sep 25, 2024
E098 - Special Offer 50% Free! Just for Small Aussie Businesses
Sep 17, 2024
E097 BFCM Planning 2024! Time to Brainstorm your Black Friday offer!
Sep 11, 2024
E096 - Ask Your Agency These Questions
Sep 05, 2024
E095 – Build these Meta Custom Audiences for your online store
Aug 28, 2024
E094 - Get more Website Traffic!
Aug 24, 2024
E093 – Customers don’t magically appear! It is a result of your consistent work
Aug 14, 2024
E092 – my eCommerce Steady Growth Umbrella Strategy
Aug 07, 2024
E091 – Give yourself a payrise! When was the last time you paid yourself more...
Aug 01, 2024
E090 - Shopify Segments to Celebrate your Customers!
Jul 24, 2024
E089 - Facebook Ads Strategy vs Tactics - Don't get sucked in!
Jul 18, 2024
E088 - Klaviyo Email Marketing Deliverability Score - what's yours?
Jul 10, 2024
E087 - Beginner Facebook Ads Mistakes
Jun 27, 2024
E086 – Shopify eCommerce Lead-Gen Case Study: Get more customers!
Jun 19, 2024
E085 – Facebook Ads Metrics that Matter! My Top 5 when doing an Aussie small biz eCommerce audit
Jun 12, 2024
E084 – Let’s create your Content Calendar for social media! Generating more leads = more sales!
Jun 05, 2024
E083 - Beginner Series eCommerce Australia. A client's real Facebook Ad Account Audit - some common mistakes!
May 29, 2024
E082 - Are we all expected to become influencers?
May 23, 2024
E081 - My Inventory Bucket System 💰 A plan to turn un-loved inventory into cash!
May 16, 2024
E080 - Beginner Series Online Business: Blogging for SEO in Australia
May 09, 2024
E079 - Is Organic Social Media worth it? Beginner Series eCommerce Australia on Shopify
May 02, 2024
E078 – Types of Online Biz Models! Beginner Series eCommerce Australia on Shopify
Feb 29, 2024
E077 - Are you giving away too much?
Feb 22, 2024
E076 - What ads are you running on Meta in 2024?
Feb 15, 2024
E075 - "While you're waiting..." How often are your customer hearing from you?
Feb 07, 2024
E074 - Boxing Day Sale 2023 revenue up 2400%! Why running a strategic sale may be just what your business needs!
Feb 01, 2024
E073 - How to Choose a Niche! Beginner Series eCommerce Australia on Shopify
Jan 24, 2024
E072 - Are you Klaviyo email Flows fatiguing?...
Jan 17, 2024
E071 (Part III of III) Planning for your best year in eCommerce 2024!
Jan 11, 2024
E070 (Part II of III) Planning for your best year in eCommerce 2024!
Jan 10, 2024
E069 (Part I of III) Planning for your best year in eCommerce 2024!
Jan 09, 2024
E068 - All the data! Lessons learned from trying to track too much in 2023.
Jan 04, 2024
E067 - I sold a business!
Dec 27, 2023
E066 - Feedback from Customers no matter good or bad... is actually ALL good!
Dec 20, 2023
Trailer
Dec 16, 2023
E065 - Revenue Increased 450%! Join me for my Black Friday post-mortem
Dec 13, 2023
E064 - Do you have a Subscription? My Top 10 reasons why everyone should start one!
Nov 22, 2023
E063 - Why start strategizing now for 2024? It could be worth just 20min of your time today.
Nov 13, 2023
E062 - Strategy vs Worrying: what I learned getting stuck recently.
Nov 04, 2023
E061 - Black Friday Planning! Be in front of your customers, they're looking for reasons to shop.
Oct 25, 2023
E060 - Packaging your Small Product Biz!
Oct 17, 2023
E059 - Are you solving or are you doing? My experience with a business owner victim mindset...
Oct 11, 2023
E058 - Subscription Box Update on my September Launch - How did it land?
Oct 05, 2023
E057 - I increased my revenue by 400% - What can you celebrate in your business today?
Sep 28, 2023
E056 - How I got a 7% website conversion rate. Thoughts while mid-launch of my Subscription Box.
Sep 20, 2023
E055 - ROI on brand advertising - What you may be doing wrong with Meta ads.
Sep 13, 2023
E054 - Has your data been to the dentist?
Sep 05, 2023
E053 - Mastering Marketing - it only takes 1 key skill!
Aug 30, 2023
E052 - What are your best performing buttons?
Aug 22, 2023
E051 - What is your Customer Acquisition Cost (CAC)?
Aug 17, 2023
E050 - Don't talk yourself out of it! I'm taking an inventory plunge
Aug 10, 2023
E049 - Cliché in eCommerce... love them and hate them!
Aug 02, 2023
E048 - Do the work once! Make your tasks work for you long-term.
Jul 26, 2023
E047 - Moving forward... always... how to
Jul 19, 2023
E046 - Success with paid traffic in 2023 on Facebook and Instagram
Jul 12, 2023
E045 - Taking a break in eCommerce: when was your last holiday or break?
Jul 04, 2023
E044 - I don't offer Free Shipping on my two Shopify stores anymore - why?
Jun 28, 2023
E043 - Add Value without having a Sale: 7 different ways
Jun 20, 2023
E042 - If you are struggling right now - you're not alone!
Jun 15, 2023
E041 - All things social media! Are you struggling to keep motivated?
Jun 06, 2023
E040 - Where is your business at? Time for a check-in as the CEO!
May 31, 2023
E039 - A 14.5% conversion rate with this one strategy for 2023. The best news? You can do this too!
Mar 29, 2023
E038 - An upsell for your customers without an expensive Shopify App!
Mar 22, 2023
E037 - 25% of my revenue in 2022! If you are not already doing this - start today!
Mar 15, 2023
E036 - A Beginner's Guide to eCommerce. My experience in 2 years and questions to help you if starting out.
Mar 08, 2023
E035 - A weekly Facebook LIVE! Why and How to do your own!
Mar 01, 2023
E034 - Branding and Advertising opportunities in 2023! Do you do any of these?
Feb 22, 2023
E033 - I used AI and it got me a sale! ChatGPT and Jasper
Feb 15, 2023
E032 - How do I get more sales? What I have learned in 2 years of eCommerce.
Feb 09, 2023
E031 - 10 questions to answer for 2022 and support growth in 2023!
Feb 02, 2023
E030 - My Top 10 Email Subject Lines! A Klaviyo email audit and my takes on the results that I generated
Jan 25, 2023
E029 - Let's do our strategy work before too much of 2023 gets away from us!
Jan 19, 2023
*UPDATE* E028 - Christmas Inventory Disaster!
Jan 11, 2023
E027 - 10 Reasons to Raise your Prices in 2023!
Jan 03, 2023
E026 - Dropshipping to grow a business - good or bad?
Dec 27, 2022
E025 - Making Decisions.
Dec 19, 2022
E024 - My Top 3 Productivity Tools. These are easy - otherwise there would be no point!
Dec 15, 2022
E023 - Cost of living pressures and feeling uncertain today
Dec 12, 2022
E022 - DIY Facebook Ads for 2023 - How to spend $5 p/day on Meta
Dec 06, 2022
Trailer
Dec 03, 2022
E021 - Priorities for 2023 - Let's make a plan to focus on growth next year!
Dec 01, 2022
E020 - Making Mistakes Today
Nov 24, 2022
E019 - How soon can I expect a sale?
Nov 16, 2022
E018 - I increased my Average Order Value by 27% - my reasons why you can too!
Nov 14, 2022
E017 - Why are Facebook / Instagram Ads so frustrating? It is a love-hate thing - PART 2
Nov 11, 2022
E016 - Why are Facebook / Instagram Ads so frustrating? It is a love-hate thing... PART 1
Nov 04, 2022
E015 - My favourite eCommerce Podcasts
Oct 29, 2022
E014 - Why are you doing that?
Oct 26, 2022
E013 - Email marketing will work in 2023 - it contributes more than I had imagined in 2022.... like $$$$
Oct 23, 2022
E012 - Risk vs Reckless. What side of the fence are you on when making Business decisions?
Oct 19, 2022
E011 - Do you celebrate your Business Growth?
Oct 16, 2022
E010 - How to make some quick revenue in your Business, we are heading for the quick win today!
Oct 13, 2022
E009 - My $3 purchase to boost revenue in 2023 - Plus some business expenses I now regret!
Oct 10, 2022
E008 - Christmas Inventory Disaster!... and the Business Boss Mindset opportunity it has become!
Oct 06, 2022
E007 - Why are Crafts Simply... Life Changing?
Oct 03, 2022
E006 - 10 Tips for Product Pages and your Website - Up Level your Customer's Experience!
Sep 29, 2022
E005 - I am considering selling at a market - have you? The Value in mining that customer feedback!
Sep 26, 2022
E004 - Pricing your Products! *Hint... it doesn't happen just the once...
Sep 23, 2022
E003 - What would you do with an extra day per week?
Sep 22, 2022
E002 - Packaging Supplies - How much are they really costing you?
Sep 22, 2022
E001 – Let’s Make this Happen! Growing Online in Australia with Shopify
Sep 22, 2022