This is The Creator Economy is a podcast designed to help brands navigate this rapidly expanding sector of the economy. It's a deep dive into the Creator Economy, NFTs and other Web3 technologies – and the partnerships brands and creators are building in this new world. Hosted by IOVIA CEO Rob Dawson, the show will feature interviews with creative agency leaders, major brands and the creators themselves. For anyone in marketing or strategy looking to understand - 'how can we tap into the Creator Economy?' - This is the Creator Economy will provide the answers.