Gen C

By CoinDesk

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Category: Marketing

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Subscribers: 4
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Episodes: 150

Description

Generation Crypto is focused on how brands and marketers are exploring and building in the Web3 ecosystem to experiment in and potentially transform their businesses. Each week, our hosts Avery Akkineni of Vayner 3 and Sam Ewen from CoinDesk, will dive into how Fortune 500 brands and new start-ups alike are coming to the blockchain and utilizing new technologies, the creator economy and rewriting fandom/ownership to generate attention, gain customers and create value for their bottom line and those of their communities.

Episode Date
Stellar Development Foundation’s CMO on Why Stablecoins Are the Gateway to Tokenizing Everything
Apr 28, 2026
Finding Satoshi: Did A New Documentary Finally Unmask Nakamoto?
Apr 21, 2026
How Ryan Wyatt is Rebuilding the Investment Experience for the Gen Z Audience
Mar 24, 2026
John Nahas on Why One-Size-Fits-All Blockchains are Failing Global Institutions
Mar 10, 2026
Where Did All The Crypto Super Bowl Ads Go?
Feb 09, 2026
IOTA’s Karen O'Brien on The $35 Trillion Bet on Industrial Blockchain
Jan 27, 2026
Building Autonomous Health Systems in the Age of AI with Bryan Johnson
Jan 13, 2026
OpenSea’s Vision for a Unified Onchain Home with Adam Hollander
Dec 22, 2025
Yorke Rhodes on Why Credible Neutrality is the Safety Net
Dec 15, 2025
Roham Gharegozlou on Flow and Dapper Labs' Mission to Take DeFi Mainstream
Dec 08, 2025
From Cash App to Coinbase: Cat Ferdon on Marketing the Crypto Frontier
Dec 01, 2025
Circle's Vision for Programmable Money with Tim Queenan
Nov 17, 2025
Robinhood's Blueprint for a New Financial System
Nov 11, 2025
MoneyGram's Bold Prediction to Onboard "Hundreds of Millions"
Nov 03, 2025
In The Middle of The Before and After with Ariel Wengroff
Oct 27, 2025
PayPal’s Path to On-Chain Payments and Financial Inclusion
Oct 20, 2025
The Future of Toys is Digital
Oct 13, 2025
Algorithmic Sameness and the Future of Creativity with Kyle Chayka
Sep 16, 2025
Jack Butcher's Blueprint for Modern Value Visualization
Sep 11, 2025
The Future of Money Is Stable
Sep 10, 2025
Refik Anadol's View of AI As a Co-Creator
Sep 09, 2025
The Art of Crypto Brand Building at Scale
Aug 11, 2025
The Wireless Revolution Fueled by Blockchain
Aug 04, 2025
Legacy Rewired: Where Traditional Media Meets New Tech
Jul 28, 2025
Rachael Horwitz on Crypto's Mainstream Moment and the Art of VC Storytelling
Jul 22, 2025
The Interspecies Economy: How Animals Could Join the Crypto Revolution
Jul 14, 2025
Beeple on AI, NFTs and Creativity | CoinDesk Spotlight Replay
Jul 01, 2025
Play-to-Earn's Next Chapter: Building Sustainable Web3 Gaming Beyond the Axie Infinity Boom
Jun 23, 2025
Revolutionizing Aid: How Blockchain Is Fixing Broken Humanitarian Finance
Jun 16, 2025
Breaking Ticketmaster's Monopoly: Ahmed Nimale's Mission to Fix Live Events
Jun 09, 2025
Revolut Is The Bridge Between Web2 and Web3
May 14, 2025
Gen Alpha Will Change The World, We Just Don't Know How Yet
May 06, 2025
Building the Creator-Owned Future with Lamina1 and ‘Owen Nowhere’
Apr 28, 2025
Simplifying Crypto for Everyday Investors: The Milk Road Story
Apr 21, 2025
Avery’s Final Episode, The New Gen C
Mar 10, 2025
How to Build a Crypto Business with Christina Smedley of Lightspark
Mar 05, 2025
The 1,000 Hands of Sam Spratt
Feb 18, 2025
Building Lasting Crypto Brands with Mayur Gupta
Feb 11, 2025
The Rebirth of Enron with Connor Gaydos
Feb 04, 2025
Remixing the Future of Collectibles with DJ Skee
Jan 20, 2025
The New Rules of Brand Building with Nick Tran
Jan 14, 2025
The Year Ahead: 10 Bold Predictions for 2025
Jan 06, 2025
From Wizard Magazine to Building a Comic Con Empire with Gareb Shamus
Dec 23, 2024
Building Authentic Communities in the Digital Age with Kudzi Chikumbu
Dec 16, 2024
How Flip.shop is Rewarding Consumer Engagement with Their Shopping Social Network
Dec 02, 2024
McDonald's to Meme Coins: Culture's New Financial Frontier
Nov 25, 2024
From Web1 to Web3: Lessons from Tech Marketing Veteran Grad Conn of Avalanche
Nov 11, 2024
Gen C’s 100th Episode: Crypto's Future with Keith Grossman of MoonPay
Nov 04, 2024
Navigating Brand Identity in Polarized Times
Oct 30, 2024
Nigeria's Crypto Revolution: Beyond the Currency Crisis
Oct 23, 2024
Markers of On-Chain Identity with CEO of Dapper Labs, Roham Gharegozlou
Oct 08, 2024
Beyond the Frame: The Future of AR with Snap's Resh Sidhu
Sep 30, 2024
Dumb Money's Chris Camillo on Spotting Trends and The Future of Investing
Sep 23, 2024
Sony's Blockchain Bet: Empowering Creators in the Web3 Era
Sep 17, 2024
The Power of Digital Ownership and The Blueprint for Web3 with Yat Siu
Sep 10, 2024
What We’re Reading: The Books Redefining Marketing and Innovation
Aug 26, 2024
How The World Works: Financial Innovation in Blockchain and AI with Visa’s Vanessa Colella
Aug 19, 2024
From LOLPics to Web3: 9GAG's Ray Chan on the Evolution of Memes
Aug 12, 2024
Traditional Marketing Meets Crypto Innovation with Binance’s CMO Rachel Conlan
Aug 05, 2024
Memes Are Serious Business: Licensing, AI and Digital IP with Liz Hagelthorn of SmarterLicense
Jul 29, 2024
The Final Squiggle: Erick Calderon on Art, Community and Spreading Joy in Web3
Jul 22, 2024
Beyond Brick-and-Mortar: Walmart's Innovative Approach to Reaching New Audiences
Jul 15, 2024
Live from Consensus: Brands Using the Metaverse for Social Good
Jul 01, 2024
Spawning Success: Todd McFarlane on Comics, Toys, and Crypto
Jun 24, 2024
Live from Consensus: Building a Brand on Blockchain Without Talking About Blockchain with Ben Leventhal of Blackbird
Jun 17, 2024
Live from Consensus: Memes & Money
Jun 10, 2024
Live from Consensus: How Digital Assets and Virtual Economies Will Fuel Global Cultural Immersion with Ian Rogers of Ledger
Jun 03, 2024
Hamster Kombat and Hollywood Controversies: A Peek into Emerging Tech Trends
May 28, 2024
Spatial Computing and the Convergence of AI, Blockchain, and Virtual Worlds with Evan Helda of Amazon
May 21, 2024
Beauty Meets Blockchain with the Co-Founder of KIKI, Jana Bobosikova
May 14, 2024
Driving Innovation: Mercedes-Benz's Roadmap for Web3 and NFTs
May 07, 2024
Building a Billion-Dollar Business for Creators With Kajabi’s Sean Kim
Apr 29, 2024
Sponsored Episode: Revolutionizing Digital Ownership: How Safe’s Smart Accounts Empower Brands
Apr 24, 2024
Dapper Labs' Playbook: Ridhima Kahn on NBA Top Shot and Virtual Influencers
Apr 22, 2024
The Future is Mixed: Shaping Next-Gen Connectivity With Shachar Scott of Meta Reality Labs
Apr 16, 2024
Navigating the Intersection of Creativity and Commercialization With Adam Levine, Director and CEO of the Toledo Museum of Art
Apr 08, 2024
Fans First: Exploring MITH’s Creator-Fan Vision With Natalie Bruss and Michelle Sanchez
Apr 01, 2024
Future-Proofing Beauty Brands: Dina Fierro of Shiseido on Web3, AI and What's Next
Mar 25, 2024
Authenticating Content in the Generative AI Era With Vivendi’s Fabien Aufrechter
Mar 18, 2024
Pouring Passion Into Brands: Diageo's Julie Yufe on Marketing Iconic Spirits
Mar 11, 2024
Culture, Commerce and Code With Nelly Mensah, VP of Digital Innovation at LVMH
Mar 04, 2024
How to Bring an NFT to the Stars With Micah Johnson, Creator of Aku
Feb 26, 2024
The Creator Is the Product, With Shopify’s Head of Brand Jess Williams
Feb 20, 2024
Digital Art and Cultural Acceptance With MoMA's Madeleine Pierpont
Feb 12, 2024
Verifying Truth in the Age of Misinformation, With Melody Hildebrandt of FOX
Feb 05, 2024
Driving Into the Metaverse With Pia Schörner of BMW
Jan 30, 2024
Getting Unhinged on CES, Snoop x Solo Stoves and, Is Roblox the new Amazon? With Avery and Sam
Jan 22, 2024
Bringing Transparency to the Future of Music With TOKiMONSTA and Laura Jaramillo of Sonu
Jan 16, 2024
Brand Building, Collectibles and Zero Second Commerce With Keith Soljacich of Publicis Media
Jan 08, 2024
Predictions for the New Year and Discussing Puma’s Marketing Playbook With Ivan Dashkov
Dec 26, 2023
Art Basel Recap: The Cultural Upscaling of Brands
Dec 18, 2023
Unpacking the Role of Digital Art in Art History With Sotheby’s Michael Bouhanna
Dec 11, 2023
Merging Digital and Physical Through AR Gaming With Niantic CMO Mike Quigley
Dec 04, 2023
AI and Unlocking Creativity With Chris Duffey, Strategic Development Lead of Adobe
Nov 27, 2023
Inside Gods Unchained and the Evolution of Web3 Gaming With Daniel Paez of Immutable
Nov 20, 2023
Crenshaw to Crypto With DeShone Kizer of One of None and Jorge Peniche of The Marathon Clothing
Nov 14, 2023
Web3 and the Playbook to Rebuild Trust With Marc Mathieu, Co-Founder of the Web3 Studio at Salesforce
Nov 06, 2023
From VR to AI, Mattel’s Vision for the Future of Play
Oct 30, 2023
Decentralizing Museums With Tom McLeod of Arkive
Oct 23, 2023
Restaurants, Loyalty and Getting $FLY With Ben Leventhal, Founder and CEO of Blackbird Labs
Oct 16, 2023
Sponsored Episode: Regulation and Crypto’s Brand Problem With Jason Somensatto, Head of North America Public Policy, Chainalysis
Oct 12, 2023
Exercising the Innovation Muscle With Julia Klim, VP Strategic Partnerships, BD at Equinox
Oct 09, 2023
Three-Part Strategies for Growing International Brands with with Jess Chin, CMO of The Algorand Foundation
Oct 02, 2023
Innovation at the Core of Marketing with Alyson Griffin, Head of Marketing at State Farm
Sep 25, 2023
Driving Social Impact Through Emerging Technologies: A Conversation With Laurie Keith, VP of The Ad Council
Sep 18, 2023
Dressing the Digital World With Derek Edwards, Nick Gonzalez and Megan Kaspar
Sep 11, 2023
How Real Estate Is Embracing Web3 With Julie Allen, SVP of Digital and Creative at Howard Hughes
Sep 04, 2023
Don’t Be An Expert, Be A Student with Sandeep Seth, CMO of Coach
Aug 28, 2023
Growing A Web3 Brand With Austin Hurwitz, Head of Business Development and Strategy at Doodles
Aug 21, 2023
Understanding Web3 Talent and Opportunities With Lesley Silverman of UTA
Aug 14, 2023
From Batman to NFTs: How Warner Bros. Discovery Is Building Web3 Into Franchises
Aug 07, 2023
Coachella's Sam Schoonover on Building Communities Online
Jul 31, 2023
The Next Evolution of Gen C with Avery and Sam
Jul 24, 2023
Brand Growth and the Consumer Mindset With Rachel Weiss of L’Oréal BOLD Ventures
Jul 17, 2023
The Edges of Innovation With Seth Goldstein, Founder of Bright Moments
Jul 10, 2023
Defining Culture in Web3 With Jeff Carvalho, Co-Founder of Highsnobiety
Jul 03, 2023
Metaverse Learning, NFTs in the Intelligence Industry and AI Powered JPEGs With CoinDesk’s Cam Thompson
Jun 26, 2023
Sponsored Episode: Understanding Brand Safety and Trust In NFTs, Featuring Ian Andrews of Chainalysis and Christoffer Poulsen of Bang & Olufsen
Jun 22, 2023
Collaborating With Communities, Featuring Shannon Snow of World of Women and Tatiana Lupart of Moët Hennessy
Jun 20, 2023
Exploring Virtual Worlds With Ashley McCollum of Roblox
Jun 12, 2023
The Music Fandom Ecosystem With Avenged Sevenfold’s Matt Sanders and Ticketmaster’s David Marcus
Jun 06, 2023
Tokenizing Once in a Lifetime Experiences With Andy Krainak, President of VeeFriends
May 29, 2023
Building Disruptive Brands from Web2 to Web3 With Kate Rouch, CMO of Coinbase
May 22, 2023
Bobby Hundreds, Co-Founder of The Hundreds, Thinks It Is Still Early for Web3 and Why We Need to Give It Room to Grow
May 15, 2023
Democratizing Ownership: The Future of Crypto Adoption and Brand Integration, With MoonPay CEO Ivan Soto-Wright
May 08, 2023
Evaluating the Web3 Music Ecosystem, With Oana Ruxandra of Warner Music Group
May 01, 2023
Innovating a 114-Year-Old Brand with Ciara Byrne of Condé Nast
Apr 24, 2023
Innovation, Security and Snoop Dogg with Ian Rogers of Ledger
Apr 17, 2023
On Gaming and Brand Building with Ryan Wyatt of Polygon Labs
Apr 10, 2023
The Tokenization of Culture, With Neda Whitney of Christie’s
Apr 03, 2023
Augmenting Our Imaginations, With Mickey Friedman of Flair.ai
Mar 27, 2023
Web3: The Future of Cultural Evolution with Nick Adler, MNTGE
Mar 20, 2023
Breaking Down Web3 Gaming, Wallet as a Service and Tokenization With CoinDesk’s Rosie Perper, Deputy Managing Editor for Web3
Mar 13, 2023
Interoperable Loyalty With Ty Haney, Co-Founder and CEO of Try Your Best
Mar 06, 2023
Bonus Episode: Overpriced JPEGs and Gen C Discuss Events and NFT Ticketing
Mar 01, 2023
Bringing Mindfulness Into the Metaverse With Angelic Vendette, CMO and Global Head of Marketing of Alo Yoga
Feb 27, 2023
How Ownership Changes the Experience With Adam Brotman and Andy Sack, Co-Founders and Co-CEOs of Forum
Feb 21, 2023
Web3 Has Purpose Built in, With Global VP of Adidas /// Studio Erika Wykes-Sneyd
Feb 13, 2023
10 Episodes In – Recap and Current State of the Market
Feb 06, 2023
Where Business Value Meets Cultural Value With Sophie Kelly, SVP of Whiskies at Diageo North America
Jan 30, 2023
Being Ahead of the Curve With Co-Founder of BFF and Club CPG, Jaime Schmidt
Jan 23, 2023
Web3 and the Playbook to Rebuild Trust With Marc Mathieu, Co-Founder of the Web3 Studio at Salesforce
Jan 16, 2023
Bringing Web3 to 3 Billion People, With Spencer Gordon, Group Vice President, Consumer Connections at Anheuser-Busch
Jan 09, 2023
The Accessibility Layer of Web3 With Fonz, Founder and CEO of TokenProof
Dec 27, 2022
Bridging the Physical to the Digital With Kate Brady, Head of Next Gen DTC Connections & Innovation of PepsiCo
Dec 19, 2022
The Fandom of Digital Collectibles, With Matt Kalish, president of DraftKings North America
Dec 12, 2022
Wen Web3 IRL?
Dec 05, 2022
The Inevitability of Web3 With CMO of Vista, Ricky Engelberg
Nov 28, 2022
Doubling Down With Magdalena Kala
Nov 21, 2022
TRAILER: Gen C is Generation Crypto
Nov 10, 2022