The Grow and Convert Marketing Show
By Benji Hyam and Devesh Khanal
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Image by Benji Hyam and Devesh Khanal
Category: Marketing
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Episodes: 70
Description
We share our thoughts and ideas on how to grow a business.
| Episode | Date |
|---|---|
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How to Track AI Visibility as a Practitioner (Most people are doing it wrong)
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Sep 25, 2026 |
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Everything Wrong With the GEO Conversation Right Now - we join Alex Birkett of Omniscient Digital
|
Sep 23, 2026 |
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Personalized GEO: How Content Strategy Should Shift for AI Search
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Sep 08, 2026 |
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AI Visibility Case Study: How to Grow a New Brand That Hadn't Invested in AI Search or SEO
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Aug 17, 2026 |
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Webinar: Why Your GEO Strategy is Probably Wrong (And What Actually Works)
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Jul 01, 2026 |
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Does Third-Party Content Actually Drive LLM Brand Mentions More Than Your Own Site?
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Jun 08, 2026 |
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Is Google Cracking Down on Self-Promotional Listicles? Our Data Says No
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May 27, 2026 |
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Topic-Based GEO: The Content Strategy Framework for AI Search
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Apr 10, 2026 |
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GEO Is Not SEO: The New Rules for Getting Recommended by AI
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Apr 02, 2026 |
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Your ChatGPT Traffic Is 5-10x Higher Than You Think
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Mar 17, 2026 |
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AI Is About to Create a New Kind of Marketer. Here's Why
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Mar 09, 2026 |
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Topic Based GEO: Why You Need to Measure AI Visibility with Topics Instead of Individual Prompts
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Feb 12, 2026 |
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How We Use AI to Edit Content (Without Losing Your Company POV)
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Dec 22, 2025 |
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The Step-by-Step GEO Strategy to Rank in ChatGPT, Perplexity & AI Overviews
|
Dec 11, 2025 |
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LLM Citation Data: 86% of Sources are Industry-Specific (Not from Generic Sites Like Reddit)
|
Dec 02, 2025 |
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Prioritized GEO: How Brand Should Focus Resources on AI Visibility
|
Nov 11, 2025 |
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SEO vs. AI Traffic: What Our Client Data Really Shows
|
Sep 24, 2025 |
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How to Increase AI Visibility (Common Mistakes People Make)
|
Sep 15, 2025 |
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How SEO will Change with AI Search
|
Jun 10, 2025 |
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We built an AI rank tracking tool: Traqer.ai! Here's how it works...
|
Jun 06, 2025 |
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We're Building an AI Writing Tool That Solves the Problems We See With AI Content: A Sneak Peek
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Apr 21, 2025 |
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How to Create Comparison Content (Without Making Your CEO Nervous): A Data Backed Approach
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Apr 15, 2025 |
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Content Writing Teardown- How to Improve Blog Writing for SEO (Live Editing)
|
Apr 01, 2025 |
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How to Analyze Google's SERP Like Grow and Convert: The Secret to Content That Ranks
|
Mar 24, 2025 |
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Top vs. Bottom of the Funnel: Finding Your Brand's Unique 'Wow Moment'
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Feb 24, 2025 |
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How to Write High-Converting Blog Posts (With Real Examples)
|
Feb 17, 2025 |
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We Secretly Published an AI-Written Blog Post (Here's What We Learned)
|
Feb 06, 2025 |
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Does SEO help you "rank" on ChatGPT? We analyzed 16 Companies' Keywords to find out
|
Jan 23, 2025 |
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AI's Impact on Content Marketing in 2025: Search Changes, Content Generation, and New Survey Data
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Jan 16, 2025 |
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How to Use Jobs to Be Done (JTBD) Keywords to Boost Blog Conversions 🚀 | SEO & Content Strategy
|
Sep 18, 2024 |
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Competitor Keywords: The Highest Converting Strategy in the Pain Point SEO Framework
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Sep 11, 2024 |
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Mastering Category Keywords: A Strategy to Grow Blog Post Conversions
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Sep 09, 2024 |
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Episode 27- How We Improved Blog Post Conversion Rates by 66%-950% Through Writing
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Aug 15, 2024 |
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Episode 26: Brand Marketing vs. Performance Marketing. Which is better?
|
Aug 01, 2024 |
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Episode 25: June and July Agency Update - New Record Highs & Is the Economy Playing into Growth?
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Jul 18, 2024 |
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Episode 24: How Long Does it Take to Get SEO and Content Marketing Results?
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Jul 11, 2024 |
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Episode 23: How A Content Strategy Evolves Over Time
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Jun 28, 2024 |
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Episode 22: Why Most Companies Shouldn't AB Test to Improve Conversions (And What to Do Instead)
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Jun 21, 2024 |
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Episode 21: May Agency Update- New Record Highs + Marketing and Churn Update
|
Jun 12, 2024 |
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Episode 20: How to Interview Subject Matter Experts and Add Differentiation to Articles
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Jun 07, 2024 |
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Episode 19- Do we take this series in a different direction?
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May 31, 2024 |
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Episode 18 - Hiring Your First Head of Marketing and What They Should Do in the First 90 Days
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May 23, 2024 |
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Episode 17 - How to Write Non-Basic SEO Content (Even With Basic SEO Keywords)
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May 09, 2024 |
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Episode 16: April Recap - Our Highest Client Count and Revenue Ever
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May 02, 2024 |
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Episode 15: Disruption Stories - What They Are and How to Write Them
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Apr 25, 2024 |
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Episode 14: Can SEO Content also be Thought Leadership Content? Our Thoughts.
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Apr 18, 2024 |
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Episode 13: March Recap, A New Record High in Sight?
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Apr 10, 2024 |
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Episode 12: Why you SHOULD measure the ROI of an individual piece of content and how to track in GA4
|
Apr 04, 2024 |
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Episode 11- Scaling Writing Operations by Hiring an Editor
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Mar 28, 2024 |
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Episode 10 - Creating A Content Strategy for a New Business and Our Disruption Story Framework
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Mar 21, 2024 |
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Episode 9- February Monthly Recap: We Need to Free up Devesh's Time From Editing.
|
Mar 14, 2024 |
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Episode 8 - How We Prove the Value of SEO and Content Marketing to Clients
|
Mar 08, 2024 |
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Episode 7 - How We're Getting SEO Rankings Back for Clients
|
Mar 01, 2024 |
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Episode 6 - Should We Start A New Service Offering?
|
Feb 23, 2024 |
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Episode 5: Our Highest Client Count, Ever?!?! (Monthly Recap)
|
Feb 15, 2024 |
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Episode 4: When is the right time to build processes?
|
Feb 08, 2024 |
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Episode 3: Houston, We Have A Churn Problem
|
Feb 01, 2024 |
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Episode 2: A Client Isn't Happy With Their First Article. What Do We Do?
|
Jan 25, 2024 |
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Episode 1: Announcing Our New Public Challenge: Doubling our Agency in 2 Years
|
Jan 18, 2024 |
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How This Bootstrapped Help Desk Software has Lasted over 10 Years Against VC Backed Competitors
|
Feb 20, 2023 |
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SurveyMonkey Acquired Their Last Business. Now They’re Back to Grow Vocal Video- G&C Interview
|
Feb 17, 2023 |
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The ROI of SEO
|
Feb 17, 2023 |
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Will ChatGPT replace writers and content marketers? Our thoughts.
|
Jan 29, 2023 |
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Why We're Thinking of Repositioning from a Content Marketing Agency to SEO Agency
|
Nov 11, 2022 |
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Managing Remote Workers: How to Manage Outcomes Over Outputs
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Nov 03, 2022 |
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How We Hire Great Blog Writers (And Mistakes We've Made Along the Way)
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Oct 25, 2022 |
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Average Blog Conversion Rates + Can a Blog Post Convert Higher Than a Landing Page?
|
Oct 25, 2022 |
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What Content Should You Produce to Generate Leads? First 3 months of content strategy
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Oct 25, 2022 |
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Why A Media Company Content Strategy Doesn't Make Sense for Most Businesses
|
Oct 25, 2022 |
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Pain Point SEO: What Is It? Examples and How to Get Started
|
Oct 25, 2022 |