Customer Equity Accelerator
By Allison Hartsoe, Customer Centricity and Digital Maturity Expert & C-Suite Radio
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Category: Marketing
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Episodes: 129
Description
Ideas for Executives to Accelerate Customer-Centric Growth
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| Episode | Date |
|---|---|
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Ep. 129 | Next Generation Business Metrics with Jim Deiotte
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Dec 17, 2020 |
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Ep. 128 | Customer Data Privacy: Who Has The Right To Use It? with Richard Whitt
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Dec 03, 2020 |
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Ep. 127 | Getting To Know Your Customers with Moira McKenna
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Nov 19, 2020 |
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Ep. 126 | The New Normal For Retail with Denise Lee Yohn
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Nov 05, 2020 |
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Ep. 125 | Learning from Politics: How Momentum Impacts Your Business with Mike Berland of Decode M
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Oct 22, 2020 |
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Ep. 124 | How Not to Treat Customers Like Its 1980, Allison Hartsoe, Ambition Data CEO
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Oct 08, 2020 |
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Ep. 123 | Customer-driven Data Science with Albertsons Colleen Qiu
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Sep 24, 2020 |
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Ep. 122 | Lifelong Connections with Consumers with Jeff Nemeth at Ford
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Sep 10, 2020 |
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Ep. 121 | How Loyalty Programs Accelerate Recovery
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Aug 27, 2020 |
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Ep. 120 | Should you discount during COVID?
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Aug 13, 2020 |
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Ep. 119 | The Economics of Identity with Max Kirby of Publicis Groupe
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Jul 30, 2020 |
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Ep. 118 | How to Drive Change using Data Storytelling with Brent Dykes
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Jul 16, 2020 |
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Ep. 117 | How to Lead Personalization with Ben Malki of Dynamic Yield
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Jul 02, 2020 |
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Ep. 116 | Nine Questions to Unpack the Hype of ANY Technology Vendor
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Jun 18, 2020 |
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Ep. 115 | How to Build a Cost-Effective Customer-centric Technology Stack
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Jun 04, 2020 |
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Ep. 114 | The Rise of the New C-levels with Dave Mathison from CDO Club
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May 21, 2020 |
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Ep. 113 | The New Customer Segmentation with Forrester’s Brandon Purcell
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May 07, 2020 |
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Ep. 112 | How to manage through the COVID-19 crisis
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Apr 23, 2020 |
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Ep. 111 | How to grow your business using a North Star
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Apr 21, 2020 |
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Ep. 110 | Scaling a Startup with Data, Barkha Saxena, Poshmark CDO
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Apr 09, 2020 |
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Ep. 109 | Gifting as a Customer-Centric Strategy with Monika Kochhar CEO of SmartGift
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Mar 26, 2020 |
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Ep. 108 | Customer-Centric Culture Transformation with Dr. Rachel Headley
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Mar 12, 2020 |
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Ep. 107 | Customer-Centric Subscriptions with Trade Coffee’s Mike Lackman
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Feb 27, 2020 |
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Ep. 106 | Secret Customer Scores with Wharton’s Sarah Toms
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Feb 13, 2020 |
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Ep. 105 | Building the DTC channel with Spindrift’s Calvin Lammers
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Jan 30, 2020 |
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Ep. 104 | 2020 Customer-Centric Predictions
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Jan 16, 2020 |
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Ep. 103 | Customer Tribes with Tim Ash
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Jan 02, 2020 |
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Ep. 102 | 2019 CEA Podcast Directory
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Dec 19, 2019 |
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Ep. 101 | Customer-centric Growth with NakedWines.com
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Dec 12, 2019 |
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Ep. 100 | The Evolution of Customer Analytics at Electronic Arts
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Dec 05, 2019 |
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Ep. 99 | Bonding the CLV Community
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Nov 28, 2019 |
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Ep. 98 | Operationalizing Customer Lifetime Value (CLV)
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Nov 21, 2019 |
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Ep. 97 | 1-800-FLOWERS.COM, Inc. 25 years of Digital Leadership
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Nov 14, 2019 |
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Ep. 96 | Designing Data for Business Decisions Part 2
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Nov 07, 2019 |
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Ep. 95 | Designing Data for Business Decisions
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Oct 31, 2019 |
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Ep. 94 | Creating Happy Customers via Compliance
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Oct 24, 2019 |
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Ep. 93 | Get More from Retail Technology w Nixon’s Gary Penn
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Oct 17, 2019 |
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Ep. 92 | Managing the Fabric of Customer Data with Bob Page
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Oct 10, 2019 |
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Ep. 91 | Human-centered AI with Jen Stirrup of Data Relish
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Oct 03, 2019 |
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Ep. 90 | Black Friday with Pete Fader
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Sep 26, 2019 |
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Ep. 89 | Next Generation Data Warehouse with Claudia Imhoff (Part 2)
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Sep 19, 2019 |
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Ep. 88 | Next Generation Data Warehouse (Part 1) with Claudia Imhoff
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Sep 12, 2019 |
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Ep. 87 | Customer Targeting Gone Wrong: The Big Fish News Story
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Sep 05, 2019 |
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Ep. 86 | The Business Roundtable’s new Customer Focus
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Aug 29, 2019 |
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Ep. 85 | Hubspots Voice of Customer Journey with Amanda Whyte
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Aug 22, 2019 |
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Ep. 84 | Amazon as a Customer-Centric Sales Channel
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Aug 15, 2019 |
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Ep. 83 | Amazon Prime Day vs Alibaba Singles Day
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Aug 08, 2019 |
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Ep. 82 | Quantifying the Customer Experience with Michael Allenson of Xpedition
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Aug 01, 2019 |
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Ep. 81 | Customer Data as an Asset with Doug Laney
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Jul 25, 2019 |
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Ep. 80 | Building Customer Trust through Privacy with Aurelie Pols
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Jul 18, 2019 |
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Ep. 79 | Visual Data Disasters
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Jul 11, 2019 |
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Ep. 78 | Learning From Others with Rich Fox, Apex Parks
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Jul 04, 2019 |
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Ep. 77 | Five Questions Marketers Need to Answer
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Jun 27, 2019 |
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Ep. 76 | Naked Statistics. A candid book review.
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Jun 20, 2019 |
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Ep. 75 | Retail Reimagination with Forbes Contributor Steve Dennis
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Jun 13, 2019 |
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Ep. 74 | Teach Your Team to Communicate Insights w KeyBank’s Kathleen Maley
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Jun 06, 2019 |
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Ep. 73 | Marketing Analytics Evolution with Jim Sterne
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May 30, 2019 |
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Ep. 72 | The CAO Conference in a Nutshell
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May 23, 2019 |
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Ep. 71 | Wharton’s Pete Fader on Customer Loyalty (and what affects it)
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May 16, 2019 |
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Ep. 70 | Amazon Strategy for DTC Retailers with RBC ’s Mark Mahaney
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May 09, 2019 |
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Ep. 69 | How to Set-up a Testing Program with Loren Hadley at Ambition Data
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May 02, 2019 |
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Ep. 68 | Becoming the Data Ambassador with Megan Kohout at Kendra Scott
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Apr 25, 2019 |
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Ep. 67 | Deepening the Customer Experience with Diane Le from Coffee Bean and Tea Leaf
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Apr 18, 2019 |
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Ep. 66 | The Truth about CDPs with Forrester’s Joe Stanhope
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Apr 11, 2019 |
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Ep. 65 | Beyond CDPs, here come Customer Intelligence Platforms
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Apr 04, 2019 |
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Ep. 64 | Classifying CDPs with Jimi Li from Valence
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Mar 28, 2019 |
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Ep. 63 | Hari Mari’s Valuable Customer Community
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Mar 21, 2019 |
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Ep. 62 | Cultivating Customers with Prof. Elea Feit at Drexel
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Mar 14, 2019 |
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Ep. 61 | Big Ideas for Retailers from eTail West
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Mar 07, 2019 |
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Ep. 60 | Smart Technologies from eTail West
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Feb 28, 2019 |
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Ep. 59 | Managing Up with Michelle Rovner
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Feb 21, 2019 |
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Ep. 58 | Finding Budget for Data Science Projects with Banorte’s CAO Jose Murillo
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Feb 14, 2019 |
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Ep. 57 | Book Summary: Measure What Matters by John Doerr
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Feb 07, 2019 |
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Ep. 56 | 3 Marketing Myths with Xero Shoes CEO, Steven Sashen
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Feb 01, 2019 |
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Ep. 55 | 2019 Martech Predictions with Scott Brinker
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Jan 24, 2019 |
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Ep. 54 | 2019 Predictions Show Financial Impact from Marketing with Dan McCarthy
|
Jan 17, 2019 |
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Ep. 53 | 2019 Predictions for Customer-Centric Marketing
|
Jan 10, 2019 |
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Ep. 52 | Holiday Break Message from Allison Hartsoe
|
Dec 27, 2018 |
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Ep. 51 | 2018 Show Directory
|
Dec 20, 2018 |
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Ep. 50 | Glossy’s Jill Manoff On the Digital Evolution of Fashion and Beauty
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Dec 13, 2018 |
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Ep. 49 | New Retailers use Customer Analytics with Allison Hartsoe
|
Dec 06, 2018 |
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Ep. 48 | Old Retail vs New Retail with Ed Kleban
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Nov 29, 2018 |
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Ep. 47 | Black Friday with Pete Fader
|
Nov 15, 2018 |
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Ep. 46 | Measuring Offline Customer Experiences with Gary Angel
|
Nov 08, 2018 |
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Ep. 45 | Activating CLV Marketing at The Bouqs
|
Nov 01, 2018 |
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Ep. 44 | Generating Quality Customers with Winky Lux
|
Oct 25, 2018 |
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Ep. 43 | The Customer Revolution is Here
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Oct 19, 2018 |
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Ep. 42 | The Intersection of Customer Experience and Customer Value with Ehow Chen
|
Oct 11, 2018 |
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Ep. 41 | Customer Analytics Strategies Summarized – The right way to see and act on customer knowledge
|
Oct 04, 2018 |
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Ep. 40 | Customer-centric research with EA’s Jodie Antypas
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Sep 27, 2018 |
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Ep. 39 | Investing in your Customers with MIT’s Michael Schrage
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Sep 20, 2018 |
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Ep. 38 | Implementing a CLV strategy with Jordan Elkind of Custora Part 2
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Sep 13, 2018 |
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Ep. 37 | Implementing a CLV strategy with Jordan Elkind of Custora Part 1
|
Sep 06, 2018 |
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Ep. 36 | Beyond the Obvious - Data Visualization Best Practices Summarized
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Aug 30, 2018 |
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Ep. 35 | From Data Science to Data Storytelling with Gulrez Khan, Senior Data Scientist at Microsoft
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Aug 23, 2018 |
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Ep. 34 | Inside a Visual Data Disaster with Felix Schlidorfer
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Aug 16, 2018 |
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Ep. 33 | Visual Data Disasters with Alberto Cairo
|
Aug 09, 2018 |
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Ep. 32 | Getting Your Message Through with Lea Pica
|
Aug 02, 2018 |
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Ep. 31 | Inside the Customer Equity Accelerator Podcast
|
Jul 25, 2018 |
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Ep. 30 | Is CC Right for Your Company
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Jul 19, 2018 |
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Ep. 29 | Finding the Customer State of Mind with guest Brooks Bell
|
Jul 12, 2018 |
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Ep. 28 | What CAOs are Thinking Now
|
Jul 04, 2018 |
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Ep. 27 | Customer Centric Product Development with Twitch’s June Dershewitz
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Jun 27, 2018 |
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Ep. 26 | Secrets of Today’s Marketing Leaders with Laura Beaudin
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Jun 20, 2018 |
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Ep. 25 | Transformation of Marketing Around CLV with Peggy Winton
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Jun 13, 2018 |
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Ep. 24 | Build a Business Like Amazon with Bryan Eisenberg
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Jun 06, 2018 |
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Ep. 23 | Customer Centricity Conference Recap with Allison Hartsoe
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May 31, 2018 |
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Ep. 22 | Where Academics Meet Reality with Joe Megibow
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May 23, 2018 |
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Ep. 21 | Arming the Front Lines with Bob McKinney of Batteries Plus Bulbs
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May 16, 2018 |
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Ep. 20 | The Intersection of Ai and CLV with Publishers Clearinghouse's Ash Dhupar
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May 10, 2018 |
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Ep. 19 | The Customer as the Asset with Anthony Choe, Founder at Provenance Digital
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May 02, 2018 |
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Ep. 18 | Driving Value Through CLV with Neil Hoyne, Head of Customer Analytics, Google
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Apr 25, 2018 |
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Ep. 17 | The Future of Martech with Forrester's Joe Stanhope
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Apr 18, 2018 |
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Ep. 16 | CLV Transformation with Zack Anderson of Electronic Arts (EA)
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Apr 12, 2018 |
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Ep. 15 | Customer-Based Corporate Valuation with Dan McCarthy, Emory University
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Apr 09, 2018 |
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Ep. 14 | Delivering Massive Value with Analytics
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Mar 26, 2018 |
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Ep. 13 | The Customer Centricity Simulation with Sarah E. Toms of Wharton
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Mar 20, 2018 |
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Ep. 12 | Calculating CLV with Artem Mariychin of Zodiac Metrics
|
Mar 14, 2018 |
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Ep. 11 | The Rise of the CXO with CXPA's Diane Magers
|
Mar 07, 2018 |
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Ep. 10 | Product Centricity v. Customer Centricity
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Mar 02, 2018 |
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Ep. 9 | CLV Marketing with Pete Fader, Professor of Marketing, Wharton
|
Feb 22, 2018 |
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Ep. 8 | Using Data to Get Results With Data Legend Bob Page
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Feb 13, 2018 |
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Ep. 7 | The ROI of Data Analytics – An Interview with Big Data Guru Bob Page
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Feb 06, 2018 |
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Ep. 6 | Reaching Customer Centricity - The Payoff Stage
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Jan 25, 2018 |
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Ep. 5 | Digging Into the Digital Maturity Curve Part 2
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Jan 14, 2018 |
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Ep. 4 | Digging Into the Digital Maturity Curve - Early Stages
|
Jan 10, 2018 |
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Ep. 3 | The Foundations of Customer Equity
|
Dec 11, 2017 |
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Ep. 2 | How to Calculate Digital Maturity
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Dec 11, 2017 |
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Ep. 1 | What is Customer Equity?
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Dec 11, 2017 |