Trades Secrets: Contractor Marketing

By Devon Hayes & Amanda Joyce

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Category: Marketing

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Episodes: 73

Description

Trades Secrets: Contractor Marketing is for home services contractors and who are looking for easy to implement marketing tips and strategies. This podcast is for you if you're looking for actionable marketing tactics that are not over your head, and apply to ALL trades. We'll keep you apprised of what's new, and what should be on your radar for all things digital marketing.

Episode Date
Are You Buying Results, Rankings, Software, or Just Better-Sounding SEO? | Ep 72 | Trades Secrets: Contractor Marketing
Jun 22, 2026
Speed-to-Lead: Why Contractors Lose Leads to Faster Competitors | Ep 71 | Trades Secrets: Contractor Marketing
Mar 09, 2026
Where Do I Start with Paid Media? | Ep 70 | Trades Secrets: Contractor Marketing
Feb 23, 2026
Where Do I Start with Online Visibility? | Ep 69 | Trades Secrets: Contractor Marketing
Feb 09, 2026
How Stephen Spallo Scaled A Contracting Business from $2 Million to $7 Million in Two Years | Ep 68 | Trades Secrets: Contractor Marketing
Jan 12, 2026
2025 In Review - What You Can Expect In 2026 | Ep 67 | Trades Secrets: Contractor Marketing
Dec 29, 2025
AI Hallucinations - What They Are and How to Fix Them | Ep 66 | Trades Secrets: Contractor Marketing
Dec 15, 2025
Imposter Syndrome is a Superpower | Ep 65 | Trades Secrets: Contractor Marketing
Dec 01, 2025
3 Ways to Generate More Leads in 2026 | Ep 64 | Trades Secrets: Contractor Marketing
Nov 17, 2025
Raise the Roofle: How Smart Contractors Are Selling Roofs in a Click | Ep 63 | Trades Secrets: Contractor Marketing
Nov 03, 2025
Roofle-ution | Ep 62 | Trades Secrets: Contractor Marketing
Oct 20, 2025
Why Paid Media Management Fees Exist | Ep 61 | Trades Secrets: Contractor Marketing
Sep 29, 2025
Shopping for a Marketing Agency in 2026 | Ep 60 | Trades Secrets: Contractor Marketing
Sep 15, 2025
Goodbye Leads: What Kills Your LSA Ranking | Ep 59 | Trades Secrets: Contractor Marketing
Jun 16, 2025
Content is Critical: Low Investment & High ROI | Ep 58 | Trades Secrets: Contractor Marketing
Jun 02, 2025
‘About Us’ Pages Are Really About Them | Ep 57 | Trades Secrets: Contractor Marketing
May 12, 2025
Why Website Maintenance is a MUST in 2025 | Ep 56 | Trades Secrets: Contractor Marketing
Apr 28, 2025
Remodeling Nightmare | Ep 55 | Trades Secrets: Contractor Marketing
Apr 14, 2025
AEO for Trades: How to Optimize Answers and Maximize Local Leads | Ep 54 | Trades Secrets: Contractor Marketing
Jan 27, 2025
The Contractors Guide to Video Marketing in 2025 | Ep 53 | Trades Secrets: Contractor Marketing
Dec 17, 2024
Episode 52 - 10 Tips for Contractor Marketing
Jul 08, 2024
Episode 51 - Light Em' Up Website Roast
Jun 24, 2024
Episode 50 - The Google Leak: Sandboxin' Son of a
Jun 10, 2024
Episode 49 - Tech Talk: Bringing Clarity to Marketing Jargon
May 06, 2024
Episode 48 - Top 5 Episodes of 2023
Apr 22, 2024
Episode 47 - Why Google Ads is Risky Business
Apr 08, 2024
Episode 46 - Why SEO Proposals Are Apples to Oranges
Mar 25, 2024
Episode 45 - The State of Search (2024)
Mar 11, 2024
Episode 44 - I Saw It On Social
Feb 26, 2024
Episode 43 - Lessons Learned in Scaling a Successful Roofing Company with Erika Smith
Feb 12, 2024
Episode 42 - 2024 Marketing Musts for Plumbers
Jan 29, 2024
Episode 41 - Building Blocks of Branding with Britt Sawyer
Dec 19, 2023
Episode 40 - Should I Do SEO for my Plumbing Company?
Dec 08, 2023
Episode 39 - There's No Easy Button for SEO - Not Even with AI
Nov 07, 2023
Episode 38 - Behind the Blueprint - Tips From Randy Brothers a Leading Voice in the Roofing Industry
Oct 24, 2023
Episode 37 - Interview with Matt Bertram
Oct 12, 2023
Episode 36 - 2024 Marketing Plan: Why Now is the Time to Get your $H!# Together - Part 3
Sep 19, 2023
Episode 35 - 2024 Marketing Plan: Why Now is the Time to Get your $H!# Together - Part 2
Sep 12, 2023
Episode 34 - 2024 Marketing Plan: Why Now is the Time to Get your $H!# Together - Part 1
Sep 05, 2023
Episode 33 - Behind the Blueprints: Getting to Know Amanda
Aug 22, 2023
Episode 32 - Behind the Blueprints: Getting to Know Devon
Aug 15, 2023
Episode 31 - The Raw Truth: Agencies Aren't Perfect
Aug 07, 2023
Episode 30 - Google's Tool Shed: Free Tools & Why You Need Them
Jul 31, 2023
Episode 29 - 7 Common Pricing Mistakes That Are Crippling Your Business with
Jul 25, 2023
Episode 28 - From Funeral to Future: Understanding the New Google Analytics (GA4)
Jul 11, 2023
Episode 27 - Mastering the Home Show Circuit: A Guide to Success for Contractors
Jul 03, 2023
Episode 25 - Unleashing the Power of Energy Rebates for Contractors
Jun 19, 2023
Episode 24 - How to get the most out of your marketing agency
Jun 12, 2023
Episode 23 - Crawler Confusion: How Wack Site Structure Kills Your Search Rankings
Jun 05, 2023
Episode 22 - Exposed: The Shocking Truth Behind Marketing Agencies Preying on Contractors
May 29, 2023
Episode 21 - Landing Pages and Why you Need them
May 23, 2023
Episode 20 - ChatGPT + Bing How to leverage that marriage
May 15, 2023
Episode 19 - The AI Race & Why NOW is the Time to Optimize for Bing
May 05, 2023
Episode 18 - 7 ways to leverage existing reviews
May 01, 2023
Episode 17 - Fractional CMO Services: When Does It Make Sense to Invest?
Apr 24, 2023
Episode 16 - Creating an Effective Keyword Strategy
Apr 17, 2023
Episode 15 - Why 1 Marketing Channel Isn't Enough
Apr 10, 2023
Episode 14 - Where Does Marketing Stop & Sales Begin?
Apr 03, 2023
Episode 13 - Preparing an Effective Storm Campaign
Mar 27, 2023
Episode 12 - Shop Talk: Avoiding a $100k Mistake
Mar 20, 2023
Episode 11 - AI Do's & Don'ts
Mar 13, 2023
Episode 10 - 5 Costly Google Ads Mistakes You're Probably Making
Mar 06, 2023
Episode 9 - What is Your Marketing ROI?
Feb 27, 2023
Episode 8 - Marketing During a Recession
Feb 20, 2023
Episode 7 - Content Marketing
Feb 13, 2023
Episode 6 - How Long Should SEO Take?
Feb 06, 2023
Episode 5 - Shop Talk: A Denver Roofing Contractor Shares Lessons Learned
Jan 30, 2023
Episode 4 - Owning Your Digital Assets
Jan 23, 2023
Episode 3 - Consistency is Key in Marketing
Jan 23, 2023
Episode 2 - 2023 Marketing Predictions & Recommendations for Contractors
Jan 23, 2023
Episode 1 - Google's Continuous Scroll for Desktop
Jan 23, 2023
Episode 0 - Who We Are
Jan 23, 2023
Welcome to Trades Secrets: Contractor Marketing
Jan 16, 2023