WDMA - Daily Marketing News
By John Miglautsch
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Category: Marketing
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Episodes: 761
Description
We livestream daily Direct Mail & Marketing news. We fight for truth and accuracy in advertising and marketing. Together we can help each other discover which half of our ad spend is actually 'wasted'.
WDMA is a global organization with far more members outside than inside Wisconsin.
| Episode | Date |
|---|---|
|
Predictable Marketing in Uncertainty
|
Mar 19, 2025 |
|
Why MAIL? Groundhog Predictions
|
Jan 29, 2025 |
|
Why DMAIL Can Save the USPS
|
Dec 04, 2024 |
|
WHY MAIL! Saving USPS
|
Dec 03, 2024 |
|
AI Homogeneity-Tom Fishburne & Experimentation Lab
|
Dec 03, 2024 |
|
Storytelling-Tom Fishburne, JCREW Brings Back Catalog!
|
Sep 05, 2024 |
|
Anecdotes & Data-Fishburne, Ritson on Cannes, 8 Copy Essentials-Bly
|
Jun 10, 2024 |
|
Despicable VW, USPS Elasticity Model
|
Jun 10, 2024 |
|
Scotch Optimism, Meta Bugs & AI, Avoid Passive Voice
|
May 24, 2024 |
|
Customers or Competition, Gundir Rebranding, Print PLUS Social Media
|
May 22, 2024 |
|
Welch’s CFO, Legacy, Postcard Mania Up, DMail 2.0 + WMW
|
May 17, 2024 |
|
Cheetos ‘other hand’, 5 Reasons to Love Catalogs
|
May 10, 2024 |
|
Marketing Math, Print vs Digital, A-B Testing
|
May 08, 2024 |
|
Love in Every Loaf, Neb Privacy, My Fake Ads, Dust Off DMAIL
|
May 07, 2024 |
|
AI Future of Work, Measurement Manipulates, Trying vs Testing
|
May 07, 2024 |
|
Self Checkout, Tracking Codes for DMail
|
Apr 27, 2024 |
|
Mail Doesn’t throw itself away, AMZ Just Walk, Lumpy Mail
|
Apr 09, 2024 |
|
Carlsberg Music, Fake $175MM AI, DMail Rules Non-Profits
|
Apr 03, 2024 |
|
LARGE Print Giveth, AM Girl Critique, DMail Win-Backs
|
Apr 03, 2024 |
|
2024 DMAIL Design Trends – Plus Opinions
|
Mar 29, 2024 |
|
Don’t Let Postage Eat Your DMAIL Budget
|
Mar 28, 2024 |
|
Fishburne – AI Potential, Marketing Computer Architectures, Dazzling Results
|
Mar 25, 2024 |
|
Google Reviews, Ritson on Training, Bly on Offers
|
Mar 21, 2024 |
|
AMZ Apologizes, See Fou Yourself, More Leads?
|
Mar 21, 2024 |
|
TravelSupermarket, Can Google Adapt-Ritson
|
Mar 19, 2024 |
|
Test & Learn the ONLY way Marketers can PREDICT the FUTURE
|
Mar 19, 2024 |
|
Dunkin Community, Ad Taxes, Williams-Sonoma, StructureTube
|
Mar 15, 2024 |
|
Por Amor, ANA Digital Ad Trust, Girl Tok, Testimonial Secrets
|
Mar 15, 2024 |
|
Red Nose Day, Die Cut Mailers
|
Mar 13, 2024 |
|
Heinz, DMAIL Revival, 10 Best DMAIL Uses
|
Mar 13, 2024 |
|
Wavy Lays, USPS Obsolete, Marketing (t), More Data
|
Mar 07, 2024 |
|
Mint Mistake, Ad Fraud Report, Is MORE DATA More Effective
|
Mar 06, 2024 |
|
Ettinger Loves MAIL & Gunderson on Creative TESTING
|
Mar 05, 2024 |
|
AI & SEO, Pen & Paper, Unasked Advice
|
Mar 05, 2024 |
|
VW LightKeeper, IHOP Thin Mint, CCPA Co-ops, CMO Innovation
|
Mar 01, 2024 |
|
Lays Chip-Cam, P2R Retargeting, Data-Driven Marketing
|
Feb 27, 2024 |
|
Marketing Hand-off – Fishburne, Cookie-less Up 40%, Why Direct Marketing is Successful – Gunderson
|
Feb 26, 2024 |
|
Cushion Lock, QUAD Helps Hartford, Slow (Food) Marketing
|
Feb 23, 2024 |
|
Duck Plump, Fake Meat Mktg, Starting Sales, Dmail Q4
|
Feb 23, 2024 |
|
AI vs Superbowl, AI Wins Copy Test
|
Feb 21, 2024 |
|
Ettinger on CMOs, Direct Marketing Solves CEOs vs CMOs
|
Feb 20, 2024 |
|
McD’s to the Rescue, Net’s Growth Problem, Retailer DMail Recovery
|
Feb 19, 2024 |
|
IKEA Steal, Agency CEOs Cry Out for DMAIL, Read a Data Card
|
Feb 17, 2024 |
|
Stella Artois, Good Linkedin, PRINT LOVE, Earth Breeze
|
Feb 14, 2024 |
|
Top 10 Super Bowl Ads, Worst Ads In Years
|
Feb 13, 2024 |
|
Search vs Ask – The Unexpected Attack of AI on ‘Search’ – Tom Fishburne
|
Feb 13, 2024 |
|
DinaMitas, X for Associations & Articles, Sticky Customers, Letters Home
|
Feb 09, 2024 |
|
Couch Potatoes, LG Gigs, DMarketing Disadvantages, Quotation Marks
|
Feb 07, 2024 |
|
Superbowl Ads, , Marketing Career, Sephora DMAIL
|
Feb 05, 2024 |
|
Old Spice, Retail AntiTheft, Do You Need a DMAIL Agency?
|
Feb 05, 2024 |
|
Slowmaster57, Product Order, Sephora DMAIL with Canada Post
|
Feb 01, 2024 |
|
Brlo ‘beer’, Royal Mail 3 day, North Face Response, Match Back Analysis -Ettinger
|
Jan 30, 2024 |
|
AI Washing-Fishburne, CES, Marketer’s Trends, TikTok Cuts, 3 Most Powerful Words
|
Jan 29, 2024 |
|
What to TEST from Jeff Tarran
|
Jan 27, 2024 |
|
Heinze Tattoos & Ritson on CMOs Vanishing
|
Jan 27, 2024 |
|
Direct Mail Printing Outlook
|
Jan 27, 2024 |
|
Fishburne on Innovation
|
Jan 27, 2024 |
|
Personalization Sweetspot
|
Jan 27, 2024 |
|
Linkedin AI on DirectMail ROI
|
Jan 26, 2024 |
|
Tom Fishburne on Mental Focus
|
Jan 26, 2024 |
|
Solo Stove & Snoop Dogg, DMAIL Testing-Gunderson
|
Jan 26, 2024 |
|
Sexist or Sexy, Hala Tara, Half Wasted, Parker on Printing in ’24
|
Jan 12, 2024 |
|
Rabbit R1, Shopping Fast&Slow, U-Haul Data, Ettinger – PPC vs DMail
|
Jan 10, 2024 |
|
Gen-Mono-Fishburne, Group Cohesion
|
Jan 08, 2024 |
|
Silly Fitness, WSM Up 67%, Hand Written Mail, Hire DMAIL Agency
|
Jan 05, 2024 |
|
This is Pointless, Randomness, Women Shop Differently
|
Jan 04, 2024 |
|
Happy Returns-Fishburne, NRF Specs, Ritson’s Top 10, Bly Customer Focus
|
Jan 03, 2024 |
|
Coach Dolly, AI Hallucinations, Prehistoric Postcards, Why Direct Mail is Junk
|
Jan 02, 2024 |
|
Culver’s Helps Farmers, NYT vs MS & Google, Animate Prices
|
Dec 28, 2023 |
|
Whopper Hangover, DMAIL DOUBLES RESPONSE
|
Dec 26, 2023 |
|
Guinness Foot Pints, 3 Ways to Sell More, Ad Testing – Huey
|
Dec 22, 2023 |
|
Gin-Gull-Bells, AI-n’t Quite There, Print Sales ’78, USPS Dairyland Milk Run
|
Dec 21, 2023 |
|
Google Privacy Enhancements, CCM Plus Direct Mail
|
Dec 21, 2023 |
|
Cadbury’s Coins, X in ’24, DMail Survey, Marketing to Gen Z
|
Dec 18, 2023 |
|
Aldi, Etsy CMO, Xmas Tree Segments, Elf-on-the-Shelf
|
Dec 15, 2023 |
|
Greenies Save Santa, Marketing Cuts & Growth, Incremental Lift
|
Dec 14, 2023 |
|
Talking AI, Top DMail Strategies That Work – Gunderson
|
Dec 13, 2023 |
|
Elf-on-the-Shelf-Fishburne Xmas Collection – ‘Smart’ Toy Risks
|
Dec 12, 2023 |
|
Permission Marketing, Schlitz, Anti-Marketing
|
Dec 11, 2023 |
|
AMZ Cuts Fees, Green Not Effective, RRD Moving to Proven Channels
|
Dec 11, 2023 |
|
Barbour Xmas, Boomers Out-Zoomers In, Impact of DMail
|
Dec 07, 2023 |
|
Sainsbury’s, Sleep-Working, DMail Effect up, Print Expo Up
|
Dec 06, 2023 |
|
Duracell Rudolf, Illusion of Impression, Divisible Price, 17 DMAIL Ideas
|
Dec 05, 2023 |
|
Fishburne-CMO, JAMA DMAIL, Stannp.com
|
Dec 04, 2023 |
|
Vodaphone, Where do Shoppers Come From, Google Ads
|
Dec 01, 2023 |
|
Elvish Toilets, AMZ vs USPS Postmen, Pay-TV, Track DMAIL Results-Gould
|
Nov 30, 2023 |
|
The Works, Holiday Record Numbers, Linkedin Tops Fraud, Reply Device
|
Nov 29, 2023 |
|
In Good Hands – Royal Mail, Cookie Deprecation, Temp Belief-Bly
|
Nov 28, 2023 |
|
Hershey Bells, USPS Up, Digital Up, DMAIL Budget Tips
|
Nov 28, 2023 |
|
Folgers, Food Waste, Positioning in DMAIL – Signals
|
Nov 21, 2023 |
|
Intent Signals-Fishburne, 75% Will Shop, DMAIL for Accounting
|
Nov 20, 2023 |
|
AB Spills CMO Role, 500 Bots, ABT Mindset-Tarran
|
Nov 20, 2023 |
|
Tabby Temptations, Effectiveness Ignorance-Ritson, AdAge
|
Nov 16, 2023 |
|
John Lewis 2023, Key to Sales Success, How to Test Your Mail
|
Nov 14, 2023 |
|
Veteran’s Day Marketing, Amazon+Meta, Geofencing-Huey
|
Nov 10, 2023 |
|
Coke Santa Branding, Fishburne on Creepy, Don’t be Data Creepy
|
Nov 09, 2023 |
|
Coke Santa Kindness, Consumers Not Interested, Social Conflict, Black-Owned Publishers
|
Nov 08, 2023 |
|
USPS Claymation, DTC Caskets, 4 DMAIL Tips for Business
|
Nov 07, 2023 |
|
AMZ Frindship, DMAIL Ad Spend, NO AdAge Subscription
|
Nov 07, 2023 |
|
Quad Down, FoldFactory, DMail Guide, Rationalization is Rational
|
Nov 03, 2023 |
|
Uncommon Goods, Cancelling Humor, DMail in the Media Mix
|
Nov 02, 2023 |
|
People NOT Targets, The Value of Negative Customer Personas
|
Nov 01, 2023 |
|
JCP Make it Count, JDWilliams Mid-life Women, Ritson-Ditch Segments
|
Oct 30, 2023 |
|
Salvation Army, Outer Envelope Strategies-Jeff Tarran
|
Oct 28, 2023 |
|
Total Eclipse, Taco Tuesday, Quad Closing, Expensive Space
|
Oct 27, 2023 |
|
Chiefs, Taylor Swift, Watch Your KPIs, Lead Gen Direct Marketing
|
Oct 25, 2023 |
|
Crazy TV Lenny, FTC ‘Dark Patterns’ AMZ, QUAD is Hiring, FREE Gift Power
|
Oct 24, 2023 |
|
Rain Bilboard, AMZ Drone Rx, More Readable Copy, DMAIL AB Testing
|
Oct 20, 2023 |
|
Just Eat Musical, Scammy DM Copy & Hang Out w Smart People
|
Oct 13, 2023 |
|
NHL Dirty Cup, Carmel Apple Falls Pumpkin, Tech Powered DMAIL
|
Oct 12, 2023 |
|
Greenlight Financial, Traditional Marketing, Handwritten DMAIL at Scale
|
Oct 11, 2023 |
|
NetZERO DMAIL, Singapore DMAIL, Danger of Too Much Data
|
Oct 10, 2023 |
|
Moments of Truth, Marek Group, Don’t Stop Mailing, Knowing The Value of $1
|
Oct 09, 2023 |
|
Specsavers Sounds, CanSpam in Messages, Retail Giants Send DMAIL
|
Oct 05, 2023 |
|
Ikea Spills Guts, Stop Junk Mail, AI Will Destroy SEO, Toys We Love
|
Oct 03, 2023 |
|
Change For Change Sake- Fishburne, Small Biz Ad Forcast
|
Oct 02, 2023 |
|
Direct Mail is Sweeter, MS Bing Pushes Malware, DMAIL Forefront
|
Oct 02, 2023 |
|
Micro-Puzzles, Reaching the Unreached, Design DMAIL
|
Sep 28, 2023 |
|
Burger King Soccer Secrets, Hollywood Settles, Direct Mail Printer
|
Sep 27, 2023 |
|
Marketing ROI – Fishburne, CMOs vs CFO, Has Marketing Lost Touch?
|
Sep 26, 2023 |
|
Dunelm Grease, Most People on Linkedin Are Ignored, Dmail vs Paid Search
|
Sep 25, 2023 |
|
Don Julio Por Amor, Our Own ‘truth’, Integrity as a Modeling Variable
|
Sep 22, 2023 |
|
Illegal SPAM, DMail USPS Report, Direct Response Mindset
|
Sep 21, 2023 |
|
J.J.Watt Miller Lite, Max Your CMO
|
Sep 20, 2023 |
|
Pumpkin Spice Aviation, ANA MAIL ROI Study, AI in Direct, Exclamation Points
|
Sep 19, 2023 |
|
Productively Unproductive, MS AI 38T, Walmart Storytelling
|
Sep 18, 2023 |
|
Adidas, DMAIL Train, 5 Ways to Market, MAIL vs email ROI
|
Sep 15, 2023 |
|
Hellman’s, Rationality Paradox, Don’t Use Science, MAIL Drives Traffic
|
Sep 15, 2023 |
|
Cadbury’s Campaigns vs New – Ritson
|
Sep 13, 2023 |
|
Carwow, Williams-Sonoma, Catalog Comeback
|
Sep 12, 2023 |
|
Personalization Wrong-Fishburne, Imposter Syndrome, Why PHYSICAL MAIL-Foley
|
Sep 11, 2023 |
|
WHY MAIL – The most powerful weapon no one is using
|
Sep 07, 2023 |
|
Taco Boy, Legacy TV, Transactional Data Modeling
|
Sep 07, 2023 |
|
Ratings Fatigue -Fishburne, Trump is no Mug, Variable Data Printing
|
Sep 05, 2023 |
|
Direct Mail & AI, Making Your DMAIL Stand-Out
|
Sep 01, 2023 |
|
UK Bakeoff, AI Models Collapse, Social Media Isolation, CTA 88% Test
|
Aug 31, 2023 |
|
ASA Greenwash Regs, 89% Marketers Up DMAIL, Why DMAIL is JUNK
|
Aug 30, 2023 |
|
Beats by Dre, WSM Upgrade, Walmart vs Target, What is Direct Mail
|
Aug 30, 2023 |
|
AI Adoption- Fishburne, DMAIL Volume, AI & You, Science of DMAIL
|
Aug 28, 2023 |
|
Personalization Wrong, Digital Ad CO2, Paper CO2, Variable Isolation
|
Aug 25, 2023 |
|
Red Baron Brawl, Magalog History, Making Benefits Clear
|
Aug 24, 2023 |
|
KFC Apology, Older Adults Just 4%, DMAIL Personal, Targeted & Trackable
|
Aug 23, 2023 |
|
Ettinger on ROI, AI for Print Sales, Print Files, DMAIL Booklets-Gould
|
Aug 23, 2023 |
|
Tesco Time, ColorInk Press, Cookies vs Location, Search vs DMAIL
|
Aug 16, 2023 |
|
Cookiepocalypse-Fishburne, Non-Linear TV, Olde School Marketing, Cover Test-Huey
|
Aug 15, 2023 |
|
Leon RIP, Humor in Advertising, Your Brain Likes DMAIL
|
Aug 14, 2023 |
|
Flintstones, Traditional Ad Move, Digital Clutter, DMAIL Services
|
Aug 14, 2023 |
|
Flintstones, Traditional Ad Move, Digital Clutter, DMAIL Services
|
Aug 11, 2023 |
|
#CancelPizza, CAPTCHA Weirder, Zappos Catalog
|
Aug 11, 2023 |
|
Straight Talk, Fake News, Creative Strategy, DMAIL EXPENSIVE
|
Aug 09, 2023 |
|
Customer Knowledge, Distinctive Differentiation & DMAIL PS
|
Aug 08, 2023 |
|
Gen Alpha-Fishburne, Millennials & DMAIL
|
Aug 07, 2023 |
|
DMAIL Up, Blue Cheese, Quad Revenue, Evolve your DMAIL
|
Aug 07, 2023 |
|
Hot Dog Legs, CCPA Compliance, DMAIL Up in 2022, Offers Spur Action
|
Aug 03, 2023 |
|
Mustard Skittles, Top of the Sales Mountain, Insurance DMAIL-Falk
|
Aug 03, 2023 |
|
Fear the Wilderness, Twitter X Mistake, Change B2B- Bly
|
Aug 01, 2023 |
|
CMO Tenure, WWF ‘Xtinction’, Google Tags AI Reviews, DMAIL Generated
|
Jul 31, 2023 |
|
Rum & Pepsi, Google Ad Fraud, The Power of DMAIL
|
Jul 31, 2023 |
|
AllState Disney Mansion, JRM on Predictive Modeling
|
Jul 28, 2023 |
|
EasyJet Art Tour, Printing & AI, Quad Printer to Agency
|
Jul 26, 2023 |
|
Barbie Post Office, Political Power of DMAIL, Signal Loss in Digital
|
Jul 26, 2023 |
|
Threads-Fishburne, X Rebrand
|
Jul 26, 2023 |
|
Disney Emergency, Marketers NEED DMAIL, Death of DMail- Huey
|
Jul 21, 2023 |
|
Blueberry Tropes, Publishers to Sue AI Giants, Creative @Gunderson
|
Jul 20, 2023 |
|
PQR DMail, Streaming TV UP, Marketing vs Board of Directors
|
Jul 19, 2023 |
|
Cross the Chasm-Fishburne, Sustainables, Threads Unravels, What is Direct Marketing?
|
Jul 17, 2023 |
|
Chrome fast, Walmart Biz, DMAIL for Retail
|
Jul 17, 2023 |
|
Trainline, 7 Steps to Kick Promo Addiction-Ritson (part 2)
|
Jul 13, 2023 |
|
Tyrrellbly Tasty, 5 Stages of Price Promo, 7 Steps to Kick Promo Addiction-Ritson
|
Jul 12, 2023 |
|
Tesco BBQ, Email Share, DMAIL Ain’t DEAD, DMAIL vs Digital
|
Jul 11, 2023 |
|
Pepperidge Farm, Attribution Matters
|
Jul 10, 2023 |
|
SHOCKING – Google Ads vs Direct Mail in Lead Generation
|
Jul 06, 2023 |
|
Dude Wipes, Walgreens Closures, Dismiss DTC, Dumb- Ritson
|
Jul 06, 2023 |
|
5 Stages of Price Promo-Fishburne
|
Jul 05, 2023 |
|
Deborah Corn from the Printerverse
|
Jun 30, 2023 |
|
Jen AI, AMZ = SBs, AB Nix EXECs, Sales & ADD
|
Jun 30, 2023 |
|
Kizik, DTC Plus Retail, Lovesac
|
Jun 30, 2023 |
|
Ad Nauseam, Tx Nix Tarket Ads, Dmail Doubles Conversion
|
Jun 27, 2023 |
|
TikTok Innovation – Fishburne, Keithadilla-WSJ, Marketing Frustrates
|
Jun 27, 2023 |
|
SIS Science in Sport, LSC Ends Gravure, #MAIL by Generation
|
Jun 23, 2023 |
|
FakeSpot, Retail Still Human, Creativity in its Place- Ritson
|
Jun 22, 2023 |
|
Naked Wine, PostcardMania, Bud No Gain, WineEnthusiast, DTC Lessons
|
Jun 21, 2023 |
|
Wayfair, WDMA Join, ANA on Ad Fraud, The Art of Junk Mail
|
Jun 20, 2023 |
|
ChatGPT- Fishburne, CADM, United Mail GONE, Power of NOT Changing- Evans
|
Jun 19, 2023 |
|
Built on QUAD, Latest DMAIL SG360, BRC Benefits – Bly
|
Jun 16, 2023 |
|
Burger Wars, ChatGPT Ads, Google Cost Per Lead, Specific Headlines
|
Jun 15, 2023 |
|
Musk- AI vs Stats, DMAIL Memorable, PR of Print- Corn
|
Jun 14, 2023 |
|
‘No-Budget Marketing’ – Jon Evans & ZERO-Budget Marketing
|
Jun 12, 2023 |
|
Hartz Protection, Contextual Ads Up, Customer RFM Segmentation
|
Jun 08, 2023 |
|
Cheez-It-Stop, Retail Crime, Diddy vs Diageo, Just Sell
|
Jun 07, 2023 |
|
LuluLemon Zero Tolerance, Japs-Olson, Chicago Walgreens, Piggly Wiggly History
|
Jun 06, 2023 |
|
AI Productivity-Fishburne, Mary Cabela, LLBean Nix SocMedia, Channel Attribution
|
Jun 05, 2023 |
|
Red Baron Sharing, Target Theft, AI Shop Fail, The PRICE is RIGHT-Huey
|
Jun 02, 2023 |
|
Japs-Olson Sells, DMAIL Engagement UP, 3D (MAIL) Marketing
|
Jun 01, 2023 |
|
Clooney-Nespresso, The Database is Built-Now What? – Yu
|
May 31, 2023 |
|
TXT Fatigue – Fishburne, Netflix Share, Focus on the Top 20% – RFM
|
May 30, 2023 |
|
Start With Strategy, Li Impressions, B2B vs B2C, 20 Personalize Tips
|
May 26, 2023 |
|
Cooler Doors to Digital Ads, Keep Donation Letters Simple
|
May 25, 2023 |
|
Specsavers CN, DeJoy ‘Dramatic Change’, National Postal Forum Highlights
|
May 23, 2023 |
|
Fishburne-Media Context, Fou-Retargeting, Strong DM Basics
|
May 23, 2023 |
|
Canada Post, FrankMobile, Q1 23 Mail, Wake up Your DMail
|
May 18, 2023 |
|
Kid Driving Fails, Inflation vs DTC Growth, Rushkoff vs Digital
|
May 17, 2023 |
|
Tucci Pellegrino, Marketers Lack Confidence, #DMAIL Real Estate
|
May 17, 2023 |
|
Foxy Bingo, Dolce Velvita, CMO Tenure, Direct Mail NOT DEAD
|
May 17, 2023 |
|
Mint Assurance, 1st Party Data, Mail Retargeting
|
May 12, 2023 |
|
Metallic Envelopes, Gay Bar Bans Bud, RFM-D, Direct Mail NOT DEAD
|
May 10, 2023 |
|
Dodgy Bath Bomb, Ad Execs WFH, Direct Mail NOT DEAD
|
May 09, 2023 |
|
Digital Upscaling-Fishburne, Growth & Measurement, Targeting vs Supression
|
May 08, 2023 |
|
Miami Baby, Plant-Based Slump, Less Linkedin Posts, Questions?
|
May 05, 2023 |
|
Skechers, Quad Mixed Q1, PCM Boomin, DMail Moment
|
May 04, 2023 |
|
Wood Milk, Attribution in Retail, Copy Power in Specifics – Huey
|
May 03, 2023 |
|
Tag Heuer, BudLight Impact Update, Utopia & Dystopia, DMAIL Ain’t Dead 6&7
|
Apr 27, 2023 |
|
TN Privacy, Better Mail, Could AI Steal Your Job?
|
Apr 26, 2023 |
|
MT Opt-Out, Creative Budget Pressure, Make DMAIL Better
|
Apr 25, 2023 |
|
Eden-Prarie Oracle – Fishburne, AI-Driven Snacks, Direct Mail Not Dead
|
Apr 24, 2023 |
|
Formula E Set Free, Cookieless Context, 7 Testing Rules for DMail
|
Apr 21, 2023 |
|
KFC Nuggets 2, Video Help or Hurt, DMail Not Dead 2
|
Apr 20, 2023 |
|
KFC Nuggetmania, Amazon Returns, Direct Mail Not Dead
|
Apr 20, 2023 |
|
Podcasts-Fishburne, Evolution of Direct Marketing
|
Apr 18, 2023 |
|
Hornbach Weeds, No One in Metaverse, Frozen Pizza, Return of Catalogs
|
Apr 17, 2023 |
|
Bud Light, Look Alike Modeling, 1st Class vs Dmail Delivery-Huey
|
Apr 14, 2023 |
|
The ‘Will It Blend’ Story, Digital Disruption & Death- Ritson
|
Apr 14, 2023 |
|
JuiceBurst, Costco $1.50 Hot Dog Combo, Leads on a Tight Budget
|
Apr 11, 2023 |
|
Inspire Sleep, CMOs Follow Up, John Lewis Xmas Secrets, Email+DMAIL
|
Apr 11, 2023 |
|
A-Basin Ambush, CMOs ‘Spooked’, 15 DMAIL Design Rules-Huey
|
Apr 07, 2023 |
|
Affleck Dunkin, Blissetts Binding, Customers Constant, Improve DM Response
|
Apr 05, 2023 |
|
Heinz Fraud, CX Engagement, CTA Tips
|
Apr 04, 2023 |
|
AI Hype-Fishburne, DMail Response Triggers – Gould
|
Apr 03, 2023 |
|
Dumb Phones, Seeing like TikTok – And like DMAIL
|
Mar 31, 2023 |
|
AI Written & Read-Fishburne, Make it Simple-ROI will Soar-Johnson
|
Mar 27, 2023 |
|
Rwanda Purpose, CAC & LTV Ecommerce
|
Mar 27, 2023 |
|
Tangerine Hoops, Sustainable Brands, 3 Ways to Survive, D-Marketing Recession
|
Mar 23, 2023 |
|
Reynolds, Clean Rooms, Cloud Computing, Cut Budget Your Ad Budget
|
Mar 21, 2023 |
|
Busy-Fishburne, Global DMAIL Report, DMAIL ROI
|
Mar 20, 2023 |
|
Hormel Hardcort, Sustainable DMAIL, NASA on CO2
|
Mar 17, 2023 |
|
KFC DoubleDown, Add Desirability to your DMAIL – Gould
|
Mar 17, 2023 |
|
Sasquatch, Mobile Motion Sensors, DTC Back to Retail & Dir Resp Science
|
Mar 15, 2023 |
|
Brand Search for Meaning, Maslow Wrong, Building Targeted Lists
|
Mar 14, 2023 |
|
UK’s New GDPR, Ritson on Toblerone, Words Matter – Gould
|
Mar 13, 2023 |
|
USPS Clown & RFM Segmentation Thoughts
|
Mar 10, 2023 |
|
Coke Masterpiece, OnWisconsin, ANA Media & MAIL Report
|
Mar 09, 2023 |
|
Micro Condoms, Stereotyping Women & Maximize your DMAIL
|
Mar 08, 2023 |
|
Meta Layoff, ‘Cool’ vs ‘Creepy’, Effective Direct Mail
|
Mar 07, 2023 |
|
Strategy-Fishburne, Marketing Trends & DMAIL Making Comeback
|
Mar 06, 2023 |
|
DON’T LISTEN to Industry Sages – Mark Ritson
|
Mar 02, 2023 |
|
Meetings & Time Wasters, Email Errors, Dmail Teaches Discipline
|
Mar 01, 2023 |
|
If Only, CAC and More, Acquiring vs Keeping
|
Feb 28, 2023 |
|
AI Pivot, Anti-Personalization, Testing Power
|
Feb 28, 2023 |
|
Calculating Customer Lifetime Value (LTV)
|
Feb 24, 2023 |
|
Customers Satisfied, Bathtub Model (LTV) & DMAIL Recession Strategy
|
Feb 23, 2023 |
|
Ettinger on Loyalty, 1st Party Data ROI, Inserts Make a Comeback
|
Feb 22, 2023 |
|
Shocking Interview with Dr. Augustine Fou on Digital Ad Fraud
|
Feb 21, 2023 |
|
Break-Even Analysis Basic and 2-Step
|
Feb 16, 2023 |
|
The Farmer’s Dog, Postcard vs Letter (expanded)
|
Feb 14, 2023 |
|
AI-Sameness-Fishburne, Men’s Journal AI Content Review
|
Feb 13, 2023 |
|
BestBuy Big, AI Mens Journal, Letters vs Postcards
|
Feb 10, 2023 |
|
E*Trade, Don’t ChatGPT, SB Survey, Avoid DMAIL FAIL – Tarran
|
Feb 08, 2023 |
|
KPI vs Achievement, Last Blockbuster, 3% Rule & Framing-Gould
|
Feb 07, 2023 |
|
Pitch the CFO, SuperBowl Survey, REAL DMail Case Study
|
Feb 06, 2023 |
|
Too Cool for McDs, Loren Ipsum, Rise of DMAIL
|
Feb 04, 2023 |
|
Best Practices Testing Offer
|
Feb 02, 2023 |
|
Do This or Die, Think Small, Postcard Mania
|
Feb 01, 2023 |
|
Heinz57, Study Touts DMail, 126% Checkout Lift
|
Jan 31, 2023 |
|
Fishburne-Smart Products, iTunes Google Podcast, Measurement
|
Jan 31, 2023 |
|
Customer Relationships, Loyalty and Reality
|
Jan 27, 2023 |
|
Ford Owner Service, Post Reminder, Stylaquin, Gap Theory-Gould
|
Jan 26, 2023 |
|
M&Ms, Messy Customer Data, Autonomy & Consistency-Gould
|
Jan 25, 2023 |
|
Dr. Pimple Popper, Horizon AI Ad Tool, Story-Telling-Gould
|
Jan 24, 2023 |
|
Less is More-Fishburne, Scarcity and Reciprocity-Gould
|
Jan 23, 2023 |
|
Less Targeting, Against the Lemmings – Secret Marketer
|
Jan 20, 2023 |
|
McD’s Arches, HFSS Ad Ban, Mature Mailer TESTING Growth!
|
Jan 19, 2023 |
|
‘Cute’ Not A KPI, DMail ’23 Outlook
|
Jan 18, 2023 |
|
Gen Z Old Tech, Fractional CMO From Inboxes to Mailboxes
|
Jan 17, 2023 |
|
Marketing Insanity-Fishburne, Sainsbury’s, Hyped Meta vs Dmail
|
Jan 17, 2023 |
|
Fussy Shoppers, Green Eggs, Telecom DMAIL
|
Jan 13, 2023 |
|
Noma is nomo, DMAIL Stats, Determining DMAIL Frequency
|
Jan 12, 2023 |
|
McD’s Attention, 6 USPS Promotions – Gould
|
Jan 11, 2023 |
|
JunkMAIL, Royal Mail Programatic Scheme, Knives Out-Ritson
|
Jan 10, 2023 |
|
AI Impact-Fishburne, Direct Mail Ain’t Dead-Rosendahl
|
Jan 10, 2023 |
|
META Loses Personalization Data, LSC Plants Close, Post-Pandemic Marketing Prediction Check
|
Jan 10, 2023 |
|
Reinventing Marketing – Fishburne
|
Jan 06, 2023 |
|
Conversation with Stephen Yu on Marketing Analytics
|
Jan 06, 2023 |
|
HEETCH Wins World Cup, Returns Rose, B2B Steady & Ritson’s Best of 22
|
Jan 03, 2023 |
|
VW Granny, Death of CX, ’23 Predictions
|
Jan 03, 2023 |
|
InstaCart, ’23 Predictions for the Print Industry – Printweek
|
Dec 30, 2022 |
|
Wine Your Way, Sue on Movie Trailers, Eastbay Catalog goes South
|
Dec 29, 2022 |
|
Wensleydale, CA Bans TESLA Ads, Snail MAIL Still in the Race
|
Dec 28, 2022 |
|
Best Day 2 Xmas Launch, B2B Steady Q3, Apple Reignites D2C DMail
|
Dec 27, 2022 |
|
Mrs Claus Teleflora, ChatGPT Copywriting, Secret B2B Ingredients
|
Dec 22, 2022 |
|
USPS Santa’s Helpers, Global Mktg Blunders, Tomorrow’s Pot of Gold
|
Dec 22, 2022 |
|
Safe is Risky-Fishburne, Disruption Index, The Sky Won’t Fall 2023
|
Dec 22, 2022 |
|
Coke Mom’s Meatpie, DMail Premium Status, DMail in Online World – Huey
|
Dec 15, 2022 |
|
Lands’End Da Vinci, ChatGPT Virus or Ritson Lost his Mind?
|
Dec 15, 2022 |
|
Dutch Lottery, Google Crowds, Jewelry DMAIL Growth, DMAIL’s New Dawn
|
Dec 15, 2022 |
|
Fishburne First-Party Data
|
Dec 12, 2022 |
|
Junk Ad Ban, Emotions in B2B, 3 DMAIL Ideas for ’23
|
Dec 12, 2022 |
|
Is There an AI Need, Ad Measurement
|
Dec 12, 2022 |
|
Audi, Alexa ‘Thanks’, Optimize Xmas, DMAIL for ’23
|
Dec 08, 2022 |
|
Mercedes, Black Friday but Sundays Hummin, Bucks Rock DMAIL!
|
Dec 08, 2022 |
|
Tip Creep-Fishburne, Consumer Sentiment
|
Dec 08, 2022 |
|
National Lottery, Enhance Digital with DMAIL
|
Dec 05, 2022 |
|
Boots Joy, Swiss EV Ban, Ritson More=Mixed Messages, Sustainable Mail
|
Dec 02, 2022 |
|
Dunkin, Google PAIR etc. DMail vs Digital Fatigue
|
Dec 02, 2022 |
|
AMZ, Cyber Black up 8%, DMail Sustainability, 3 Big Marketing Tips for Year End
|
Dec 02, 2022 |
|
Ryan Reynolds Sent me a FREE Tatoo!!! #Direct Mail
|
Nov 29, 2022 |
|
Marketing Babble-Tom Fishburne & Top Marketoonist cartoon in the past 20 Years!
|
Nov 28, 2022 |
|
TheBinge, Swift Bots, Shipping Deadlines-Gunderson
|
Nov 23, 2022 |
|
Aldi WINS, Freedom of Reach, Lett on RFM
|
Nov 22, 2022 |
|
Small Format Magalogs, Empty Salience – Ritson
|
Nov 18, 2022 |
|
Campaign DMAIL Works, Responsible 1st Party Data, Change in Subject TEST
|
Nov 17, 2022 |
|
Verizon Holiday, DMAIL Blunder, 5 Integrated Mistakes
|
Nov 17, 2022 |
|
By Bots, For Bots – Fishburne, Cockermouth Provenance – Ritson
|
Nov 17, 2022 |
|
Verizon Holiday, DMAIL Blunder, 5 Integrated Mistakes
|
Nov 15, 2022 |
|
John Lewis ’22, UK Fundraising, Telling Stories-Huey
|
Nov 11, 2022 |
|
BountyBar, Election TV Down 30%, UK Charity DMAIL Successes
|
Nov 10, 2022 |
|
Brewdog, Digital Fatigue, FOL (Fear of Loss) Motivation – Gould
|
Nov 09, 2022 |
|
Stupid Laws, Musk GOP, E-D-Mail Webinar, Lift Note-Huey
|
Nov 08, 2022 |
|
Spray & Pray-Fishburne, Ad Never Ran, Tricking Google Analytics-Fou
|
Nov 07, 2022 |
|
ASDA Buddy the Elf, “Quotation Marks”?
|
Nov 04, 2022 |
|
Rising Customer Acquisition Cost Forces Change, Embrace MAIL & Catalog Keys-Huey
|
Nov 03, 2022 |
|
Decisions, Decisions-Fishburne, AI Decisions, Drowning in Data ’95
|
Nov 02, 2022 |
|
Cross-Disciplinary Learning, Why DirectMail Volume is Increasing
|
Nov 02, 2022 |
|
Katy Wears Legos, Mix-Message-Measure, What About Retention
|
Nov 02, 2022 |
|
Ryan Wallman on Shiny Objects, Call to Inaction & Med Marketing
|
Oct 31, 2022 |
|
Pat the Printer, Radius Mail, DMail Digital Integration
|
Oct 31, 2022 |
|
Truss Resigns, CMOs Go Solutions, Marketers Need Tim, Response Up 25%
|
Oct 26, 2022 |
|
Overstock, Levenger, Is Print in Your Future-Lett
|
Oct 25, 2022 |
|
Fishburne 20yrs of Markeing Evolution, DMail Response Science-Gould
|
Oct 24, 2022 |
|
Sequel DMAIL Benchmark Report
|
Oct 24, 2022 |
|
Navistone Wiretapped, 86% Increase DMAIL
|
Oct 20, 2022 |
|
WhatsApp, Print Capitulation, Urgently Innovate
|
Oct 20, 2022 |
|
Fear of Recession -Fishburne, Them Apples, 4 Questions You MUST Ask-Huey
|
Oct 18, 2022 |
|
Meta Urges Supernatural Dismissal, Did Direct Marketing Swing the Election?
|
Oct 17, 2022 |
|
Dole Vs Junk, Phone Older Customers
|
Oct 14, 2022 |
|
Andrew Ettinger on A/B Testing
|
Oct 14, 2022 |
|
Head Over Wheels, Big Advertisers Cut, Die ROAS Die – Roach
|
Oct 12, 2022 |
|
BK ‘You Rule’, Political Papers, Small Changes-Big Results-Huey
|
Oct 12, 2022 |
|
Agency Names-Fishburne, Essential Acronyms, Black Friday DMAIL
|
Oct 10, 2022 |
|
Mice Forget Eating, Ritson’s MKT Budget Recipe
|
Oct 10, 2022 |
|
WFH Helps People with Disabilities, DMAIL Marketing Guide
|
Oct 10, 2022 |
|
UK Rewrites GDPR, EU NEW E-comm Rules
|
Oct 05, 2022 |
|
Productivity Paranoia, Kochava vs FTC, MAIL is a Good Bet
|
Oct 04, 2022 |
|
The POWER of TOUCH, Neuroscience and MAIL
|
Oct 03, 2022 |
|
Back to Office-Fishburne, The Purpose of Purpose-Ritson & Stanley Tam
|
Sep 26, 2022 |
|
Personalization & Privacy – Adweek (DMAIL may solve it!)
|
Sep 22, 2022 |
|
Scented DMAIL, Direct2Consumer Pricey & Profitable
|
Sep 22, 2022 |
|
A Bad Question?, Something Extra-Huey
|
Sep 22, 2022 |
|
Pay Attention to Attention -Ritson, Surprising Rise of DMAIL
|
Sep 21, 2022 |
|
Procurement -Fishburne
|
Sep 19, 2022 |
|
What is Direct Marketing?
|
Sep 14, 2022 |
|
The Queen is Dead…, Gunderson #1 Direct, Brand Guidelines
|
Sep 10, 2022 |
|
FruitFlies, Dmail Efficiently, Too Much ROI
|
Sep 08, 2022 |
|
Football Fun, Scale-able Travel Direct Mail
|
Sep 08, 2022 |
|
Social-Media Lifecycle-Fishburne, Private Label-Ritson
|
Sep 07, 2022 |
|
Shocking Digital Ad News, CCPA, Bots & Testing Corning-Huey
|
Sep 04, 2022 |
|
Gorbachev Pizza Hut, Best DMAIL ’22, Personalization is Impossible
|
Sep 03, 2022 |
|
Larry The Cat, #KeepTheGrey, Williams-Sonoma UP, What ‘no’ Means
|
Aug 31, 2022 |
|
Serena Williams, People Pay Attention, Online Leads w/Dmail
|
Aug 31, 2022 |
|
AI Content-Fishburne, Alternate Paper
|
Aug 29, 2022 |
|
Marketing Efficiency, 3 Big Things Pessimists Miss
|
Aug 27, 2022 |
|
Heinz AI, Own Anchor, DMAIL Growth
|
Aug 25, 2022 |
|
DMAIL Testing – Huey, Sexist Salience – Ritson
|
Aug 25, 2022 |
|
Kevin Bacon EE Data, PIGS Marketing-Penn
|
Aug 23, 2022 |
|
Algorithm Anxiety-Fishburne, DMAIL vs eMail
|
Aug 22, 2022 |
|
Brian DeLaite Interview on Retargeting, Paper and Printing
|
Aug 22, 2022 |
|
AI Comedy, 15 Copy Tips, Value Proposition -Huey
|
Aug 18, 2022 |
|
Teen Screen Time, Teens Flee Facebook
|
Aug 17, 2022 |
|
Ritson on TikTok, TickTok Design, AI and Ads
|
Aug 16, 2022 |
|
CheeseString, Paper or Plastic, OptOut, Customer Retention
|
Aug 12, 2022 |
|
Moen Midas, MKTRs More Careful, Restaurant DMAIL, Programatic Mail
|
Aug 11, 2022 |
|
Don McMillan, DMAIL FREE Seminars, Paper Shortage, Conservative DMAIL
|
Aug 10, 2022 |
|
Gen Alpha – Fishburne, Amazon Ring, Gen MAIL Strategies
|
Aug 09, 2022 |
|
Ad Execs, QR on TV, Pareto Print Sales
|
Aug 09, 2022 |
|
Quill, Lollipop Arbitrage, Sell Print with Your Profile
|
Aug 08, 2022 |
|
Mark Hamill Jack-in-the-Box, Direct Response, Retargeting MAIL
|
Aug 03, 2022 |
|
Flat Eric, Anti-Paper Greenwash, Sleep-Number, DMail Pass-Along – Gould
|
Aug 03, 2022 |
|
Data ‘Driven’ – Fishburne, LOB Direct Mail Survey
|
Aug 01, 2022 |
|
Bojangles, Strong B2B Copy, D2C DMail
|
Aug 01, 2022 |
|
Ryan Reynolds A&W, Cookie’24, 3D Marketing
|
Jul 28, 2022 |
|
T-R-Us & Macy’s, DMail in INS MKT, 5 Print Sales Strategies
|
Jul 27, 2022 |
|
Back-to-School Rap, Inflation and What Digital Marketers Should Know (About DMAIL)
|
Jul 26, 2022 |
|
Fonts Matter, Inflation Segments, Personalization NO!
|
Jul 25, 2022 |
|
DMAIL & Marketing to ENGINE, Why DMAIL Goes BAD, Copy To The Point
|
Jul 22, 2022 |
|
CindyCrawford, Acquisition Costs Climb, Catalogs Relevant
|
Jul 22, 2022 |
|
White Claw Chill, Privacy vs Targeting, Scratch & Sniff
|
Jul 20, 2022 |
|
Gunderson, MLB Creative, Relating to Your Designers
|
Jul 20, 2022 |
|
Same-Day Fishburne, Quantify Desire
|
Jul 18, 2022 |
|
Ivanna, 4 DMail Tactics, Mail NOT Dead, DMAIL Generated Names
|
Jul 15, 2022 |
|
JohnWest, Prime Day’22(2), Data-Driven Needs AI
|
Jul 14, 2022 |
|
Prime Day’22, Twitter Culling, Data Insights
|
Jul 13, 2022 |
|
Yorkshire Tea, DSA DMA, Brand Love-Ritson
|
Jul 12, 2022 |
|
Creative Feedback-Fishburne, FOMO in DMAIL, FOMO TrustPulse
|
Jul 12, 2022 |
|
Minion Memes, Sport Coats Back, Men’s Warehouse & Teaser Copy
|
Jul 08, 2022 |
|
DMAIL Global, Printing in Africa, DTC in MAIL, Dinner & MAIL
|
Jul 06, 2022 |
|
Underwater Pub, Snippets & Cobden on Covid Cataloging
|
Jul 05, 2022 |
|
Tootsie Pop Licks, Print Sales ‘deals’-Parker, Levels of Personalization – Yu
|
Jul 01, 2022 |
|
S&W ‘Who We ARE’, Google Sneaky Opt-Ins, Targeting The DNWT
|
Jun 30, 2022 |
|
Data-Driven-Fishburne, Data, AI and ML
|
Jun 24, 2022 |
|
3-Fries-Box, Test Headlines, Losing Marketing Control
|
Jun 21, 2022 |
|
DMAIL Lists, Integrated MAIL, Impostor Syndrom-Ritson
|
Jun 20, 2022 |
|
Digital Fraud, Fatigue Drives to MAIL
|
Jun 17, 2022 |
|
Everyone is gay, Stonewall Riots, Rainbow Logos – Ritson
|
Jun 17, 2022 |
|
Uber Eats (French), D2C Acquisition (WSJ), ANA vs Fou
|
Jun 10, 2022 |
|
ParkRun, Cost vs Cost of Acquisition
|
Jun 10, 2022 |
|
Love Food, The Paper CAME, Mail Volume Up, DMCNY is no more, 3 Ideas for Printers
|
Jun 08, 2022 |
|
Yaaar. Its Good, Rescue Rats, Nescafe Tributo & Bike Store MAIL
|
Jun 07, 2022 |
|
Innovation-Fishburne, $100B Ad Fraud, Fake Stamps & Hacking Humans
|
Jun 06, 2022 |
|
Barkley ‘clubbin’ Dick’s, Fake NFT’s & Printer-Love Advice
|
Jun 03, 2022 |
|
Slack Jobs, Ad Races, Political Mail & Sr. Tips – Huey
|
Jun 02, 2022 |
|
Artois Unfiltered, Ads UP 60%, Magic Numbers, Ads Will NOT DIE
|
Jun 01, 2022 |
|
Michelob Guy, Cookieless CRM
|
May 31, 2022 |
|
Better Burgers, Boring B2B & Beyond Modeling-Yu
|
May 26, 2022 |
|
Sale vs Brand-Fishburne, Wrong & Short of it, Retail CX-Campbell
|
May 24, 2022 |
|
Data Buyers, Digital Printing Sales Hurdles
|
May 24, 2022 |
|
Cookies, CTAs, CEOs vs CMOs
|
May 19, 2022 |
|
Commercetools, Twitter Bots, SparkToro 20%
|
May 19, 2022 |
|
KFC YouTube, RoyalMail Study, Retail w MAIL Grey & Sons
|
May 17, 2022 |
|
Popeye’s Ranch, Heinz Paper, Pizza DMAIL, DM Growth
|
May 16, 2022 |
|
Lithium USA, Musk vs Bots, Invest 5% Mktg Budget in Research-Ritson
|
May 13, 2022 |
|
Work@Home, Texas ‘Censorship’, DMail Boosts Customer Contacts
|
May 12, 2022 |
|
65+ SEX, Recharge your Marketing, Fundamentals of DMail Design
|
May 12, 2022 |
|
Wheelie, Italian Job, DM Unsolicited, eCom Loses Steam
|
May 10, 2022 |
|
Chief Something Officer-Fishburne, Fake Address Data
|
May 10, 2022 |
|
Land Rover vs ASA, Marketing Meritocrasy, W or WO Pic
|
May 04, 2022 |
|
Accenture-Ritson, USPS Gas, Personalization
|
May 03, 2022 |
|
WalledGardens-Fishburne, USPS4SB, AMZ Underwhelms, Traditional Adv
|
May 02, 2022 |
|
Tension Envelope, Musk Right, Coke Bubbly, What Flock & Audience Data
|
May 02, 2022 |
|
Toxic Influence, DM2.0 Best & Love Letters
|
May 02, 2022 |
|
Steve Falk Interview on personalized triggered mail and Carbon offsets.
|
May 02, 2022 |
|
Product Market Fit – Fishburne, Marketing Classics that Still WORK
|
Apr 27, 2022 |
|
BlueBunny Fun, Inkjet DMail Case Study, 9 PostCard Ideas
|
Apr 25, 2022 |
|
Bad Guys, BB&B Plunge, B2B Buyers & B2B Personas
|
Apr 21, 2022 |
|
What is a Man, King Gillette, P&G Sales, Scale Back FB, Hyper-Personal, Mail Format Issues
|
Apr 20, 2022 |
|
Metaverse-Fishburne, Meet You in Meta, Profit vs Sales-Ritson
|
Apr 19, 2022 |
|
Cadbury’s Worldwide Hide, Inclusivity & Do Questions Work
|
Apr 18, 2022 |
|
Its Friday, but SUNDAY’s Comin, Marketers Overwhelmed, Purpose-The Death of Brands
|
Apr 18, 2022 |
|
Musk+Twitter, Fu on Fake Digital, Testimonial STOP Sales-Huey
|
Apr 14, 2022 |
|
r_place, Musk vs Twitter, D_ad Growth Slows, Subprime Ad Crisis-Tim Hwang
|
Apr 14, 2022 |
|
Coke Recycling, Climate Report, CO2 Neutral DMAIL, Millen vs GenZ Mail
|
Apr 12, 2022 |
|
Cart Abandon-Fishburne, Image Edit, Retain Talent, AB Testing
|
Apr 11, 2022 |
|
TESCO Ramadan, TikTok vs Meta, Influencers who Edit, Online & Offline Profiles-Yu
|
Apr 11, 2022 |
|
Angi Oddly Satisfying, Parachute Prefers Dmail to D ads
|
Apr 08, 2022 |
|
Meta Segments, fb MisInfo Spreader, facebook 33% Wrong
|
Apr 05, 2022 |
|
4-1-22 Stunts, South Africa MAIL, Test Subject Lines
|
Apr 01, 2022 |
|
4-1 Fails, When OSHA Knocks, Diversify with #DMail
|
Mar 31, 2022 |
|
Glad Cherry, D2C Fuggled, 5 DMAIL Mistakes – Gunderson
|
Mar 30, 2022 |
|
Oscars in Trouble, Direct Mail Retargeting
|
Mar 29, 2022 |
|
Loyalty-Fishburne, Dynamic DMAIL, DMAIL NOT DEAD in S. Africa
|
Mar 28, 2022 |
|
LOB, NIKE, Trump Sues Neustar, Why DMAIL
|
Mar 28, 2022 |
|
Stuck In A Time Loop, Direct Mail Automation, Un-NEW Normal-Ritson
|
Mar 28, 2022 |
|
Jeremy’s Razors, NIKE D2C (MAIL) For ALL – @Calla Murphy
|
Mar 24, 2022 |
|
UGC Creep, 0-Taste Beer, Warby-Parker et al.
|
Mar 24, 2022 |
|
They Laughed when I started to Livestream, BUT… John Caples
|
Mar 21, 2022 |
|
Tellinga Mail, What Drives Influence, Integrity, Q4 DMAIL Statistics
|
Mar 18, 2022 |
|
March Mad Money, Amz Cust Dissapointment, Retail vs eCom, DMAIL SuperPower
|
Mar 17, 2022 |
|
Fight Impossible CCPA
|
Mar 16, 2022 |
|
AI Culture-@Fishburne, Personalize w/o Person, Dmail is Not Dead
|
Mar 14, 2022 |
|
Attention Measurement, Tracking Dead, Rstrnt Mktg, DMAIL for eComm
|
Mar 14, 2022 |
|
Babylist AR, $107B for USPS, MAIL Still Works-@Stephen Oliver
|
Mar 14, 2022 |
|
Wayfair’s Down, Insta Warns, Imagine & Return Address-Tarran
|
Mar 14, 2022 |
|
Specsavers, Netflix in Russia, Testing-Huey
|
Mar 08, 2022 |
|
Biz Usual-Fishburne, Masks, SNL, Take Sides, Junk Mail
|
Mar 07, 2022 |
|
Masks, SNL, Bloomberg, 5 Ways to Stand Out in DMAIL
|
Mar 04, 2022 |
|
Gunderson Direct, Plastic Recycling, Irresistible Mail – Gould
|
Mar 04, 2022 |
|
McDs Impressions, Retail vs Ecom, Open vs Closed & Ritson-Times of War
|
Mar 04, 2022 |
|
Hooked on PaHoaniks, Who to Trust, One Good SuperBowl Comm
|
Mar 01, 2022 |
|
Russia Blocked, Drug Regs Hit Print, Prudential QR & Ritson-Brand Glow
|
Feb 28, 2022 |
|
Metaverse Hype, Too Immersive, Barry Gabster, Pretzel Logic
|
Feb 25, 2022 |
|
Quad 2021, Bad Targeting, DMAIL 4 B2B @Gunderson
|
Feb 24, 2022 |
|
Coinbase vs Kristen, Physical in Digital, What’s Working Direct Mail
|
Feb 23, 2022 |
|
22-2-22@2, Olympics Down, Marketers Quit, Taylor X1, 2022 Yr of Postcards
|
Feb 23, 2022 |
|
Meeting Overload – Fishburne, 5 Levels of Autonomy
|
Feb 21, 2022 |
|
BassPro Shops and the Catalog Revival
|
Feb 18, 2022 |
|
DMail Tipping Point, MAIL Superhero & Levi’s Plays To The MOB
|
Feb 17, 2022 |
|
Super Bowl Worked, Get the MOST from Your Mailer
|
Feb 17, 2022 |
|
Pepsi vs Pringles Superbowl Commercials and Opinions
|
Feb 14, 2022 |
|
Dr. EVil Pinky, SuperB Shoppable, Direct Mail ‘OFFENSIVE’, Fetterman Snail Mail
|
Feb 11, 2022 |
|
Bic EzReach, Millenials and Direct Mail
|
Feb 10, 2022 |
|
GGL ‘Fixing’, Meta Drop, Financial DMAIL in ’21 & ’22
|
Feb 10, 2022 |
|
AMZ Nike Peloton, Olympic Viewers Down
|
Feb 08, 2022 |
|
Data-Driven Decision Making -@Fishburne and other news
|
Feb 08, 2022 |
|
Ritson on Rogan & Distribution
|
Feb 08, 2022 |
|
SpecSavers, Cancel a Brand, Bombarded with MAIL
|
Feb 04, 2022 |
|
Folgers, Gen Leads, Small Bz Mail
|
Feb 04, 2022 |
|
Hyundai, RRD, DMAIL2.0, Brand Empowerment
|
Feb 04, 2022 |
|
Comcast Perseverance, ZOOM Face, Death of Direct Mail-Huey
|
Jan 28, 2022 |
|
M&Ms On Purpose, Black Palm, Building Personas-Yu
|
Jan 28, 2022 |
|
Peloton Heart Attack, EU to Google-STOP, Anthimeria-Ritson
|
Jan 25, 2022 |
|
Fishburne Metaverse and Personalization
|
Jan 24, 2022 |
|
Busch Ice Shanty, Target Me and Launching Direct Mail
|
Jan 24, 2022 |
|
Cannon Chips, You DON’T Know Me, Outlaw TarketMktg
|
Jan 20, 2022 |
|
DMAIL FEEL, Purpose, purpose, good and bad
|
Jan 19, 2022 |
|
facebook Google CEOs Rig Ads, 6 Costly DMAIL Mistakes
|
Jan 18, 2022 |
|
Thought Leader Fishburne, TLDR, DMAIL Considerations
|
Jan 17, 2022 |
|
Raducanu, Authenticity and #UGC, Humor in Ads
|
Jan 14, 2022 |
|
Comscore Voters, Designing Authenticity
|
Jan 13, 2022 |
|
Ebanana Scrooge, Warby Parker, Cookie Crumbles, Performance MKT 22
|
Jan 12, 2022 |
|
BS Detector-Fishburne
|
Jan 12, 2022 |
|
KFC Beyond Chicken, Zero-Party Data
|
Jan 10, 2022 |
|
Mayhem, Spotify CTA, Avoid MAIL FAIL
|
Jan 07, 2022 |
|
SharpSpring, Nielson, Easy Writer-@Ray Schultz
|
Jan 06, 2022 |
|
Tough Turban, Postpone 5G, Answers vs Key Words
|
Jan 05, 2022 |
|
CX and Shipping-Fishburne, McDonald’s Digital
|
Jan 05, 2022 |
|
SportsDirect, InstaScraping, EBITDA Mktg
|
Jan 04, 2022 |
|
Drink, Mkt Power of AI
|
Jan 04, 2022 |
|
Sainsbury’s, Mobile Vs Mail, China Food Drones
|
Jan 04, 2022 |
|
Holiday Spending, Snail Mail, Batteries Included
|
Dec 29, 2021 |
|
Lamborghini, James Webb, DMail Works Even on Me
|
Dec 28, 2021 |
|
Happy Brawlidays, Broadband TV, Toy Catalogues
|
Dec 27, 2021 |
|
Merry Christmas – TikTok Tops Google
|
Dec 24, 2021 |
|
OnStar Santa, GDPR Stole Christmas
|
Dec 23, 2021 |
|
Binge and Bail, Facebook Data Win, Ritson’s Top 10 2021
|
Dec 23, 2021 |
|
Is There an AI Need, Ad Measurement
|
Dec 21, 2021 |
|
Dave Trott, FB Deletes a Billion+, Second Ask 32x ROI, Old Ideas
|
Dec 21, 2021 |
|
Labor Shortage-Fishburne, Peloton Pulls Reply, Restricting Media
|
Dec 20, 2021 |
|
Complex DMedia Buying, DMail Bridge, DMail Lead Generation
|
Dec 17, 2021 |
|
USAA, Journey 2022, Better Every Day, Facebook Alternative
|
Dec 17, 2021 |
|
Supply Chain-Fishburne, Getir, Dr Fou on Fraud
|
Dec 14, 2021 |
|
Peleton Response, Ritson’s Top Tips for Small Biz Marketing
|
Dec 14, 2021 |
|
Snow-Globe Romance, Air Canada, Schmaltz Exodus, Peloton PR, DMail Tracking
|
Dec 11, 2021 |
|
Segmenting Customers, Segments vs Personas-Yu
|
Dec 10, 2021 |
|
“Walmart-Roscas de Reyes, Dad in Adland, Prayer as a Direct Marketing Tool”.
|
Dec 08, 2021 |
|
Doubling Down on Digital, DMail to Spark Engagement
|
Dec 07, 2021 |
|
Salvation Army, Cyber Growth Plumets, CMO Bias
|
Dec 06, 2021 |
|
Aldi Wins UK, No Return, Verizon Talks MAIL
|
Dec 02, 2021 |
|
Where Fans Play, George Platt, Holiday Shopping, Will Bots Steal Xmas
|
Dec 02, 2021 |
|
BIGdata Dash, 40% Marketers Need Training, Don’t Slow The Roll
|
Nov 30, 2021 |
|
Put Marketing Back in DMail Marketing & Catalog Therapy
|
Nov 25, 2021 |
|
Catalogs Still Win The Holidays & Why I LOVE Catalogs!
|
Nov 24, 2021 |
|
Linkedin is Broken, Late Delivery, Catalog Suppy Chain
|
Nov 23, 2021 |
|
Fun with Self #MAILrs @Summer Gould, FoldFactory-@Trish Witkowski
|
Nov 19, 2021 |
|
Ormond Hospital, Mail #8, New Dawn for Direct MAIL
|
Nov 18, 2021 |
|
SkimpFlation-Fishburne, Brand Safety Analysis- Dr.Augustine Fou
|
Nov 17, 2021 |
|
Interview with Summer Gould
|
Nov 16, 2021 |
|
Xmas Marketer’s Fake Tears – Ritson
|
Nov 15, 2021 |
|
Meta, Blk Fri Retargeting, All Hail #Catalogs, 2022 Direct Mail-@Erik Koenig
|
Nov 15, 2021 |
|
DMail is Different- @Joanne Hirase-Stacey
|
Nov 11, 2021 |
|
Fb Removing 1K Targeting Options, DMail to Amplify Your Brand
|
Nov 11, 2021 |
|
Gen Z-Fishburne, Gen Z Survey, Direct To Consumer Brands MAIL
|
Nov 09, 2021 |
|
Gatik Walmart Mid-Mile, MIS-Delphine Fabre-Hernoux, More Catalogs
|
Nov 09, 2021 |
|
Jobs on Customers, RRD+LSC, Is Customer Experience Dying?
|
Nov 03, 2021 |
|
3rd Party Fishburne, Kestnbaum, Stone Paper, #Mail to #DirectMarketing
|
Nov 02, 2021 |
|
Google Fake Reviews – Sullivan, Print Production News, AAA Dumps #MAIL-Weiss
|
Nov 01, 2021 |
|
Raisin House, Apple vs email, Direct Mail Jobs, Ritson on Meta
|
Oct 29, 2021 |
|
Seek Boredom, Camo Bride, #DMAIL Interest Increase, Don’t Be CREEPY- Yu
|
Oct 28, 2021 |
|
Direct Line, Facebook Google Trouble, 6 Ds of Direct Mail-Thysse
|
Oct 27, 2021 |
|
Productivity-Fishburne, Snap, Google as Common Carrier, Restraining Order for MAIL
|
Oct 26, 2021 |
|
A&W Math, Facebook Dupes, #DirectMail in a Digital Age
|
Oct 25, 2021 |
|
Coke Woke, MC Smell of Money, Walmart+, Print Outlook, Panda Express #MAIL
|
Oct 21, 2021 |
|
Athena Club, Best Buy Health, HomeDepot plus Walmart and Measured’s Incremental Testing
|
Oct 20, 2021 |
|
KFC Brand of the Year, 10 Tips for DMail-Summer Gould, DMail Touches
|
Oct 19, 2021 |
|
Fishburne-Creative Briefs, Ritson-Marketing Strategy
|
Oct 19, 2021 |
|
Cheese Curd Day, WDMA Trout, ANA ECHOs, MAIL for Subscribers
|
Oct 15, 2021 |
|
Why #MAIL, #MAIL Retargeting, WARC #MAIL and Print-Sales Questions- Farquharson
|
Oct 14, 2021 |
|
Dr. Augustine Fou, Ozy Closes, Digital Fraud
|
Oct 12, 2021 |
|
Privacy Fishburne, Disrupt, Delight & Drive D2C -Niemuth, #TRUST Ritson
|
Oct 11, 2021 |
|
Greenwash vs #PRINT, Walmart and Home Depot, Annoying DMail & 5 DMail Tips
|
Oct 11, 2021 |
|
Royal Mail Drones, USPS MOVE Services, QR Pizza
|
Oct 07, 2021 |
|
Web Traffic Up, Gunderson Wns, Marketing Shortage, FTC vs Data, Paper Shortage
|
Oct 06, 2021 |
|
Fishburne Supply, Legos, Marketing Shortage, Paper Shortage
|
Oct 05, 2021 |
|
Disney vs Johannson, Marketing Jobs 3x & Come to Your Senses-Ritson
|
Oct 04, 2021 |
|
Printed Books, Pollution Ink, Sentiment Analysis & Authentic #MAIL
|
Oct 04, 2021 |
|
Ryan Reynolds TESTING, Hailsham News, TX Billboards, Bed B &B MAIL
|
Oct 01, 2021 |
|
’22 Marketing Strategies, Ggl Attribution Confession, Plastic Postcard Retargeting
|
Sep 29, 2021 |
|
Heinz Beanz & Seeds, Hybrid Back-to-Work & Financial Direct #Mail
|
Sep 28, 2021 |
|
Fishburne on Metaverse, Ritson on Logos with Emily Zugay
|
Sep 27, 2021 |
|
World Vodka Day, UK Print Energy Charge, Marketing Strategies & High Impact #Mail
|
Sep 27, 2021 |
|
GDPR Sparse Enforcement, EU Personalized Ad Ban & Better #DirectMail -Summer Gould
|
Sep 23, 2021 |
|
DontGetVaxd, Sears Last Store & DTC Catalog Advantages-PollyWong
|
Sep 22, 2021 |
|
Recycled Pepsi, Robot and the Human & Ritson on Pricing
|
Sep 22, 2021 |
|
Experimental Design, Obsessed with Tech, DMail Trends & 40yr Thoughts
|
Sep 20, 2021 |
|
Pumpkin Latte, & Direct Mail in Ur Funnel-@Ashley Jorgensen
|
Sep 17, 2021 |
|
How a DataGuy Looks at Data
|
Sep 17, 2021 |
|
DMail in Midterms, Religious Symbols and Branding
|
Sep 15, 2021 |
|
Fishburne SOV & 5 DMail Bloopers
|
Sep 13, 2021 |
|
Chirp, Pepsi Fball, Ad Fraud, 8 DMail Tips & 5 DMail Bloopers
|
Sep 10, 2021 |
|
39% BAD Bots, 3 Cust-Centric Questions, Customer is NOT Always Right!
|
Sep 09, 2021 |
|
Aunt Jemima, Net Traffic 2/3rd Bots, Best Marketing Quotes, Mail Doesn’t Throw ITSELF Away
|
Sep 09, 2021 |
|
Personal Branding Tom Fishburne, Fakebook 6x & sales funnels
|
Sep 08, 2021 |
|
Mis-Ad-info, Spectrum Sells with MAIL, The Secret Old-Fashioned Marketing Weapon
|
Sep 07, 2021 |
|
Brand Onion-Fishburne, 3hr-wk Gaming, Personalized is Hard & Retention 4 Growth
|
Aug 30, 2021 |
|
Segment Your Audience, Off Market List & Invest in Direct Mail Marketing
|
Aug 28, 2021 |
|
Musk Self-Driving, Flaming Hot Lies & Customer Acquisition
|
Aug 26, 2021 |
|
JIC Mail, Ritson – Facebook Sucks
|
Aug 26, 2021 |
|
Luxury Real Estate MAIL, Retailer Goldmine & Cargo Pants Revival
|
Aug 25, 2021 |
|
Could this Meeting have been an email – Fishburne, Direct Mail Touch & Print vs Social Impact
|
Aug 23, 2021 |
|
Mortgage Mail, Apple Scan Plan & Ritson on Adidas vs Reebok
|
Aug 20, 2021 |
|
Jonah Gitlitz, Mason Shoe, Google MUM & Apple Mail
|
Aug 20, 2021 |
|
Subway Protest, BOPIS Fades & Improve Your Direct Mail List
|
Aug 20, 2021 |
|
Fishburne – Brand Fatigue, Retail Re-Invention & Traditional Advertising – Forbes
|
Aug 17, 2021 |
|
Ritson – What P&G vs Coke Teach Us
|
Aug 17, 2021 |
|
Wayfair, Training, Disney Up, DTC D2C
|
Aug 13, 2021 |
|
AMZ Drones, FBook NYU & Information vs Intimacy
|
Aug 13, 2021 |
|
Sweet-Potato DMarketing & Mark Ritson on Proximity – $500MM to get close to your customers
|
Aug 11, 2021 |
|
Coke, Netflix, Amazon Lures, Rising Cost of Digital & Customer Data Rant
|
Aug 10, 2021 |
|
Sea of Sameness – Fishburne, QR Cautions
|
Aug 09, 2021 |
|
SalesForce Should Only Handle New Business – Roff-Marsh
|
Aug 06, 2021 |
|
DMAIL vs Junk MAIL, DMarketing Trends, Oatly vs Oaty & Envelope Fun
|
Aug 06, 2021 |
|
Preferences, Opti-Channel, & Surprising Benefits of Negative Reviews
|
Aug 04, 2021 |
|
Data 4 Money, Data Diet & Direct Mail Data
|
Aug 04, 2021 |
|
Media Planning – Fishburne, Edible Gold Medal & Long-Term Marketing – Ritson
|
Aug 04, 2021 |
|
DMCNY Highlights from John Miglautsch
|
Aug 02, 2021 |
|
Ron Popeil, Olympics Off, National Privacy and Shaw Mobile Mail
|
Jul 29, 2021 |
|
NYT QR Tracking, QR Wave, Sprite QR & Use #PRINT to Reach Gen Z – Colin McMahon
|
Jul 29, 2021 |
|
Zero Party – Fishburne, Personalized Error- Schultz & 0-Party Explained -Tim Cross
|
Jul 29, 2021 |
|
Ritson & Miglautsch on Salience
|
Jul 29, 2021 |
|
Ritson – Alienating Loyal Customers, LaCross Expo, C-Suite Mail
|
Jul 29, 2021 |
|
Digital Printing Sales Secrets & 1st Personalization Rule- Do Not Annoy – Stephen Yu
|
Jul 27, 2021 |
|
Ritson – Alienating Loyal Customers, LaCross Expo, C-Suite Mail
|
Jul 23, 2021 |
|
SnailMail for Growth & Reach C-Suite with #DirectMail
|
Jul 21, 2021 |
|
Fishburne, Diretor of Tacos, #DirectMail Up, Ritson Revitalization
|
Jul 19, 2021 |
|
AMZ APL Buy Buttons, LSC Verso, Facebook FTC & Brain Science – Tonya Powers
|
Jul 19, 2021 |
|
#MAIL Relevance in the Digital Age
|
Jul 15, 2021 |
|
Mail Leverages Data – Powers & Use Alternative Data Sources – Hofmann
|
Jul 15, 2021 |
|
Mac & Cheese IceCream, Branston vs Branson, Mighty CEOs & Ritson on Brand Extension
|
Jul 12, 2021 |
|
TikTok Jobes, Data Use by Brands, Annihilation of Attribution
|
Jul 12, 2021 |
|
Are you a Direct Marketer – What Makes TikTok Tick is Why MAIL Works
|
Jul 12, 2021 |
|
Pizza Photos, Summer Gould – Postcards & Paula Jeske – Preserving Pandemic Customers
|
Jul 07, 2021 |
|
Kucinich Mailer, 5 Bad Behaviors & How to Fix
|
Jul 07, 2021 |
|
Black Rifle Star Spangled Banner & “What to the Slave is the 4th of July?”
|
Jul 07, 2021 |
|
Domino’s Disability, Prime Day, DSW Staffing, Pinterest & 10 Tips – Bly
|
Jul 01, 2021 |
|
Social Media Playbook, ‘Bad’ Creative not ‘bad’, Measure ROC & Dmail Still Works
|
Jun 30, 2021 |
|
Intuition Razor, Loose Denim, Good work to Bad Clients
|
Jun 30, 2021 |
|
Authenticity-Fishburne, Influencers Exposed
|
Jun 28, 2021 |
|
Google Chills Cookie Kill, FakeBook Wins, Social vs Pets & Ritson on Ronaldo
|
Jun 25, 2021 |
|
IKEA, Toaster Compliance, #PPC in #MAIL
|
Jun 24, 2021 |
|
#Privacy Laws Target #MAIL, Learn from the #DirectMAIL Era
|
Jun 23, 2021 |
|
Fishburne on Lifetime Value vs The Bathtub Model
|
Jun 22, 2021 |
|
Catnip Mailer & Smelly MAIL
|
Jun 22, 2021 |
|
Agencies Hate Mail, B2B in Space, Break B2B & 5 Print Sales Truths
|
Jun 18, 2021 |
|
Brands on Twitch, Explaining Apple
|
Jun 05, 2021 |
|
Deodorant Sales Boom, Fully Digital & Price Optimization
|
Jun 03, 2021 |
|
Apple Privacy Visualization, EnviroMail
|
May 26, 2021 |
|
Bud ‘fun’ Brand & Laughter in Influencer-Marketing
|
May 26, 2021 |
|
Plastic Recycling, Waste Incineration & Sales vs Marketing
|
May 26, 2021 |
|
Seabrook, Reskilling, Be A Sales Hero
|
May 26, 2021 |
|
Ad Spending Soars, Digital Strong, Happy Returns
|
May 26, 2021 |
|
Being FIRST, Minute Man MAIL, Facebook ‘Potential Reach’
|
May 19, 2021 |
|
Fb Share, DM For the Brain – Summer Gould
|
May 14, 2021 |
|
FingerLicken Thoughts & 10 QRcode Ideas
|
May 13, 2021 |
|
Don’t Use Data in Marketing, QR Code Rise & Aussie TeleCom Wins with #MAIL
|
May 11, 2021 |
|
Don’t Use Data in Marketing, QR Code Rise & Aussie TeleCom Wins with #MAIL
|
May 11, 2021 |
|
Champaign of Beer, Turtle Derby & Building Community
|
May 08, 2021 |
|
Mint & Aviation, Media Value, Starting a New Biz – Forbes
|
May 08, 2021 |
|
‘Creative’ Briefs, Lob + Salesforce, We Mail + Radio & #DirectMail in UK
|
May 04, 2021 |
|
ANA ‘Mind-Numbing’ Programatic Ads, Beware Bots & What is Direct Marketing
|
Apr 29, 2021 |
|
Influencers & Trust, C Suite MAIL & Direct Mail Copy – @Summer Gould
|
Apr 29, 2021 |
|
BK, TV Viewing, 4 Steps for Direct-Mail Marketing
|
Apr 27, 2021 |
|
The State of Digital Advertising – Tom Fishburne
|
Apr 26, 2021 |
|
SpaceX, Best March Ever, MKE Open, Fraud Bots & Grubhub
|
Apr 23, 2021 |
|
TypeFont Hatred? Minuteman Press, Direct Mail & Fazoli’s
|
Apr 14, 2021 |
|
Ads Sans Spying? Informed Delivery & #DirectMail ‘Waste of Money’
|
Apr 13, 2021 |
|
New Management, Letterpress Stationers & Mail Beyond Facebook – Wong
|
Apr 12, 2021 |
|
The Magic of Customer Transaction Data – Stephen Yu
|
Apr 09, 2021 |
|
‘Handwritten’ Customer Notes
|
Apr 07, 2021 |
|
Password Hassles, Netflix Crackdown, Strategic Funnel
|
Apr 07, 2021 |
|
Don’t Shoot the Wad on Digital Alone – Taco Bell Old School Marketing
|
Apr 06, 2021 |
|
What You Need to Know About Direct Mail in the Digital Age
|
Apr 02, 2021 |
|
Digital Lies, Print Growth & Competition
|
Mar 25, 2021 |
|
4Ps – Fishburne, Newsom Recall #MAIL
|
Mar 23, 2021 |
|
MKE #7, Black Stapler Burger , 5 #DirectMail Ideas
|
Mar 19, 2021 |
|
WikiPay, Marketing Mid-life Crisis – Ritson
|
Mar 18, 2021 |
|
Cat Killing 🐱 = Emotional Intelligence?? – IKEA
|
Mar 17, 2021 |
|
Clubhouse – Fishburne, What is Direct Marketing?
|
Mar 17, 2021 |
|
Google vs MicroSoFt, Creepy Digital & 10 Ways Direct Mail WORKS
|
Mar 17, 2021 |
|
March Madness, Whack-a-mole, Online Frustration & How-to DirectMail
|
Mar 08, 2021 |
|
Reese’s Eggs, THE 4 P’s of Marketing – Mark Ritson
|
Mar 05, 2021 |
|
Kodak 520, Top 5 Marketing Priorities, Offline Tactics & DM Prospecting
|
Mar 04, 2021 |
|
Wasn’t Me, 1stParty Beer, Casino DirectMail
|
Mar 03, 2021 |
|
Walmart Delivery Min, Google Gifts, Pandemic MisInfo & Free Speech
|
Mar 02, 2021 |
|
Sustainability – Fishburne, Speed of Open LTV & Product=Brand – Ritson
|
Mar 01, 2021 |
|
QG Q4, Dispo, DM Plunge, Lob Grows
|
Feb 27, 2021 |
|
Virtual Events, FTC vs Dark Patterns & No Such Thing as Digital Marketing
|
Feb 25, 2021 |
|
Bob Ross, FrFox Cookie Jar, DM Sex & After 5 Tux Rental ROI
|
Feb 24, 2021 |
|
Know Your Customers & Direct Mail ROI – How to Spot Genuine Experts
|
Feb 23, 2021 |
|
Research Shows… Postcardmania Dentists & 5 Reassuring Design Tips
|
Feb 22, 2021 |
|
M&Ms, Printful, Shifman & Pandemic Catalog Buyers – Coogan
|
Feb 19, 2021 |
|
Stranger Danger, Events, Engagement & 90 year old Influencer
|
Feb 18, 2021 |
|
SMP free DM training, Getting attention, Direct Response Marketing 2/17/21
|
Feb 18, 2021 |
|
Status Quo – Tom Fishburne & Resurgence of DirectMail Marketing
|
Feb 15, 2021 |
|
Larry Flynt, Web2Mail & How to GROW
|
Feb 12, 2021 |
|
Reddit Ad, Paper Fans, Aldi 100+ & Calculating DirectMail
|
Feb 11, 2021 |
|
Antennas, EDDM OptOut, Charity Mail, Sir Speedy & MAIL Fun
|
Feb 10, 2021 |
|
Resilience – Tom Fishburne, SuperBowl Numbers Down 20%?
|
Feb 09, 2021 |
|
Steve Falk On Mail & Digital Marketing
|
Feb 09, 2021 |
|
Direct Mail 2021 & Beyond – find someone who knows what they are doing
|
Feb 04, 2021 |
|
Learn from #DirectMail & #Mail #Retargeting
|
Feb 04, 2021 |
|
E for Engagement, Returns Up 41% & New Marketing ‘Funnel’
|
Feb 02, 2021 |
|
‘Playing it safe’ Fishburne & Junk Mail with Steve Falk
|
Feb 02, 2021 |
|
Direct Mail 101 – The Danger – AMZ India
|
Jan 27, 2021 |
|
Brad Hoffman – Arandell & Direct Mail ‘Strategy’ for 2021
|
Jan 26, 2021 |
|
Popups – Tom Fishburne & Brand Strategy – Mark Ritson
|
Jan 25, 2021 |
|
Where Marketing Automation Fails & Tactile Marketing
|
Jan 22, 2021 |
|
Where Marketing Automation Fails & Tactile Marketing
|
Jan 22, 2021 |
|
Low Risk, Return, Jumpstart 2021, Home-Based Start, Online Branding
|
Jan 20, 2021 |
|
Costco’s First Ad, Direct-Response Copy Gems
|
Jan 19, 2021 |
|
Intellectual Bravery-Direct Marketing & B2B MAIL
|
Jan 18, 2021 |
|
PostcardMania Best, Investing Marketer, Strategy ROI, SMME Think Small With MAIL
|
Jan 15, 2021 |
|
Digital is Only a Tool, Mail to Supercharge Marketing & Triggered MAIL
|
Jan 14, 2021 |
|
Intntl Design Win, QR Growth, LE Earnings, Google Ruins Marketing
|
Jan 12, 2021 |
|
Impossible Beef, FAA Drones, Jab & Go, Dongle, Rx Savings, 9+ Reasons Why Mail
|
Jan 07, 2021 |
|
YouTube Ban, 40% Digital, Uber $100 Million fraud – Want a job Give ‘Digital’ Answers
|
Jan 07, 2021 |
|
Uber Driver Care, Direct Mail Tips for ’21 & 5 Direct Mail Keys
|
Jan 07, 2021 |
|
Agile Development, Jif vs Gif, Direct Mail Construction Growth
|
Jan 07, 2021 |
|
Sober January, MSN MAIL & DirectMail or DirectMarketing
|
Jan 04, 2021 |
|
Tag-Team, Game Amazon, Touch & Old School MAIL
|
Dec 31, 2020 |
|
KFC Best, Anti-Email = Direct MAIL!
|
Dec 30, 2020 |
|
Dark Scotland, Coke Santa, 11 Ad Spend, Power of Constraint
|
Dec 29, 2020 |
|
Santa Got Vaccine, Real Estate Mail, Comfy w/ Data – Ruth Stevens
|
Dec 28, 2020 |
|
Christmas Eve Special, Health Warning, Truce of 1914, Merry Christmas
|
Dec 24, 2020 |
|
Xmas Funeral, CrowdTesting, Power of Ads – Mark Ritson
|
Dec 23, 2020 |
|
Top Video Stars, Mariah Carey NYE, Sri Lanka MAIL, Lovesac
|
Dec 22, 2020 |
|
Alone Xmas, RoboMart, Walmart Returns, Direct Mail Outlook
|
Dec 22, 2020 |
|
Cheerios, 86% of Teens, 5 Direct Mail Stats
|
Dec 18, 2020 |
|
Not Gin Ad, COVID Sales Ideas, Amazingly New Marketing Tool – Matthew Parker
|
Dec 17, 2020 |
|
Mom Makin Cookies, Ugly Sweaters, ANA ‘Pivot’ & Printing Upturn
|
Dec 16, 2020 |
|
Be Like Plusnet, ‘do a Ritson’
|
Dec 15, 2020 |
|
Grand Marnier, Customer Persona, Digital Erodes Trust, Direct Marketing Foundation
|
Dec 14, 2020 |
|
Omaha Steak, Musk TX, Advent Cheese, You.com, Doomsday 75 yrs, MAIL Tactile & Denny’s Tips
|
Dec 10, 2020 |
|
Barbour, RRD Mail Kit, Postcardmania + Google, Stripe FinTec & 3rd Deprication
|
Dec 09, 2020 |
|
Consumer Privacy, Amazon Toy Catalog, Yu Questions, Drowning in Data
|
Dec 08, 2020 |
|
KFC HOT, UPS Halt, Tactile Marketing, Tesla’s White
|
Dec 07, 2020 |
|
“WishBooks”, Southern Living, Williams-Sonoma, Lands’End, ROI and TMA
|
Dec 04, 2020 |
|
Online Press Checks, Print Marketing in Corona, QR Codes, Offline Marketing
|
Dec 03, 2020 |
|
Radio Shack, Hacker Case, Mail Gen Y, Minuteman Press Grows Sales with MAIL
|
Dec 02, 2020 |
|
Grinch Bots, Data, Decisions & Elections How do we know?
|
Dec 02, 2020 |
|
GameStop, ChinaBots, HVAC Marketing, Non-Profit Print
|
Nov 30, 2020 |
|
Holiday 2020 Cheer & Catalogue Comeback
|
Nov 25, 2020 |
|
“It’s In Our Spirit” – Absolute, Xmas Up 5%, Blind-Deaf Help, Slip Sliders in Small Turkeys
|
Nov 24, 2020 |
|
The End of Direct Marketing & LL Bean vs Brand Purpose
|
Nov 24, 2020 |
|
Google Payments, 5 Retail Holiday Tips, Mail vs Digital, 3 Actions Save Your Print Company
|
Nov 20, 2020 |
|
LG Laundry, Target on a Tear, Smelly MAIL
|
Nov 19, 2020 |
|
USPS No Place Like Home, AMZ Drugs, Optimize with MAIL, Offline MarTek & Law-Firm MAIL
|
Nov 19, 2020 |
|
M1 MAC, MarTech Reconing, Guitar Center, Consumer Consent & “Humanizing”
|
Nov 17, 2020 |
|
Strategic Planning, Shutterfly, Agile Planning – Direct Marketing Itteration
|
Nov 17, 2020 |
|
Print Marketing – Marketers Serving Marketers
|
Nov 13, 2020 |
|
Red Bull Thanksgiving, Facebook Spying, Golf Journal Mag LIVES, DM Email Cure
|
Nov 13, 2020 |
|
M&S Xmas, QR PanAsia, 44% CMO-CIO Collaboration
|
Nov 11, 2020 |
|
Lead Generation, NM Xmas Book, Parler, & Positive Promitions
|
Nov 10, 2020 |
|
Kevin for Xmas – Aldi, Ad Fraud 90% Solution, Throw out Your Marketing Plans!
|
Nov 10, 2020 |
|
Greenies, post-literate consumers, Copywriting tips & Long-term strategy
|
Nov 06, 2020 |
|
CX is More than a Department, USPS UpVote, Good to Vote, Dunkin Loyalty & CX good for Growth
|
Nov 04, 2020 |
|
Ad Fraud $35B, WMART No Robo, Voter Media Trust, Dealing with Election Anxiety
|
Nov 03, 2020 |
|
MS DIY AI, Predictive Guesswork, Beer & Diapers
|
Nov 02, 2020 |
|
USPS Thanks! GDP UP 33%, Tech CEOs, EU Powers, Bags into Soap & Deathcare Recycling
|
Oct 29, 2020 |
|
Changing Customer Needs, Seniors Battlefield
|
Oct 28, 2020 |
|
Xmas Ads, Pay Attention to Nudge & Loyalty Boosts Shareholder Value
|
Oct 27, 2020 |
|
Drive Time, WDMA, AI for PR & Curiosity an Interesting Life
|
Oct 27, 2020 |
|
Emily in Paris on Customer Sentiment, AB Testing, Google Flu Fail – Future is Tricky
|
Oct 24, 2020 |
|
Clas Ohlson, Average MarTech Stack, GOOGLE ANTITRUST
|
Oct 22, 2020 |
|
Stick_se, Marketing Budget vs Cashflow
|
Oct 21, 2020 |
|
DieHard, Retail JUMP, Amazon $10B, Pricing Models
|
Oct 20, 2020 |
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Emily in Paris, Borrowed Innovation, Direct Mail 2.0, Burger King CMO
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Oct 19, 2020 |
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Improve Your Business Leading with LOVE – ‘Amare Wave’ by Moshe Engleberg
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Oct 16, 2020 |
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NY Post Restricted, TikTok Threats – Why MAIL continued…
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Oct 15, 2020 |
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Don’t Blame the CFO – Use MAIL!
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Oct 14, 2020 |
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Send ‘Noods’, 1-3rd Ditch, Don’t Blame CFO – Use MAIL! – Ritson
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Oct 14, 2020 |
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Is it LIVE?? Anti-Capitalism & Advertising
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Oct 13, 2020 |
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Product Overload, Fruity Flavors, Ad Rebound, Samples in MAIL
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Oct 12, 2020 |
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Direct Mail Missing Piece (full webinar)
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Oct 08, 2020 |
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Hashed Email, CX Fundamentals, TAMs Alternative Views
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Oct 08, 2020 |