The Business of Fitness Podcast

By Dan Williams

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Category: Business

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Episodes: 101

Description

Actionable ideas to build your fitness business. Presented by Fitness Business Mentor, Dan Williams.

Episode Date
98: I built a business from zero and documented every step
Jun 02, 2026
97: Why I'm betting my business and my career on customer experience
May 05, 2026
96: Four simple steps to charging $10,000 for your service
Apr 30, 2026
95: How you can use agentic AI to earn more money and win back time
Apr 15, 2026
94: The Ultimate Guide to Business KPIs
Mar 24, 2026
93: How would Mr. Beast Market a Fitness Business?
Mar 10, 2026
92: 14 Psychological Triggers to Get More Website Leads
Mar 02, 2026
91: How Jade bought and saved a struggling gym
Feb 16, 2026
90: Do sales and offers make you feel dirty? There's a better way to grow.
Jan 27, 2026
89: 9 leading business owners share their biggest lessons from 2025
Jan 13, 2026
88: How Ben is building a fitness empire & how Dan thinks about the world.
Dec 15, 2025
87: How to plan a marketing photoshoot for your gym
Dec 02, 2025
86: Solving Exercise Physiology's Identity Crisis
Nov 18, 2025
85: Building a Career as an Exercise Physiologist - lessons from 20 years as an EP.
Nov 04, 2025
84: The AI takeover. Why coaches can no longer compete (and what to do about it)
Oct 21, 2025
83: How my business earns me 23 hours a week
Sep 28, 2025
82: How to turn your website into a lead generating machine
Sep 16, 2025
Quick thought: Is your work becoming your identity?
Sep 12, 2025
81: Listener Question: Help! How can I stop new leads ghosting me!?
Sep 08, 2025
80: How to bring back ex-members to increase revenue
Aug 19, 2025
79: The one page fitness marketing checklist. Just do these things.
Aug 06, 2025
78: 3 gym owners share 20 must-read books behind their success
Jul 30, 2025
77: Easily earn $300/hour: This is how I'd rebuild a fitness business from scratch
Jul 15, 2025
76: How to boost retention by helping your clients build habits that stick
Jul 08, 2025
75: How I predict if a fitness business will succeed (do these things!)
Jul 01, 2025
74: 9 unique ways to make your business stand out (to get more clients)
Jun 24, 2025
73: Multiple income streams: 9 owners share how they did it.
Jun 17, 2025
72: He teaches me how to make gym videos people actually watch and share
Jun 10, 2025
How to live a full and good life
May 26, 2025
71: How this Exercise Physiologist doubled her Medicare conversion rate
May 11, 2025
70: A two year waiting list - how this Exercise Pro did it.
May 08, 2025
69: Delivering an Experience: The Strategy of 'Being Different'
Apr 29, 2025
68: Your missing marketing strategy. The power of storytelling.
Apr 16, 2025
67: 6 steps to a multiple income stream side hustle
Apr 01, 2025
66: How she grew her business by being locally famous (strategies)
Mar 24, 2025
65: Hyrox: Answer these 6 questions before adding it to your gym.
Mar 04, 2025
64: We Asked 8 Experts: Is ChatGPT now better at programming than you are?
Feb 25, 2025
63: 10 ways to ensure your side hustle idea will make $50k.
Feb 05, 2025
62: How to create a strategic plan for 2025
Jan 25, 2025
61: I tracked every minute of work time for a year. Here's what I learned.
Jan 13, 2025
60: The 12 business books to read in 2025
Dec 30, 2024
59: The only 5 reasons your fitness business is failing
Dec 15, 2024
58: How to grow a fitness business WITHOUT more clients/members
Dec 01, 2024
57: 3 ways to make it easier to earn more in a fitness business
Nov 16, 2024
56: Increase profit without more members by tracking APM.
Nov 03, 2024
55: The 19 ways to get more gym clients
Oct 20, 2024
54: How his referral network earns him $3000 a week
Oct 06, 2024
53: The four Es. A framework to build fitness businesses
Sep 22, 2024
52: A New Career Accelerator For PTs
Sep 08, 2024
51: How to Slash Membership Suspensions to Boost Revenue
Aug 25, 2024
50: Launching a physical product with the founders of GOAT
Aug 11, 2024
49: Paid Advertising Q&A
Aug 04, 2024
48: 9 Ways To Pivot Your Fitness Business To Earn More
Jul 28, 2024
47: He Left F45 and CrossFit and Boosted Revenue by $120,000
Jul 07, 2024
46: How to Raise Fitness Prices Without Losing Clients
Jun 23, 2024
45: A gym advertising guide for every budget
Jun 09, 2024
44: How to get more clients using marketing psychology
May 26, 2024
43: Dan's Interview on the Fitness Education Online Podcast
May 20, 2024
42: How to Boost Gym Profit with Ice Baths/Saunas
May 12, 2024
41: 13 Habits of Highly Successful Business Owners
Apr 24, 2024
40: Contractors or Employees?
Apr 14, 2024
For subscribers only
Apr 11, 2024
39: How I Built a Fitness Business in 3 hours for $300
Mar 30, 2024
38: 8 crazy fitness business models to boost your profits
Mar 15, 2024
37: Ranking the 5 most profitable fitness business models
Mar 03, 2024
36: Elon Musk's Blueprint for Gym Owners
Feb 17, 2024
35: All the most successful fitness businesses track these 12 numbers
Jan 29, 2024
34: Instead of trying to keep up with fitness tech, Fit Pros should focus on these 6 areas.
Jan 22, 2024
33. The $100,000 online programming blueprint. The model is broken, here's how to fix it.
Nov 13, 2023
32: How to future-proof your PT career
Oct 30, 2023
31: Dan talks at the ESSA State Symposium on The Business of Exercise Physiology
Oct 21, 2023
30: Dreaming of opening multiple gyms? Ask yourself this question first.
Oct 18, 2023
29: A Fit Biz Growth Strategy Only for Fit Pros Not Afraid of Hard Work
Oct 09, 2023
28: Stop Selling Personal Training. Start Selling Experiences.
Oct 01, 2023
27: The Client is NOT always right. How to Build Respect and Retention as a PT.
Sep 25, 2023
26: 98%+ Fitness Client Retention With This 10 Minute Strategy
Sep 16, 2023
25: Advice to PTs in their 20s
Sep 11, 2023
24: The Surprising Way to Secure Your First 5 Clients Without Spending a Cent on Marketing
Sep 04, 2023
23: I reviewed 500 fitness business Insta posts. Here's what I learned.
Aug 28, 2023
22: How to Market a Sauna
Jul 31, 2023
21: The Hidden Future Danger of Your Gym's 'Revolving Door' Member Plateau
Jul 24, 2023
20: How To Stop The Fitness Industry Spitting You Out
Jul 08, 2023
19: Charging for Missed Sessions Will LOSE You Money
Jun 26, 2023
18: Game Changer: How a Business Mentor Will Help You
Jun 19, 2023
17: We've Discovered Fitness 'Super Referrers'. Here's How to Attract Them.
Jun 12, 2023
16: Money Secrets from Accountant Turned Gym Owner
Jun 05, 2023
15: 21 Must Read Books For Fitness Professionals
May 29, 2023
14: Using ChatGPT To Grow Your Fitness Business
May 15, 2023
13: What Happens in a Business Mentoring Consult
May 09, 2023
12: How to Earn an Extra $60k/year in a Small Gym From Retail Sales
Apr 24, 2023
11: Smash the Plateau in Your Fitness Business
Apr 17, 2023
10. Intentional Incompetence: Being Bad At Some Things Is Your Key To Success
Apr 10, 2023
9: The Instagram Posting Mistake Undoing Your Hard Work
Apr 03, 2023
8: 391% Increase In Fitness Lead Conversions With This Strategy
Mar 24, 2023
7: How To Deload From Your Business
Mar 20, 2023
6: Marketing for Exercise Physiologists
Mar 12, 2023
5: The Time Management Meta Skill To Stop You Drowning in Business
Mar 06, 2023
4: How To Build a Fitness Business That Makes You Happy
Feb 26, 2023
3: Your REAL Hourly Rate: The True Cost of Running a Fitness Business
Feb 19, 2023
2: Multiple Income Streams for Fit Pros: Why Timing is Everything
Feb 10, 2023
1: Become a $100k PT in 20 Hours a Week: The Blueprint
Jan 31, 2023