The Data Malarkey Podcast

By Sam Knowles

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Category: Marketing

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Episodes: 70

Description

The Data Malarkey podcast – and it's audio-visual twin, the Data Malarkey Show on YouTube – a must-listen, must-watch resource of brilliant data storytelling. If only there were more people in the world with the pragmatic approach taken by my guests, well, there'd be rather less data malarkey about.

Episode Date
Why comms teams fail, even with great tools | Dino Delić
Apr 28, 2026
From Skype to delivery robots: Ahti Heinla on data, deep tech and solving the last mile problem
Apr 15, 2026
"Equality FC": Karen and Charlie Dobres on Lewes FC, equity, attention, and the imbalance in FA Cup prize money between the men's and women's competitions
Apr 01, 2026
Return On Inclusion: Why inclusive marketing drives growth (Ali Hanan, Creative Equals)
Mar 18, 2026
Harriet Kingaby on AI, Advertising, and the "No-Click Internet"
Mar 04, 2026
"Start Making Sense": Data Malarkey Season Nine greatest hits
Jan 21, 2026
Reality doesn't obey logic — Angus Fletcher on anomalies, intuition, and innovation
Jan 07, 2026
AI, authenticity, and digital detox — Kerry Watkins on Social for Good
Dec 09, 2025
Engineering rigour vs PR Malarkey - Stephen Waddington on data, stories, and measurement
Nov 25, 2025
Data doesn't create meaning - we do
Nov 11, 2025
Empowering people through information: Inside the ICO
Oct 29, 2025
Ultra-processed data: the hidden risk AI can't solve
Oct 14, 2025
Best of Series 8: Perception, Purpose, and Persuasion - The Data Malarkey Podcast
Sep 02, 2025
Measuring what matters: Darryl Sparey on comms, metrics, and making data sing
Aug 19, 2025
The Extinction of Experience: Christine Rosen on reclaiming humanity in a digital world
Aug 05, 2025
How AI Thinks: Chris Summerfield on human brains and machine algorithms
Jul 22, 2025
Rebuilding trust in science with Caitlyn Looby
Jul 08, 2025
Mark Bonner on football, data, and the beautiful balance
Jun 24, 2025
Turning data into desirability: Automotive insights with Nick Ratcliffe
Jun 10, 2025
Season 7 Greatest Hits: AI, Kindness & the Power of Storytelling
Apr 29, 2025
AI as an Intern, Not a Genius: Julie Holmes on Automation, Ethics & Human Impact
Apr 15, 2025
Truth Before Meaning: Scott Taylor on Data Storytelling & Business Impact
Apr 01, 2025
The Science of Kindness & Finding Joy in Data | Prof. Robin Banerjee on Psychology & Empathy
Mar 19, 2025
Trust, AI, and the Future of Human Connection with Cecilia Dones
Mar 05, 2025
From CERN to Ad Regulation: How AI & Data Science Are Changing Advertising | Adam Davidson
Feb 19, 2025
How can we build an AI future which respects ethics and data privacy? With Professor Sylvie Delacroix, Centre for Data Futures, King's College London
Feb 05, 2025
The Smartest Data Moments from Season 6
Dec 18, 2024
Unlocking Creativity: Natalia Talkowska on Neuroscience, Storytelling & Innovation
Dec 04, 2024
How can we improve product and brand design with data? With Bill Wallsgrove, Head of Ideas at Brandad
Nov 20, 2024
How can we protect our privacy in the era of Big Tech? With Alice Wallbank, expert data privacy lawyer, Shoosmiths
Nov 05, 2024
Sir John Curtice on Election Insights, Exit Polls, and Data Storytelling
Oct 22, 2024
How can we unlock human behaviour with neuroscience and behavioural science? With Cristina de Balanzo, PhD, Founder of Walnut Unlimited
Oct 08, 2024
How can we communicate numbers clearly so that people can better understand the choices they face in life? With Mike Ellicock, Founder & CEO of Plain Numbers
Sep 25, 2024
How might we bring about gender equity in academic research? With Ylann Schemm, VP for Corporate Responsibility at Elsevier, and Executive Director of the Elsevier Foundation
Sep 10, 2024
On risk, uncertainty, and impact: how using data smarter is the fast track to success
Jul 30, 2024
How can we make the world better and fairer for all? With Professor Sir Simon Baron-Cohen from the University of Cambridge and the Autism Research Centre
Jul 16, 2024
Why should you put people, love, and relationships at the heart of business? With John Hibbs of CoEfficient
Jul 02, 2024
How can you tell if you should invest in a media company? With Ian Whittaker of Liberty Sky Advisors
Jun 18, 2024
Why does marketing need to become more like engineering? With Sorin Patilinet from Mars, aka The Marketing Engineer.
Jun 04, 2024
How can experts provide the public with risk information that works? With Olivia Jensen, Director of the Institute for Public Understanding of Risk
May 21, 2024
How can we best communicate risk in our uncertain, post-truth world? With Sir David Spiegelhalter, Emeritus Professor of Statistics at the University of Cambridge
May 07, 2024
The data planets align. The more guests we welcome to Data Malarkey – and the more different their jobs and categories – the more we're able to join the dots between how those who use data smarter do so. A look back on Season Four of Data Malarkey
Apr 09, 2024
What happens when you mash-up the history of bands, films, and politics with the iconography of the London Underground? With Mike Bell of Mike Bell Maps
Mar 27, 2024
How is it possible to understand everything that the world's Governments want to buy? With Ian Makgill
Mar 13, 2024
How can Kevin de Bruyne be worth 100 Leah Williamsons? With Kieran Maguire, Professor of Football Finance, University of Liverpool
Feb 28, 2024
What can business learn from military logistics? With John McFall, ex-RAF and Amazon Web Services
Feb 14, 2024
How can a beginner's mind and a collaborative approach make you win at the team sport of "insight"? With Mark Montgomery, Novartis' Head of Integrated Insights
Jan 31, 2024
How can we ensure public, political, and media debate is based on evidence? With Tracey Brown, OBE, Director of Sense About Science
Jan 17, 2024
Very different – yet spookily very much the same: on the radically different types of data used in different jobs in the modern knowledge economy, but the very similar approaches we all deploy to solve data-driven problems.
Dec 20, 2023
How can you use data to make a business runner better, faster, with less friction? With Alexis Kingsbury, AirManual
Dec 06, 2023
How can you use data to provide a first-class customer experience? With Shai Reichert, Experience Design Studio (XDS)
Nov 22, 2023
How Brexit broke the structure of British politics. With Andrew Cooper
Nov 08, 2023
"Better than CSI". How can you use contradictory and incomplete data to solve cold murder cases? With Professor Angela Gallop, CBE
Oct 24, 2023
How can you leverage data to be a diversity, equity, and inclusion change maker? With Sabrina Shadie
Oct 10, 2023
How can you blend AI and data science with creativity and win an Emmy? With Les Guessing
Sep 26, 2023
On the Curse of Knowledge, the opportunities and risks of AI, and why data scientists need to speak the same language as business. A look back on Season Two of Data Malarkey – the podcast about using data smarter
Sep 12, 2023
How can you apply AI and data science to inform business decision-making? With Jean-Baptiste Bouzige, Ekimetrics
Aug 29, 2023
Is it possible to clean up the digital advertising market, providing the same level of information for both buyers and sellers? With Stijn Gimbrère, Media Futures Market
Aug 15, 2023
What does it take to be a data leader in business today? With Elizabeth Press, D3M Labs
Aug 01, 2023
How do you know what matters and what you can ignore when it comes to online reputation? With Sam Michelson, Founder & CEO, Five Blocks
Jul 18, 2023
How can smarter use of data mean that the doctor comes to you rather than you having to go to the doctor? With Tim Jobson, consultant gastroenterologist and Medical Director at Predictive Health Intelligence
Jul 04, 2023
How can we avoid the Curse of Knowledge? With Steven Pinker, Harvard professor of psychology
Jun 20, 2023
On digital balance, neurodiversity, and cat food. A look back on Season One of Data Malarkey – the podcast about using data smarter
Jun 07, 2023
Could you live without your smartphone? With Anastasia Dedyukhina, Chief Inspiration Officer of Consciously Digital
May 23, 2023
What's the connection between Harvey Keitel's Winston Wolf, 200g pouches of cat food, and neurodiversity? The answer is marketer, coach, and podcaster Mark Evans
May 09, 2023
How can brands find suitable environments where they can advertise successfully? With DoubleVerify's Laetitia Zinetti
Apr 25, 2023
How can we clean up space junk and make space sustainable? With GNOSIS chair Katherine Courtney
Apr 11, 2023
Why do evidence, insight, and academic impact matter? With Brighton University's Professor Rusi Jaspal
Mar 29, 2023
What does it mean to be a digital humanist? With Quadriga University's Professor Ana Adi
Mar 15, 2023
Data Malarkey – Pilot Episode
Mar 02, 2023