The Win-Loss Show

By Trenton Romph, Nate Bagley

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Category: Marketing

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Episodes: 25

Description

The only thing worse than missing revenue goals is not knowing why. Your buyers have the answers. Ironically most organizations don't have the systems in place continuously get feedback from buyers about why they're winning and losing. Clozd has conducted tens of thousands of buyer interviews, and on The Win Loss show, we'll show you the most common reasons B2B companies win and lose deals, and show you how you can leverage buyer intelligence to increase win rates, improve your sales strategy, strengthen your marketing messaging, build better products, and retain more customers.

Episode Date
How to grow your win-loss program—an interview with Tirrah Switzer
Sep 29, 2023
How to build a winning SDR team in 2023—an interview with Kyle Coleman
Sep 15, 2023
How to eliminate churn—a conversation with Kathy Hassett and Nancy White at Xactly
Sep 01, 2023
Should you hire an ethnographer for your brand?—an interview with Peter Spear
Aug 18, 2023
How win-loss data can benefit the entire company—an interview with Heather Pepe
Aug 04, 2023
Why every B2B revenue leaders should outsource their win-loss program—an interview with Rex Galbraith
Jul 28, 2023
You should win more than you lose—a conversation with Andy Paul
Jul 21, 2023
The win-loss maturity curve—an interview with Cam England
Jul 14, 2023
When you're slow, you lose dough—an interview with Tom Rowe
Jul 07, 2023
How to retain and expand your biggest B2B accounts in 2023—an interview with Michael Tuso
Jun 23, 2023
How PMMs can build influence with sales leaders—an interview with Hugo Macedo
Jun 09, 2023
How savvy revenue leaders consistently hit quota despite unpredictable pipeline
May 26, 2023
How to use your win-loss analysis findings to drive revenue | Win Loss 101 Part 6
May 19, 2023
How to identify the most important trends in your win-loss data | Win-Loss 101 Part 5
May 12, 2023
How to conduct a win-loss analysis interview like a pro | Win-Loss 101 Part 4
May 05, 2023
How to schedule win-loss interviews with your buyers | Win-Loss 101 Part 3
Apr 28, 2023
What should I ask buyers in a win-loss interview? | Win-Loss 101 Part 2
Apr 21, 2023
Kicking off your first win-loss analysis project | Win-Loss 101 part 1
Apr 14, 2023
How to beat your top competitor—an interview with Alysse Nockles and Monique Eddleton
Apr 07, 2023
Prioritizing buyer needs over commissions—an interview with Matt Flug
Mar 31, 2023
How to win the battle for your prospects' attention—an interview with Will Allred
Mar 24, 2023
How To Create Trust With Buyers—an interview with Stephen Messer
Mar 22, 2023
3 Steps To Building A Rock-Solid Business Case for Buyers—an interview with Nate Nasralla
Mar 22, 2023
Turning your biggest sales weakness into strengths—an interview with Deanna Ballew
Mar 22, 2023
Answering the dreaded question: "Why didn't you hit quota?"
Mar 22, 2023