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Welcome to The Branding Boardroom! We discuss brand strategy and how it should be understood, formulated and implemented by senior corporate decision-makers. Our guests range from prominent CEOs to accomplished academics and thought leaders. Subscribe to hear their stories and learn about the advice that they give to Fortune 500 companies. Created and hosted by Dr. Ivo Ganchev, a Global Partner at TopBrand Union. Find out more on: www.thebrandingboardroom.com
| Episode | Date |
|---|---|
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E05 - Full Episode - Dr. Francesca Hansstein on Consumer Behavior
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Mar 01, 2024 |
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E05 - Highlight Reel - Dr. Francesca Hansstein on Consumer Behavior
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Feb 25, 2024 |
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E04 - Full Episode - Prof. Oliver Errichiello on Brand Sociology in Practice
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Aug 15, 2023 |
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E04 - Highlight Reel - Prof. Oliver Errichiello on Brand Sociology in Practice
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Aug 07, 2023 |
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E03 - Full Episode - Dennis Yu on Humanity in Branding
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Jul 07, 2023 |
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E03 - Highlight Reel - Dennis Yu on Humanity in Branding
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Jun 30, 2023 |
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E02 – Full Episode - Sophie Bowman on Social Media Strategy to Convert Your Followers
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Jun 02, 2023 |
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E02 - Highight Reel - Sophie Bowman on Social Media Strategy to Convert Your Followers
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May 28, 2023 |
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E01 - Full Episode - Martin Roll on Branding in Asia and Lessons from Best Global Practices
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May 20, 2023 |
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E01 - Highight Reel - Martin Roll on Branding in Asia and Lessons from Best Global Practices
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May 10, 2023 |