From A to B
By Shiva Manjunath
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Image by Shiva Manjunath
Category: Marketing
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Episodes: 30
Description
Conversations with interesting people across the digital marketing spectrum about all things experimentation.
| Episode | Date |
|---|---|
|
Are "Best Practices" In CRO Worth it? ft. Talia Wolf
|
Apr 24, 2024 |
|
Where to Automate in CRO ft. Shawn David
|
Apr 10, 2024 |
|
Is Copy Important to the CRO Process? ft. Eden Bidani
|
Mar 27, 2024 |
|
Where Does Research Fit into A/B Testing? ft. Els Aerts
|
Mar 13, 2024 |
|
Are Prioritization Frameworks Overrated? ft. Bhav Patel
|
Feb 28, 2024 |
|
You're Doing Personalization Wrong ft. David Mannheim
|
Feb 14, 2024 |
|
How to Break into CRO ft. Juliana Jackson
|
Jan 31, 2024 |
|
Make Designers Give a Shit about CRO ft. Erin Weigel
|
Jan 17, 2024 |
|
Get Your CRO Bag (Get Paid) ft. Rommil Santiago
|
Jan 03, 2024 |
|
Site Redesigns Suck. Here's How to Survive One
|
Nov 01, 2023 |
|
Can Optimizers Survive a Zombie Apocalypse?
|
Oct 18, 2023 |
|
We Beg You: Don't Copy Competitors, Watch Them
|
Oct 11, 2023 |
|
Am I Working With a CRO Client From Hell?
|
Oct 04, 2023 |
|
Social Proof - Awesome or Overrated?
|
Sep 27, 2023 |
|
HELP! How Do I Make Leaders Give a Shit About Research?
|
Sep 20, 2023 |
|
People Think Experimentation Is Slow - Do They Have a Point?
|
Sep 13, 2023 |
|
Mamma Mia! Stop Spaghetti Testing, Start Iterating
|
Sep 06, 2023 |
|
For Real, Is Gender Segmentation Sexist?
|
Aug 30, 2023 |
|
Smash or Pass? Red Flags in Your CRO Job Hunt
|
Aug 23, 2023 |
|
The Case for Not Testing Bug Fixes
|
Aug 16, 2023 |
|
The Win-or-Learn Dilemma in CRO - Devil’s Advocate
|
Aug 09, 2023 |
|
Website Teardowns - Awesome? Or Overrated?
|
Aug 02, 2023 |
|
CRO Dun Goofed - When Perverse Incentives Strike
|
Jul 26, 2023 |
|
You In or Out!?! Should You Optimize In-House or Agency-Side?
|
Jul 19, 2023 |
|
Bad Hypotheses Are Killing Your Experimentation Program
|
Jul 12, 2023 |
|
Why Freaking Out Won't Help with Google Optimize's Sunset
|
Jul 05, 2023 |
|
Cap or No Cap - Is Amazon Using Dark Patterns?
|
Jun 28, 2023 |
|
Hungry Hungry HiPPOs... But What Are They Hungry For?
|
Jun 21, 2023 |
|
Swipe Files - Worthwhile? Or Worthless?
|
Jun 14, 2023 |
|
Are Multi-Armed Bandits the Next Thing to "Kill CRO" ?
|
May 28, 2023 |