Med Spa Success Strategies

By Ricky Shockley

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Image by Ricky Shockley

Category: Marketing

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Subscribers: 1
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Episodes: 128

Description

Welcome to the Med Spa Success Strategies Podcast - where med spa & aesthetics practice owners come to discover strategies and tactics that help them better market and manage their practices so that they can grow, scale and have more financial freedom.

Episode Date
18 Meta Ads Fixes for Med Spas: Lower CPL, Fewer No-Shows, Better Leads
May 04, 2026
Why Your Med Spa Ads Will Stop Working (And What to Do Instead)
Apr 27, 2026
Med Spa Marketing FAIL: Why "We Do Botox" Is Killing Your Growth (And What to Say Instead)
Apr 20, 2026
In a Crowded Market, Your Marketing IS Your Differentiation: What Med Spas Can Learn from Old Spice
Apr 15, 2026
Before You Fire Your Med Spa Marketing Agency, Watch This
Apr 13, 2026
Stop Trying to Go Viral: The Med Spa Social Media Marketing Strategy That CONVERTS
Apr 06, 2026
Why Growth Got Harder: Paid Traffic, Pricing Risks, and the Need to Actually Stand Out
Mar 30, 2026
Wednesday Thoughts: You're Being Lied to About Discount Ads for Med Spas
Mar 25, 2026
How to Close 391% More Med Spa Leads (Speed to Lead Insights)
Mar 23, 2026
Med Spa Client Retention Tips: 8 Must-Do Strategies to Keep Patients Coming Back
Mar 18, 2026
The $10M Med Spa Blueprint: Strategies That Scale When Ads Hit a Ceiling
Mar 11, 2026
SEO & AI SEO (GEO, AEO) for Med Spas in 2026: Fast Tips for Better Rankings!
Mar 02, 2026
Financial Benchmarks for High-Margin Med Spas: Payroll, Profit & Provider Pay w/ Jessica Hunter
Feb 27, 2026
Our Top Google Ads Frameworks for Med Spas in 2026: Keywords, Landing Pages & ROI Strategy
Feb 18, 2026
How Med Spas Can Increase Profit Using Vendor Relationships, Retail & Memberships w/ Jaclyn Luongo
Feb 13, 2026
How Med Spas Convert More Leads Into Booked Appointments in 2026
Feb 09, 2026
Meta Ads for Med Spas Part 2: Campaign Set-Up and Targeting (2026)
Feb 04, 2026
Our Top-Performing Facebook & Instagram (Meta) Ads for Med Spas in 2026 (Offers + Benchmarks)
Feb 02, 2026
Med Spa Marketing Math Explained: ROI, Discounting & Budget Prioritization (2026)
Jan 28, 2026
Med Spa Branding, Positioning & Pricing: How to Stand Out Without Racing to the Bottom (2026)
Jan 26, 2026
STEAL Our 2026 Med Spa Growth Framework: Exact Ad Strategies, Offers & 7-Figure Growth
Jan 21, 2026
Google Reviews for Med Spas: Stop Losing Clients From a Few Bad Reviews!
Jan 19, 2026
Business Synergy, Partnership Marketing & Patient Satisfaction - Interview w/ Allen Lewis
Jan 16, 2026
Wednesday Thoughts: Why Price Differentiates Faster/Easier Than Reputation
Jan 14, 2026
Quick Med Spa Marketing Wins for Growth in 2026
Dec 29, 2025
Wednesday Thoughts: Med Spa Ads - Image vs Video Explained
Dec 24, 2025
The Financial Shift Every Med Spa Owner Needs to Make - Interview w/ Shannon Simmons
Dec 19, 2025
Profit vs. Growth: How to Align Your Med Spa Marketing for 2026 Success
Dec 15, 2025
Building a Safe, High-Performing Med Spa That Sets You Apart - Interview w/ Jenny Hartley
Dec 12, 2025
Multi-Location Growth Systems for Med Spas - Interview w/ Corey Beale
Dec 05, 2025
Med Spa Growth Hacks for 2026: Memberships, Branding & Offers That Actually Work
Dec 01, 2025
The Ultimate List of Luxury Med Spa Experience Ideas
Nov 24, 2025
Wednesday Thoughts: How Much Should a Med Spa Spend on Ads? (Supercharge Your Growth!)
Nov 19, 2025
The Law of Demand: How to Sell High-Ticket Med Spa Services
Nov 17, 2025
Stop Blending In: Med Spa Branding, Pricing & Strategy - Interview w/ Gina Graziano
Nov 07, 2025
Wednesday Thoughts: How to Convert More Med Spa Leads and Maximize Booking Rates
Nov 05, 2025
How to Upsell in Your Med Spa Without Pushing (The Key to Higher LTV)
Nov 03, 2025
A Look Inside a Leading Med Spa: Building Reputation & Loyalty - Interview w/ Seaside Skincare
Oct 31, 2025
How to Take Your Med Spa From GOOD to GREAT
Oct 27, 2025
From Injector to CEO: How to Build & Scale a Thriving Med Spa - Interview w/ Dr. Alex Roher
Oct 17, 2025
The Psychology Behind Why Clients Choose Your Med Spa
Oct 13, 2025
Med Spa Retention Masterclass w/ Chris Balbi
Oct 10, 2025
Marketing Math Med Spa Owners Must Understand to Unlock Maximum Growth & ROI
Oct 06, 2025
Wednesday Thoughts: Moving Beyond Last Touch Attribution - Branding Strategies for Med Spas
Oct 01, 2025
Profit Management for Med Spas Made Simple
Sep 29, 2025
Wednesday Thoughts: Are You Undercharging? How to Price Your Med Spa Services for Maximum Profit
Sep 24, 2025
How Med Spas Can Improve Lead Quality
Sep 22, 2025
How to Choose a Med Spa Marketing Agency
Sep 15, 2025
Wednesday Thoughts: How to Run Google Ads for Botox (Approval Explained!)
Sep 10, 2025
Wednesday Thoughts: Botox Sales Down 11%! What It Means For Your Med Spa
Sep 03, 2025
ChatGPT Ranks the Fastest-Growing Med Spa Services: Science or Hype?
Sep 01, 2025
Med Spa Websites: How to Turn Your Site Into a Sales Machine
Aug 25, 2025
How to Thrive in Marriage + Med Spa Ownership - Interview with Dr. Brent & Angela Baldasare
Aug 22, 2025
AI Search Secrets for Med Spas - Interview w/ Jon Mest
Aug 15, 2025
Wednesday Thoughts: Should You Charge for Med Spa Consults? Pros & Cons Explained
Aug 13, 2025
Insider Secrets: Marketing Strategies Dominating the Med Spa Market (Fall 2025 Edition)
Aug 11, 2025
How to Build a Multi‑Location Med Spa: Memberships, Leadership & Growth w/ Dominique Waples
Aug 08, 2025
The Ultimate 5-Step Financial Framework for Med Spa Owners - Interview w/ Shannon Weinstein
Aug 01, 2025
Generic Med Spas Lose - How the Top 1% Med Spas Stand Out
Jul 28, 2025
Pick Your Pain: Marketing Trade-Offs for Med Spa Owners
Jul 21, 2025
Wednesday Thoughts: Med Spa Devices - Only Buy What You Believe In
Jul 09, 2025
Med Spa Branding Tips: Build Client Loyalty Beyond the Provider
Jul 08, 2025
Multi 7-Figure Med Spa Benchmarks: Why You Should Build It Like You'll Sell It! w/ Ben Hernandez
Jul 04, 2025
Social Media Marketing Guide For Med Spas (2025): What Actually Works!
Jun 30, 2025
AmSpa’s Director of Education Shares Tips to Elevate Your Practice - Interview w/ Kirstie Jackson
Jun 27, 2025
The Best Lead Gen and Marketing Strategies for Med Spas in 2025
Jun 23, 2025
Building a 5-Star Med Spa: Team Culture, Social Media, & Patient Loyalty- Interview w/ Haley Wood
Jun 20, 2025
Rebooking & Retention Strategies for Med Spas - 2025 Edition (Part 8)
Jun 16, 2025
Growing, Scaling, and Managing a Multi-Million Dollar Med Spa - Interview w/ Sara Shikhman
Jun 06, 2025
Wednesday Thoughts: Insider Secrets to Get More Botox Clients with BETTER Marketing Strategies (FB, IG & Google)
Jun 04, 2025
9 Ways Med Spas Can Go Beyond Digital Marketing to Achieve Omnipresence (2025 Series: Part 7)
May 27, 2025
Wednesday Thoughts: This Mindset Mistake Is Killing Your Med Spa's Growth & Profitability
May 21, 2025
9 Common Med Spa Meta Ads Mistakes (And How to Fix Them!)
May 19, 2025
Wednesday Thoughts: CoolSculpting & Emsculpt Advertising - What Every Med Spa Is Missing in the ROI Math!
May 14, 2025
Better SEO For Med Spas in 2025: When to Invest & What Really Impacts Rankings (2025 Series: Pt. 6)
May 07, 2025
New Med Spa Wins: 64% Higher Conversion w/ Better Botox Ads, 5X Returns on Laser Hair Ads, SEO Tips
Apr 28, 2025
Wednesday Thoughts: The Real Reasons Clients Choose One Med Spa Over Another, & What You Can Do About It!
Apr 23, 2025
$10 Leads with Action Figure Ads, Body Sculpting Marketing Tips, SEO Quick Wins & More
Apr 21, 2025
Building a 5-Star Med Spa: Leadership & Patient Loyalty Tips - Interview w/ Raquel Merlini
Apr 18, 2025
Wednesday Thoughts: Med Spas, This Appointment Confirmation Text Is Costing You New Patients!
Apr 16, 2025
Recession-Proof Your Med Spa, Irresistible Offers, Reduce No-Show Rates & More
Apr 14, 2025
Wednesday Thoughts: Does Groupon for Med Spas Still Work in 2025?
Apr 09, 2025
Powerful Branding Tips, New Meta Ads Ideas, + Med Spa Owner Q&A
Apr 07, 2025
Wednesday Thoughts: "Branding" for Med Spas - How to Stand Out From the Crowd!
Apr 02, 2025
New High Performing Ad Ideas, Industry News, + Med Spa Owner Q&A
Mar 31, 2025
Wednesday Thoughts: Med Spa Searches DOWN + Competition UP - What It Means For Your Med Spa
Mar 19, 2025
BETTER Google Ads for Med Spas: Maximize ROI & Eliminate Waste (2025 Series: Part 5)
Mar 17, 2025
Pay-Per-Appointment Marketing for Med Spas: The Problem with Patient Guarantees
Mar 12, 2025
Med Spa Rebooking & Retention Roundtable - Expert Insights from Practices That Do It Best
Mar 03, 2025
GLP-1 Legal Updates, Non-Competes & Compliance - Interview w/ Courtney Walker
Feb 28, 2025
Med Spa Facebook & Instagram Ads Strategies That Work! (2025 Series: Part 4)
Feb 24, 2025
Why Med Spas Lose Their Best Providers (And How to Stop It!) - Interview w/ Mary Beth Hagen
Feb 14, 2025
Marketing Automation for Med Spas: Turn More Leads into Paying Clients! (2025 Series: Part 3)
Feb 10, 2025
These 6 Failures Will DESTROY Your Med Spa Marketing Efforts - Interview w/ Lauren Nettles
Feb 03, 2025
Med Spa Device Buying Tips - Interview with Gina Graziano
Jan 31, 2025
BETTER Facebook and Instagram Ads Results for Your Med Spa - Interview w/ Lauren Nettles
Jan 17, 2025
The Most Important Concept in Med Spa Marketing - True ROI Measurement (2025 Marketing for Med Spas Part 2)
Jan 16, 2025
Social Media Marketing for Med Spas: Connect & Build Loyalty! Interview w/ Chris Balbi
Jan 06, 2025
Marketing for Med Spas: Top Performing Strategies for 2025, Part 1: How to Get Clients to Choose You
Jan 06, 2025
Med Spa Growth Strategies: Hire Smarter, Delight Patients & More - Interview w/ Dr. Silvia Tuthill
Dec 30, 2024
Essential Strategies for Med Spa Growth - Interview with Louis Frisina
Sep 25, 2024
PR & Influencer Marketing for Med Spas - Interview with Reena Goodwin
Sep 10, 2024
Here's Why Discounting Strategies for Med Spas WORK - Interview w/ Lauren McAtee
Aug 22, 2024
Top Strategies to Prevent No-Shows & Reduce Customer Acquisition Costs - Interview w/ Lauren McAtee
Aug 14, 2024
Mastering Your Injector Style & Team Performance in Your Med Spa - Interview with Steven Roddy
Aug 01, 2024
How to Hire and Retain Top Talent for Your Med Spa - Interview with Kim Burke
Jul 30, 2024
Secrets to Success: Benchmarks From 250+ High Performing Med Spas! Interview with Louis Frisina
Jun 18, 2024
Better Financial Planning & Management For A More Profitable Med Spa - Interview with Jessica Nunn
Jun 12, 2024
Avoiding Debt, Enhancing Patient Experience, Retention & More - Interview w/ Danielle White
Jun 03, 2024
Insider Secrets: Marketing Strategies That Are CRUSHING It for Med Spas (Summer 2024 Edition)
May 09, 2024
Profits First Planning & Excellence in Patient Experience - Interview with Dr. Brandon Kirsch
Apr 01, 2024
How to Improve Patient Experience to Generate Better Reviews & More New Patients! - Interview with Kayli Krasnow
Mar 12, 2024
The Psychology of Getting Aesthetics Clients to Choose YOU!
Feb 28, 2024
Med Spa Management & Profitability Strategies - Interview with Terri Ross
Feb 10, 2024
Is Discounting for Med Spas a Good Idea? SETTLING the Debate!
Jan 16, 2024
Is Your Med Spa Making These PROFIT KILLING Mistakes? - Interview with Kelly Smith
Dec 28, 2023
How to Sell a Med Spa - How Much is a Med Spa Worth? Interview with Ben Hernandez of Skytale Group
Dec 05, 2023
How to Start a Med Spa - Step by Step Guidance with Sara Shikhman
Oct 06, 2023
How To Build a PROFITABLE Med Spa with Sonya & Katie Kennedy
Jul 11, 2023
Demystifying SEO (Search Engine Optimization) - How Google Search Works, Why Your Competitors Might Be Outranking You, and What You Can Do to Effectively Manage SEO Efforts For Your Med Spa
May 25, 2023
A Completely New Way to Accurately Measure Your Marketing Investment & ROI {Free Calculator Download in Description}
May 09, 2023
How To Save On Medical Device Purchases with Scott Carson - Med Spa Success Strategies Podcast
Apr 12, 2023
How to Build A Multi-Million Dollar Med Spa with Dr. Carol Clinton
Mar 30, 2023
Does A Med Spa Need To Be HIPAA Compliant? Interview with Liam Degnan of Compliancy Group
Feb 22, 2023
Your 2023 Marketing Plan - Ideas, Tips & Tactics For Med Spas, Dermatologists & Plastic Surgeons
Jan 22, 2023
Why Some Med Spas Fail While Others Thrive with Jake Laban
Dec 12, 2022
Top Tips To Grow & Manage a Successful Med Spa with Sara Shikhman
Nov 17, 2022
Episode 1: How Med Spas & Aesthetics Practices Can Hire & Retain Top Talent with Mary Beth Hagen
Oct 16, 2022