The Cheat Code & Friends

By In Revenue Capital

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Subscribers: 1
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Episodes: 91

Description

Serial entrepreneurs and operators Justin Gray, Josh Wagner & Sean Kester combine decades of B2B and GTM expertise with unwavering honesty to unpack the latest news (fake or otherwise) on The Cheat Code & Friends Podcast. Combined with a rotating guest list of founders, practitioners and investors, the no-nonsense forum gathers fortnightly, holding court to translate headlines into reality and discuss the impact for early-stage businesses. The Cheat Code is just that, the trusted folks we look to for advice and insight, and we hope to bring the same to you. Game over.

Episode Date
Customer Obsession, Trust and Modern Marketing - Season 5: Episode # 91
Jun 05, 2026
Leadership, Burnout and Purpose - Season 5: Episode # 90
May 22, 2026
Category Creation, Problems and Storytelling - Season 5: Episode # 89
May 08, 2026
Fundamentals, Risk and Differentiation - Season 5: Episode # 88
Apr 24, 2026
Gifting, Attention and Saturation - Season 5: Episode # 87
Apr 10, 2026
Coaching, Performance and Trust - Season 5: Episode # 86
Mar 27, 2026
Bottlenecks, Buyers and AI - Season 5: Episode # 85
Mar 13, 2026
Handoffs, Experimentation and Agility - Season 5: Episode # 84
Feb 27, 2026
Dialing, Data and Discipline - Season 5: Episode # 83
Feb 12, 2026
ICPs, Niche Markets and Expansion - Season 5: Episode # 82
Jan 30, 2026
Unicorns, Duct-Tape and Expectations - Season 5: Episode # 81
Jan 16, 2026
Christmas, Chaos and GTM - Season 4: Episode #80
Dec 24, 2025
Data, Leverage and Leadership - Season 4: Episode # 79
Dec 19, 2025
Signals, Saturation and Shift - Season 4: Episode # 78
Dec 05, 2025
Hiring, Grit and Risk - Season 4: Episode # 77
Nov 21, 2025
Talent, DNA and Trust - Season 4: Episode # 76
Nov 07, 2025
Disruption, Revenue and Relationships - Season 4: Episode # 75
Oct 24, 2025
Compensation, Culture and Accountability - Season 4: Episode # 74
Oct 10, 2025
Strippers, RTO and Sales - Season 4: Episode # 73
Sep 26, 2025
Nerds, Arizona and Connections - Season 4: Episode # 72
Sep 15, 2025
Reps, Robots and Results - Season 4: Episode # 71
Aug 29, 2025
Venture Capital Mindset, Founder-Led Sales and Resilience - Season 4: Episode # 70
Aug 15, 2025
Liquidity, Hustle and Trust- Season 4: Episode # 69
Aug 01, 2025
Tribal Training, Onboarding and Change- Season 4: Episode # 68
Jul 18, 2025
Homeschoolers, Autonomy and Access- Season 4: Episode # 67
Jun 20, 2025
Ageism, Curiosity, and Fist Bumps- Season 4: Episode # 66
Jun 06, 2025
Being Fractional, Going Analog and Building Communities- Season 4: Episode # 65
May 23, 2025
Obsession, Self-Awareness, and the Founder-to-CEO Leap - Season 4: Episode # 64
May 09, 2025
Market Challenges, Bootstrapping, and Founder Expectations - Season 4: Episode # 63
Apr 25, 2025
Marketing Hires, Hype, and the Role of AI - Season 4: Episode # 62
Apr 11, 2025
Adios DEI? Roadblocks, Inclusion and Progress – Season 4: Episode # 61
Mar 28, 2025
Navigating the AI Hype Cycle with Scott Albro- Season 4: Episode # 60
Mar 14, 2025
Board Meetings, GTM Black Hole, CEO Report Card - Season 4: Episode # 59
Feb 28, 2025
Kyle Lacy on How To Do Everything You Want To - Season 3: Marketing - Episode # 58
Dec 03, 2024
Amanda Kahlow on Embracing Change with Optimism Over Fear - Season 3: Marketing - Episode # 57
Nov 19, 2024
Jason Miller on The Marketing Trifecta - Season 3: Marketing - Episode # 56
Nov 12, 2024
David Meerman Scott on Harnessing the Power of Newsjacking - Season 3: Marketing - Episode #55
Nov 05, 2024
Eric Martin on Aligning Marketing and Finance - Season 3: Marketing - Episode #54
Oct 29, 2024
Pablo Gonzalez on Leveraging Super Consumers - Season 3: Marketing - Episode #53
Oct 22, 2024
Adam Needles on Mastering the Customer Journey - Season 3: Marketing - Episode #52
Oct 15, 2024
Sei Suriyakumar on Making 1+1=3 - Season 3: Marketing - Episode #51
Oct 08, 2024
Joe Chernov on Rebelling Against The Streetlight Effect - Season 3: Marketing - Episode #50
Oct 01, 2024
Andrea Lechner-Becker on Breaking the Guessing Machine - Season 3: Marketing - Episode # 49
Sep 24, 2024
Marco De Paulis on The Power of Co-Marketing and Partners - Season 3: Marketing - Episode # 48
Sep 17, 2024
Kelly Hopping on Being a Business Athlete - Season 3: Marketing - Episode # 47
Sep 10, 2024
Steve Armenti on The Power of Storytelling - Season 3: Marketing - Episode # 46
Aug 27, 2024
Greg Portnoy on Developing a Personal Brand - Season 3: Marketing - Episode # 45
Aug 20, 2024
Gauri Chawla on Prioritizing Value-Forward Marketing - Season 3: Marketing - Episode # 44
Aug 13, 2024
Justin Zimmerman on Creating Successful Marketing Pods - Season 3: Marketing - Episode # 43
Aug 06, 2024
Chris Walker on Understanding Your Customers and Market Better Than Anyone Else - Season 3: Marketing - Episode # 42
Jul 30, 2024
Mark Roberge on Scaling Strategies From Pitch to Partnership - Season 2: Partnerships - Episode # 41
Jun 18, 2024
Cory Snyder on Moving from Quantity to Quality Mindset - Season 2: Partnerships - Episode # 40
Jun 11, 2024
Max Altschuler on GTM Partnership Strategies - Season 2: Partnerships - Episode # 39
Jun 04, 2024
Joe Henderson on Building Long-Term Partnerships - Season 2: Partnerships - Episode # 38
May 29, 2024
Bob Moore on Digesting Data Exhaust - Season 2: Partnerships - Episode # 37
May 21, 2024
Rob Rebholz on Automating Partnership Outreaches - Season 2: Partnerships - Episode # 36
May 16, 2024
Mac Reddin on People-Powered Partnerships - Season 2: Partnerships - Episode #35
May 04, 2024
Blake Williams on The Pattern & Process for a Successful Partnership - Episode #34
Apr 23, 2024
Amy Volas on Setting Expectations Early And Often Together - Season 2: Partnerships - Episode #33
Apr 16, 2024
Scott Leese on Driving Revenue with Referral Programs - Season 2: Partnerships - Episode #32
Apr 02, 2024
Taylor Wells on Building Products with Partnerships in Mind - Season 2: Partnerships - Episode #031
Mar 26, 2024
Samantha Yarborough on How To Partner Successfully With Major Ecosystems - S2: Partnerships - E #30
Mar 19, 2024
Judd Borakove on How To Prepare for Your Partner Motion - Season 2: Partnerships - Episode # 029
Mar 12, 2024
A Big Picture Approach to Partnerships - Season 2: Partnerships - Episode #028
Mar 05, 2024
Cassandra Gholston on Planning For Partnerships From Day 1 - Season 2: Partnerships - Episode #27
Feb 27, 2024
Doug Landis on Building a Strong Network - Season 2: Partnerships - Episode #26
Feb 20, 2024
Jason Yarborough on Building Trust Through Well-Aligned Partnerships - Season 2: Partnerships - Episode #25
Feb 13, 2024
Jared Fuller on The Formula For Building Successful Strategic Alliances - Season 2: Partnerships
Feb 04, 2024
Sangram Vajre on Being Intentional with Every Opportunity
Dec 11, 2023
OpenView's Fall Underscores Where the VC Model is Broken
Dec 08, 2023
Matt Doyon on a 3-Step Methodology to Accelerate Performance
Nov 18, 2023
A Q&A from Nearbound Summit 2023
Nov 14, 2023
In Revenue Capital Partnership Series: The Power of Knowledgeable B2B Partnerships
Nov 09, 2023
Kevin OMalley on Putting the Right People in the Right Roles at the Right Time
Nov 02, 2023
Katie Martell on Staying True to Your Authentic Self
Oct 27, 2023
In Revenue Capital Partnership Series: Unveiling the Power of B2B Partnerships
Oct 27, 2023
Gabrielle Blackwell on Developing a Playbook to Operationalize Career Success
Oct 12, 2023
Scott Brinker on What it (Really) Takes to Become a Subject Matter Expert
Oct 05, 2023
Megan Heuer on Building a Trusted Mentorship Network
Sep 28, 2023
David Paul on Harnessing Desire, Curiosity and Horsepower to Build Relationships
Sep 22, 2023
Scott Albro on Why Building a Brand is Mission Critical for B2B Startups
Sep 15, 2023
Natasha Vernier on Considerations Before Choosing a Co-Founder
Sep 07, 2023
Derek Grant on Setting Expectations to Manage B2B Sales Teams
Sep 01, 2023
Chris Moody on Unleashing the Power of High Value Offers
Aug 28, 2023
Lauren Goldstein on Why Momentum is a Force Multiplier for B2B Success
Aug 22, 2023
Liz Christo on Moving Beyond Vanity Metrics and Maximizing Customer Satisfaction
Jul 07, 2023
David Dulany on Building a Successful Outbound Sales Motion
Jul 07, 2023
John-Henry Scherck on Building an Audience-Centric Content Strategy for B2B Business Growth
Jul 07, 2023
Jill Rowley on Becoming an Evangelist – and How B2B Founders Can Harness That Same Power
Jul 07, 2023
Ted Purcell on the Return of Relationship Selling
Jul 07, 2023
Craig Rosenberg on the Power of Consistency and Referrals in Business
Jun 13, 2023