Behind the Scope
By Rebecca Russell & Rebecca Balogh
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Image by Rebecca Russell & Rebecca Balogh
Category: Design
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Episodes: 149
Description
Behind the Scope hosts conversations about the business behind creative work. We talk about pricing, positioning and building a sustainable career in the creative industry.
| Episode | Date |
|---|---|
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#147 Building a Startup on the Road – with Veronica Paula
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Nov 09, 2026 |
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#146 Pricing: Has Productizing Services Confused Us More?
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Oct 26, 2026 |
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#145 The Power of Creative Collaboration – with Daniel Triendl
|
Oct 12, 2026 |
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#144 AI Slop: Is Human-Made the New Luxury?
|
Sep 28, 2026 |
|
#143 The Year of Overwhelming Okayness: How We Stripped the Character Out of Everything
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Sep 14, 2026 |
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#142 The Structural Problem That Leads to Burnout – with Eva Christ
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Aug 31, 2026 |
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#141 Why Success is Deeply Personal & What It Actually Means to be Successful
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Aug 17, 2026 |
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#140 Keeping a Legacy Alive: Documenting Through Photography – with Laura Reichert
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Aug 03, 2026 |
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#139 The 10 Challenges Creatives Face – And How We've Experienced All of Them
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Jul 20, 2026 |
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#138 Radically Anti-Niche: The Case for Being a Multi-Hyphenate Creative – with Marie Zieger
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Jul 06, 2026 |
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#137 Three Years of Podcasting: What Changed and What We Learned
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Jun 22, 2026 |
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#136 Ditching the Career Ladder for a Non-Linear Path – with Alice Katter
|
Jun 08, 2026 |
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#135 Creativity & Patriarchy: Why Everything Looks the Same – with Ana Barros
|
Jun 01, 2026 |
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#134 Figuring Out Our Positioning (Again), and Launching Faktor
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May 25, 2026 |
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#133 What Two Decades in Advertising Taught Me About Creativity – with Dian Warsosumarto
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May 18, 2026 |
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#132 Are You Designing for Your Client or for Your Ego? – with Rebecca Russell
|
May 11, 2026 |
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#131 You're Not Selling Output Anymore, So What Are You Selling? – with Sandro Siller
|
May 04, 2026 |
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#130 Can You Have Values and Still Run a Profitable Creative Business? – with Julia Weithaler
|
Apr 27, 2026 |
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#129 Designers Are Mean: No Wonder Creatives Are Afraid to Share Their Work
|
Apr 20, 2026 |
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#128 Both Sides of the Brief: From Freelancer to Agency – with Lorenzo Picco
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Apr 13, 2026 |
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#127 I Let a Client Dictate My Process Once, Never Again – with Rebecca Russell
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Apr 06, 2026 |
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#126 AI Didn't Commodify Creative Work – We Did
|
Mar 30, 2026 |
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#125 Why Is Someone With a Worse Portfolio Getting Your Clients? – with Tamara Kramer
|
Mar 23, 2026 |
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#124 The Productivity Conversation Nobody Is Having – with Sissi Heinzl
|
Mar 16, 2026 |
|
Behind the Scope – Creative Business Real Talk
|
Mar 10, 2026 |
|
#123 Vibe Coding: Is It Really the Future?
|
Mar 09, 2026 |
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#122 The Psychology of Undercharging: Why Aren't We Talking About Real Numbers?
|
Mar 02, 2026 |
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#121 Designing Love: Inside the Wedding Industry – with Marina Brooks
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Feb 23, 2026 |
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#120 Creating Values-Driven Brands for Founders – with Alber Armendáriz
|
Feb 16, 2026 |
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#119 Leaving the Agency Path: Building a Life as a Freelance Illustrator – with Carina Lindmeier
|
Feb 09, 2026 |
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#118 Creative Leadership, Letting Go & Life After Traktor – with Katharina Luger
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Feb 02, 2026 |
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#117 What to Factor Into Your Price: Value-Based Pricing Made Easy
|
Jan 26, 2026 |
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#116 Shifting to Value-Based Pricing to Dismantle Patriarchal Structures
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Jan 19, 2026 |
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#115 How Men Have Decided What We Really Value in Design
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Jan 12, 2026 |
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#114 How to Build a Creative Business That Doesn't Burn You Out
|
Jan 05, 2026 |
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#113 2025 Recap: Financials, Internal Projects & Lead Generation
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Dec 29, 2025 |
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#112 How the Creative Industry is Still Shaped by Patriarchy
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Dec 22, 2025 |
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#111 Design History: Who Gets Credited
|
Dec 15, 2025 |
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#110 Creative Technology: Exploring AI & Creative Process – with Scy Heidekamp
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Dec 08, 2025 |
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#109 Building a Startup: Turning a Problem Into a Product – with Shideh Heravi
|
Dec 01, 2025 |
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#108 Money Talks: Financial Confidence as a Creative – with Vanessa Olt
|
Nov 24, 2025 |
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#107 The Role of Philosophy & Research in Art & Design – with Catherine Spet
|
Nov 17, 2025 |
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#106 Time Isn’t Value: We Need to Stop Charging by the Hour
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Nov 10, 2025 |
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#105 Power Of Curiosity & Community in Creative Work – with Lina Mara Schubert & Florentin Berger
|
Oct 27, 2025 |
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#104 A Multidisciplinary Approach to Value & Value-Based Pricing – with Lara Langner
|
Oct 20, 2025 |
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#103 Designing a Business That Reflects Your Values – with Johanna Lederer
|
Oct 06, 2025 |
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#102 Storytime: Our Client Tried to Extort Us Because We Wanted to Be Paid
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Sep 29, 2025 |
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#101 From Freelancing, to Niching Down & Building a Studio – with Erik Herrström
|
Sep 22, 2025 |
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#100 Not Just Photography: Human Connection Through Community & Podcasting – with Ulrich Aydt
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Sep 15, 2025 |
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#99 August Recap: Creative Club & Getting Active on Social Media Again
|
Sep 08, 2025 |
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#98 Studio Sirene: Inside a Design Collective – with Clara Berlinski & Maria Kanzler
|
Sep 01, 2025 |
|
#97 What We Have Learned & What's to Come
|
Aug 25, 2025 |
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#96 Is Being a Generalist a 'Superpower'? – Reacting to a Creative Boom Article
|
Aug 18, 2025 |
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#95 More Than Creative: Leading a Studio & Growing a Team – with Sandra Reichl
|
Aug 11, 2025 |
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#94 July Recap: Lead Generation, Internal Projects, Pricing Tool
|
Aug 04, 2025 |
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#93 Beyond Aesthetics: How Our Design Thinking Evolved
|
Jul 28, 2025 |
|
#92 DE: Selbstständig Durch Design: Ladies, Wine & Design Vienna – mit Maria Lechner
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Jul 21, 2025 |
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#91 June Update: Guests, Events & Building in Public
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Jul 14, 2025 |
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#90 DE: Selbstständig, Gemeinsam & Pitchfrei – mit Frendz Club
|
Jul 07, 2025 |
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#89 The Future of AR: Creativity & Self-Employment – with Hongwei Tang
|
Jun 30, 2025 |
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#88 Creative Strategy & Building Brands – with Gernot Preslmayer
|
Jun 23, 2025 |
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#87 Pride Month: Rainbow Washing, Inclusivity, Ethical Marketing
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Jun 16, 2025 |
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#86 Pricing: 4 Reasons You Should Not Bill Hourly Anymore
|
Jun 09, 2025 |
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#85 May Review: Management, ChatGPT, Outsourcing Work
|
Jun 02, 2025 |
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#84 DE: Selbstständigkeit in Österreich, SVS, Finanzamt
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May 26, 2025 |
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#83 From Employment to Self-Employment: Creating a New Kind of Agency – With Slavko Pejić
|
May 19, 2025 |
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#82 April Review: a New Podcast Era, Interviewing Guests, Taking Time Off
|
May 12, 2025 |
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#81 The Difference Between Selling Creative Services & Physical Products – with Sebastian Gansrigler
|
May 05, 2025 |
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#80 Balancing Creativity, Personal Projects & Client Management – with Marietta Bernal
|
Apr 28, 2025 |
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#79 New Network for Creatives: We Are on Discord
|
Apr 21, 2025 |
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#78 Pricing: Why We Don't do Anything Under 15k Anymore
|
Apr 14, 2025 |
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#77 March Review: Big News for the Podcast
|
Apr 07, 2025 |
|
#76 You Don't Need to Be the Best to Make Money
|
Mar 31, 2025 |
|
#75 February Update: Content Creation, Building Our Audience
|
Mar 24, 2025 |
|
#74 Storytime: Getting Fired & Firing Clients
|
Mar 03, 2025 |
|
#73 Underbidding & Overdelivering: Don't Do It
|
Feb 24, 2025 |
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#72 January Recap: The Longest Month, News, Projects
|
Feb 17, 2025 |
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#71 Bye for Now, Instagram: Creating an Authentic Content Strategy
|
Feb 10, 2025 |
|
#70 Niche Down: How You Can Raise Your Prices
|
Jan 27, 2025 |
|
#69 Four Years of Running a Design Studio: the Highs & Lows
|
Jan 27, 2025 |
|
#68 The Reality of Self-Employment: Working 5+ Jobs
|
Jan 13, 2025 |
|
#67 New Year's Resolutions: What's the Plan For 2025
|
Jan 06, 2025 |
|
#66 A Year in Review: 2024
|
Dec 30, 2024 |
|
#65 Aesthetically Curated Business Feeds: What Is Up With Instagram?
|
Nov 25, 2024 |
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#64 How to Pitch Your Work: Dos & Don'ts When Selling Your Creative Services
|
Nov 18, 2024 |
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#63 Is AI Replacing Designers? The Ethics & How to Stay Relevant as a Creative
|
Nov 11, 2024 |
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#62 Designers, Your Portfolio Is Not That Important
|
Nov 04, 2024 |
|
#61 Transparency: Why We Decided to Make a Course
|
Oct 28, 2024 |
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#60 Five Ways We Made Hourly-Based Pricing Work
|
Oct 21, 2024 |
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#59 Price Transparency, Online Haters, Value-Based Pricing
|
Oct 14, 2024 |
|
#58 Five Reasons Why You Are Not Working With Your Dream Clients
|
Sep 30, 2024 |
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#57 Why Creative Businesses Fail
|
Sep 23, 2024 |
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#56 Target Group: One Simple Thing That Could Be Hurting Your Business
|
Sep 16, 2024 |
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#55 Value: Why Are People Paying Thousands to See Taylor Swift?
|
Sep 09, 2024 |
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#54 What's Wrong With the Design Community?
|
Sep 02, 2024 |
|
#53 Dos & Don'ts: Learning Front-end Development
|
Aug 19, 2024 |
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#52 What We Would Do Differently if We Started a Business Today
|
Aug 12, 2024 |
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#51 Course Preview: Creative Business Essentials
|
Jul 29, 2024 |
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#50 Retainers: What Are They & Why Do We Love Them?
|
Jul 22, 2024 |
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#49 Client Red Flags: How to Avoid Them
|
Jul 15, 2024 |
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#48 Self-Employment: Is It Worth It?
|
Jul 08, 2024 |
|
#47 It's Our Birthday! One Year of Podcasting
|
Jun 24, 2024 |
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#46 Being Told No: Our Biggest Business Ick
|
Jun 17, 2024 |
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#45 Pitching: WHY Is That Still a Thing?
|
Jun 10, 2024 |
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#44 Liquidity: Generating Cash Flow
|
Jun 03, 2024 |
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#43 Why Does Everyone Have an Opinion On Design?
|
May 27, 2024 |
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#42 Pricing: No One Should Be Charging $50 For a Logo
|
May 20, 2024 |
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#41 Not Everyone Who Can Do Should Teach
|
May 13, 2024 |
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#40 Freelancing: When Are You Running a Business?
|
May 06, 2024 |
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#39 Crab Mentality: Race to the Bottom
|
Apr 29, 2024 |
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#38 A Boundaries Lesson Learned: Contracts & Invoices
|
Apr 22, 2024 |
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#37 Designers, Can We Stop Hating Comic Sans?
|
Apr 15, 2024 |
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#36 Graphic Design ≠ Web Design
|
Apr 08, 2024 |
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#35 Creative Generalist: Offering Multiple Services
|
Apr 01, 2024 |
|
#34 Billable Hours & Hourly-Based Pricing
|
Mar 25, 2024 |
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#33 Reality Check: Is Management Really All That Great?
|
Mar 18, 2024 |
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#32 Productivity & Apple Vision Pro
|
Mar 11, 2024 |
|
#31 Intellectual Property, Giving Credit and White-Labeling
|
Mar 04, 2024 |
|
#30 Girly Business Talk – with Charlotte Rohde
|
Feb 26, 2024 |
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#29 Purpose: Can It Make You Live Longer?
|
Feb 19, 2024 |
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#28 Instant Gratification: Are We Too Impatient?
|
Feb 12, 2024 |
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#27 Professionalism: What Is That?
|
Feb 05, 2024 |
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#26 Brand Personality: Building a Connection & Tone of Voice
|
Jan 29, 2024 |
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#25 Social Media: What, Where & How Much
|
Jan 22, 2024 |
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#24 Imposter Syndrome: Comparing to Others & Feeling Unworthy
|
Jan 15, 2024 |
|
#23 Downtime: The Year of Work Life Balance
|
Jan 08, 2024 |
|
#22 New Year, New Goals: Reevaluating
|
Jan 01, 2024 |
|
#21 Our Origin Story: From Two Freelancers to a Digital Agency
|
Dec 25, 2023 |
|
#20 Unsolicited Advice & Navigating Criticism
|
Dec 18, 2023 |
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#19 Inspiration: Is Imitation Copying?
|
Dec 11, 2023 |
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#18 How to Land Your Dream Clients
|
Dec 04, 2023 |
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#17 Don't Say Yes to Everything: How to Set Boundaries
|
Nov 27, 2023 |
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#16 Problem Solving: Everybody Makes Mistakes
|
Nov 20, 2023 |
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#15 Target Group: Three Types of Clients
|
Oct 16, 2023 |
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#14 Sell Without Selling: Master the Sales Process
|
Oct 09, 2023 |
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#13 Avoiding Scope Creep: Requirements or Receipts?
|
Oct 02, 2023 |
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#12 Value-Based Pricing: Charging Your Worth
|
Sep 25, 2023 |
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#11 Project-Based Pricing: a Guide
|
Sep 18, 2023 |
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#10 Pricing: Hourly-Based Pricing
|
Sep 11, 2023 |
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#9 Niche Down: What is It, and How Do You Do It?
|
Sep 04, 2023 |
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#8 Positioning: Are You a Freelancer, an Artist or an Agency?
|
Aug 29, 2023 |
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#7 Running a Business isn’t for Everyone
|
Jul 31, 2023 |
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#6 Anxiety: Pressures of Running a Business
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Jul 25, 2023 |
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#5 Positioning: How to Position Your Business
|
Jul 20, 2023 |
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#4 Value: What is Your Work Worth?
|
Jul 10, 2023 |
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#3 Confidence: How to Stop Caring About What Others Think
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Jul 03, 2023 |
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#2 Perfectionism & Failure: Is Being a Perfectionist Holding You Back?
|
Jun 26, 2023 |
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#1 Pricing: How to Make Money
|
Jun 21, 2023 |
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#0 Intro: That Time We Started a Podcast
|
Jun 21, 2023 |