Blogging with Lesli Peterson

By Lesli Peterson

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Category: Marketing

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Subscribers: 2
Reviews: 0
Episodes: 183

Description

Have you ever wondered what it takes to become a high-performance blogger... making a healthy 6- or 7- figure income online, year after year?

You're in the right place.

I teach people how to grow their blog consistently and with a plan, so they can increase their impact and their income.

My unique approach allows bloggers to bid farewell to a dependency on other platforms by building powerful, independent digital footprints. 

With a focus on simple, actionable steps (as well as tough-love coaching principles) I help bloggers turn their modest blogs into thriving online enterprises.

In my 5x weekly podcast we talk about SEO and email marketing on the regular. But that's not all!

We also discuss tactical strategies about how to blog, affiliate marketing, blog writing tips, blogging tips, blogging mistakes, newsletters, editorial calendars, increasing ad revenue, digital products, building backlinks, and so much more! 


Episode Date
Blogging by Enneagram: Tips for Every Type (Do this with your audience, too!)
May 15, 2024
High Performance Habits for Bloggers
May 13, 2024
5 things bloggers need to STOP doing (especially the established ones!)
May 10, 2024
8 places to find ideas for your next article
May 08, 2024
Target Audience vs. Personas vs. Topic Clusters
May 06, 2024
Is Your Niche Too Big or Too Small? How To Get It "Just Right"
May 03, 2024
The power of communities with Amiyrah Martin (corrected)
May 02, 2024
FOMO is Real So Make It Work For Your Product Sales
May 01, 2024
Listen If You're Struggling With Burnout or Thoughts of Failure
Apr 29, 2024
4 Paradigm Shifts You Need To Make This Weekend
Apr 27, 2024
6 Headline and Subject Line Prompts That Work
Apr 24, 2024
Game Theory & Blogging: Nice Guys Really Do Finish First
Apr 22, 2024
Book Marketing: Launch & Evergreen Strategies with Melissa Taylor
Apr 19, 2024
5 Formulas for Communicating Your Product Story to Buyers
Apr 17, 2024
Selling Your Product on Auto-pilot (PDF included!)
Apr 15, 2024
Are Post Updates Still Worth It?
Apr 12, 2024
Strategic Synergies: Focusing on Fair and Focused Partnerships (principle 13)
Apr 05, 2024
The Hidden Engine Behind Growing Rev-Per-Reader (principle 12)
Apr 03, 2024
Less Is More: The Power of Product Focus (principle 11)
Apr 01, 2024
Stop looking at RPM and look at this instead (principle 10)
Mar 29, 2024
Business Gold: Why Email Addresses Are Your Marketing Treasure (principle 9)
Mar 27, 2024
Is It Still Worth Updating Your Content? (principle 8)
Mar 25, 2024
Now That Google Stinks, Is SEO Still Worth It? (principle 7)
Mar 22, 2024
Topic Clusters: The Art of Strategic Content Connectivity (principle 6)
Mar 20, 2024
Do This, and the World of Blogging Becomes So Much Easier (principle 5)
Mar 18, 2024
Network Like a Boss: Expert Tips from Jessica Sanders
Mar 15, 2024
It's time to ask yourself if you've niched down enough (principle 4)
Mar 13, 2024
No More Shiny Pennies: Building a business that ignores the noise (principle 3)
Mar 11, 2024
Finding your uniqueness in a crowded industry (principle 2)
Mar 08, 2024
The Secret Ingredient of Audience-Centric Success (principle 1)
Mar 06, 2024
Blueprint for Success (aka The Blogger's Manifesto)
Mar 04, 2024
Opening Up To Creativity In Your Business
Mar 01, 2024
Legal considerations for bloggers with Danielle Liss
Feb 28, 2024
What can we learn from the 16 dominating Goliaths?
Feb 26, 2024
Product Idea Generation and Marketing with Marcie Cheung
Feb 21, 2024
Should you update a post that is ranking?
Feb 19, 2024
NewsBreak: More about the program & should you do it, too
Feb 14, 2024
Product-based lead magnets with partners
Feb 12, 2024
2024 Blogging Stats To Consider
Feb 09, 2024
7 lessons bloggers can learn from Taylor Swift
Feb 07, 2024
I'm experimenting in my business with "news" and here's how it's going
Feb 05, 2024
Business growth alternative to a second (or third) blog
Feb 02, 2024
Your persona-based product grid is sanity saver
Jan 31, 2024
Two things that can help you sell more products
Jan 29, 2024
Aligning your content strategy with your product offering
Jan 26, 2024
Even smaller blogs can land paid campaigns with Anna Cook
Jan 24, 2024
Product lead magnets and sales funnels
Jan 22, 2024
Identify the needs and problems of your audience BEFORE designing a product
Jan 19, 2024
Topic clusters, hub pages and quarterly plans, Oh My!
Jan 17, 2024
Navigating the New Google & Yahoo Email Authentication Maze Before the Deadline!
Jan 15, 2024
Positioning and Personas IN STAGE 5
Jan 12, 2024
Are you showcasing your business as an expert or a commodity?
Jan 10, 2024
Mastering the Welcome Email Sequence
Jan 08, 2024
Cashing In on Clicks: 5 Affiliate Marketing Considerations
Jan 05, 2024
At what point should you begin updating your content?
Jan 03, 2024
Consider this alternative to a 2024 resolution
Dec 29, 2023
Make newsletters a priority in 2024
Dec 27, 2023
Personas: How many and why
Dec 25, 2023
More on keyword research, internal linking and inventory spreadsheets!
Dec 22, 2023
How to use social media successfully
Dec 20, 2023
What to look for in an email marketing tool
Dec 18, 2023
Do you have topic clusters and an inventory spreadsheet?
Dec 15, 2023
Planners and Products with Melanie Ferguson
Dec 13, 2023
This trick will tell you if you're niche is too broad or narrow
Dec 11, 2023
Essential blog setup (it's best to start right, right away!)
Dec 08, 2023
9 considerations before picking a domain name
Dec 06, 2023
Identify your target audience and niche with PASSION
Dec 04, 2023
Blogging KPIs to track monthly (and review annually)
Dec 01, 2023
Competitive Research: What to ask yourself (and how often to ask!)
Nov 29, 2023
This is the lesson I learned from working in software
Nov 27, 2023
Is a custom IP better for email deliverability?
Nov 22, 2023
3 Things I do every year at this time
Nov 21, 2023
Where to use personas in your business
Nov 20, 2023
7 Stages of Blogging
Nov 17, 2023
Is email right for everyone?
Nov 15, 2023
How to clean up your email list
Nov 14, 2023
Start Pruning and Stop Procrastinating for a Better 2024
Nov 13, 2023
This is the best Author plug in ever!
Nov 10, 2023
How to (consistently) go viral on TikTok with Conar Fair
Nov 09, 2023
Personal GPTs: Is there a case for the blogging industry
Nov 08, 2023
Another Reviews Update on the horizon
Nov 07, 2023
Have a product? You need these four things!
Nov 06, 2023
Build an audience transformation statement
Nov 03, 2023
Information overload? Is your audience feeling it too?
Nov 02, 2023
This is how I organize my blog post efforts
Nov 01, 2023
The case against double opt-in (even with an EU audience)
Oct 31, 2023
Are your affiliate links triggering a spam flag?
Oct 30, 2023
Trigger Links + Holiday Season = Extra Cash
Oct 27, 2023
Should you unindex your tag and category pages?
Oct 26, 2023
Should you start another blog? Why (and why NOT!)
Oct 25, 2023
MSN: Changing strategies
Oct 24, 2023
Stay22 LMA Script Update
Oct 23, 2023
How many articles should you share in your newsletter?
Oct 20, 2023
2 Tools to Help Drive Traffic (One you know; one you don't!)
Oct 19, 2023
Meta Descriptions: Why Google changes them + how to optimize
Oct 18, 2023
Core Update blues? Here is my theory on what's happened
Oct 17, 2023
ManyChat: Using Instagram to grow your email list
Oct 16, 2023
Quiz: A 15-question blogging biz audit
Oct 13, 2023
NEW! On-Page Helpful Content Update Report: Cliff Notes Version
Oct 12, 2023
Are you making this content update mistake?
Oct 11, 2023
Will changing your photos hurt your SEO?
Oct 10, 2023
5-Part Methodology to Increasing Your Traffic: KLIMB
Oct 09, 2023
Goodbye SEMrush: Selecting a keyword research tool
Oct 06, 2023
7 Blog Post Update Questions From Listeners
Oct 05, 2023
Things I did NOT do in my blogging business (that I don't regret!)
Oct 04, 2023
The opportunity cost of creating new content
Oct 03, 2023
5 Questions To Ask Before Updating A Post
Oct 02, 2023
Helpful Content Update: "But my content is better than what's ranking now!"
Sep 29, 2023
Hiring Writers with Sharlene Earnshaw
Sep 28, 2023
Sunk Cost Fallacy: My BIGGEST Blogging Regret
Sep 27, 2023
Keyword Cannibalization: How to know a keyword is unique enough
Sep 26, 2023
Increase your email open rates
Sep 25, 2023
What goes on your About Page?
Sep 22, 2023
How to correctly use bullet points
Sep 21, 2023
Product launch project plan for bloggers
Sep 20, 2023
CONTENT DECAY: What is it, why it happens and how to avoid it (Archives)
Sep 19, 2023
Google Web Stories: Why Fulltime Bloggers Should Say No (Archives)
Sep 18, 2023
Sep 2023 Helpful Content Rollout - what's changed
Sep 15, 2023
How to increase sales with your newsletter
Sep 14, 2023
Tips for Travel Writing with Tim Leffel
Sep 13, 2023
Is blogging dead in light of the Google AI changes?
Sep 12, 2023
6 Blog post types (go beyond the listicle!)
Sep 11, 2023
Starting a new blog: Part 3 (Final)
Sep 08, 2023
Repurpose blog content with brands and destinations
Sep 07, 2023
9 Professional Blogging Mistakes
Sep 06, 2023
SGE (Search Generative Experience): What's the impact? What do we do?
Sep 05, 2023
Starting a new blog: Part 2
Sep 04, 2023
SEO Is Inauthentic (Myth Busted!)
Sep 01, 2023
Email Pop Up Stats: 5 take-aways from a study of 1 billion pop ups
Aug 31, 2023
Topic Clusters: What, Why & How
Aug 30, 2023
Starting a new blog: A plan for the first 10 weeks
Aug 29, 2023
5 Email Hacks Bloggers Can Steal From the e-Commerce World
Aug 28, 2023
Google's April Reviews Update: Recovery Steps
Aug 25, 2023
Start a Podcast and Escape the Algorithm Rollercoaster with Gary Arndt
Aug 24, 2023
Rekindle your list: A 3-part campaign to breathe new life into an old list
Aug 23, 2023
Finding Clarity in Your Business in Order to Drive Success
Aug 22, 2023
Hiring help for your blog: Tips to make things smoother
Aug 21, 2023
(Archives) 5 common myths about blog post backlinks
Aug 18, 2023
8 Principles to Help You Master Your Sales Strategy
Aug 17, 2023
Search Intent: 3 things to review next time you do keyword research
Aug 16, 2023
B2B Newsletters: Why do them + what to S.H.A.R.E. in yours!
Aug 15, 2023
Featured Listings: The 6-figure secret no one is talking about
Aug 14, 2023
Editorial Calendars for your newsletter: Why and How to set one up
Aug 11, 2023
Welcome Email: 6 Things to add to the email that follows your lead magnet
Aug 10, 2023
(Archives) 5 Content Update Blunders to Avoid in 2023
Aug 09, 2023
Real Newsletter Talk: 7 Reasons Why You Need To Just DO Them!
Aug 08, 2023
Building systems that work for your blogging business with Megan Bannister
Aug 07, 2023
Time on Page - Why It Matters + How To Increase It
Aug 04, 2023
Lead Magnet : The T.A.R.G.E.T. Framework to Improve Your Conversions
Aug 03, 2023
Seasonal Silos Can Fill the Page View Void
Aug 02, 2023
4 Steps to Managing Poor Content (+ Why It's Important)
Aug 01, 2023
One blogger's story of side-hustle to full-time professional with Heather Johnson
Jul 31, 2023
4 Title Hacks to Improve Your Click-thru Rate
Jul 28, 2023
AI content writing + a short review of Content at Scale (TBEX Eau Claire Recap Mini-Series)
Jul 27, 2023
Know Your Worth (TBEX Eau Claire Recap Mini-Series)
Jul 26, 2023
Affiliate Marketing: 3 steps to increasing revenue (TBEX Eau Claire Recap Mini-Series)
Jul 25, 2023
Podcasting can change your blog's course (TBEX Eau Claire Recap Mini-Series)
Jul 24, 2023
The Hub Page Advantage: Your Secret SEO Weapon for Improved Ranking
Jul 18, 2023
Facebook Groups to Grow Your Engagement with Brandy Gleason
Jul 11, 2023
Support Posts: How Strengthen Your Google Authority
Jul 03, 2023
Why building silos is crucial for your blog's authority
Jun 27, 2023
Pitching a book (plus blogging vs freelance) - Claudia Laroye's sharing her perspective!
Jun 20, 2023
Building Backlinks: The WHY and HOW
Jun 13, 2023
Internal Links: Improve user experience and website ranking
Jun 06, 2023
Stop Treating Your Blog like a Diary and Start Making Money with Deborah Niemann -Boehle
May 30, 2023
Blog Post Updates - You Won't Believe this Checklist!
May 23, 2023
Focus your attention to maximize your blogging revenue
May 16, 2023
A story about driving revenue without depending on ads with Jody Halstead
May 09, 2023
11 Time Blocking Tips: Unlock the Power of Your Blogging Routine
May 01, 2023
Keyword Research: 3 Important Considerations
Apr 24, 2023
Make Money as a Travel Blogger - Hear Kirsten's Secret Strategy!
Apr 16, 2023
Topic Clusters: Why to do them and how they help grow your blog
Apr 11, 2023
25 Things I Do To Grow My Blogging Business: Planning
Apr 03, 2023
Prioritizing Keywords: Uncover the Secret to for Maximum Blogging Success!
Feb 14, 2023
How to make money with email in 2023 (it's not your newsletter!)
Jan 31, 2023
Traffic Potential (AHREFS) - My Keyword Research Secret
Jan 10, 2023
Internal Linking: 5 Rules for Optimizing Your Strategy
Dec 27, 2022
Backlinks: 5 common myths you need to understand
Nov 29, 2022
9 blogging mistakes even advanced bloggers make (2023)
Nov 08, 2022
Grow A Blog In Less Time Than You Realize
Nov 01, 2022
Stay22: 5 Secrets to Maximizing Your Affiliate Commission
Oct 25, 2022
Newsletter Tips: Planning and writing your newsletter content
Oct 06, 2022
Microsoft Start's Blogger Program: Should you join??
Sep 19, 2022