The Pub Way: An AdTech Podcast for Media Leaders
By Seedtag
Listen to a podcast, please open Podcast Republic app. Available on Google Play Store and Apple App Store.
Image by Seedtag
Category: Marketing
Open in Apple Podcasts
Open RSS feed
Open Website
Rate for this podcast
Subscribers: 0
Reviews: 0
Episodes: 37
Description
The Pub Way Podcast explores the world of digital advertising, focusing on essential topics like consumer data privacy, revenue strategies, audience diversity, and the innovative approaches media leaders use to deliver more relevant ads. Join us as we take a deep dive into the supply side of the adtech industry, exploring how publishers and advertisers navigate the ever-evolving landscape of digital advertising.
| Episode | Date |
|---|---|
|
Episode 36: #SheSpeaksAdTech: Lessons That Move Us Forward
|
Mar 26, 2026 |
|
Ep. 35: Balancing Brand Safety, UX & Monetization in an AI-Driven News Era
|
Jan 29, 2026 |
|
Ep. 34: Beyond Blocklists: How AI and Curation Are Redefining Brand Safety
|
Nov 04, 2025 |
|
Ep. 33: Ad Innovation in Live Sports Streaming
|
Oct 27, 2025 |
|
Ep. 32: AWS RTB Fabric Unpacked: The Next Chapter in Programmatic Evolution
|
Oct 23, 2025 |
|
Ep. 31: Aditude: Harnessing AI for Publisher Success
|
Oct 06, 2025 |
|
Ep. 30: The Agentic Evolution of Contextual Advertising
|
Sep 22, 2025 |
|
Ep. 29: LG Ad Solutions: Exploring CTV & Digital Identity
|
Aug 13, 2025 |
|
Ep. 28: Sheer ID: How Verified Data Unlocks Publisher Growth
|
Aug 06, 2025 |
|
Ep. 27: Navigating the Promise of Programmatic Advertising
|
Jul 22, 2025 |
|
Ep. 26: Samsung Ads & The New Era of TV Advertising
|
Jul 17, 2025 |
|
Ep. 25: FreeWheel: The Evolution of Programmatic in Streaming
|
Jul 07, 2025 |
|
Ep. 24: Cannes ‘25: Winning Audiences in a New Era of Engagement
|
Jul 02, 2025 |
|
Ep. 23: Understanding Supply Quality in Advertising
|
Jun 12, 2025 |
|
Ep. 22: Navigating Data Quality & CTV Measurement
|
May 27, 2025 |
|
Ep. 21: Building Trust in AdTech: Insights from IAB Tech Lab
|
May 14, 2025 |
|
Ep. 20: The Value of Mid-Tier Publishers
|
Apr 15, 2025 |
|
Ep. 19: SheSpeaksAdTech: Driving Progress Through Action - The Pub Way
|
Mar 27, 2025 |
|
Ep. 18: Navigating Monetization and Consumer Trust
|
Feb 27, 2025 |
|
Ep. 17: What’s Next for SSPs: Technology, Sustainability, and Privacy
|
Dec 10, 2024 |
|
Ep. 16: How Publishers Can Maximize Monetization with AI
|
Nov 13, 2024 |
|
Ep. 15: Roku: The Power of Data and Transparency in CTV
|
Oct 10, 2024 |
|
Ep. 14: How Publishers Can Evolve into Data-Driven Organizations
|
Sep 25, 2024 |
|
Ep. 13: The Role of DSPs in the Future of CTV Advertising
|
Sep 12, 2024 |
|
Ep. 12: The Impact of Vertical Video on Consumer Behavior, with Nii A. Ahene, Chief Strategy Officer at Tinuiti
|
Aug 07, 2024 |
|
Ep. 11: Live from Cannes: The Power of Context: Creating Connections Across Screens
|
Jul 16, 2024 |
|
Ep. 10: Redefining Consumer Privacy and Premium Content, with Albert Thompson, Managing Director of Digital Innovation at Walton Isaacson
|
Jun 12, 2024 |
|
Ep. 9: New Revenues Avenues in the No-Cookie Era, with AdTech Expert, Anthony Caccioppoli
|
Apr 17, 2024 |
|
Ep. 8: AI, Privacy, and the Future of Media Planning, with Heather Petaccio, AdWanted
|
Mar 14, 2024 |
|
Ep. 7: The Legal Side of The Publishing Industry with Alan Chapell, Chapell & Associates
|
Feb 19, 2024 |
|
Ep. 6: How Publishers Can Monetize Within the News Environment with Tom Pachys, EX.CO
|
Nov 07, 2023 |
|
Ep. 5: The Rising Use of Synthetic Data with Keith Petri, Lockr
|
Oct 24, 2023 |
|
Ep. 4: How AI Is Changing Strategies to Enhance Our Yield Efficiencies And Outcomes with Robert Applegate, Tubi
|
Oct 02, 2023 |
|
Ep. 3: Sustainability Challenges for Publishers with Eric Shih, Cedara
|
Aug 10, 2023 |
|
Ep. 2: Building the Perfect Contextual Strategy with Brett Goverman, Penske Media Corporation
|
Jul 06, 2023 |
|
Ep. 1: Publisher Perspective: Audience Diversity with Justin Barton, Black Enterprise Magazine
|
Jul 06, 2023 |
|
TRAILER: The Pub Way
|
Jul 05, 2023 |